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Big Data in the consumer finance industry vision, myths & opportunities Iuri Cardoso Paixao / Khalid Saâd Zaghloul
Big Data : Modeling, Estimation & Selection Ecole Centrale Lille
June 9th, 2016
Big Data - the 4 V : nothing new… but with more
Volume Today : Petabyte
Tomorrow : Exabyte
Va
riety
F
rom
stru
ctu
red
da
ta to
un
stru
ctu
red
da
ta
Velocity Real-time data collection
Real time data modeling
Va
lue
Da
ta
va
loriz
atio
n
Fo
r the
bu
sin
es
s
Cloud
Big Data
HPA
Data Scientist
Dataviz
It seems today that the volume, the variety and the velocity of data are already assumed to be a reality
McKinsey Global Institute, 2011
Big Data: Volume, Variety, Velocity (HBR, Oct 2012)
A huge potential mainly in the financial sector such as consumer finance as well
!
How to take advantage of analytical levers and how to overcome barriers? That's the question!
• A/B Testing • Association Rule Learning • Classification • Clustering Analysis • Crowdsourcing • Data Fusion / Integration • Data Mining • Ensemble Learning • Genetic Algorithms • Machine Learning • NPL • Neural Networks • Network Analysis • Regression • Predictive Model • Others
A vast set of "analytical" tools available (more than 26 different have already been
mapped)…
…but how to use them and show benefits seems still to be the question
Big Data: Volume, Variety, Velocity (HBR, Oct 2012) A recognized analytical potential available
!
Source: INSEAD eLAB, 2014 McKinsey Global Institute, 2011
Source: INSEAD eLAB, 2014 Source: INSEAD eLAB, 2014
But how do we create value in our industry? Big Data: Volume, Variety, Velocity (HBR, Oct 2012)
Satisfaction with ROI Main types of data analyze
!
!
But how do we create value in our industry? Big Data: Volume, Variety, Velocity (HBR, Oct 2012)
The new age of information
Analytics
"era"Example
Type
of data
Type
of analysisTools
1.0client profitability
demand forecastdiscrete, structured, slow
descriptive, diagnostic-
statistical
BI
online analytical processing
(OLAP)
DW
2.0client behavior analysis
intelligent pricing
Big data:
structured and unstructured,
high velocity, high complexity,
high volume
predictive , prognostic and
advanced data science
Above +
Hadoop®
etc…
3.0Machine-to-machine system
optimization
ubiquitous sources of big data:
anything with IP address is a
source, and sensors add volume
and variety
prescriptive,
embedded/invisible, heavy use
of machine learning
Above +
columnar databases (DBs)
graph DBs
etc…
source : Tom Davenport, Big Data at Work, 2013
Regulation Open Data Robot-advisors DSP2 IoT
Our challenge : how to automatize more and to simplify more… in a more sophisticated industry and a more complex environment ?
Data Privacy
Modelling in the digital edge
Common Sense Market Practice and industry’s peers informal feedback
Industry General Scheme Credit Decision
The credit process is based mainly on decision engine & data Efficiency KPIs : automation / acceptance / time to cash / productivity / risk / etc… Trends : more automation (immediate decisionning) / more data / more data science
Collection
Credit Decision Process at the cutting edge
Project Customer Information
Account checkout
Real time decision
Simplification Customization Direct customer data collected
lightening Automation Dynamic process Segmented process Embedded process
source : EFMA – Mc Kinsey : Digital transformation in 10 building blocks - 2012
11
Data typology & use
Strong impact of data privacy regulation
Socio-
economics
Risk
behaviorTransactions Web on-line Negative CB Positive CB Partners
Public
databasesWeb off-line Localization Social nets Others
Customer discovery
Customer needs
KYC
Reimbursement capacity
Exposure
Credit decisioning
Collection
Litigation
Internal data External dataOperational use
data currenly used data on-going survey
Common Sense Market Practice and industry’s peers informal feedback
Big Data in the consumer finance industry : POC
What is a Proof of Concepts (POC) ?
► POC = prototype Why ?
► Behind sales or buzz communications, need to estimate the real impact & benefits.
How ?
► Problem definition : client. ► Budget : client. ► Data : client. ► Solution : provider (FinTech, Lab, external company, internal team). ► Performance criteria : client.
Some examples :
► Customer localization using Big Data techniques. ► External customer behavior for better risk management. ► Machine learning for granting process & collection process. ► Dynamic modeling for digital business. ► etc…