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    Strategies and skills development for:

    Report design and distribution

    Data warehousing and analysis

    Dashboard development

    On-demand and mobile BI

    In-memory computing

    Self-service and Web-based BI

    User training and power user programs

    Formatted reports

    Business and financial planning

    KPI and metric definition

    System performance and optimization

    Data management and analytics

    Data modeling and ETL

    Report access and security

    Implementations and upgrades

    Updates, instruction, and hands-on labs for:

    SAP BusinessObjects BI 4.0

    SAP HANA

    SAP NetWeaver BW 7.3

    Xcelsius, SAP Crystal Reports,

    and SAP BusinessObjects WebIntelligence

    SAP BusinessObjects BPC

    SAP NetWeaver BW Accelerator

    SAP BusinessObjects EIM 4.0

    SAP NetWeaver Visual Composer

    SAP BusinessObjects EPM

    www.sapbi2012.com

    The conference for SAP and SAP BusinessObjectsusers and the technical teams that support them

    Register by Feb. 3 and

    SAVE $200

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    2Join us

    ScheduleJumpstart Day Conference, February 28 - March 2

    Monday, February 27

    8:00 am Registration opens

    9:00 am Morning Jumpstart

    sessions

    Hands-on Labs

    12:00 pm Lunch

    2:00 pm Afternoon

    Jumpstart

    sessions

    Hands-on Labs

    5:00 pm Registration closes

    Tuesday, February 28

    7:00 am Registration opens

    8:30 am Keynote address

    10:30 am Breakout sessions

    11:45 am Lunch

    1:00 pm Breakout sessions

    2:30 pm Breakout sessions

    4:15 pm Breakout sessions

    5:30 pm Ask-the-Experts,

    Welcome reception

    Wednesday, February 29

    7:30 am Registration opens

    8:30 am Breakout sessions

    10:15 am Breakout sessions

    11:30 am Lunch

    12:45 pm Breakout sessions

    2:30 pm Breakout sessions

    4:00 pm Breakout sessions

    5:15 pm Ask-the-Experts,

    Cocktail reception

    Thursday, March 1

    7:30 am Registration opens

    8:30 am Breakout sessions

    10:15 am Breakout sessions

    11:45 am Breakout sessions

    1:00 pm Lunch

    2:30 pm Breakout sessions

    4:00 pm Breakout sessions

    5:15 pm Sessions conclude

    Friday, March 2

    7:30 am Registration opens

    8:30 am Breakout sessions

    10:00 am Breakout sessions

    11:30 am Breakout sessions

    12:45 pm Conference concludes

    Enabling employees to work smarter, faster, and more efficiently is a constant

    challenge for todays information technology organizations. And in a world where

    Google, social networking, and mobile computing set the standards for how

    individuals access and use information, the challenges are greatly compounded.

    Fortunately there have been significant advancements in both software solutions and

    cloud offerings new ways of solving old problems, as well as meeting the demands

    of a faster and more competitive business landscape.

    At the co-located BI 2012, Administration & Infrastructure 2012, Mobile 2012, and

    Cloud & Virtualization 2012 events, you will be able to explore new and enhanced

    SAP solutions that not only help you drive operational improvements, but also to better support company

    strategy. Youll see firsthand many of the exciting solutions coming from SAP today: How SAP is making it

    faster and easier than ever for employees to leverage mobile devices in their daily business, how SAP

    Business Analytics enable visual and intuitive data searches that leverage every drop of insight and

    productivity out of data to achieve better performance, and how you can effectively and securely store,

    manage, and search massive amounts of data in both on-premise and virtual environments.

    Thank you for joining us at this SAPinsider event in Las Vegas to experience this and so much more. In

    addition to hearing from SAP, youll have the opportunity to learn how your peers are using SAP to impact

    their businesses and gain a competitive edge. Welcome to Vegas!

    Sincerely,

    Steve Lucas

    General Manager, SAP Business Analytics

    SAP acquired Business Objects in 2007. SAP has recently instituted new naming conventions and employs the following terminology:

    Business Objects is now SAP BusinessObjects.

    Crystal Reports is now SAP Crystal Reports.

    Xcelsius is now SAP BusinessObjects Dashboards

    Web Intelligence is now SAP BusinessObjects Web Intelligence

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    3

    Special three-hour, pre-conference sessions and labs hosted on Monday, February 27, offer you the opportunity to

    explore new trends and strategies, fortify your understanding of critical SAP technologies and solutions, and enhance

    your learning experience at the main conference.

    Overview

    Jumpstart Day Monday, February 27

    Track 1.Strategies for advancing business goals and optimizing

    the end-user experiencePage 13

    Track 2. High-speed analytics and SAP HANA Page 17

    Track 3. Data modeling, integration, and quality Page 19

    Track 4. BI upgrades, implementations, and rollouts Page 22

    Track 5. SAP BusinessObjects Web Intelligence Page 24

    Track 6. SAP Crystal Reports Page 27

    Track 7. SAP BusinessObjects Dashboards (Xcelsius) Page 30

    Track 8. Mobile BI Page 33

    Track 9. Business planning and consolidation (BPC) Page 35

    Track 10 SAP NetWeaver BW reports and analyses Page 37

    Track 11 BI security and performance optimization Page 39

    SAP and SAP BusinessObjectstools covered at this conference include:

    SAP BEx Analyzer

    SAP BEx Query Designer

    SAP BEx Web Application Designer

    SAP NetWeaver BW 7.3

    SAP NetWeaver BW Accelerator

    SAP NetWeaver Composition EnvironmentSAP NetWeaver Master Data Management

    SAP NetWeaver Visual Composer

    SAP BusinessObjects BPC

    SAP BusinessObjects EPM

    SAP Solution Manager

    SAP BusinessObjects BI 4.0

    SAP BusinessObjects Dashboards

    SAP BusinessObjects Web Intelligence

    SAP Crystal Reports

    SAP HANA

    Aggregates

    Analytics

    Auditing

    Administration

    Implementations and upgrades

    Change managementContext prompting

    Dashboards

    Data cleansing

    Data migration

    Data modeling

    Data quality

    Data services

    Extraction, transformation, and

    loading (ETL)

    Governance

    Integration

    Mobile BI

    Power user programs

    Queries

    ReportingReport distribution

    Report publishing

    Security

    Self-service reporting

    Semantic layer

    Testing

    Universe designUser interfaces

    User training

    Main Conference February 28 - March 2, 2012

    More than 250 sessions spanning 11 tracks

    BI principles and strategies covered at thisconference include:

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    Jumpstart Day continued on next page

    Jumpstart Day

    Lessons for preparing, deploying,

    and optimizing SAP BusinessObjectsBusiness Intelligence 4.0

    Jason Rose, SAP

    9:00 am 12:00 pm

    This three-hour session provides a comprehensive over-

    view of critical factors that must be identified and addressed

    when considering or executing an SAP BusinessObjects Busi-

    ness Intelligence 4.0 implementation or upgrade. Discuss

    core questions every organization should ask itself prior to

    beginning, upgrading, or adding new functionality to a BI

    landscape, including architectural requirements for running

    SAP BusinessObjects BI 4.0.

    Learn what steps you need to take in your existing SAP orSAP BusinessObjects environment to prepare for anupgrade to SAP BusinessObjects BI 4.0 from atechnical, operational, and end-user perspective

    Ask questions directly to SAP about recent changes toSAP BusinessObjects BI products, including SAPBusinessObjects Dashboards (formerly known as Xcelsius)

    Step through a demo that shows how the new commonsemantic layer enables faster and more efficient access toboth SAP and non-SAP data sources

    Receive system diagnosis and monitoring techniques for

    enhancing the scalability and performance of your SAPBusinessObjects BI 4.0 solutions

    Examine improved integration capabilities between SAPBusinessObjects BI solutions, SAP NetWeaver BW, and SAPBusiness Suite applications

    Learn how to leverage the new SAP BusinessObjectsAnalysis client to more efficiently analyze SAP NetWeaverBW and other OLAP data sources on the Web and inMicrosoft Office

    Gain insight into SAPs vision and strategy for in-memorycomputing including SAP HANA and hear how itimpacts existing SAP NetWeaver BW customers and the

    SAP data warehousing roadmap Leave this session with the knowledge to chart a practical

    and effective short- and long-term BI strategy thataccounts for evolving business requirements, advances intechnology, and SAP product updates

    A comprehensive guide to evaluate and

    optimize SAP BusinessObjects Planningand Consolidation

    Jens Koerner, SAP Labs

    9:00 am 12:00 pm

    This deep-dive session provides step-by-step instruction to

    help new and experienced users alike optimize their planning

    and consolidation processes using SAP BusinessObjects Plan-

    ning and Consolidation.

    Get best practices, starter kits and content for commonscenarios, including:

    Capital expenditure planning Profitability planning

    Cost center budgeting

    Liquidity planning

    Prepare for the steps you need to take to achieve unifiedplanning, consolidation, and management reportingacross your business, including process alignment, dataharmonization and change management

    Gain insight into critical project success factors such asteam composition, communication and data integration -illustrated using real-life customer case studies

    Learn how to create business rules to optimize commonconsolidation activities, including:

    Currency translation

    Carry-forwards

    Intercompany bookings

    Account transformations

    Understand the operational and end-user effects of SAPsmost recent release of SAP BusinessObjects Planning andConsolidation 10.0

    Get insight into using BPC 10.0 on top of SAPs in-memoryplatform SAP HANA

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    8Jumpstart Day

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    A comprehensive guide to evaluating and

    getting started with SAP and Sybase solutionsfor mobility

    Prashant Chatterjee, SAP

    9:00 am 12:00 pm

    This session provides a comprehensive introduction to the

    SAP and Sybase solutions designed to meet a businesss

    mobility needs, ranging from accessing email and workflows

    on a smartphone to integrating data collected during sales

    and service calls into an SAP system. In this session you will:

    Step through the options for accessing SAP data and

    applications on mobile devices

    Get a guided tour of the different SAP and Sybasemobility solutions

    Understand how these solutions integrate into yourexisting SAP landscape

    Find out how to use the Sybase Unwired Platform (SUP)to support Windows Mobile, Windows laptops/tablets,BlackBerry, and iPhone devices with native clients

    Assess the mobile security and device managementcapabilities of Afaria

    Learn how to manage mobile infrastructures while

    minimizing user downtime and optimizing bandwidth

    Learn how to leverage SAPs flexible, open infrastructureto strategically respond to rapidly-changing device typesand evolving data sources

    Comprehensive guidelines to manage data and

    applications within SAP NetWeaver PortalPatrick Dixon, Independent Consultant

    9:00 am 12:00 pm

    This special three-hour session examines, through detailed

    demos and examples, the best ways to display, integrate, and

    manage content in SAP NetWeaver Portal. You will:

    Explore the SAP development tools available to produceprofessional portal content, including:

    Java

    JavaScript

    SAP GUI WinGUI

    WebGUI

    Adobe Flash

    Web Dynpro for ABAP

    Web Dynpro for Java

    Investigate the SAP-provided portal interfaces and learnhow to determine the correct presentation interface youshould use for specific user groups

    Know your options for Web content management in yourportal sites, from the Web page composer tool toknowledge management

    Identify when and how to leverage built-in componentssuch as user management and collaboration

    Examine technical considerations when integrating SAPNetWeaver Portal with Microsoft SharePoint, includingdocument management interoperability andauthentication and identity management

    Get strategies to overcome licensing and infrastructuredifferences found when integrating reports from SAPBusinessObjects solutions into your portal

    Come away with insight into the future of SAPNetWeaver Portal, from front-end development andmonitoring capabilities, to enhanced integration withSAP BusinessObjects

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    9Jumpstart Day

    Jumpstart Day continued on next page

    Hands-on Lab

    Rapidly prototype a dashboard withSAP BusinessObjects Dashboards 4.0

    (formerly Xcelsius)

    Scott Leaver and Matt Lloyd, SAP

    This session occurs at two convenient times. Attendance at thishands-on lab is limited. Pre-registration for an added fee prior

    to the event is required to assure a seat.

    9:00 am 12:00 pm

    2:00 pm 5:00 pm

    This hands-on session provides step-by-step instruction for

    rapidly building a dashboard using the new, out-of- the-box

    functionality available with SAP BusinessObjects Dashboards

    4.0 (formerly Xcelsius).

    Gain direct experience with the latest drag-and-drop andfree-form design capabilities in SAP BusinessObjectsDashboards

    Find out how to embed what-if analyses into yourdashboards, providing users with fact-based decisionsupport

    Learn how to design and edit high-performing queriesusing the new universe-based query panel

    Apply the concept of direct binding from a component to

    the results of a query, leverage the query results in a chartor scorecard, and see a live preview of the query data atdesign time

    Understand how to add alerts to a scorecard

    Build a composite dashboard, and use content linking topass values from one dashboard to another dashboard (orto a report)

    Translate text in an enterprise dashboard by applyinglocalized formats to dates and numbers, and incorporatecurrency symbols independent of these formats

    Hands-on Lab

    Building highly formatted reports with

    SAP Crystal Reports 2011

    Brian Durning, Dell

    This session occurs at two convenient times. Attendance at thishands-on lab is limited. Pre-registration for an added fee priorto the event is required to assure a seat.

    9:00 am 12:00 pm

    2:00 pm 5:00 pm

    This hands-on session provides detailed instruction for build-

    ing, formatting, and deploying SAP Crystal Reports 2011 in a

    stand-alone or SAP BusinessObjects Enterprise environment.

    SAP Crystal Reports designers both experienced and newto the tool should attend to:

    Become familiar with the capabilities of SAP CrystalReports 2011, such as the enhanced Database Expert formore seamless connection to back-end data sources

    Learn to exploit new export features and formats,including the XSLX feature to export reports to aMicrosoft Excel 2007 workbook

    See how to create groups and utilize group propertyvalues and formulas to create conditional groups andgroup names

    Get tips for more efficient object placement, such asplacing graphs in page headers

    Understand when and how to use an on-demandsubreport, and examine common subreport properties,such as linking and shared variables

    Leverage the OpenDocument call to SAP BusinessObjectsWeb Intelligence to infuse more interactivity with drag-and-drop and hierarchical drill-down capabilities without theneed for complex grouping

    Examine connectivity options between SAP CrystalReports 2011 and SAP BusinessObjects Dashboards(Xcelsius), and learn how to embed a dashboard directlywithin a formatted report for further data analysis and

    user interaction

    Take away completed SAP Crystal Reports samples withcomments and tips for reference back at the office

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    Jumpstart Day continued on next page

    Jumpstart Day

    What every Business Objects customer needs

    to know about the new SAP BusinessObjectsBI 4.0 release and its impact on your current

    BI landscape

    Chris Dinkel, Deloitte

    9:00 am 12:00 pm

    The release of SAP BusinessObjects BI 4.0 introduced a new

    wave of capabilities for faster and more efficient BI report-

    ing, analysis, and data visualization. But how exactly will

    these enhancements affect the BI landscape of business

    objects customers who may not yet be running SAP? Attend

    this detailed, three-hour session to identify enhancements

    and functionality that matter most to your organization, andreceive proven adoption strategies for exploiting them.

    Understand how the revamped semantic layer and newinformation design tool affect universe design andfacilitate data connectivity across multidimensional datasources

    Explore the technical considerations and prerequisites forintegrating SAP BusinessObjects BI 4.0 with non-SAP datasources, such as XML, and see how this differs from theway SAP NetWeaver BW data is accessed

    Get tips for leveraging new system monitoringdashboards and notifications for real-time updates on

    server status and user thresholds even if yourorganization isnt running SAP Solution Manager

    Review criteria to help determine whether and how tomigrate or upgrade to SAP Crystal Reports 2011 or SAPCrystal Reports for Enterprise

    Explore strategies, technologies, and workarounds forenabling a successful migration from SAP BusinessObjectsDesktop Intelligence to SAP BusinessObjects WebIntelligence

    Determine which SAP BusinessObjects BI 4.0 upgrade ormigration strategy for example, staged or incrementalversus a big-bang approach is most appropriate foryour BI landscape and requirements

    Get tips for leveraging the new upgrade managementtool

    Hands-on Lab

    Self-service reporting withSAP BusinessObjects Web Intelligence

    Jay Riddle, COMERIT

    This session occurs at two convenient times. Attendance at thishands-on lab is limited. Pre-registration for an added fee prior

    to the event is required to assure a seat.

    9:00 am 12:00 pm

    2:00 pm 5:00 pm

    This hands-on session provides step-by-step instruction for

    leveraging SAP BusinessObjects Web Intelligence to build

    self-service queries and reports, including guidelines to inte-

    grate them with back-end SAP and non-SAP data sources.

    Learn how to use standard SAP BusinessObjects WebIntelligence functionality to create user-friendly, ad hocreports. Learn how to better use variables and functions

    See how to enable drill-down capabilities for detailedanalysis

    Practice techniques for making self-service Web analyticsmore interactive, including tips for enabling drag-and-drop capabilities

    See how to optimize a SAP BusinessObjects WebIntelligence self-service reporting environment by

    exploiting key report distribution and publicationcapabilities

    Practice using input controls and graphics for moresophisticated and dynamic Web reports

    Go beyond core functionality and explore the best waysto use calculation contexts, and set up input and outputparameters

    Learn how to generate SAP BusinessObjects WebIntelligence BI Web services and import them into adashboard

    Get tips for leveraging new SAP BusinessObjects WebIntelligence 4.0 charting features and multi-source

    capabilities

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    Comprehensive guidelines to speed data

    analysis using the analytical engines from SAPDr. Bjarne Berg, COMERIT

    9:00 am 12:00 pm

    This comprehensive three-hour session offers strategic advice

    for leveraging data warehousing and analytical engines from

    SAP to increase the speed and efficiency of data processing

    and analysis.

    Step through examples and demos that explore the analyticalcapabilities and requirements of each solution, including:

    SAP HANA

    SAP NetWeaver BW Accelerator SAP BusinessObjects Explorer

    SAP BusinessObjects Analysis

    Get evaluation criteria for mapping each solution to yourorganizations IT landscape and business requirements

    Identify the best ways to exploit key capabilities andsynergies, including integration considerations andperformance benchmarks

    Uncover technical considerations and prerequisites of an SAPNetWeaver BW Accelerator deployment, such as hardwaresizing, network capacity, indexing and compression speed,and day-to-day operational requirements

    Explore the most common use cases for SAP HANA,including real-time data warehousing, dashboarddeployments, and landscape rationalization

    Discover how to leverage SAP BusinessObjects Explorerfor unstructured analysis and exploration without theneed for queries or traditional data stores

    Examine three distinct ways to deploy OLAP tools withinSAP BusinessObjects Analysis via Microsoft Excel,Microsoft PowerPoint, or the Web interface and getcriteria to map each approach to your analyticalrequirements

    Walk through a detailed demonstration to understand

    key differences between the Microsoft and OLAP editionsof SAP BusinessObjects Analysis

    Explore metrics and strategies to demonstrate the value ofyour data warehousing and analytics effort to key stakeholders

    Come away with a deep understanding of what thesesolutions can do and when to use them

    Updates and new guidelines to optimize

    operations across your system landscape withSAP Solution Manager

    John Krakowski, Jr., SAP America

    2:00 pm 5:00 pm

    This special three-hour session provides detailed instruction

    and leading strategies for utilizing SAP Solution Manager to

    manage IT landscapes and support a sound application life-

    cycle management (ALM) strategy.

    Explore opportunities to enhance technical support andoperations with SAP Solution Manager, from technicalmonitoring and alerting, to data volume management

    Learn which integrated functions boost administrationefficiency

    Get tips to resolve incidents quickly using root causeanalysis

    Dive into the latest capabilities related to centralized jobcontrol and process-oriented monitoring and analysis ofcore business processes

    Learn how to leverage key capabilities in SAP SolutionManager to support your testing processes, includingautomatic regression testing and test data management

    See how to mitigate challenges associated with change

    and transport management

    Understand whats required to establish a single qualityprocess across an SAP landscape

    Gain insight into new features delivered in the SAPSolution Manager 7.1 release, including:

    Solution implementation

    Test management

    Change control management

    Incident management

    Technical operations

    Business process operations

    Jumpstart Day continued on next page

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    12Jumpstart Day

    A detailed guide to conducting a mobility

    assessment: A critical first step beforebeginning your SAP mobile project

    Jim Cameron, ExpertIG

    2:00 pm 5:00 pm

    This detailed three-hour session delves into the skills, training,

    architectural, and technical considerations that must be care-

    fully assessed before deploying SAP applications on mobile

    devices.

    Delve into the diverse set of technical and business skillsrequired to plan, design, develop, roll out, and manage anSAP mobile solution

    Gain an understanding of when and how to involve thebusiness especially business process experts in yourSAP mobile design and deployment

    Step through a process for conducting a mobile skills gapanalysis of your workforce

    Assess the best options for getting your existing team upto speed on mobility skills and when external resourcesmay be necessary

    Explore all aspects of the mobile architecture, includingSAP application connectivity, mobile middlewarerequirements, and device deployment and management

    Gather best practices for navigating the three critical stepsrequired to architect an SAP mobility solution:

    Blueprinting the infrastructure

    Deciding what components of the infrastructure willbe developed and managed internally or via cloudor a hosted service

    Setting preferences and guidelines for choosingmiddleware and devices

    Walk through strategies for supporting native devicecapabilities

    Get key considerations for developing cross-platformapplications

    Find out what tools are available to help you monitor,enforce, and secure your mobile assets

    Exclusive take-home resources: Technology checklists to

    use when selecting devices and middleware, sample mobile

    architecture maps, sample job description templates, and

    staging plans that can be adapted to your companys needs.

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    E-learning, help desk, and more:Picking the right training andadoption approach for your BIuser base

    Dallas Marks, Kalvin Consulting

    This session explores various user training

    and adoption methodologies for BI end-usersand provides criteria for selecting the bestapproach for your business and user needs.Step through examples that weigh the prosand cons of user training methodologies, rang-ing from traditional classroom learning ande-learning, to one-on-one mentoring. Get tipsfor analyzing and revamping the relationshipbetween your organizations user base andhelp desk to ensure users are getting the rightinformation at the right time. Explore the bene-fits of creating an internal power user programto increase user self-sufficiency and addresscommon help desk calls. Get tips for leverag-ing power users as addendums to local and

    national user group meetings. Understand theimportance of routine user training such asweekly or monthly rather than just a one-time post-implementation initiative. Evaluatecriteria to choose the most appropriate usertraining method based on your organizationstraining budget and geographical make-up.Take home a sample agenda for a power usergroup meeting to reference back in the office.

    Insider Discussion Forum

    Strategies for user adoption andtraining with BI initiatives

    Penny Silvia, IBM

    Join your peers to share best practicesfor boosting user adoption of SAP andSAP BusinessObjects BI solutions in this casual,discussion-based setting. Swap lessons learnedfor creating effective end-user training strate-gies, and explore questions such as:

    How can I more effectively gather userrequirements at the start of animplementation to ensure higher useradoption after go-live?

    How do I determine whether a power userprogram or Center of Excellence mightwork well for my specific group of users?

    Are there any tools or resources availableto help my organization develop astandard user training methodology?

    Discuss some of the biggest user adoptionor training challenges your organization hasfaced, and receive real-world strategies fromother SAP and SAP BusinessObjects customersfor overcoming them.

    Introducing a scientific method tokeep your BI initiatives aligned withbusiness goals

    Hari Guleria, HCL Axon

    According to Gartner, only 50% of businessintelligence implementations fully meet busi-

    ness expectations. This session offers bestpractices for ensuring your organizations BIinitiatives meet and even exceed theexpectations of business users, managers, andstakeholders. Explore the two distinct ways inwhich BI projects are being deployed aroundthe world Technology is King and Busi-ness Participation and Accountability in BIProjects and gauge which would be thebetter choice for your organization. Obtainproven strategies for boosting the businessparticipation in BI initiatives, such as offeringhigh-level training to all business stakehold-ers prior to the project kick-off. Understandthe underlying principles of a business value

    attainment (BVA) model, including a clear def-inition of business success. Learn a scientificmethodology to ensure that weekly projectstatus reports are designed to measure prog-ress against desired business outcomes. Takehome a BVA checklist for BI project managers,along with a white paper comparing the costsof pre- and post-go-live fixes.

    Best practices for drivingcontinuous improvement andmanaging change as your BIstrategy evolves

    Penny Silvia, IBM

    A successful BI strategy is an evolutionaryprocess. This session offers best practicesfor ensuring continuous improvement andadapting to changes within your BI reportingenvironment. Understand how a solid enter-prise-wide communication strategy is key toachieving long-term BI success, and get tipsfor establishing such a strategy that involvesyour end users. Explore different techniques formanaging change in the early phases of yourreporting initiatives even when migratingfrom a non-SAP reporting environment. Under-stand when (and when not) to involve usersin the requirements-gathering and testing

    phases of a BI initiative. Acquire best practicesfor handling new or advanced requirementsafter your SAP or SAP BusinessObjects solu-tion has already gone live. Leave with provenmethods for engaging users and effectivelyhandling change, such as hosting focus groupsand establishing super user communities.

    SAP BusinessObjects BusinessIntelligence 4.0: Strategy, roadmaand technical considerations

    Jason Rose, SAP

    This session provides specific exampleshow to leverage SAP BusinessObjects BI 4.0

    gain greater insight into your business, masmarter decisions, and measure their resuExamine key differences between businintelligence and business analytics, and undstand how BI solutions can serve a broadbusiness analytics strategy. Learn how employ a common look and feel across intnal and external SAP data sources with tnew common semantic layer. See how to uevent-driven data processing to better idetify opportunities for customer engagemeGain insight into new and future improments planned for Web reports and analysformatted reporting, and dashboards. Becofamiliar with the new SAP BusinessObje

    Analysis client for multidimensional ad hanalysis of OLAP data sources. Come away wa comprehensive understanding of SAPs buness intelligence roadmap, with emphasis where BI fits into SAPs broader business alytics strategy.

    A comprehensive guide toanalytical capabilities embeddedwithin SAP Business Suite

    Henner Schielbs, SAP

    Explore the scope and value of embeddanalytics in SAP Business Suite 7 Innovatio

    2010, and step through detailed demos aexamples that explore the reporting and daboarding capabilities delivered. Step throuuse case scenarios such as extracting dfrom ALV to SAP Crystal Reports for priout and formatting purposes to dergreater insight into your business operatioGet an overview of all the business analytcontent pre-configured within SAP BusinSuite embedded analytics, such as pre-definSAP Crystal Reports and SAP BusinessObjeDashboards for finance, human capmanagement, and customer relationship magement (CRM) reporting. Become famiwith various integration scenarios available

    embedded analytics within the SAP BusinSuite to understand how they will fit wityour overall BI landscape.

    Track 1: Strategies for advancing business goals and optimizing the end-user experience

    Track 1 continued on next p

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    Best practices for establishing andsupporting a scalable BI center ofexcellence (COE)

    Buntic Georgian, Archius

    Determine if and how a center of excellence(COE) could help reduce total cost of owner-

    ship (TCO) of your BI landscape, and get tipsfor building and optimizing one that offers thegreatest return on investment (ROI). Acquirestrategies for aligning both technical and func-tional COE resources. Get tips for overcomingcommon challenges associated with estab-lishing a BI COE, from data standardizationto user adoption and change management.See how to ensure COE scalability to supportan evolving or newly-upgraded BI environ-ment. Explore various BI COE organizationalstructures including enterprise-level,cross-functional team model, and distributedhub-and-spoke structure and get criteria fordetermining which would work best in your

    environment. Understand whats required toproperly govern a COE initiative, and get tipsfor creating and maintaining a COE gover-nance model. Take home a checklist outliningthe steps required to build a new BI COE oroptimize the one you already have.

    Power to the users: Guidelines todefine and optimize a self-servicereporting strategy

    Patrick Dixon, Independent Consultant

    This session explores the BI self-service optionsavailable in SAP BusinessObjects and SAP

    NetWeaver BW and offers expert guidance forproperly leveraging them to meet the require-ments of your user community, from casualusers to data analysts. Understand the impor-tance of governance in self-service reporting,and get tips to set policy on a common look,feel, and navigation path. Review the secu-rity implications associated with self-serviceBI, such as unauthorized access to reports anddashboards, and get tips to ensure properportal and back-end authorizations. Get rec-ommendations and criteria for creatingsustainable power user programs to ensureseamless knowledge transfer and optimizefuture self-service initiatives. Find out when

    it makes sense to leverage a center of excel-lence (COE) for self-service reporting, and takehome the steps required to design and opti-mize a COE to ensure self-service success inyour organization.

    Strategies for leveraging BI to solveorganizational challenges

    Deepa Sankar, SAP

    Understand the importance of a clear, well-artic-ulated BI strategy. Find out how an effectiveBI approach benefits IT and line of business

    teams alike, from aligning business partnersand formalizing business needs, to removinglimits of departmental silos. Explore critical suc-cess factors for developing and delivering acomprehensive BI strategy that meets businessexpectations. Learn best practice approachesto executing this plan enterprise-wide, includ-ing guidelines to define and run a successful BIcompetency center. Hear key recommendationsto achieve high-level executive sponsorship thatcan help mandate change and organize cross-functionally for an enterprise-wide approachand outcome. Come away with a repeatableframework that engages and brings togetherthe priorities of both CIOs and business execu-

    tives to address organizational challenges that aBI strategy can resolve.

    The role of SAP BusinessObjectsAnalysis in your self-service BIstrategy

    Theirry Audas, SAP

    Gain insight into the SAP vision and strategy forpositioning SAP BusinessObjects Analysis, edi-tion for Microsoft Office as an alternative to SAPBEx Analyzer, edition for OLAP as the succes-sor of SAP BusinessObjects Voyager. Examinetechnical prerequisites, platform capabilities,and roadmap details for both editions. Dis-cover how this new BI solution can be usedto smoothly transition your user populationfrom the SAP Business Explorer (SAP BEx) tothe SAP BusinessObjects BI solutions. See howit can be used to increase self-service BI usageand business user autonomy while minimizingTCO. Explore use case scenarios to see how youcan fully leverage previous investments in SAPNetWeaver BW and SAP BEx query design, evenif you are migrating to SAP BusinessObjectsBI. Learn about its interoperability with variousSAP in-memory processing technologies, suchas SAP NetWeaver BW Accelerator. Get a sneakpeek at the latest version, SAP BusinessObjects

    Advanced Analysis, which enables advanced,multidimensional analysis.

    A trainers cheat sheet:Everything you need toknow to drive user adoption ofSAP BusinessObjects BI 4.0

    Dave Cartwright, Kingfisher

    The SAP BusinessObjects BI 4.0 suite provi

    a variety of enhanced reporting, dashboardiand analytics capabilities; in order to leverathem to the fullest, however, users must ffamiliarize themselves with brand new intfaces and navigational paths. This sessprovides a comprehensive overview of biggest interface and navigational changesthe latest release of SAP BusinessObjects Bfacilitate optimal user adoption in your ornization. Learn how SAP BusinessObjects WIntelligences new tabbed interface can be eraged to streamline report developmeExplore the revamped common semantic laand consistent look and feel employed acrall front-end SAP BusinessObjects BI solutio

    in 4.0. Receive best practices for hosting SAP BusinessObjects BI 4.0 user training pgram, such as developing an iterative, agtraining program (borrowing concepts from development world!), and creating team chapions to help ensure knowledge transfer athe formal training is over. Take home a list of top navigation- and interface-related chanwithin SAP BusinessObjects BI 4.0 to referenduring your own end-user training initiative.

    Tips, tools, and actionable advice leverage corporate data as astrategic asset for better decision

    makingByron Banks, SAP

    This session explores techniques and toto optimize the processing and deliveryvoluminous data across a complex technogy landscape, including tips to ensure tquality and integrity of the data that feeyour BI solutions. Explore real-world exaples for tips to quickly recognize areasreduce costs and better align data strategwith corporate objectives to best meet yorganizations analytical and business goUnderstand whats required to optimize undlying data warehousing and managem

    technologies to support your organizatioBI roadmap, including new ideas for levaging SAP HANA and SAP BusinessObjesolutions. See how SAP BusinessObjects Infmation Steward enables continuous insiginto the quality of your data and enhanced claboration between business data analysts aIT, leading to better decision-making. Obtbest practices for data profiling and data quity monitoring via scorecards to improve overall foundation of your BI landscape.

    Track 1: Strategies for advancing business goals and optimizing the end-user experience

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    16Track 1: Strategies for advancing business goals and optimizing the end-user experience

    Evaluation criteria and guidelinesfor deploying SAP BusinessObjectsBI OnDemand

    Pierre Leroux, SAP

    This session explores the benefits and technicalconsiderations of deploying SAP BusinessObjects

    BI OnDemand. Step through detailed demosthat show how this cloud-based solutionenables users to reach broader internal andexternal audiences to share data and reportsthrough a software-as-a-service (SaaS) model.Understand whats required to leverageSAP BusinessObjects BI OnDemand via a hosteddata warehouse, including tips to use andcustomize the preconfigured report and data-set templates. Discover how to best plan foradditional functionality, including in-memoryacceleration via SAP snap-in architecture, to cus-tomize and extend cloud-based solutions. Getproven strategies to increase end-user adoptionand self-service reporting in your cloud-based

    BI environment.

    Options and criteria to improvereporting and analysis of industryand line of business (LoB) data

    Padmini Ranganathan, SAP

    This session examined guidelines for deployingSAP BusinessObjects industry and line of busi-

    ness (LoB) analytic applications to better analyzeindustry-specific logistics, operations, financialefficiency, and customer satisfaction. Identify thebest ways to leverage pre-built dashboards, datamodels, and mobile user interfaces to track KPIsspecific to your industry. Examine the uniqueSAP BusinessObjects applications available forbanking, consumer products, healthcare, aero-space and defense, oil and gas, retail, publicsector, and more. Get tips to quickly deploy andscale these solutions within your existing enter-prise data framework via on-premise, on-device,and on-demand models. Gain technical insightinto how they integrate with your current BIlandscape or used in conjunction with in-mem-

    ory solutions like SAP HANA.

    Live Demo

    SAP BusinessObjects Analysis

    Theirry Audas, SAP

    Attend this live demo to explore the analytcapabilities of SAP BusinessObjects Analyand learn how this revamped BI solution canleveraged to boost self-service BI in your orgnization -- while minimizing TCO. Walk throucommon, real-world use cases to understahow the tool could be leveraged in yourlandscape, and understand key differenbetween the Microsoft and OLAP editions.

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    17

    Lessons for optimizingSAP BusinessObjects BIreporting with SAP HANA

    Praveen Misra, BI Partners

    This session offers proven strategies for lever-aging the real-time analytical capabilities ofSAP HANA alongside SAP BusinessObjects BI4.0 solutions for optimal BI reporting. Reviewthe technical considerations behind an SAPHANA deployment, such as storage limita-tions and system sizing. Get tips for leveragingthe replication capabilities within SAP HANAto enable near real-time reporting withinyour SAP BusinessObjects BI 4.0 environment.Understand the performance implications SAPHANA will have on operational dashboardsand Web reports. Receive step-by-step guid-ance for implementing a high-value analyticalscenario with SAP HANA. Learn how to builda simple data model within an SAP HANAlandscape. See a demonstration of SAP HANAbeing used as an SAP BusinessObjects WebIntelligence data source, allowing for near real-time analysis on large data volumes.

    Case Study

    How Medtronic uses SAP HANA asa performance booster for its BI

    solutionsEric Popp, Medtronic

    Identify the business drivers that sparkedMedtronics decision to leverage SAP HANAas its analytic database, including flexible andreal-time analytic models based on SAP andnon-SAP data. Find out how the companymanaged the challenge of developing an inte-grated data model in-memory, including theways in which Sybase Power Designer and SAPBusinessObjects Data Services were leveraged.Explore key integration points between SAPHANA and SAP BusinessObjects BI 4.0, and hearhow Medtronic leverages SAP BusinessObjectsExplorer and SAP BusinessObjects Web Intelli-gence with SAP HANA to simplify and speedusers search for information. Understand theimpact SAP HANA has had on Medtronicsbusiness users and bottom line, and exploreuse case scenarios that help identify opportu-nities to apply in-memory computing in yourorganization. Come away with insight intohow Medtronic plans to leverage SAP HANA tomore efficiently perform global sales reporting.

    The road to SAP HANA: Currentcapabilities and future roadmap

    Dan Kearnan, SAP

    This session examines the best ways to leverageSAP HANA as a high-performance foundationto process large volumes of data, including tipsto optimize the performance of your existingBI landscape on top of this new platform. Dis-cover how to exploit the key integration pointsbetween SAP HANA and SAP BusinessObjectsBI 4.0. Determine the best ways to extract datafrom SAP and non-SAP data sources, modelit in-memory, and pass it to SAP BusinessOb-jects front ends, including SAP BusinessObjectsExplorer. Examine use case scenarios that helpidentify opportunities to apply in-memorycomputing in your organization. Hear directlyfrom SAP how in-memory technology impactsexisting SAP NetWeaver BW customers and theSAP data warehousing roadmap, and leave thissession with an understanding of the currentsolutions for in-memory computing from SAPand its future roadmap.

    A technical guide toimplementing and optimizingSAP BusinessObjects Explorer,accelerated version

    Dr. Bjarne Berg, COMERIT

    This session examines the latest analyticalcapabilities and technical considerations forSAP BusinessObjects Explorer, accelerated ver-sion. Get proven expert advice on how toleverage SAP BusinessObjects Explorer, accel-erated version, for faster in-memory queries.Step through examples of advanced designelements and features, including tips toleverage key integration points within SAPNetWeaver BW and SAP NetWeaver BW Accel-erator. Get best practices to manage modelingrequirements, including tips to leverage accel-erator index designer. Gather lessons learnedfrom real-world implementations, includingintegration considerations and performancebenchmarks. Take home a sample work planfor installing SAP BusinessObjects Explorer,accelerated version, and a template for plan-ning, budgeting, and rolling it out in yourorganization.

    Guidelines for leveragingSAP HANA with Microsoft Excelfor improved report presentationand user satisfaction

    Russell Tront, Simba Technologies

    This session offers best practices for exploitithe in-memory and multi-dimensional quehandling capabilities of SAP HANA directlyMicrosoft Excel. Step through examples thshow how to integrate Microsoft Excels famiar and intuitive user interface with SAP HAfor real-time data exploration. Walk throudetailed demos that illustrate the best waysleverage Microsoft Excels data selection capbilities, multidimensional display, hierarchinavigation, and other visualization optiowhen using SAP HANA as a data sourGet tips for leveraging the MDX providerSAP HANA to populate Microsoft Excel sprea

    sheets, and see how this ensures the timelineand accuracy of delivered reports. Discover tbest ways to extend real-time data access Microsoft PowerPoint through Microsoft Expivot tables and charts.

    High-speed analytics and SAP HANA

    Track 2

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    Increasing the speed and efficiencyof data processing and analysis withSAP HANA andSAP NetWeaver BW 7.3

    Storm Archer, SAP

    This session offers proven strategies for lever-

    aging SAP NetWeaver Business Warehouse(SAP NetWeaver BW) 7.3 in conjunction withSAP HANA for more efficient data warehousingand analysis. Learn how leveraging SAP HANAalongside SAP NetWeaver BW 7.3 allows forhigh compression rates for operational data,along with multi-core, parallel in-memory pro-cessing for complex analytical algorithms. Gettips for leveraging SAP HANA to reduce thecomplexity of SAP NetWeaver BW objects andoptimize system performance with in-mem-ory infocubes, DSOs, and SAP NetWeaver BWmodeling objects. The session will also dis-cuss the new transient provider to allow SAPNetWeaver BW to consume data from agile and

    operational data marts developed directly forSAP HANA. View a detailed demonstration ofSAP NetWeaver BW 7.3 running on SAP HANAto explore the effects of in-memory firsthand.

    Case Study

    Inside Deloittes implementation ofSAP HANA

    Chris Dinkel, Deloitte

    This session provides a detailed look atDeloittes recent SAP HANA deployment andexplores lessons learned and challenges thecompany faced along the way. Learn how

    Deloitte created a proof-of-concept (POC) toelicit the support of key stakeholders, and gaininsight into the specific timeline and resourcesthe company established during the blueprintphase. See how the company overcame chal-lenges associated with integrating structuredand unstructured data sources, including SAPNetWeaver BW, Microsoft SQL Server, comma-separated values (CSV), and Microsoft Office.Find out how Deloitte managed the challengeof extracting and loading large amounts ofdata during the deployment phase, includingthe ways in which SAP BusinessObjects DataServices was leveraged. Step through demosto see the impact SAP HANA has on the com-

    panys front-end reports. Gain insight into keybenefits Deloitte realized as a result of its SAPHANA deployment, including a reduction indata load time from 48 hours to 12 minutes,and a reduction in SAP Crystal Reports run timefrom 30 minutes to milliseconds.

    2012 roadmap to data warehousingsolutions from SAP

    Dan Kearnan, SAP

    This session offers strategies for leveragingdata warehousing functionality from SAPto reduce the total cost of operations and

    data warehouse development, decrease datalatency, and accelerate response time. Gaina clear understanding of the full suite of SAPdata warehousing solutions, including SAPNetWeaver BW, SAP NetWeaver BW Acceler-ator, SAP HANA, and Sybase IQ. Explore thebest ways to exploit the capabilities and syn-ergies including distinct integration pointsbetween SAP HANA and SAP NetWeaver BW between these various data foundations. Getcriteria to map the various data warehousingoptions from SAP to your organizations uniqueIT landscape and business requirements. HearSAPs vision and strategy for future data ware-housing initiatives and roadmap.

    Customer Discussion Forum

    Medtronic shares lessons from itsimplementation of SAP HANA

    Brian Raver, Medtronic

    Attend this informal, discussion-based sessionto gain real-world insights from Medtron-ics implementation of SAP HANA. Hear fromMedtronic firsthand, and explore questionssuch as:

    What are the typical business driversbehind SAP HANA adoption, and what arethe unique benefits it offers?

    What are the key integration pointsbetween SAP HANA and theSAP BusinessObjects BI suite and howdo I properly align technical resources toprepare for a deployment?

    How will SAP HANA impact the overallperformance of my BI landscape?

    Are there recommended ways to extractdata from SAP and non-SAP data sourcesand pass it to front-end solutions?

    In addition to hearing the top lessons learnedfrom Medtronic, leave this forum with provenstrategies from other SAP customers for imple-

    menting and optimizing SAP HANA.

    Hands-on lab

    Best practices for SAP HANAoperations

    Serge Muts, Matt Kangas, and Glen Leslie, SA

    Get up to speed on SAP HANA operationsthis hands-on session! This is your chance

    play around in SAP HANA. The session winclude common tasks in SAP HANA like admistrating users, monitoring performance, awhere to look for troubleshooting informatiYou will also learn about your options to lodata into SAP HANA as well as how to run qries from HANA studio. *Learn what is needto perform lifecycle management tasks in SHANA *Get comfortable with the SAP HAStudio to perform lifecycle management *Prtice common tasks like administrating usechanging parameters and monitoring perfmance. *Get tips to identify and troubleshoSAP HANA issues *Understand your optiofor extracting and loading data into SAP HAN

    Hands-on lab

    Techniques to optimize SAPBusinessObjects BI 4.0 reportingcapabilities with SAP HANA

    Patrice Le Bihan and Vishal Dhir, SAP

    In this hands-on session attendees will leahow to exploit the key integration poibetween SAP HANA and SAP BusinessObjeBI 4.0 for optimal reporting capabilities. Show to leverage the replication capabilitin SAP HANA to enable near real-time repoing within your SAP BusinessObjects BI environment. Practice reporting off simand advanced data models with SAP BusinsObjects Explorer, SAP BusinessObjects WIntelligence, SAP BusinessObjects Dashboa(formerly Xcelsius), SAP BusinessObjects Anysis Edition for Office, and SAP Crystal RepoLearn how to leverage SAP HANA Studio aInformation Design Tool to build a data mowithin an SAP HANA landscape. Get tips leverage SAP BusinessObjects Explorer aSAP BusinessObjects Web Intelligence wSAP HANA to simplify and speed users searfor information.

    Track 2: High-speed analytics and SAP HANA

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    19

    Data modeling, integration, and quality

    How to combat ETL problems thatarise from bad source data

    Don Loden, Decision First

    Understand how and why extraction, trans-formation, and loading (ETL) challenges arisefrom bad source data, and how to combatthose challenges with properly constructedETL code. Explore change data capture (CDC)techniques and strategies to focus on recov-ery as well as performance, and learn when tochoose source- or target-based CDC. Obtainbest practices for multi-user ETL development,and learn why its not a good idea to hold up

    a project to wait for complex transformationlogic. Accelerate your ETL project by leveragingthe object-oriented and reusable characteris-tics of modern tools like SAP BusinessObjectsData Services, and hear why these tools offerbenefits that cannot be obtained by tradition-ally scripted ETL code. Leave this session withexpert ETL tips, such as tracking errors withproven validation techniques and monitoringindividual objects, along with advice for ETLdevelopment in an enterprise data warehouse.

    Lessons for speeding dataprocessing and analysis using amulti-data source BI environment

    Hari Guleria, HCL Axon

    Understand the benefits of deploying an alter-native or additional data warehouse suchas boosting SAP NetWeaver BW report perfor-mance with SAP NetWeaver BW Acceleratoror SAP HANA. Acquire tips for identifying andselecting the best alternative data source tomeet your business requirements. Hear real-world examples of how other companieshave effectively implemented alternative datasources, including SAP HANA and Teradata.Learn how to implement global BI standards,processes, and methodologies within a multi-

    data warehouse environment for high qualitydata. Explore the dos and donts of a multi-data warehouse data flow, and hear real-worldpitfalls from other SAP customers. Take homesample business cases for a multi-data ware-house environment, along with a list of bestpractices for deployment and data flow.

    Step-by-step guidelines for buildingand deploying an enterprise-wideinformation governance strategy

    Ina Felsheim, SAP

    This session demystifies the concept of informa-tion governance and provides a comprehensiveoverview of the SAP solutions available tohelp support your overall governance strategy.Discuss key steps for building an enterprise-wide information governance program, suchas identifying business priorities, along withspecific data elements. Get tips for using SAPBusinessObjects Information Steward to more

    efficiently perform data profiling and meta-data management to monitor data adherenceto governance standards with data qualitydashboards. Learn how to perform root causeand impact analyses to identify key culpritsbehind inaccurate or low-quality data. Exploreoptions for leveraging SAP BusinessObjectsData Services to consolidate and improvedata quality from multiple sources or analyzeunstructured text data sources. Learn how youcan create master data natively in the SAP Busi-ness Suite environment with SAP Master DataGovernance.

    Expert techniques for moreeffective SAP NetWeaver BWdata modeling

    Jesper Christensen, COMERIT

    This session will cover the top 20 data model-ing best practices for an SAP NetWeaver BWlandscape. Explore the benefits of techniquessuch as semantic partitioning and dimensionalmodeling, and receive proven strategies forperforming them. Receive best practices foroptimizing data models specifically for SAPNetWeaver BW Accelerator. Examine optionsfor modeling InfoCubes for enhanced sys-tem performance, and learn how to improve

    memory utilization by caching. Get tips forleveraging system diagnostics to identifyand troubleshoot SAP NetWeaver BW perfor-mance issues. Learn how and when to applynew data modeling techniques delivered withSAP Netweaver BW 7.3, such as the SemanticPartitioning Object (SPO) and cube-less SAPNetWeaver BW accelerator indices. Take homea list of best practices for optimizing InfoCubedimensions.

    Whats new withSAP BusinessObjects enterpriseinformation management 4.0?The 2012 guide

    Byron Banks, SAP

    Get an up-to-date look at recent enhanments and key functionality delivered wSAP BusinessObjects enterprise informatmanagement (EIM) 4.0. Step through demthat explore best practices for when and hto leverage enhanced SAP BusinessObjeEIM 4.0 capabilities to access, integrate, aenhance enterprise data for key business tiatives, including new enterprise applicatrollouts or migrations, and BI and data wahouse deployments. Discover new capabilitwithin SAP BusinessObjects Data Services 4such as managing data in real time, proving insight on both social and business da

    and selecting from a variety of deploymoptions to best match the business nee from small departmental projects all way up to enterprise-wide implementatioGain insight into SAP BusinessObjects Informtion Steward a new profiling and metadmanagement solution that enables eusers to understand and manage their don their own without relying on the IT depament. Come away with product updates aan understanding of the SAP BusinessObjeenterprise information management roadm

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    Track 3

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    20

    Lessons for enhancing and cleansingcustomer data in real time

    Don Loden, Decision First

    This session offers best practices for devel-oping a real-time data quality Web servicesolution using SAP BusinessObjects Data Ser-vices to ensure high-quality customer data.Get an overview of the key benefits of a real-time data quality solution, such as cleansingand matching customer data in real time andavoiding time delays caused by batch pro-cessing. Witness the benefits of cleansing andmatching done at data entry in the source sys-tem. Step through a live demo for detailedinstructions to construct a real-time data flowin SAP BusinessObjects Data Services, includ-ing tips to configure the job server to testyour real-time Web service. Learn how toleverage SAP BusinessObjects Data QualityManagement to enhance a customer recordby supplementing the record with linkage to

    all purchase history using SAP BusinessObjectsData Services. Explore server-setup and testingtechniques to more efficiently de-bug after aproject. See why break keys are important forfine-tuning to produce the most efficient bestmatch possible.

    Customer Discussion Forum

    Shell International BVs integratedSAP BusinessObjects BI andSAP NetWeaver BW 7.3 landscape

    Steve Mutch and Djorgo Gubbels,Shell International BV

    Attend this informal question-and-answer ses-sion to pick the brain of Shell InternationalBV for tips to integrate SAP and SAP Busi-nessObjects landscapes, while simultaneouslyupgrading to SAP NetWeaver BW 7.3. Explorequestions such as:

    What are the technical nuances ofintegrating SAP BusinessObjectsDashboards, SAP BusinessObjects WebIntelligence, and SAP Crystal Reports withSAP NetWeaver BW?

    How can I ensure a high-performing andscalable SAP BusinessObjects and SAPNetWeaver BW environment?

    How do I best resource and scope an SAPNetWeaver BW 7.3 upgrade -- and how willthe upgrade impact integration with SAPBusinessObjects BI solutions?

    Leave this session with the real-world insightsyou need to deploy a fully-integrated SAPBusinessObjects BI and SAP NetWeaver BWlandscape, along with the technical know-howto upgrade to SAP NetWeaver BW 7.3.

    BIexpertLIVEBest practices in SAP BusinessObjectsData Services data flow and job design

    Don Loden, Decision First

    Dont miss this opportunity to personally

    meet Don Loden, Principal Business Intelli-gence Consultant, Decision First, and engagein an updated discussion about one of hismost widely read articles from BI Expert theleading publication and knowledgebase fororganizations that leverage business intelli-gence solutions from SAP. Explore best practicesfor developing an SAP BusinessObjects DataServices data flow, along with the impor-tance of reusability in job design. Discoverthe benefits of always designing an ETL jobwith reusable pieces of code to perform mul-tiple operations within SAP BusinessObjectsData Services by manipulating the codewith variables and conditionals and

    receive tips for doing so within your organi-zation. Learn how to properly construct anSAP BusinessObjects Data Services data flowfor maximum system performance by break-ing the flow down into four distinct stages driver stage, parsing stage, lookup stage,and business rules enforcement stage andreceive proven strategies for performing each.

    Ensure accurate and secureinformation sharing across yourenterprise functionality

    Klaus David, SAP

    This session offers an up-to-date look at SAPNetWeaver Master Data Management (SAPNetWeaver MDM) and lessons for leveragingits functionality to deliver integrated, accurate,and timely data across your enterprise. Reviewyour options for integrating SAP NetWeaverMDM with the latest SAP BusinessObjectsinformation management solutions, such asSAP BusinessObjects Data Services, and findout when and how it is advisable to do so forexample, to facilitate data matching and localdata quality checks in SAP NetWeaver MDM.See how to leverage SAP NetWeaver MDMfunctionality for data needs in specific industrysegments, such as optimized supplier spend

    and collaborative material data maintenance.Explore options for using embedded SAPNetWeaver MDM capabilities within the SAPBusiness Suite to optimize pre-built masterdata creation, change, and distribution pro-cesses. Gain insight into how SAP HANA canadd value to your data management initiatives.

    20 tips and tricks to improve dataload performance

    Jesper Christensen, COMERIT

    Gain detailed insight into SAP NetWeaver data load processes, how they work, and wtools are available to monitor and optimize thperformance. Receive best practices to maximdata load performance while reducing long-temaintenance costs, such as when to use porble extraction, transformation, and loading (Ecode and when to eliminate hard-coding in yoETL logic. Understand the benefits of optimizdata load processes, such as the use of less haware and freed up resources for online repusers. Find out how to enable version historytrack code changes and how to create reusaETL logic to improve throughput and redudata load time. Get tips on when and howuse customer exits in DataSources and variabto manage risk and reduce maintenance coIdentify the challenges and benefits of seman

    partitioning and the importance of efficient dmodels. Take home sample code and system stings for optimized ETL processes.

    Track 3: Data modeling, integration, and quality

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    21Track 3: Data modeling, integration, and quality

    Requirements and guidelines foraccessing Business Objects BI contentthrough Microsoft SharePoint

    Jared Ellwein, People Services Center

    With portal applications like Microsoft Share-Point gaining popularity as a unique and easy

    point of access to BI content, the ability toembed Business Objects reports and dash-boards is becoming increasingly important. This session examines technical prerequi-sites and how to guidelines to eliminate theneed for an additional and restricted interfaceby exploiting the integration capabilities ofBusiness Objects with a Microsoft SharePointportal. Review interface requirements, includ-ing the benefits a .NET interface provides.Understand when its advisable to leveragethe software development kit (SDK), Share-Point Portal integration kit, or the integrationoption for Microsoft SharePoint software fromSAP. Get design tips for easy viewing of data

    in Microsoft SharePoint, from frames thatprovide comparison views by comparing side-by-side data, to hyperlinks for more detailedinformation.

    Case Study

    How The Globe and Mail replicateda domain-specific database foroptimal sales and marketing insight

    Sandy Yang, The Globe and Mail

    Domain-specific databases provide highly-targeted information for optimized sales andmarketing efforts but they tend to be a time-consuming and costly IT initiative that resultsin data fragmentation. This session exploreshow The Globe and Mail replicated the featuresof a third-party, domain-specific database in itsSAP NetWeaver BW and SAP BusinessObjectsData Services environment. See how the com-pany achieved the same business benefits athalf the cost. Discover technical best practicesfor leveraging SAP BusinessObjects Data Ser-vices to simplify the import and export of datato and from SAP NetWeaver BW when repli-cating a domain-specific database. Learn howde-normalization and other non-SQL technol-

    ogy can be used to optimize performance inan enterprise BI environment. Hear how TheGlobe and Mail performs fast and accurate cus-tomer matching across various customer lists. Take home sample SAP BusinessObjects DataServices transformations, along with sampleSAP NetWeaver BW code snippets to performaddress matching.

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    22

    BI upgrades, implementations,and rollouts

    Making sense of the latestSAP BusinessObjects features,functions, and terminology

    Jay Riddle, COMERIT

    SAP BusinessObjects BI 4.0 comes with signifi-cantly enhanced functionality, new integrationcapabilities, and even new terminology for somefamiliar products. This session clearly explains allof the updates in order to provide you with a com-fortable, working knowledge of this new solution.Explore key technical considerations surroundingan SAP BusinessObjects BI 4.0 installation, such asintegration with SAP Solution Manager and the

    enhanced Change and Transport System to sup-port the transport of non-ABAP objects (CTS+).Familiarize yourself with the administrativechanges in the new release, including revampedlifecycle management and monitoring capabili-ties. Learn how the new information design tooland data federation engine will impact your dataconnectivity approach. Get up to speed on thelatest SAP BusinessObjects BI 4.0 nomenclature tounderstand, for instance, the difference betweena transient universe and the semantic layer, or SAPCrystal Reports 2011 and SAP Crystal Reports forEnterprise. Take home a quick reference guide ofSAP BusinessObjects BI 4.0 best practices, alongwith links to webinars and wiki resources to help

    your team get familiar with the new release.

    Case Study

    Inside SSM Health Caresinstallation of SAP enhancementpackage 1 for SAP NetWeaver BW

    Tom Kissel, SSM Health Care

    Hear how SSM Health Cares recent SAPenhancement package installation preparedthe company for SAP NetWeaver BW and SAPBusinessObjects solutions. Discover how SSMHealth Care managed technical requirements,such as including the new Business Suite Foun-

    dation component with its SAP NetWeaver BWenvironment, and the need to manually acti-vate 65 SAP NetWeaver BW objects. Hear howthe company updated its ABAP and Java stacksfrom 7.0 to SAP enhancement package 1. Gettips for unlocking the SAP NetWeaver BWshadow system if system changes are neededduring the pre-processing phase. Come awaywith an understanding of major pain pointsexperienced through the upgrade, as well astimings and database sizings. Take home a pre-upgrade checklist of key issues and technicalconsiderations.

    Case Study

    Lexmark International meetscomplex report developmentrequirements with a jointSAP BusinessObjects BI andSAP NetWeaver BWimplementation

    Albert Khair, Lexmark International

    Explore Lexmark Internationals decision todeploy SAP BusinessObjects BI tools on top ofan SAP NetWeaver BW system, including theneed to meet complex report development andend-user requirements. Learn how the orga-

    nization identified critical environmental andlandscape requirements, from installing the lat-est SAP enhancement packages to leveragingexisting SAP NetWeaver BW Accelerator infra-structures. Hear about technical pitfalls andconfiguration challenges the company encoun-tered during its data migration process, and getlessons for leveraging the SAP integration kit.Get tips for leveraging SAP Business Explorer(SAP BEx) as a datasource for universe develop-ment. Examine the steps Lexmark Internationaltook to ensure optimal knowledge transfer anduser adoption post go-live, including how itleveraged a BI center of excellence (COE) tomanage challenges associated with disparate BI

    standards across a global business environment.

    Strategies and tools for rapidlydeploying SAP BusinessObjectsBusiness Analytics

    Henner Schliebs, SAP

    This session examines criteria and capabilitiesfor leveraging SAP rapid deployment solu-tions such as strategic workforce analyticsand HR executive analytics to quickly imple-ment analytics solutions with a fixed scopeand predefined services, including the flexi-bility for future extensions. Understand which

    analytical needs are good candidates for SAPrapid deployment solutions and when appli-cation customization is required. Step throughdetailed demos that show how to leverageSAP rapid deployment solutions to overcometypical BI project pitfalls, including evolvingrequirements, continuous monitoring, andconsolidating data from multiple sources. Getexamples of how other customers are usingSAP rapid deployment solutions as a low-costway to quickly address their evolving businessdemands while reducing the cost and effort oftypical deployment scenarios.

    Case Study

    Lessons learned from ValeroEnergy Corporations joint upgradto SAP NetWeaver BW 7.3 andSAP BusinessObjects BI 4.0 FP3

    William Faison, Valero EnergyExplore the business drivers behind ValEnergy Corporations decision to upgrato SAP BusinessObjects BI 4.0 FP3 and SNetWeaver BW 7.3 simultaneously, includtighter integration between SAP BusinessOjects BI 4.0 FP3 and SAP hierarchies, along wmore flexible data models. Learn how the copany phased, scoped, and resourced its joupgrade project, including strategies and tothat were used to minimize downtime ameet project deadlines. Find out how ValEnergy Corporation overcame challenges asciated with migrating SAP Business Explo

    (SAP BEx) 3.5 queries and workbooks to SNetWeaver BW 7.3. Gain insight into how company managed security consideratioincluding its decision to migrate to analyauthorizations. Find out how the company leraged SAP BI Consumer Services (SAP BICconnectivity and new metadata integratcapabilities to ensure its BI and BW solutiowere fully integrated. Hear about the trainapproaches Valero Energy Corporation usedget users up to speed quickly with the newupgraded BI systems.

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    Tips, tricks, and projectmethodologies for a successfulmigration from SAP BEx toSAP BusinessObjects

    Eric Xue, Deloitte

    Learn what critical project management ele-

    ments must be factored into an effectivemigration from SAP Business Explorer (SAPBEx) to the SAP BusinessObjects BI suite.Explore best practices for defining a clearmigration strategy from a project manage-ment, tool, and functional perspective. Getan overview of various migration approaches,such as full or parallel, and examine crite-ria to help determine which is best suitedfor your SAP landscape. Walk through a real-world example to understand how the ASAPmethodology can speed up SAP BusinessOb-jects implementations and drive your overall BIstrategy. Explore best practices and method-ologies for identifying and mitigating risks for

    your migration project, including guidelinesto leverage a Risk Breakdown Structure (RBS).Take home a sample project management planfor migrating from SAP BEx to SAP BusinessOb- jects, a solution mapping decision tree, and arisk register document to identify risks duringyour next migration initiative.

    Case Study

    Technical lessons fromShell International BVsSAP NetWeaver BW 7.3 upgrade

    Djorgo Gubbels, Shell International BV

    Step inside Shell International BVs upgradeto SAP NetWeaver BW 7.3, and take away thebest practices and technical insights you needfor successfully performing your own. Under-stand how Shell International BV scoped andresourced its SAP NetWeaver BW 7.3 upgradewithin a global environment leveraging variousoutsourcing strategies. Explore the technicalchallenges faced by the Shell team when iden-tifying system landscape dependencies andgathering requirements, such as upgradingto the latest support pack release for the SEMplug, ensuring the appropriate OS and data-base versions, and having a dual stack for Javaand ABAP on a single system. Discover howShell International BV is leveraging enhance-

    ments, such as semantic partitioned objects,7.x hierarchy loads, faster data load activationand end-to-end data loading. Gain insight intohow the organization plans integration testingto ensure that its SAP BusinessObjects BI solu-tions will be fully integrated with the new SAPNetWeaver BW release. See demonstrationsof the Xcelsius and SAP BusinessObjects WebIntelligence reports the company has built andintegrated with its new SAP NetWeaver BWenvironment.

    Track 4: BI upgrades, implementations, and rollouts

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    Case Study

    Integrating SAP BusinessObjectsWeb Intelligence andSAP NetWeaver BW forimproved report performance atWestinghouse Electric Company

    Andy Sajnani, Westinghouse Electric Company

    Westinghouse Electric Company shares itsfield-tested guidelines for integrating SAPBusinessObjects Web Intelligence with SAPNetWeaver BW 7.0 for enhanced usabilityand performance. Hear why a standardizedrequirements-gathering phase and upper

    management onboarding process prior toimplementing any of the software was anessential first step for the company. Explorestrategies the company uses to meet cross-functional reporting requirements. Get anoverview of technical considerations behindSAP BusinessObjects Web Intelligence supportfor hierarchies, key figures, and navigationalattributes. Step through examples that illus-trate how the company overcame reportperformance challenges associated with cus-tomized SAP BusinessObjects universes bydefining calculations and prompts at the SAPBEx level. Discover how Westinghouse ElectricCompany uses the query stripping capabilities

    of SAP BusinessObjects Web Intelligence tomaximize report performance.

    Web Intelligence hidden gems:A look at the most underutilizedreporting and design options

    Michael Welter, Claraview

    This session explores some of the most com-monly overlooked design options within WebIntelligence and offers best practices for lever-aging them to create more user-friendly, adhoc reports. Learn how to use calculation con-texts to modify the default contexts used in

    formulas. Get tips for folding a Web Intelli-gence report to view only a footer and headerof a table block. Explore options for leverag-ing block type prompts so users can self-selectgraphs and charts for reports. See how toset up a user-friendly reverse filter. Discoverworkarounds to avoid performance pitfallsassociated with report hyperlinking. Learn howto dynamically section a report on multipledimensions, and see how this increases end-user flexibility. Come away with a documentoutlining advanced query techniques and bestpractices for leveraging variables and functionsin your Web Intelligence reports.

    Empower your business users withad hoc Web reporting capabilities

    Deepa Sankar, SAP

    This session answers your most critical ques-tions about SAP BusinessObjects WebIntelligence, ranging from how to build self-service queries and reports to how to betterintegrate your front-end reporting environ-ment with back-end SAP and non-SAP datasources. Examine specific integration improve-ments that have been made between SAPBusinessObjects Web Intelligence and SAPNetWeaver BW. Step through examples of

    performance and usability enhancements,including a new charting engine, multisourcecapabilities, and mobile options. Find out howto train end users to design and deliver interac-tive reports with minimal IT involvement. Gaininsight into how you can use simple drag-and-drop techniques to build visually interactivecontent that can be shared with your col-leagues, customers, and partners.

    Tips and tricks for deploying BIWeb services within your WebIntelligence environment

    Chris Greer, EV Technologies

    Attend this session to explore the BI Web ser-vices functionality within Web Intelligence 4.0and learn how your BI environment mightbenefit from its use. Gain insight into theBI Web services enhancements made withinSAP BusinessObjects Web Intelligence 4.0, suchas no longer being required to use the rich cli-ent. Learn how Web Intelligence BI Web servicescan be deployed to create more sophisticatedand customizable Xcelsius dashboards withcross-tabs and user-specific formulas. Receivetechnical guidelines for setting up input andoutput parameters, along with a relative URL.Explore options for leveraging BI Web services

    to source over 500 rows within a dashboardconnection without compromising perfor-mance. Walk through a detailed demonstrationof how to create an Web Intelligence report,generate a BI Web service, and import the BIWeb service into a dashboard.

    Best practices for using inputcontrols and graphics for moresophisticated and dynamic Webreports

    Nivaan Linhares, Capgemini

    This session offers guidelines for exploiting inpcontrol and graphics in SAP BusinessObjeWeb Intelligence to increase user adoptand optimize report performance. Learn hto use input controls to view the same repfrom multiple angles and enable quick data tering to analyze reports based on specifcriteria. Examine the pros and cons of creatfilters on a query-level versus using input cotrols, including how each approach impathe user interface. Explore the top challengfaced by report developers when addigraphics, such as optimizing the rendering InfoView, and acquire strategies for overco

    ing them. Gain insight into why standardiziheaders and footers is always a best practwhen adding graphics to Web reports. Get tto optimally position graphics in reports inway that ensures user adoption.

    Live Demo

    SAP BusinessObjectsWeb Intelligence

    Deepa Sankar, SAP

    Join a leading SAP expert for an interactlook at the latest SAP BusinessObjects WIntelligence capabilities. In addition to ncharting features and other design impro

    ments, the demo will show examples of ndata integration capabilities, along with tecniques for making self-service Web analytmore interactive. Dont miss this unique opptunity to view the solution and pose your mochallenging questions.

    SAP BusinessObjects Web Intelligence

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    Proven practices to integrateSAP BusinessObjects WebIntelligence, SAP Crystal Reports,and Xcelsius with your existingSAP systems

    Jay Riddle, COMERIT

    This session explores the specific nuances oftying SAP BusinessObjects Web Intelligence,SAP Crystal Reports, and SAP BusinessObjectsDashboards (formerly Xcelsius) to your SAPERP and SAP NetWeaver BW systems. Find outwhich metadata layer will offer the best perfor-mance when incorporating SAP NetWeaver BWdata into SAP Crystal Reports. Understand thedifferences between OLAP universes and rela-tional universes, and how SAP BusinessObjectsWeb Intelligence leverages OLAP universesas a fundamental building block for report-ing on SAP NetWeaver BW. Gain insight intothe differences between pointing to an SAPNetWeaver BW query versus an InfoCube.

    Know when, why, and how to tweak yourexisting SAP NetWeaver BW queries for opti-mal report performance (and when you mayneed to build new queries). Delve into the dif-ferences between the available connectivityoptions for delivering quality Xcelsius dash-boards, including LiveOffice, Query as a WebService (QaaWS), and SAP BI Consumer Ser-vices (BICS).

    Insider Discussion Forum

    Best practices for enhancingthe end-user experience withSAP BusinessObjects

    Web IntelligenceNivaan Linhares, Capgemini

    Join this interactive and candid discussion tohear strategies for enhancing the end-userexperience with the ad hoc reporting function-ality in SAP BusinessObjects Web Intelligence.Network with peers and discuss questionssuch as:

    How can I better leverage universe designto empower my end users to create theirown Web reports?

    Is there a more effective way to performSAP BusinessObjects Web Intelligence

    drilling and report linking? How can we establish an enterprise design

    standard for our ad hoc and Web reportsto boost user acceptance?

    What are some enhanced drag-and-droptechniques end users can perform to buildintuitive and interactive reports?

    Walk away with ideas to empower your endusers to create their own Web reports, whilereducing reliance on your IT department.

    Case Study

    Callaway Golfs innovative approachto improve SAP BusinessObjectsWeb Intelligence performance

    Norman Ruppert, Callaway Golf

    This session goes behind the scenes with Cal-

    laway Golf and offers practical solutions tooptimize SAP BusinessObjects Web Intelligencereport performance, including critical integra-tion, design, and process decisions. ExamineCallaway Golfs approach for setting up theconnection between SAP BusinessObjects WebIntelligence and SAP NetWeaver BW, includingintegration, architecture, and design consider-ations, and see how the company overcamechallenges associated with MDX query access.See how the companys chosen integrationapproach affects SAP BusinessObjects WebIntelligence report performance. Hear howCallaway Golf identified and leveraged per-formance-enhancing options for data model

    design. Get tips from the company to avoiddesign worst practices that can slow downSAP BusinessObjects Web Intelligence reportperformance, from leveraging exclusion fil-ters to using details as navigational objects.Gain insight into how the company ensured anoptimal end user experience, including how itavoided large reports at the document numberlevel and used flags to restrict data.

    The top 10 things to know whenmigrating from DesktopIntelligence to Web Intelligence

    Jay Riddle, COMERIT

    This session examines strategies, technologies,and workarounds for migrating from DesktopIntelligence to Web Intelligence. Examine thecapabilities and features of the two reportingsolutions for insight into key similarities anddifferences, such as custom groups, input con-trols, and free-hand SQL. Get expert guidancefor using the new report conversion tool fromSAP, and acquire classification strategies toidentify report types that may not be fully con-vertible. Learn how to fix partially-convertedreports, including tips to identify where addi-tional conversion steps or manual redesignmay be required. Find out whether and how

    to redesign your existing SAP BusinessObjectsDesktop Intelligence reports within another BItool such as SAP Crystal Reports. Take home asample project plan for SAP BusinessObjectsDesktop Intelligence to SAP BusinessObjectsWeb Intelligence migration and a documentoutlining key report conversion steps.

    Leveraging report variables formore robust SAP BusinessObjectsWeb Intelligence reporting

    David Rathbun, PepsiCo

    This session explores the role of report vables in SAP BusinessObjects Web Intelligen

    4.0 and offers undocumented tips and tricksexploit them for more creative and efficienthoc reporting and data analysis. Walk throusystem demos to understand whats requiredmerge data providers in SAP BusinessObjeWeb Intelligence, including tips to leverage tForgeMerge() function to fix unbalanced dproviders in a full client document. Obtain bpractices for using SAP BusinessObjects WIntelligence report functions and other contoperations to enable calculations at differelevels of granularity. Explore workarounds displaying UserResponse() values on separrows in a table, and see how this improves treport consumers experience. Get techniqu

    to optimize prompt handling, including insiginto whether and how to create a prompt sytax that substitutes todays date for a promdefault value.

    SAP BusinessObjects BI withinyour overall SAP landscape:An introductory look

    Ingo Hilgefort, SAP Canada

    Attend this session for an introductory expration of SAP BusinessObjects BI solutions, treporting and analysis capabilities they offand deployment options for running th

    within an SAP ERP or SAP NetWeaver BW lanscape. Understand which SAP BusinessObjeBI solution, including SAP BusinessObjeDashboards, SAP BusinessObjects Web Intligence, or SAP Crystal Reports, would meyour organizations reporting requiremenGain insight into planned enhancemefor the SAP BusinessObjects BI 4.x suite abeyond, and learn how future reporting adashboarding capabilities could shape yoorganizations BI roadmap. Explore the vous data connectivity and integration optiobetween the SAP BusinessObjects BI suite aSAP ERP or SAP NetWeaver BW environmenand learn how the new SAP BI Consum

    Services (BICS) functionality within SAP BunessObjects BI 4.x plays a role. Receive bpractices for leveraging existing BI investmewithin SAP NetWeaver BW and SAP ERP innewly implemented SAP BusinessObjects landscape.

    Track 5: SAP BusinessObjects Web Intelligence

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    Tips and tricks to optimizethe latest functionality withinSAP Crystal Reports forEnterprise 4.0

    Stephanie Huber, Consultancy by Kingfisher

    This session provides a comprehensive over-view of the functionality within SAP CrystalReports for Enterprise 4.0, along