bmi - media publication expert (mediakit 2015)
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ASIASLEADINGB2BMEDIAOWNERS
MEDIAKIT2015
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CONTENTS
MEDIAKIT
www.facebook.com/smemagazineasiawww.facebook.com/hrasiawww.facebook.com/capitalasiawww.facebook.com/worldhalalbusiness
Facebook is a registered trademark of Facebook, Inc.
Business Media International Sdn Bhd and PT AICMedia Indonesia. All rights reserved. All information
contained within this Media Kit is correct at time
of print. Rates and other information may changewithout notice. Whilst all care has been taken in the
preparations of this Media Kit, the Publishers cannotbe held responsible for any error or omission.
ABOUT BUSINESS MEDIA INTERNATIONAL04
HR ASIA09
INTERNET PROPERTIES15
SME MAGAZINE06
CAPITAL ASIA12
TECHNICAL SPECIFICATION16
BUSINESS EVENTS19
ADVERTISING UNITS & RATES18
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ABO
UTBMI
ASIAS LEADING B2B MEDIA OWNERSBusiness Media International (BMI) is one of Asias leading business-to-
business publishers. As owners of some of the regions largest B2B media
and events properties, BMI is uniquely positioned to offer business ownersand senior business executives with up-to-date business intelligence across
the region.
WHAT DO WE DO?For the millions of senior business executives who subscribe to our
publications, eagerly wait for them at newstands across Asia, patronise our
internet properties, visit one of our many exhibitions, or participate in our
strategic business conferences and summits: BMI stands for timely, cost-effective business intelligence.
We help decision makers at all levels to make informed decisions, based on
hard facts and the best advice money can't buy. As we operate in a world
without boundaries, we do not limit our brand footprint to one particular media.Instead we deliver our contents across multiple platforms online, print and
events.
Our key proposition across all our media brands is this: Business Intelligence
Made Simple. Thats a promise to our readers and partners that they will
obtain actionable information, a more valueable experience and leaving ourmagazine, events or portals knowing more.
PARTNER WITH US!With our extensive reach to business decision makers, we are able to connect
your brands to a highly mobile and evasive audience that few other media
couldn't reach. While others promise numbers (we have those too!), we deliver
results. By partnering with BMI, you are investing in:
1. Quality, engaged audience with minimum wastage
2. The lowest CPM in the industry for business decision makers
3. A media company with an emphasis on quality and relevance
4. Versatile, multi-platform approach to generating the desired eye-ball andface-to-face time
IF YOU WANT TO REACH BUSINESS DECISIONMAKERS ACROSS ASIA, PARTNER WITH US!
MEDIAKIT
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THELEADER
businessmedia.asia
1 CHINA Capital Asia Magazine
HR Asia Magazine HR Asia Roundtable
HR Asia Awards
2 CHINESE TAIPEI Capital Asia Magazine
HR Asia Magazine
3 HONG KONG HR Asia Magazine
HR Asia Roundtable
HR Asia Awards
4 INDIA HR Asia Magazine
HR Asia Roundtable
HR Asia Awards
5 SRI LANKA HR Asia Magazine
HR Asia Roundtable
6 THAILAND HR Asia Magazine
HR Asia Roundtable
Post Graduate Education Fair
Career and Training Fair
Capital Asia Magazine
HR Asia Awards
7 VIETNAM HR Asia Magazine
HR Asia Awards Capital Asia Magazine
8 SINGAPORE SME & Entrepreneurship Magazine
SME CEO Forum
SME Solutions Expo
SME 100 Awards
HR Asia Magazine
HR Asia Roundtable
HR Asia Awards
Capital Asia Magazine
Malaysia Showcase
9 BRUNEI SME & Entrepreneurship Magazine
SME CEO Forum
HR Asia Magazine
HR Asia Awards
Capital Asia Magazine
Malaysia Showcase
10 INDONESIA SME & Entrepreneurship Magazine
SME CEO Forum
SME Solutions Expo
SME 100 Awards
HR Asia Magazine
HR Asia Roundtable
HR Asia Awards
Capital Asia Magazine
Malaysia Showcase
Post Graduate Education Fair
Career and Training Fair
11 PHILIPPINES HR Asia Magazine
HR Asia Roundtable
HR Asia Awards Capital Asia Magazine
12 MALAYSIA SME & Entrepreneurship Magazine
SME Solutions Expo
SME CEO Forum
SME 100 Awards
Entrepreneurship Expo
International Women Summit
HR Asia Magazine
HR Asia Roundtable
HR Asia Awards
HR Asia Networking
HR Asia Conference
Capital Asia Magazine
Post Graduate Education Fair
Malaysia Career & Training Fair
ITX Asia
MyGift Fair
Managerial & Professional Job Fair
13 AUSTRALIA HR Asia Magazine
14 UNITED STATES OF AMERICA SME & Entrepreneurship Magazine
HR Asia Magazine
15 UNITED ARAB EMIRATES HR Asia Magazine
HR Asia Awards
12
10
13
9
8
11
5
4
15
6
7
3
1
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MEDIAKIT
SME & Entrepreneurship Magazine (SME) is South East
Asias best selling business magazine. Dedicated to smalland medium enterprises and entrepreneurs, SME Magazine
features current news and in-depth analysis, and practicalarticles and features in everyday language.
A rapidly expanding sector, SME companies form the bulk
of businesses throughout Asia and is often referred to as thethrust of the new economy. SME Magazine speaks to the
owners and entrepreneurs, people at the driving seats of
their respective businesses.
With a trendy cover coupled with a creative and refreshinglayout, SME is exciting, inspiring and motivating. Driven byan excellent pool of correspondents and contributors, SME
Magazine high quality articles are diversified, detailed andwritten in a way that gives our readers a global perspective
whilst maintaining unique local insight.
n Advertising with SME Magazine gives you:
n Immediate access to movers and shakers in theSouth East Asian region and beyond
n Access to business owners and entrepreneurs ina medium they trust and love
n A highly targeted readership at competitive rates
n The vehicle to enhance the effectiveness of yourbrand message with South East Asias fastest growingEnglish language business publication.
FACTS:
1. SME Magazine has the LARGEST circulation ANDreadership among any business magazines in SoutheastAsia
2. 72% of readers surveyed are business owners andentrepreneurs - the highest concentration among any
media in the region
3. SME Magazine readers are afuent, high-net worthindividuals who are also decision makers in theirbusinesses
4. SME Magazine has the lowest CPM rate when targetingbusiness owners and entrepreneurs
5. Over 70% of current advertisers are multinationaland public listed companies who want to reach out to
business owners and entrepreneurs
Comparative Circulation
WE ARE STILL BY FAR THE BEST& FASTEST SELLING MAGAZINE!
* Based on figures as claimed by nearest competitor (all monthlies business publication)
SOUTHEAST ASIAS NO. 1BUSINESS MAGAZINE!
Readership Demographics
Source: Distribution Report, Circulation Returns Report, Publishers Internal Records
Basis: Circulation x 3
(assuming the same copy is read by the buyer / subscriber + 2 other people)
CIRCULATION
AVERAGE READERSHIP
PER MONTH
ASEAN
141,000 114,000 54,000 375,000
ASEAN
125,000
MALAYSIA
47,000
25,000
INDONESIA
38,000
42,000
SINGAPORE
18,000
12,000
SME Magazine
Nearest Competitor*
18,00047,000 38,000
ANNUAL SALES TURNOVER
NUMBER OF EMPLOYEES
150
151
ALAYS IAEDITION
J ULY2014
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RES ILIENTIS YOURBUS INES S ?
AS IA'S F AS TES T GRO ING BUS INES S AGAZINE
80PAGES
OF BUSINESSINTELLIGENCE
FOR SMES!
MALAYS IAEDITION
OCTOBER2014
RES TAURANT
BUS INES S
OCTOBER 2014 MALAYSIA EDITIONRM 5
AS IA'S FA S TES T GROWING BUS INES S MAGA ZINE
WOLFGANG PUCK: THECULINARYMASTERDOUBLEMARKETSCOVERAGE:FRANCEAND OMAN EXPERTS: MARSHALLGOLDSMITH, ROYSTRAUSS, JEFFREYGITOMERAN D MORE!
AS IA'S FA S TES T GROWING BUS INES S MAGA ZINE
OCTOBER 2014 MALAYSIA EDITIONRM 5
2015
MALAYS IAEDITION
AUGUS T2014
HELPANDS OLUTIONS FORS M ES
ALAYS IAEDITION
J ULY2014
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RES ILIENTIS YOURBUS INES S ?
AUGUST 2014 MALAYSIA EDITION RM 5
AS IA'S FA S TES T GROWING BUS INES S MAGA ZINE
AS IA'S FA S TES T GRO ING BUS INES S AGAZINE
80PAGES
OF BUSINESSINTELLIGENCE
FOR SMES!
FITNESSINDUSTRY: GAINING MUSCLEFASTINDIA:OPPORTUNITIESF ORSMEsMARK CUBAN:THEULTIMATE ENTREPRENEUR
13 15 AUGUST 2014
HALL3
ATRIUHALL2
HALL1
EXITVIAHAL L 3ONL Y
101201202DE L UX E
206DE LUX E
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211DE L UX E 217 DE L UX E 2152162252 2 6 2 2 1
DE L UX E 227
DE L UX E
358
338
357
337
391
392
393
395
396
281
2B1
2B2
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102 103 105 106 107
230P R E MIUMSP AC E
260P R E MIUMSP AC E
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(e n try w ith pa ss on ly)
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IN VESTI ND I A!MYG I FT14-O FFIC ESU PPLIES AN D H O MEWAR E
SME SO LU TIO N S EXPO2014
MYG I FT14-G I FTS AN D PR EMIUMS
2A02A52A6 2A32A82 A 9 2 A 7 2 A 2 2 A 1
100DE L UX E
210P R E MIUMSP AC E
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328
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378
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352
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323
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361DE LUX E
375DE LUX E
365DE LUX E
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366DE LUX E
BUYERSLOUNGE
111DE LUX E
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295
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DE LUX E
360P R E MIUMS P ACE
330P R E MIUMS P ACE
310P R E MIUMS P ACE
315A316DE L UX E
FORMF ILL INGZ ONE
180DE LUX E
181DE LUX E
137
157
138
158
112
122121B121A
117
127
118
128
113
123
116
126
167177
168178
132 133
152
131B
1 3 1 A 1 5 3
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1 6 3 1 6 61 7 3 1 7 6
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DE L UX E
F L L N13-15Augus t 2014
MidValley ExhibitionCentre
KualaLumpur
Stage
315B
1A1 1A2 1A3 1A5 1A6 1A7
8-PAGEPOSTGRADUATE
SUPPLEMENTINIDE
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GAZINE
v
COVER TO COVER,WE ARE PACKED WITH INFO!
8%
68%
24%
Less than1 hour
1 2 hours
More than 2 hours
12%Less thanRM 120,000
24%More than
RM 300,000
64% RM 120,000 toRM 300,000
16% Less thanUS$ 48,00021%More than
US$ 96,000
63% US$ 48,000 toUS$ 96,000
23% Less thanS$ 120,00018%
More thanS$ 300,000
21% Less thanB$ 60,00022%
More thanB$ 120,000
57% B$ 60,000 toB$ 120,000
97%At least onecredit card86%
More than onecredit card
98% At least 2 businesstravel per annum77%At least 6 business
travel per annum
23%At least 12 businesstravel per annum
SME Magazine is separated into severalmajor sections:
nNEWSFeaturing local and global newsaffecting SMEs, ranging from politicsand the economy to business andcorporate news. Includes specialistsection introduced to cover news andhappenings, including opportunitiesfor SMEs China and India the fastestgrowing markets in the world.
nSEEN & HEARDSpecial Report highlights industries andissues that are affecting the marketsand the economy as a whole, includinginterviews with key industry players,governing bodies and consumers for aholistic view of the issues.
nSPECIAL SUPPLEMENTOur supplements, including the annualSME 100 listing help address nicheissues and sectors and are often instant
sell-outs!
nCHEAT SHEETSA regular feature with a how-to approachto some of the most common SMEissues and requirements, includingbanking products, insurance, wealthmanagement, business set-up,intellectual properties and so on.
nLEISURE + IN THE MARKETLeisure brings out the lighter side of themagazine. It brings forth the latest hipand trendy leisure and lifestyle subjectmatters in town, health, travel, moviesand our regular book review section. Inthe Market features our own selectionof new products and services for SMEowners.
nFEATURESThe Entrepreneur section features real-life entrepreneurs and their businesseslocally, regionally, and globally.Discusses their roads to success, tipsand pitfalls, as guide to other SMEowners and managers.
nCOLUMNSOur much-beloved Insight sectionfeatures top notch contributors andindustry experts who share practicaltips and know-how on dealing withcommon business issues. This includesthe business environment, humanresources, advertising & promotions,branding and public relations.
nMARKETSMarkets discusses current and emergingmarkets in details, with specific focus onbusiness and export potentials to the
country or region in focus.
SME Magazine readers are afuent individuals comprising the upper-end
businessmen and professionals of the PMEB grouping.
59% S$ 120,000 toS$ 300,000
MEDIAKIT
Readers Average Household Income (per annum)Average Time Spent Reading SME Magazine
Readers Credit Card Ownership
Readers Business Travel Involve Flight +Accomodation
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ADVERTISING RATES FOR 2015
REGIONAL MALAYSIA SINGAPORE INDONESIA
nREGULAR PLACEMENT
Advertisement
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HRASIA
MEDIAKIT
HR Asiatargets the new breed of dynamic, mobile HRprofessionals that are now taking the HR scene in Asia by
storm! No longer conned to the stereotypical supportingcorporate roles, HR Asia readers are professionals who
take leadership at strategic levels, beyond the traditionalconfines of human resource management functions.
HR Asia goes beyond the customary of whos who
reporting to imparting strategic ideas and becoming a
learning partner to our readers. We keep our readersinformed of the latest benchmarks, best practices andhappenings in the Asian HR scene, and empower
them to make better decisions for themselves and their
organisations.
Advertise in HR Asia, and reach out to the selected
group of HR professionals with the distinction of being at
the forefront of the industry!
Our commitment to delivering the best value to yourinvestment:
1. More readers than any HR publication in Asia
2. More corporate-level HR professionals than otherpublications
3. Continued presence in key trade events
4. More bonus circulation via events, bulk subscriptionsand trade associations
JOB TITLE
CEO / CHROEVP / SVP
VP / HRD
Academics / Consultants
35%45%HRM /HR Functional Mgrs
15%
3% 2% Others
HR Asia readers are top HR professionals!
ISSUE 182013Brunei B$7.50
China50HongKongHK$50
India Rs250IndonesiaRp50,000
Japan650
MalaysiaRM15PhilippinesP250SingaporeS$7.50SouthKoreaW6,500Thailand Bt200VietnamUS$6
RestoftheWorldUS$15
EXCLUSIVE: BEST COMPANIES TO WORK FOR IN ASIA2013 CHRO UNPLUGGED: IBMS NICKLE LAMOREAUX
ALL-STAR LINE-UP: DAVID CREELMAN, JIM COLLINS AND MUCH MORE
www.hrasiamedia.com DISPLAYUNTIL31OCTOBER2013
ISSN 22298487
KDN: PP 15931/08/2012 (032484)MICA: (P) 111/04/2009
A PUB LICATIO N O F:
...62
DISCIPLINEBullyingAtWork -Who
ShouldFix theProblem?
...63
EMPLOYEEENGAGEMENT
EffectiveEmployee
Engagement -What Does It Take?
...64
LEADERSHIPHumble
LeadershipforHR
Professionals
...65
MOTIVATIONMicro-
managementDestroys
EmployeeMotivation
...66
PERFORMANCEMANAGEMENT
Why DoTopPerformers Turn
Suddenly IntoVeryPoorPerformers
...67
RECRUITMENTBest Practice
Recruitment: TheGoldenRules
WORKPLACEEXCELLENCE
6
ISSUE 162012
BruneiB$7.50China50
HongKongHK$50India Rs250
IndonesiaRp50,000Japan650
MalaysiaRM15PhilippinesP250SingaporeS$7.50SouthKoreaW6,500ThailandBt200VietnamUS$6
RestoftheWorldUS$15
CHRO UNPLUGGED: ADOBES JALEELABDUL SPOTLIGHT : APPLE INC, BE APART OF SOMETHING BIG
ALL-STAR LINE-UP: DAVID CREELMAN, JIM COLLINS, MARSHALLGOLDSMITH AND MUCH MORE
...52
COMPLIANCENoneofOur
Business: WhenDomestic Violence
Comes ToWork
...54
CREATIVITY16Ways toJump-StartCreativity
...55
EMPLOYEEENGAGEMENT
EmployeeEngagement and
TheNewDeal
...56
ORGANISATIONALDEVELOPMENT
OrganisationalValuesandLeadership
Modelling
...58
LEADERSHIPTheBest
AdviceI EverReceived
...59
PERFORMANCEMANAGEMENT
GettingOrganisedfor
ThePMS
www.hrasiamedia.com DISPLAYUNTIL28FEBRUARY2013
ISSN 22298487
KDN: PP 15931/08/ 2012 (032484)MICA: (P) 111/04/2009
A PUB LICATIO N O F:
INCREASINGPRODUCTIVITY
I SSUE 202013
BruneiB$7.50China50
HongKongHK$50India Rs250
IndonesiaRp50,000Japan650
MalaysiaRM15PhilippinesP250SingaporeS$7.50SouthKoreaW6,500ThailandBt200VietnamUS$6
RestoftheWorldUS$15
SPOTLIGHT: KRAFT FOODSJOURNEY TO BECOMING BEST WORKPLACE
ALL-STAR LINE-UP:DAVID CREELMAN, JIM COLLINS, IRENE ROSENFELD AND MANY MORE
www.hrasiamedia.com DISPLAYUNTIL31JANUARY2014
ISSN 22298487
KDN: PP 15931/08/2012 (032484)MICA: (P) 111/04/2009
A PUB LICATIO N O F:
...47
BENEFITSWorkplace
Wellness
Ideas
...48
COMPLIANCEProtectingYour
Company Against
Employment
Litigation
...50
EMPLOYEEENGAGEMENT
AreYour
Employees
Happy?
...51
LEARNINGEight Tipsfor
NewHireOrientation
...58
RECRUITMENTDriving
RecruitmentwithSocialNetworking
...59
WORKPLACEBuildinga
Successful
CorporateSocial
MediaPolicy
THESUCCESSION
ISSUE
ISSUE 152012BruneiB$7.50
China50HongKongHK$50
India Rs250IndonesiaRp50,000
Japan650
MalaysiaRM15PhilippinesP250SingaporeS$7.50SouthKoreaW6,500Thailand Bt200VietnamUS$6
RestoftheWorldUS$15
CHRO UNPLUGGED:AUTODESKS ALAN SIMPSON SPOTLIGHT: FEDEX: PEOPLE FIRST, PROFITS WILLFOLLOW
ALL-STAR LINE-UP: DAVID CREELMAN, JIM COLLINS, MARSHALLGOLDSMITH AND MUCH MORE
...52
COMMUNICATIONCommunication
Skills -ItsImportance
...53
COMPENSATIONIs Your
CompensationReady foran
EmployeeMarket?
...54
EMPLOYEEENGAGEMENT
ThreeSimpleSteps toImproving
EmployeeEngagement
...56
LEADERSHIPLeaders MakeValues Visible
...57
LEARNINGBest PracticesForEffectiveLearningand
Development
...58
PERFORMANCEMANAGEMENTDealingwiththe
Painof Constructive
Criticism
www.hrasiamedia.com DISPLAYUNTIL31OCTOBER2012
ISSN 22298487
KDN: PP 15931/08/2012 (032484)MICA: (P) 111/04/2009
A PUB LICATIO N O F:
COMPENSATIONAND BENEFITS
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HRASIA
MEDIAKIT
HR ASIA IS DIVIDED INTO SEVERAL POWERFUL SECTIONS:
CIRCULATION
HR Asias reaches 18,000 top HR professionals throughout Asia every month!
MALAYSIA / BRUNEI
SINGAPORE
THAILAND
300025002000150010005000
REST OF THE WORLD
120001000080006000400020000
Our focused distribution ensures only quality readers
Controlled Subscription
Bonus Circulation (exhibitions and conferences)
Premium Bookstores
Distribution Method
HR Asia is the largest circulating HR publication in Asia!
INDIA
CHINA
INDONESIA
VIETNAM
PHILIPPINES
HONG KONG
MACAU
In the Newsdocuments news and happenings in Asia to keep you informed and up-to-date Diaryis a listing of key
programmes for the HR professional across Asia Whats Next features key events and learning programmes thatare endorsed and/or supported by HR Asia Features is our stories of the month researched and developed byour editorial team and addresses issues of the day CHRO Unplugged nothings taboo as we have heart-to-hearttalks with top HR personalities and CHROs on the industry, politics and life. In-depth is our learning articles onHR planning, recruitment, skills management, training and development, compensation, time management, payroll,benefits administration, appraisals, performance management, team building, employee relations and motivation. On
the Movechronicles movement of key HR professionals across Asia to keep you in touch and in the loop Life!is thelighter part of HR Asia information and tips on wine, cars, books, movies and travel the little things that make lifeeven more interesting at work and off work.
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ITALASIA
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BUYING POWERFinancial Products 90%
Real Estate 90%
Investment instruments 85%
Banking 85%
Insurance 80%
Cars 75%
Luxury Products 75%
ERP & IT Software 70%
Outsourcing 70%
IT Hardware 70%
News services 70%
Consulting services 65%
Travel(Hotels & Airlines) 65%
Intellectual Property Services 60%
Executive Training and MBA 60%
Legal services 50%
AGE Above 50 10%
41 50 35%
31 40 30%
30 and below 25%
GENDERMale 72%
Female 28%
The rise of Asia, led by China, as the new economic superpower heralds a new socioeconomic and political balance
unprecedented since World War II. Emerging from this new equation is an elite group of wealth and inuential individuals
drivers of the new Asian economy. Capital Asia, the first regional business and investment publication targets these business
leaders. As the only publication for Chinese-speaking business leaders, Capital Asia is read by the powerful Chinese diaspora
that are at the pulse of business throughout Asia.
Capital Asia covers a wide spectrum of business and investment topics, including:
nAccounting and financial reporting nBanking nCapital markets nCommodities and futures nCorporate governance
nHuman capital nInvestments nIPO nIslamic finance nManagement and leadership nPrivate equity
nReal estate nRisk management and compliance nTechnology nTreasury and cash management
AUDIENCE PROFILE CEO/Board Members/Business Owners 30%
CFO/VP Finance/Financial Controller 20%
Vice Presidents/Senior Management 15%
Investors/Brokers/Advisors/Investment Community 15%
Procurement/IT/HR and other Functional Managers 10% Academics, Consultants and Government Leaders 10%
REACHING HIGH NET WORTH INDIVIDUALS
CAPITAL ASIAprovides advertisers with:
A TARGETED AUDIENCE
Capital Asia readers are high net worth individuals entrepreneurs, investors and senior corporate
executives. Via carefully controlled distribution and circulation channels, event and roadshow exposure and meticulously
planned promotions, Capital Asia brings you an audience that is unique and not reachable via any other medium.
UNPARALLELED EXPERIENCEBusiness Media Asia is one of Asias leading publishers with unparalleled experience in
business media. Our other titles include SME Magazine Southeast Asias best selling business magazine, HR Asia the
most authoritative publication for senior HR professionals and Halal Resources, an online and ofine platform providing in-
depth understanding and analysis of the global halal market. This combined with our business-to-business events offer an
unmatched exposure to advertisers and a unique understanding of the pulse of business like none others.
By investing in Capital Asia, you are investing in a winner.
GEOGRAPHICAL REACH Malaysia 35%
Indonesia 25%
Singapore 15%
Thailand 10%
Rest of Southeast Asia 15%
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ASIA
:
BMISME
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INTERNETPROPERTIES
SME Magazinennwww.smemagazine.asia
SME Magazine online complements the print edition by providing
news updates and information relevant to SMEs including events
and interviews that are often exclusive to the online edition.
Visitors include fans and current readers of the print edition, as wellas a large base of users who visit for the latest updates on SMEs
and entrepreneurship across Asia. SME Magazine online visitors
are internet savvy, upwardly mobile professionals and business
owners who make purchases online regularly and trust and value
the information received through the SME Magazine online.
MEDIAKIT
SITE TRAFFIC MEASUREMENT
Total Page View / Month 500,000
Total Unique Users / Month 100,000
Gender Male 65% Female 35%
Market Malaysia 38% Indonesia 33%
Singapore 13% Brunei 2%
Rest of ASEAN 6% Rest of the world 8%
Age Group Below 24 18% 25 34 40% 35 44 26%
45 54 12% 55+ 4%
Education No college 6% Some college 18% College 66%
Graduate School 10%
HR Asia nnwww.hrasiamedia.com
HR Asia online empowers human resource professionals across
Asia to make informed decisions and share their knowledge
and experience within the industry. HR Asia online visitors are
technology-savvy professionals who are often corporate decision
makers.
SITE TRAFFIC MEASUREMENT
Total Page View / Month 150,000
Total Unique Users / Month 35,000
Gender Male 45% Female 55%
Market Southeast Asia 48%
North Asia 19% South Asia 15% Rest of the world 18%
Age Group Below 24 7%
25 34 42% 35 44 31% 45 54 15% 55+ 5%
Education No college 4% Some college 12% College 72%
Graduate School 12%
SITE TRAFFIC MEASUREMENT
Total Page View / Month 200,000
Total Unique Users / Month 40,000
Gender Male 62%
Female 38%
Market Southeast Asia 56%
North Asia 32% Rest of the world 12%
Age Group Below 24 9% 25 34 33% 35 44 38%
45 54 15% 55+ 5%
Education No college 8% Some college 15% College 65%
Graduate School 12%
Capital Asia nnwww.capitalmagazine.asia
Capital Asia online provides news and information on trends
and strategies for savvy investors. As a leading Chinese-medium
investment and wealth management portal, Capital Asia online
partners with other industry leaders such as Yahoo! Finance andGrowthwire to deliver up - to - date information for its visitors and
fans.Capital Asia online users are internet savvy, often high-net
worth individuals who understand the value of quality and enjoy
the finer aspects of life.
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TECHNICALSPECIF
ICATION
MEDIAKIT
PANEL AD TRIMMED SIZE 210mm x 68.75mm
PANEL AD BLEED SIZE not permittable
PANEL AD LIVE AREA 200mm x 67.75mm
FULL PAGE TRIMMED SIZE 210mm x 275mm
FULL PAGE BLEED SIZE 220mm x 285mm
FULL PAGE LIVE AREA 190mm x 260mm
Please supply all artwork in the following formats:
1 PDF format only (CMYK process colour)
2 Images and photographs at 300 DPI resolution
3 5mm bleed on all sides with crop marks are required for Double Page
Spread, Full Page and Panel Spread ads
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TECHNIC
ALSPECIFICATION
MEDIAKIT
PANEL SPREAD TRIMMED SIZE 400mm x 68.75mm
PANEL SPREAD BLEED SIZE not permittable
PANEL SPREAD LIVE AREA 400mm x 67.75mm
DOUBLE PAGE SPREAD TRIMMED SIZE 420mm x 275mm
DOUBLE PAGE SPREAD BLEED SIZE 430mmx285mm
DOUBLE PAGE SPREAD LIVE AREA 400mm x 260mm
4 All ads should be in printable file with no modification or conversion necessary
5 A digital proof must accompany all final artwork.
6 As we use CTP technology, all files will be output into plate and printed as-is,
and the Publisher cannot be held liable for any errors as a result of this process.
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ADVE
RTISINGU
NITS&
RATES MEDIAKIT
SME Magazine www.smemagazine.asia
Ad Type Dimension (w x h) pixels Max File Size Max Rotation Monthly Rate
Leaderboard (across site) 728 x 90 2MB 2-5 US$ 4,000
Skyscraper (across site) 160 x 600 2MB 2-5 US$ 4,000Rectangular Banner (across site) 300 x 250 2MB 2-5 US$ 1,800
Rectangular Banner (MY only) 300 x 250 2MB 2-5 US$ 1,000
Rectangular Banner (SG only) 300 x 250 2MB 2-5 US$ 1,000
Rectangular Banner (ID only) 300 x 250 2MB 2-5 US$ 1,000
Customized 960 x 60 2MB 2-5 Contact us
Advertorial Customised Contact us
Site takeover Customised Contact us
Special ad units Customised Contact us
HR Asia www.hrasiamedia.com
Ad Type Dimension (w x h) pixels Max File Size Max Rotation Monthly Rate
Leaderboard (across site) 728 x 90 40k 2 US$ 3,000
Skyscraper (across site) 160 x 600 40k 2 US$ 3,000
Rectangular Banner (across site) 300 x 250 40k 3 US$ 1,500
Banner (across site) 468 x 60 40k 3 US$ 1,200
Advertorial Customised Contact us
Site takeover Customised Contact us
Special ad units Customised Contact us
Capital Asia www.capitalmagazine.asia
Ad Type Dimension (w x h) pixels Max File Size Max Rotation Monthly Rate
Leaderboard (across site) 728 x 90 40k 2 US$ 3,000
Skyscraper (across site) 160 x 600 40k 2 US$ 3,000
Rectangular Banner (across site) 300 x 250 40k 3 US$ 1,500
Banner (across site) 468 x 60 40k 3 US$ 1,200
Advertorial Customised Contact us
Site takeover Customised Contact us
Special ad units Customised Contact us
Please supply all artwork in the following formats:
.jpeg / .gif / .swf / .png
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EVENTS
MEDIAKIT
BMI is a leader in B2B events, each individually planned and carefully crafted to deliver a business audience that
few other events could match. Together with our sister company, AIC Exhibitions, we have over 12 years of extensive
experience in organising and managing exhibitions, summits, conferences, and other business events. For an updated
calendar of events, participation details and rates, contact any of our Account Managers.
STRETCH YOUR INVESTMENT WITH OUR WORLD CLASS EVENTS
MALAYSIA CAREER & TRAINING FAIRMalaysia's No 1 Career and Training Fair
Concept A 3-dayscareer fair that attracts hundreds of employers comprising multi-national & public listed companies.
Target Audience Working professionals (21 45 years old)
Audience Size 120,000 (attendees), 8 million (A&P reach)
Venue Kuala Lumpur
Participation Options Exhibition Booth, Sponsor, Product Sampling
SME CEO FORUMSoutheast Asia's Largest Meet & Network with CEOs of SMEs
Concept A 1-day gathering of CEOs on strategic topics of urgent interests to them
Target Audience Business owners and CEOs (30 to 55 years old)
Audience Size 200 500 (attendees), 1 million (A&P reach)
Venue Brunei, Jakarta, Kuala Lumpur, Penang and SingaporeParticipation Options Table Top Display, Sponsor, Presentation
smemagazine.asia/smeceoforum
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EVENTS MEDIAKIT
POST GRADUATE EDUCATION FAIRSoutheast Asia's Largest Post Graduate Education Fair
Concept A 3-days fair in hotels or convention centre featuring colleges & universities offering post-graduate
programmes such as MBA, Masters, PhDs, continuing education and short courses.
Target Audience Working professionals (25 45 years old)
Audience Size 120,000 (attendees), 8 million (A&P reach)
Venue Jakarta, Kuala Lumpur, Singapore & Bangkok
Participation Options Exhibition Booth, Sponsor, Show Guide / Supplement Advertisement
Concept A 3-days career fair for managers and above vacancies rangings from Vice Presidents and
General Managers to Engineers and other highly skilled positions.
Target Audience Highly skilled and experienced talents (30 to 50 years old)
Audience Size 47,000 (attendees), 4 million (A&P reach)
Venue Kuala Lumpur
Participation Options Exhibition Booth, Sponsor, Presentation, Show Guide Advertisement
MANAGERIAL & PROFESSIONAL JOB FAIRA job fair like none others
pgef.asia
careerfair.asia/mjf
postgraduatefair
managementjobfair
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EVENTS
MYGIFT FAIRThe most exciting gifts, premiums and office supplies sourcing fair for buyes in Southeast Asia
Concept A 3-days event to reach out to corporate buyers, marketers, HR professionals, purchasing
managers and many more.
Target Audience Local and international buyers (MNCs, SMEs, GLCs, Enterprises)
Audience Size 20,000 (attendees), 4 million (A&P reach)
Venue Kuala Lumpur
Participation Options Exhibition Booth, Sponsor, Presentation, Show Guide Advertisement
MEDIAKIT
SME SOLUTION EXPOThe one-stop Exhibition for Business Owners and SMEs
Concept A 3-days trade expo providing complete solutions for SMEs and business owners, including IT, nancing,
telecommunications, logistics, business ideas, and cost savings products.
Target Audience Business owners, CEOs, nance directors, IT directors, purchasing managers, entrepreneurs, would-be
entrepreneurs and management of SMEs (30 to 50 years old)
Audience Size 20,000 (attendees), 4 million (A&P reach)
Venue Jakarta, Kuala Lumpur and Singapore
Participation Options Exhibition Booth, Sponsor, Presentation, Show Guide Advertisement
smeexpo.asia
mygift.com.my
smeexpo
mygiftfair
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EVENTS MEDIAKIT
Concept A 3-days trade expo providing ideas, opportunities, franchises, licensing and
entrepreneurial showcase for the general public, entrepreneurs and would-be
entrepreneurs.
Target Audience PMEBs (25 to 50 years old)
Audience Size 20,000 (attendees), 4 million (A&P reach)
Venue Bandar Seri Begawan, Jakarta, Kuala Lumpur and Singapore
Participation Options Exhibition Booth, Sponsor, Presentation
ENTREPRENEURSHIP EXPOSoutheast Asia's Largest Gathering of Bussiness Owners and Entrepreneurs
MALAYSIA SHOWCASEBringing Malaysia brands, products & services to the eyes of the world
Concept A 3-days trade expo providing ideas, opportunities, franchises, licensing and entrepreneurial
showcase for the general public, entrepreneurs and would-be entrepreneurs.
Target Audience PMEBs (25 to 50 years old)
Audience Size 20,000 (attendees), 4 million (A&P reach)
Venue Bandar Seri Begawan, Jakarta, Kuala Lumpur and Singapore
Participation Options Exhibition Booth, Sponsor, Presentation
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EVENTS
MEDIAKIT
HR ASIA: BEST COMPANIES TO WORK FOR IN ASIAWinning Heart, Mind and Soul
Concept An awards recognition programme for organisations that have been identified by their
people as Asia's 'employer of choice' culminating with a Luncheon.
Target Audience MNCs, SMEs, GLCs (100+ full time employees, minimum of 18 months operations term)
Audience Size 300 - 500 (attendees), 20,000 (focused emails / telemarketing), 5 million (A&P reach)
Venue 12 Markets Across Asia Region
Participation Options Table Top Display, Sponsor, Presentation, Conference Seats
SME 100: FAST MOVING COMPANIESFast Moving Companies Report and Awards
Concept A recognition awards programme involving hundreds of companies and an extensive A&P
campaign culminating with a Gala Dinner with 600 800 business owners attending.
Target Audience Business owners and CEOs (30 - 55 years old), SMEs (50+ employees, US$ 1 million turnover)
Audience Size 600 - 800 (attendees), 10,000 (focused emails / telemarketing) 4 million (A&P reach)
Venue Jakarta, Kuala Lumpur, Penang, Kota Kinabalu and Singapore
Participation Options Table Top Display, Sponsor, Presentation, Show Guide Advertisement
sme100.asia
hrawards.asia
sme100
HR Asia: Best Companies To Work For In Asia
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EVENTS MEDIAKIT
Concept A half-day gathering of HR directors and other senior HR professionals to
discuss and debate strategic HR issues
Target Audience HR Directors and other senior HR professionals (35 to 55 years old)
Audience Size 200 (attendees), 20,000 (A&P reach)
Venue Across Asia
Participation Options Table Top Display, Sponsor, Presentation
HR ASIA ROUNDTABLE
Concept A half-day gathering of HR directors and other senior HR professionals to
discuss and debate strategic HR issuesTarget Audience HR Directors and other senior HR professionals (35 to 55 years old)
Audience Size 150 (attendees), 20,000 (A&P reach)
Venue Kuala Lumpur
Participation Options Table Top Display, Sponsor, Presentation
Concept A half-day gathering of HR professionals in a casual environment away
from work while listening to invited guest speakers
Target Audience HR Directors and other senior HR professionals (35 to 55 years old)
Audience Size 100 (attendees), 20,000 (A&P reach)
Venue Kuala Lumpur
Participation Options Table Top Display, Sponsor, Presentation
HR ASIA EMPLOYER BRANDING CONFERENCE
HR ASIA NETWORKING EVENT
EMPLOYER BRANDING
CONFERENCE
HR AsiaNetworking
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EVENTS
REGIONAL EXHIBITION RATES
A 3m x 3m standard exhibition booth, which includes space rental, standard exhibition booth
with partitions, name on fascia board, 1 desk and 2 folding chairs, 13A power point, carpeting,
fluorescent lighting and waste paper basket.
STANDARD BOOTH USD3,240 per 9m2(USD360 per m2)
OPTION 1
A 3m x 6m upgraded exhibition booth with guaranteed corner location, which includes space
rental, standard exhibition booth with partitions, name on fascia board, 2 desks and 4 foldingchairs, 1 lockable cabinet, 2x 13A power points, carpeting, fluorescent lighting and waste paper
basket.paper basket.
OPTION 2
RAW SPACE USD320 per m2, min. 18m2OPTION 3
Bare space only with Premium Location and ideal for special designed booth to create maximum
impact for your brand. You will need to engage either the Official Contractor or an independent
contractor to build your booth.
DELUXE BOOTH USD6,480 per 9m2(USD360 per m2)
PREMIUM ISLAND BOOTH USD400 per m2, min. 36m2
MEDIAKIT
ITX Asia Trade ExhibitionWhere Technology Meet Business
Concept A 3-days B2B ICT and ERP trade event connecting technology vendors, suppliers and
consultants in Malaysia and across the ASEAN region.Driven forward with focused B2B solutions
perspective,ITX Asia Trade Exhibition will be showcasing a comprehensive ICT portfolio of business
intelligence and innovation solutions.
Target Audience CEOs, CIOs, CTOs, Consultants, Techno-preneurs, Enterprises, Service Providers & IT Infrastructure,
Investors from various sectors.
Venue Kuala Lumpur Convention Centre, Malaysia
Participation Options Sponsorship, Exhibition Booths, ITX Asia Conference Seats.
CUSTOMISED EVENTS
We are also able to customise events that meet your requirements in terms of budget, target audience and branding and sales
objectives. Please speak to any of our Account Managers.
itxasia.com
OPTION 4
Bare space only and ideal for special designed booth to create maximum impact for your brand.
You will need to engage either the Official Contractor or an independent contractor to build your
booth.
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www.catchthescoop.com
SME & Entreprenuership Magazine
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Go to App Store / Google Play / Windows Store to download
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MALAYSIA INDONESIA SINGAPORE BRUNEI THAILAND
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nnADVERTISING, EDITORIAL AND MARKETING CONTACTS
n MALAYSIA Unit 709A, 6th Floor, Jalan SS6/2, Kelana Parkview Tower, Kelana Jaya, 47301 Petaling Jaya, Selangor, Malaysia
[t] +603 7880 3511 [f] +603 7880 3515
n SINGAPORE 3 Rafes Place, #07-01 Bharat Building, Singapore 048617 [t] +65 329 9655 [f] +65 6329 9699
n INDONESIA Mayapada Tower, 11th Floor, Jl. Jenderal Sudirman Kav. 28, Jakarta Selatan, 12920, Indonesia [t]+6221 5289 7330 [f] +6221 5289 7331
n THAILAND 331, 331/1-3, The Pilot Building, 9th Floor, Silom Road, Bangrak, Bangkok 10500 [t]+66 2235 0570 / 1 [f] +66 2636 7519
nnAdvertising Enquiry: [email protected]: [email protected] Opportunities / Partnership:[email protected] Subscription: [email protected]
Visit our website for full list of an advertising / editorial contact near you.
www.businessmedia.asia