Understanding Talent Acquisition, Talent

Management, HR Processes

Submitted By:-Prince GuptaRoll No-464Sec-ME

About Bharti AirtelBharti Airtel formerly known as Bharti Tele-Ventures Ltd. Limited is

an Indian global telecommunications

 Services Company headquartered in New Delhi, India. Founded on 7th July 1995 by Sunil Bharti Mittal. It operates in 20 countries across 

South Asia, Africa, and the Channel Islands. It Revenue is 937 Billion in 2015, with Net Profit of 53 Billion in

2015. The total No of Employee working is 24,720 (2013-14).

Achievement/Award Of Bharti AirtelAwarded as the Best Quality Mobile Network Service Provider, at the 9th National Telecom Awards 2015 hosted by CMAI.

Ranked 6th in Asia –Pacific and 5th in India in the list of ‘Top 25 Companies for Leaders Globally in 2014.

Economic Times Telecom Award for the ‘Innovative Product Value Added Service’ and ‘Customer Experience Enhancement’ Category in 2015.

Ranked 10th in the ‘Best Companies to work for’ Category in 2014.

Ranked as the No.1 Service Brand and No.3 in overall ranking in the 2011 annual Brand Equity’s Most Trusted Brand Survey.

Top Telecom Company for the 4th year in a row at NDTV Profit Business Leadership Award in 2013.

Ranked 3rd on the ‘Shareholder Returns’ List in the Business Week IT 100 list in 2014.

Bharti Airtel,22.53

Idea15%

Re-lianc

e13%

BSNL11%

Aircel8%

TATA7%

MTNL/Videocon5%

Present Market Share Of Indian Telecom Sector

Currently Bharti Airtel is the market leader of the telecomsector with a share market of 22.53%, followed by Vodafone giving him tough competition with a market share of about 18.19%, the main reason that why this 2 company are the mega player of their field because they always think in fresh and innovative way about the need of their customer and how we want them to feel. They deliver whatthey promise and go out of our way to delight the costumer with a little bit more.

What is Human Resource / Talent

AcquisitionHuman Resource refer to the workforce within an organization responsible for performing the tasks given to them for  the purpose of achievement of goals and objectives of the organization which is possible only through proper recruitment and selection, providing proper orientation, training, skill developments, compensation and benefits, maintaining proper labor relations and ultimately maintaining safety, welfare and health concern of employees, which is  process  of the human resource management. Talent acquisition is the process of finding and acquiring skilled human labor for organizational needs and to meet any labor requirement. When used in the context of the recruiting and HR profession, talent acquisition usually refers to the talent acquisition department or team within the Human Resources department.

Role Of An Human Resource Manager” Marketing Department is the Revenue to the company but HR Department is a cost to the

company”1.Recruitment & Selection:-Human resource managers develop strategic solutions to meet workforce demands and labor force trends. An employment manager actually oversees the recruitment and selection processes; however, an HR manager is primarily responsible for decisions related to corporate branding as it relates to recruiting and retaining talented employees.

2.Training & Development:- It is a planned attempt by an organization to facilitate employee learning of job related Skill, knowledge,& behaviors, whereas development refers to teaching managers and professional the skill needed forboth present and future jobs.

3.Employee Relation Ship:- Human resource manager has ultimate responsibility for preserving the employer-employee relationship through designing an effective employee relations strategy. An effective employee relations strategy contains specific steps for ensuring the overall well-being of employees. It also ensures that employees have a safe working environment, free from discrimination and harassment. 

Contd…4.Compensation and Benefits:- Human resource managers provide guidance and direction to compensation and benefits specialists. Within this discipline, human resources managers develop strategic compensation plans, align performance management systems with compensation structure and monitor negotiations for group health care benefits. Examples of human resource manager responsibilities include monitoring Family and Medical Leave Act. 

5.Performance Appraisal and Motivation:- It is the specific and formal evaluation of an employee to determine the degree to which the employee is performing his or her job effectively. Whereas manager also provide motivation to the worker/employee to give their best in the job, as well as provide direction to the efforts

I don’t understand the department who leads the organization, who provide Vision, Mission, give direction to the company who can he be the cost to the company.

Bharti Airtel BusinessNetwork Business

GroupEnterprise Business

Consumer Group

Market Operation

Business Center

Business Circle Uttar Pradesh Upper North(J&K, Haryana, Himachal Pradesh) North East Rajasthan KTN (Kerala, Tamil Nadu) Andhra Pradesh Delhi/NCR Bihar West Bengal Gujarat Maharashtra, Goa Madhya Pradesh, Chhattisgarh Jharkhand

Details Of Job HandledM

arke

t O

pera

tion

Sourcing

Screening

Telephonic InterviewUsing Job

Portal

Mapping

Walk-In-Interview

1.Soucing:-This is the process of finding resume within the recruitment process. Recruiters, Corporate need to find the qualified candidate for their open job order. 2.Screening:-The Process Of over viewing the candidate is the best or not and will able to meet with organization need or not.3.Telephonic Interview:-It is the process in which the employer is allowed to screen candidate on candidate experience, Qualification, Salary expectation, Position of Work etc.4.Using Job Portal:-These are the main source area where both employer and employee meet which each other and meet with their expectation and need, so that they can work in future for each other5.Walk-In-Interview:-A walk-in interview is a job screening that happens without an appointment or scheduled meeting. They are common at career fairs and informal meet-and-greet sessions, and they tend to be relatively short and often consist of only a few questions. 

My Work In 4Week As An Intern

Airtel

RTMStore Mang

er

TSM

BPADTH-Sales

UTM

Distribution

The most common criteria which I look before finalizing any company

Stability Communication Skill Domain Knowledge Current CTC Expected CTC Notice Period Reason for job change Current Location

Hierarchy Position in Bharti AirtelExecutiv

eSr. ExecutiveAsst. MangerManger

Sr.Manger

Executive:-Off Role CandidatesFor Rest Of The Post:-On Role CandidatesAnti Poaching Company

Idea Vodafone Reliance Jio

Third Party Pay Role

Requirement of Candidate Sector Wise FMCG FMCD Telecom Medical (Counter Sales) DTH Operation

Sector From Where Bharti Airtel Didn't HireBanking Sector

Previous Employee of Bharti Airtel (Not before 2Years)

Criteria Of Selection Of Candidate UTM/RTM/TSM Selection Criteria What do you mean by channel sales What is primary sales/secondary sales/territory sales What is ROI What is Beat Plan What initiative you take for increasing distributerDistribution Selection Criteria

Excel No Crunching

Business Plan Analysis Selection Criteria Annual Operating Plan Forecasting Business Plan/ Financial Plan Operating Expenses/Capital Expenses

BCG MatrixQuestion Mark DTH , IPTV &Airtel Business

StarsMobile Services 2G,3G,4G

Cash CowsDogsFixed Lines ServiceM

arke

t G

row

th

Market Share

Porter’s 5 Forces

Threat From

Competitor

Threat of New Entrant

s

Customer

Bargaining

Power

Threat Of

Substitutes

Supplier BargainingPower

Threat From Competitor:- To much of rivalry is there in the Industry from TATA, Idea, Reliance, Vodafone.

Customer Bargaining Power:- Mobile Number Portability, Low switching cost

Supplier Bargaining Power:- IBM, ERICSSION

Threat Of Substitutes:- Way2SMS, Whatsapp,Skype,GTalk

Threat of New Entrants:- Rapid Increasing Technology, Spectrum Availability and Regulatory Issues

ANSOFF Directional MatrixMarket Penetration

The Airtel Advantage-1p/Min Call

Extensive & Increasing Sales & Distribution Channel

Lower National & International Tariff

Product Development 3G & 4G Network M Commerce-m check Mobile Application tool for

enterprise

Market Development 3G Network Implementation

in Sri- Lanka Low calling cost to

UK,USA,Canada

Diversification Bharti Retail Bharti Infra Tel & Tower Bharti Tele media Services:-

DTH, IPTVBroadband

Mar

ket

Product

S.W.O.T Analysis Of AirtelStrength

Recognized GloballyStrong New Business Development teamOldest telecom player

WeaknessOutsourcing of core SystemNetwork CoverageToo much dependent on domestic market

OpportunityLow Broadband

Penetration, RuralBharti Infratel-Cutting

Down cost in Rural

ThreatSlower adaptation

of 3G&4GCompetitionShortage of Bandwidth

Bharti Airtel

Learning/Achievement/Suggestion 1. Learn Negotiation/Convincing Skill2. Learn how to get hidden info out from interviewee(Mapping)3. Learn how to Gross Question/Tackle the difficult situation4. Learn how Judge/Manage Stress

1. Beside using Naukri.com, they should also use another web portal2. For recruitment process another medium like Linked-In, Facebook should be used3. They should also hire from consultancy for Big Post

1. Awarded as the best intern2. Received Summer Internship Offer3. More than 50 Candidate Shifted from FMCG Company to Telecom Sector.4. 26 Candidate were shortlisted.5. Worked under Only One Mentor in my whole Internship.

ConclusionAt the end I just want to say as working with HR Department I realized that it’s is the most important department in theOrganization. Without this department no company can exist.

“You can take my factory, burn up my building, but give my people I will bring my business right again back and beat you”-Prince Gupta