behavior change in/with the internet of things
TRANSCRIPT
![Page 1: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/1.jpg)
Behavior Change in/with the Internet of Things
Technology Experience & Wearable Devices
Marc Busch
![Page 2: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/2.jpg)
About Us
Industrial Research
Usability
Human Factors
User Experience
2 05.02.2015
![Page 3: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/3.jpg)
Take Away
The IoT and Wearable Devices
provide unique capabilities to face
Societal Challenges by using
Personalized Behavior Change
Support Technologies
3 05.02.2015
![Page 4: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/4.jpg)
Our Future
Societal Challenges
4 05.02.2015
![Page 5: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/5.jpg)
Demographic
Change
filmefuerdieerde.org
![Page 6: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/6.jpg)
6
3news.co.nz
Health &
Wellbeing
![Page 7: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/7.jpg)
7 05.02.2015
schauplatz.org.
Secure, Clean &
Efficient Energy
![Page 8: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/8.jpg)
8 05.02.2015
Smart, Green &
Integrated Transport
thetransportationgazette.com/2010/06/what-is-transportation-engineering/
![Page 9: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/9.jpg)
Secure
Societies
spiegel.de
![Page 10: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/10.jpg)
A Way Out
From
„Rise of the Machines“
to
The Power of Human Behavior
10 05.02.2015
www.sodahead.com
![Page 11: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/11.jpg)
Interactive Technology
to Change Attitudes and Behavior
Behavior Change Support Systems
11 05.02.2015
ncti.org
![Page 12: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/12.jpg)
Behavior Change Support Systems
Rewards & Gamification
Project
musesproject.eu
12 05.02.2015
![Page 13: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/13.jpg)
Behavior Change Support Systems
Simulation of Consequences
Project
project-peacox.eu
13 05.02.2015
![Page 14: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/14.jpg)
IoT: A New Era of Behavior Change Support
Suggestions that are…
Opportunistic
At the Right Time
In the Right Place
14 05.02.2015
![Page 15: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/15.jpg)
75 Billion Connected Devices By 2020
From Big Data
to
Meaningful Interactions
15 05.02.2015 gawker.com
klaustaschler.net
![Page 16: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/16.jpg)
One Size Does NOT Fit All
Personalizing Behavior Change Techniques
16 05.02.2015 ai-therapy.com
![Page 17: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/17.jpg)
Case Study: How to Design Behavior Change in the IoT
Project
gemplay.at
4 Step Design Process
17 05.02.2015
![Page 18: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/18.jpg)
1. Define the Target Behavior and Target Group
Not „The Ultimate Player“
Health/Obesity
Physical Activity in Daily Life
Change Attitudes
Get Educated
18 05.02.2015
kaushik.net
metropolnews.info
![Page 19: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/19.jpg)
2. Understand the Customers
19 05.02.2015
Differences Beyond the
Obvious
Sex/Gender
Reasons for Sport
Player Types
Susceptibility to Influences
![Page 20: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/20.jpg)
2. Understand the Customers
20 05.02.2015
Men
Social Contacts
Conqueror/Daredevil
Comparison/Competition
Women
Change in Body & Fitness
(Rather) Achiever
Customization/Personalization
studyblue.com
![Page 21: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/21.jpg)
3. Personalize Behavior Change Techniques
21 05.02.2015
Translate Knowledge into Adaptable Interactions
laboratoire-tccd.blog.iscom.campus-lyon.org
![Page 22: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/22.jpg)
4. Check If It Works
22 05.02.2015
Experiment, Observe & Iterate
Ensure Technology Acceptance
![Page 23: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/23.jpg)
Conclusion
We have the (Wearable) Technology
We know How To Make it Work to face Societal
Challenges:
1. Target Behavior & Target Group
2. Understand Customers
3. Design Personalized Interactions
4. Check If It Works
23 05.02.2015
![Page 24: Behavior Change in/with the Internet of Things](https://reader034.vdocuments.site/reader034/viewer/2022042819/55cf379fbb61ebad1c8b4681/html5/thumbnails/24.jpg)
AIT Austrian Institute of Technology your ingenious partner
Marc Busch
[email protected] project.eu
MarcBusch.com - project.eu
MaBu_89 .at