"blockchain & big data", trent mconaghy, founder & cto at ascribe gmbh
TRANSCRIPT
doge(wow.)
When you share your stuff on the net, do you know where it goes?
When you share your stuff on the net,now you know where it goes.
But do you how it spreads?
Oct 2014. ≈0 copies
techpowerup.com ≈400 copies
sc2tv.ru
Now. ≈2200 copies
taringa.net shentucao.com
What does this have to do withBig Data or Blockchains?
Let’s start at the
Jonathan Monaghan Escape Pod
2015, 3 editions
How do you collect digital
art?
Jonathan Monaghan Escape Pod
2015, 3 editions
How do you collect digital
art?
?
http://www.theverge.com/2013/10/17/4844814/would-you-pay-2000-for-a-gif
"the question of ownership
[of digital art]
… is still unsolved
... the elephant in the room”
-the Verge, 2013
We asked: Can you own digital art,
the way you own Bitcoin?
Blockchain 101
A blockchain is a spreadsheet in the sky, in which: • anyone can add to it, • and it gets auto-synced, • nothing can be deleted, and • it’s public
The Bitcoin blockchain is a spreadsheet where you can buy and sell e-money called “Bitcoin”.
• Easy legals via terms of service: “I claim copyright rights” (creator) and “I transfer [beneficial-use] copyright rights” (sale). • Copyright in a box!
• Secure legals by time-stamping evidence of ownership actions onto a blockchain. • Special “SPOOL” protocol for ownership:
unique editions, consign, loan .. • Time-stamp = evidence for court in case of
ownership dispute (thank you Silk Road!)
Q: Can you own digital art the way you own Bitcoin? A: Yes! Via framework of easy, secure legals
ascribed digital art at world-class gallery
(bitforms NYC)
Jonathan Monaghan Escape Pod
2015, 3 editions ID:
1P1EumqcJoxMMGf79WwdkFn7uCRBeNaCR8http://ascri.be/1KfMJt0
Cryptographic Certificate of Authenticity
152-year old art museum MAK Vienna bought
ascribed digital art to its collection
http://ascri.be/1datNRs
We asked: does this generalize?Can it solve other problems?
Creators register content via ascribe, then license it to
ikonoTV (300M TV viewers, 100K+ app
users, top app)
Q: Does this generalize? A: Yes
Creative Commons FR
With CC licenses of course!
Case study: film & TV trust network 1/2
Discover, consume content
Your TV & Film
content
Intake content
Others’ content
1
Broadcast TV
PC internetCable TV
Retail (eg DVD rental)
Mobile internet
Others’ content
2
Others’ content
3
Case study: film & TV trust network 2/2
ascribe licensing API
Discover, consume content
ascribe registration API
Your TV & Film
content
Intake content
Others’ content
1
Broadcast TV
PC internetCable TV
Retail (eg DVD rental)
Mobile internet
Others’ content
2
Others’ content
3
blockchain
France
Q: Does this generalize? A: Yes
BUT…
“my conclusion is that whatever you put on the internet you lose it. Maybe keep the rights, but lose the power over it.”
-user on Shapeways blog
http://www.shapeways.com/blog/archives/19789-copyright-3d-printing-and-you-what-does-it-all-mean.html
“my conclusion is that whatever you put on the internet you lose it. Maybe keep the rights, but lose the power over it.”
-user on Shapeways blog
http://www.shapeways.com/blog/archives/19789-copyright-3d-printing-and-you-what-does-it-all-mean.html
Creators were apprehensive about sharing on the net
Where’s my stuff?
A new framework…
Where’s my stuff?
Easy, secure legals
Where’s my stuff?
Easy, secure legals
Lock it
down?
Where’s my stuff?
Easy, secure legals
Lock it
down?
Where’s my stuff?
Easy, secure legals
Visibility?
We asked: why not crawl the web? It’s not that big…
Visibility: How
• Crawl the web (220 Tb text) • Index each image, 3d design etc found
(10G+ images) with a special machine learning feature vector, indexable in DB
• Cast any input search as a DB-lookup problem to filter to highest-likelihood images. Follow with more detailed filtering
• Look backwards in time too, for copies-vs-time
knowyour meme.com
quick meme .co
m
Where’s my stuff?
Easy, secure legals
Visibility
REST API
REST API interfaceFor content providers, and marketplaces of digital goods (art, photography, 3d, ..)
WEB APP
Webapp interface
For individual creators (artists, graphic designers, photographers, writers, ..) who want to register, consign, and archive their work directly. E.g. securely submit content to big distributors
Where’s my stuff?
Easy, secure legalsVisibility
Conclusion
Big data & blockchains are key to building an ownership layer for the internet.
ascribe.iowhereonthe.net