basic guide to effective online reputation management

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A Basic Guide to Effective Online Reputation Management Repusurance Inc

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Page 1: Basic Guide to Effective Online Reputation Management

A Basic Guide to Effective

Online Reputation ManagementRepusurance Inc.

Page 2: Basic Guide to Effective Online Reputation Management

Repusurance Inc.

Your online reputation is your image on the Internet. Online reputation management (ORM) is about improving or restoring your name or your brand’s good standing. This is by countering, decline or removing the negative content found in the Internet – beating it with more positive material to improving your credibility and customers’ trust in you.

What is Online Reputation Management?

Page 3: Basic Guide to Effective Online Reputation Management

Repusurance Inc.

Potential customers change purchase decisions when they see bad reviews, negative blog posts and comments which can spread in various channels such as in search engine results and in social media networks. These can gravely affect your brand and your business. That’s why it’s important to have your online reputation monitored and have these negativities mitigated—while proactively building positive reputation.

Why is ORM Important to your Business?

Page 4: Basic Guide to Effective Online Reputation Management

Repusurance Inc.

You have to keep in mind that search engines employ relevancy and not quality as the basic criterion in ranking. With this, the falsehoods and lies become honest and relevant to others. Reputation management serves as a defensive mechanism against negative web elements which can be very detrimental for any company.

How ORM can help?

Page 5: Basic Guide to Effective Online Reputation Management

Repusurance Inc.

Ideally, when these strategies are employed, they help spread a positive message and thus, protect the online reputation of the company.

What Can Be Done To Manage Your Reputation

Page 6: Basic Guide to Effective Online Reputation Management

Repusurance Inc.

Online Reputation management optimizes marketing even with the existence of negative client reviews. If a certain customer has decided to write a negative comment on a particular website, there is no doubt that the concerned company will be affected. The best way to deal with such issues is for the company to engage in a comprehensive and consistent reputation management campaign.

Consistency is Key

Page 7: Basic Guide to Effective Online Reputation Management

Repusurance Inc.

A trusted provider can offer fresh content intended for search engines. They can also encourage positive reviews as well as provide essential information about the business entity.

Work with a Professional

As such, it helps boost the company‘s reputation.

Page 8: Basic Guide to Effective Online Reputation Management

Repusurance Inc.

So, the importance of online reputation management is clear. It is designed to maintain the stability of a company, serves as protection against defamation and most importantly, it helps your website rank higher on search engine results.

You can hire Repusurance for all kind of internet promotion.

Our Services•Review Management

•Google image clean up

•Removal Services

•Reputation Management

Page 9: Basic Guide to Effective Online Reputation Management

So, the importance of online reputation management is clear. It is designed to maintain the stability of a company, serves as protection against defamation and most importantly, it helps your website rank higher on search engine results.

Contact Repusurance

Page 10: Basic Guide to Effective Online Reputation Management

Repusurance Inc.

Thank You