asymmetric information, firm location, and equity issuance

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Asymmetric Information, Firm Location, and Equity Issuance Tim Loughran Mendoza College of Business University of Notre Dame Notre Dame, IN 46556-5646 574.631.8432 voice [email protected] Paul Schultz Mendoza College of Business University of Notre Dame Notre Dame, IN 46556-5646 574.631.3338 voice [email protected] March 27, 2006 ABSTRACT Information asymmetries between corporate insiders and outside investors may make external equity a prohibitively expensive source of financing. In this paper, we use location as a proxy for information asymmetries. Numerous studies show that investors are better able to obtain information on nearby companies. We posit that information asymmetries will be higher for rural firms, with few nearby investors, than for urban firms, with many nearby investors. As predicted, we find that rural firms wait longer to go public, are less likely to conduct seasoned equity offerings, and have more debt in their capital structure than otherwise similar urban firms. * We would like to thank Robert Battalio, Jeffrey Bergstrand, Roger Huang, Jay Ritter, and seminar participants at the University of Notre Dame for helpful comments. We are grateful to Sebastian Rubano for research assistance.

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Page 1: Asymmetric Information, Firm Location, and Equity Issuance

Asymmetric Information, Firm Location, and Equity Issuance

Tim Loughran

Mendoza College of Business University of Notre Dame

Notre Dame, IN 46556-5646 574.631.8432 voice [email protected]

Paul Schultz

Mendoza College of Business University of Notre Dame

Notre Dame, IN 46556-5646 574.631.3338 voice [email protected]

March 27, 2006 ABSTRACT Information asymmetries between corporate insiders and outside investors may make external equity a prohibitively expensive source of financing. In this paper, we use location as a proxy for information asymmetries. Numerous studies show that investors are better able to obtain information on nearby companies. We posit that information asymmetries will be higher for rural firms, with few nearby investors, than for urban firms, with many nearby investors. As predicted, we find that rural firms wait longer to go public, are less likely to conduct seasoned equity offerings, and have more debt in their capital structure than otherwise similar urban firms.

*We would like to thank Robert Battalio, Jeffrey Bergstrand, Roger Huang, Jay Ritter, and seminar participants at the University of Notre Dame for helpful comments. We are grateful to Sebastian Rubano for research assistance.

Page 2: Asymmetric Information, Firm Location, and Equity Issuance

Asymmetric Information, Firm Location, and Equity Issuance

I. Introduction

In an influential paper, Myers and Majluf (1984) observed that information

asymmetries between managers and outside investors could make it expensive to raise

funds through equity offerings and may lead some financially constrained firms to forgo

valuable projects rather than sell stock. Myers (1984) takes this observation further and

develops a pecking order theory of capital structure. In this theory, firms issue equity

only as a last resort, and capital structure is determined in large part by the firms’ ability

to finance internally.

There have been many studies of the pecking order theory (e.g., Fama and French

(2002)), and evidence on its validity is mixed. There have been far fewer tests though on

the fundamental insight underlying the pecking order theory, that information

asymmetries may affect equity issuance. Researchers have shown that firms time equity

offerings for periods when information asymmetries are small. They have also found that

proxies for information asymmetries such as trading volume, residual volatility, and bid-

ask spreads are related to the propensity to issue equity, and the market reaction to new

equity offerings.

The measure of information asymmetry that we use in this paper is the firm’s

location. This is an entirely different approach from other studies. We believe that

location is a variable that is particularly well-suited for seeing how information

asymmetry affects equity issuance. Several studies show that investors earn higher

returns on investments in local companies than on investments in more distant

companies. Put another way, being located far from a company puts an investor at an

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information disadvantage that is clearly measurable in the bottom line. Other studies

show that security analysts who are located closer to a company produce more accurate

earnings forecasts than analysts who are located at a greater distance (see Malloy (2005)).

Again, greater distance implies a meaningful disadvantage in obtaining information.

We compare equity issuance by firms in urban areas, defined as the ten largest

metropolitan areas of the United States, with equity issuance by rural firms, defined as

firms located at least 100 miles from the center of any metropolitan area of 1,000,000 or

more people. The idea behind this measure is that, by definition, firms that are located in

rural areas have few nearby investors. The marginal buyer of shares in an equity offering

by a rural firm is therefore likely to be located some distance away. The information

asymmetries between this marginal investor and corporate insiders are likely to be large.

On the other hand, an urban firm is likely to have many potential investors nearby. The

marginal buyer of stock in an equity offering is more likely to be located nearby and

hence information asymmetries are likely to be smaller.

We particularly like rural location as a measure of information asymmetry

because it implies not only that there are few investors located nearby, but also that the

distance is economically as well as physically meaningful. Is a firm located in urban Los

Angeles, or one located in rural Bismarck, North Dakota farther from institutional

investors in New York City? Measured in miles, the company in Los Angeles is much

farther away. But, it is also much easier for the institutional investor to reach. There are

numerous direct flights from New York to Los Angeles every day. Getting to Bismarck is

difficult, and once there, the analyst is almost certainly stuck for the night.

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Indirect evidence on the differences in information asymmetries between urban

and rural firms comes from differences in their underwriting syndicates. Broadly

speaking, reducing information asymmetries is the underwriter’s job when they help to

produce a prospectus and market an offering. If this is difficult or expensive to do, an

underwriter may forego participating in an offering. We find evidence that, all else equal,

fewer investment bankers compete to participate in IPO and SEO syndicates for rural

firms. Furthermore, underwriters who are used by rural firms tend to be less prestigious

as measured by lower Carter-Manaster rankings.

Our main results are consistent with the joint hypotheses that information

asymmetries between rural firms and investors are particularly large, and that firms avoid

issuing equity in the presence of these asymmetries. Rural firms are significantly older

when they finally decide to go public. Seasoned equity offerings are significantly less

common for rural firms, even after adjusting for differences in size, prior stock returns,

book-to-market ratios and other factors. As a result, all else equal, rural firms have

significantly less equity and more debt in their capital structure.

The remainder of the paper is organized as follows. Section II provides a literature

survey. The data used here is described in Section III. In Section IV we provide evidence

that rural firms issue less equity. Section V provides evidence on differences in

underwriting syndicates for urban and rural equity offerings. Section VI provides a

comparison of capital structures for urban and rural firms. We summarize our results and

conclude in the last section.

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II. Literature Survey

A. Information Asymmetries and Equity Offerings

In their now classic article, Myers and Majluf (1984) considered what happens

when investment opportunities arise and management has information about assets-in-

place that is not available to outsiders. They show that if a firm is constrained to issuing

equity, and if the value of assets in place is higher than the market realizes, the firm may

avoid issuing equity to prevent harming current shareholders. This will in turn make

external equity an expensive form of financing. An announcement of an equity offering

will lead to lower stock prices as the market rationally assumes that the value of the

firm’s assets- in-place is lower than previously thought. This may lead firms with

correctly valued assets-in-place to avoid a project if it must be financed with external

equity.

Myers (1984) builds on these insights to revitalize an old-fashioned theory of

capital structure, the pecking order. In this view, the static costs and benefits of capital

structure composition are unimportant for most firms. What is important is the costs of

financing. Because of information asymmetries, these costs are far higher for equity.

Firms therefore prefer to fund projects internally, with external debt next, and with equity

only as a last resort. A firm’s capital structure is a byproduct of these cost-minimizing

financing decisions rather than an objective.

Korajczyk, Lucas, and McDonald (1991) observe that the degree of information

asymmetry between corporate insiders and outside investors will change over time for

individual firms. This suggests first that firms will time equity offerings for periods when

the asymmetries are small, and second, that the reaction to an equity offering will vary

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depending on the degree of information asymmetry. They test these propositions on a

sample of 1,247 seasoned equity offerings that took place during 1978–1983. They posit

that information asymmetries will be high before earnings announcements and will

decline with them.

As predicted, Korajczyk, Lucas, and McDonald (1991) find that equity issuance is

far more common in the first half of a quarter after an earnings announcement than in the

second half. Equity offerings are especially scarce as a new earnings announcement

approaches. Furthermore, when compared to earnings announcements following equity

offerings, the earnings announcements before offerings are both more informative, and

more likely to convey good news. Finally, Korajczyk, Lucas, and McDonald find that the

stock price decline at the announcement of an equity offering is increasing in the time

since the last earnings announcement. As a whole, this study demonstrates that managers

are aware of information asymmetries and consider them sufficiently important to affect

the timing of stock sales.

Dierkens (1991) also finds that the reaction to equity offerings varies with the

degree of information asymmetry. She uses four measures of information asymmetry.

The first is the standard deviation of abnormal returns at quarterly earnings

announcements over the previous five years. The second is the variance of market-model

residual returns over the previous year. The third measure of asymmetric information is

based on a count of the number of announcements about the firm that appeared in the

Wall Street Journal over the prior year. Finally, the annual share turnover is used to

measure information asymmetry. Despite a small sample size of only 197 equity

offerings, Dierkens finds that abnormal returns around equity offering announcements are

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significantly lower for stocks with high variances of return residuals or a small number of

Wall Street Journal announcements.

Our approach is similar to Bharath, Pasquariello, and Wu (2006). Like us, they

look at measures of asymmetric information and their effect on firms’ propensity to issue

equity. In their paper, they calculate four microstructure related measures of asymmetric

information: the effective bid-ask spread of Roll (1984), the inverse of daily turnover,

the relation between daily volume and first-order return autocorrelation suggested by

Llorente et al. (2002), and the PIN measure of informed trading from Easley et al. (1996).

They then standardize each measure and calculate a composite by averaging the four

standardized measures. The individual measures have some problems – for instance the

Roll estimate of the effective spread is negative almost as often as it is positive. And, as

Bharath, Pasquariello, and Wu observe, all of the measures are based on asymmetry

between informed and uninformed traders, not between managers and outside investors.

Nevertheless, tests using their composite information asymmetry measure indicate that

firms are particularly likely to avoid issuing equity when information asymmetries are

high. They conclude that the pecking order theory is a partial explanation for capital

structure decisions.

B. Location and Investors

There is strong, consistent evidence that investors tend to overweight their

portfolios in nearby companies. This implies that companies located in urban areas have

more potential shareholders than firms located in rural areas. It may therefore be easier

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for urban firms to raise money by selling equity, and they may be more likely to return to

the equity market for additional capital.

Investors’ bias toward nearby companies is documented in several studies.

Huberman (2001) shows that customers of the regional Bell operating companies are

much more likely to buy shares of the telephone company providing their service than

another telephone company. Coval and Moskowitz (1999) examine the distance from

mutual funds’ headquarters to the companies the funds held in their portfolios in 1995.

On average, companies held in a fund’s portfolio were 10% closer to the fund’s

headquarters than the average distance of potential holdings. Individual investors are

even more biased than fund managers toward local companies. Ivkovic and Weisbenner

(2005) examine the stock investments of over 30,000 households in the continental

United States from 1991 to 1996. They find that the average household invests 31% of its

portfolio in stocks located within 250 miles. If investors had held the market portfolio

instead, only 13% of the average household’s investments would be this close.

A possible explanation for investor preference for local stocks is simply

familiarity.1 Barber and Odean (2005) observe that with more than 7,000 U.S. stocks,

investors cannot consider all securities in their investment decisions. They instead choose

among stocks that have captured their attention. Companies that are in the local news,

that employ an investor’s neighbor, or that an investor sees each day on the way to work

are more likely to capture his or her attention.

The other explanation for investing in local stocks is better access to information.

Much of the information that is useful for valuing stocks is informal, soft information. It

1 Massa and Simonov (2005) provide evidence that familiarity is not a behavioral bias, but is information driven. DeMarzo, Kaniel, and Kremers (2002) suggest that familiarity is a result of investors desire to hedge consumption relative to their neighbors.

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comes from observing that a company is employing extra shifts, or from casual

conversations with the company’s employees or customers. Much of this information is

only available to investors who are physically close to the company. Evidence that

investors have better information on local stocks comes from their investment returns.

C. How Location Affects Investors’ Returns

Several papers suggest that investors earn higher returns on stocks of nearby

companies. Ivkovic and Weisbenner (2004) examine the returns of individual investors at

a large discount brokerage firm. These retail investors earn 3.7% more per year on local

stocks than on their other investments. When S&P 500 stocks are discarded the difference

between returns on local stocks and others is even higher, about 6% annually. Ivkovic

and Weisbenner find that the difference in returns between local stocks and others

appears for investors all over the U.S. and is robust to various risk adjustments.

Investors in other countries also earn higher returns on investments in local

companies. Bodnaruk (2003) examines Swedish investors’ stockholdings and location

every six months during 1995 to 2001. After controlling for various measures of risk, he

estimates that an investor who purchases shares of companies 100 kilometers away earns

between 1.8% and 3.8% less per year than an investor who buys stock in firms only 10

kilometers away.

Mutual funds also appear to earn significantly higher returns on their local-firm

holdings than on their distant-firm holdings. Coval and Moskowitz (2001) separate

mutual fund holdings into local and distant stocks, where local stocks are those with

headquarters within 100 kilometers of the mutual fund. Local stocks that are held by

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funds earn annual returns that are about 3% higher on average than local stocks that are

not held by funds. Interestingly, all else equal, funds tend to turn over local stocks less

frequently than stocks of distant companies. Locally held firms tend to be small and

highly levered. Coval and Moskowitz suggest that these are the sorts of stocks in which

local investors may have an information advantage.

Other evidence that closeness to a company provides information advantages

comes from work on equity analysts by Malloy (2005). He finds analysts located nearer

a company’s headquarters provide more accurate earnings forecasts. This greater

accuracy is not explained by underwriting relationships. Enhanced accuracy of local

forecasts is particularly strong for firms located in remote areas, for small firms, and for

high book-to-market firms. Stock price responses to analyst rating changes are especially

strong for analysts located near a particular firm.

A major part of the job for underwriters of equity offerings is reducing

information asymmetries between issuers and investors. Corwin and Schultz (2005)

examine underwriting syndicates for 1,638 U.S. initial public offerings (IPOs) issued

between January 1997 and June 2002. They find that an underwriter is more likely to be

included in an IPO syndicate if it is based in the same state as the firm that is going

public. Underwriters who are located in an adjoining state (e.g., California for an Oregon

issue) are less likely to be included in the syndicate than underwriters based in the same

state, but more likely than underwriters based elsewhere. The comparative advantage of

investment bankers in underwriting local companies suggests that it is easier for them to

obtain information.

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III. Data

We define a firm’s location as the site of their headquarters, which we obtain

from Compustat, Moody’s, and Nasdaq. This definition has obvious limitations. For

example, we define Wal-Mart as a rural firm (headquarters in Bentonville, Arkansas), but

their stores are in many locations. We still expect the site of the headquarters to be a good

measure of firm location, however. Many of the smaller firms in our sample have

facilities in only one place. In addition, even if a firm has numerous plants in various

states, the company is likely to be particularly familiar to investors living near the firm

headquarters. Finally, the location of a firm’s headquarters has proven to be a useful

approximation for the firm’s location in a number of papers, including Bodnaruk (2003),

Coval and Moskowitz (1999, 2001), Ivkovic and Weisbenner (2005), Loughran and

Schultz (2004, 2005), and Seasholes and Zhu (2005).

We classify a firm’s location as urban if its headquarters is in one of the ten

largest metropolitan areas of the United States according to the 2000 census. These

metropolitan areas include New York City, Los Angeles, Chicago, Washington-

Baltimore, San Francisco, Philadelphia, Boston, Detroit, Dallas, and Houston. Companies

are classified as rural if their headquarters is at least 100 miles from any of the 49

metropolitan areas with one million or more people. Rural firms are located in northern

New England and New York State, Appalachia, the Deep South, the plains states, west

Texas, Alaska, Hawaii, and eastern Washington and Oregon. In Figure 1, areas of the

United States that we define as rural are shaded.

Companies located within 100 miles of any of the metropolitan areas of one

million or more but not in one of the top ten cities are omitted. So, firms like Dell

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Computer (located in Austin, Texas) or Microsoft (based in the metropolitan area of

Seattle, Washington) are omitted. We believe our definitions provide samples of clearly

urban and clearly rural firms. Only U.S. operating firms (as defined by the Center for

Research in Security Prices (CRSP)) are included in the sample.

Table 1 provides summary statistics for our sample of urban and rural stocks.

Following the Fama and French (1992) methodology, we create yearly portfolios for

1980-2002 at the end of June of year t to ensure that the prior year’s accounting

information from Compustat is publicly available. In all of our analysis, only firms with

a stock price more than $10, as of June of year t, are included. For each firm, yearly total

debt is obtained from Compustat and is the sum of long-term debt (data item 9) and short-

term debt (data item 34).

The equity value is the market value (shares outstanding multiplied by stock

price) as of the last trading day in June of year t and is obtained from CRSP. For the

book-to-market ratio, we use the prior fiscal year’s book value (defined as Compustat

book value of equity plus balance-sheet deferred taxes and investment credit minus the

book value of preferred stock) scaled by the end of December year t-1 CRSP market

value of equity.

The first row of Table 1 reveals that the proportion of urban firms issuing

seasoned equity in the subsequent year (July year t to June t+1) is higher than the

proportion of rural firms. On average, 7.5% of the urban firms issue equity in the

subsequent 12-months compared to 5.9% of the rural firms. The table also reports that

23.3% of urban firm’s total capitalization (book value of debt plus market value of

equity) is in debt as compared to 28.4% for rural firms, while rural firms have a

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correspondingly lower proportion of equity in their capital structure. There are, however,

a number of other differences between urban and rural firms that need to be controlled

before concluding that location affects equity issuance.

One difference is that urban firms are larger. The mean capitalization of the urban

firms in our sample is just over $2.6 billion, while the mean market value of rural firms is

only $1.2 billion, about half as much. Urban firms also have lower book-to-market ratios

(i.e., more tilted towards growth) and are less likely to be listed on Nasdaq. The industry

composition of urban and rural firms is also different. We obtain SIC codes from CRSP

and use them to classify firms into the 48 industry groups defined in Fama and French

(1997).

In Table 1, we list the common industries present for our sample. Industry

composition differs significantly across urban and rural stocks. Only 3.9% of urban firms

are utilities as compared to 12.4% of rural stocks. Utilities, especially in the 1980s, had a

much higher equity issuance rate than non-utilities. Hence, given that rural firms are

much more likely to be regulated utilities, rural firms are still less likely, on average, to

issue seasoned equity. Business services is the industry of 11.6% of urban firms but only

3.0% of rural firms. Finally, 12.9% of rural stocks are banks, but only 6.1% of urban

stocks.

Like other papers (see Malloy (2005)), we find that rural firms are relatively

neglected by analysts. Analyst coverage data are obtained from Institutional Brokers

Estimate System (I/B/E/S). Analyst coverage is defined as the number of analysts

reporting current fiscal year annual earning estimates prior to June of year t. Firms

without any I/B/E/S coverage are assigned a value of zero analysts. The number of

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analysts covering the average urban firm exceeds the number covering the average rural

firm by more than two. In the prior year (July of year t-1 to June of year t), urban firms

have higher buy-and-hold returns than their rural counterparts. Much of the high prior

stock performance of both samples is due to the $10 price screen at the June formation

date. Thus, firms with a substantial decline in price will be screened out while prior

winners with a stock price greater than $10 are included in the sample. Notice that our

analysis does not have a look-ahead bias. We have no requirement of subsequent stock

price or stock returns to remain in the sample. In the subsequent year, rural firms slightly

outperform urban firms (16.6% versus 16.0%). Counting each firm-year separately, there

are 21,499 urban observations but less than 5,600 rural firm-year observations.

IV. The Difficulties of Raising Equity Capital for Rural Firms

Casual observation suggests that rural firms are less likely than urban firms to go

public. To illustrate this, we counted the number of firms with headquarters in each state

that traded on the New York Stock Exchange (NYSE), American Stock Exchange

(Amex), or Nasdaq market at the end of 2000. We then standardized each count by

dividing by the number of firms with 500 or more employees in that state as reported in

the 2000 census, at www.census.gov/epcd/susb/2000/us/US/--.HTM#table2.

For Massachusetts, a state which is primarily urban, the ratio of public firms to

firms with 500 or more employees is 12.4%. Other states with primarily urban

populations have similar ratios: 13.5% for New York, 21.2% for California, and 8.9% for

New Jersey. For states that are primarily rural the ratios are much lower. The ratio of

public firms to firms with 500 or more employees is 1.7% for Maine, 1.4% for Nebraska,

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1.1% for South Dakota, and 1.0% for West Virginia. Results are similar for other urban

and rural states. They are also similar when the number of firms with 200 or more

employees is used in the denominator.

The dearth of publicly traded firms from rural areas suggests that rural firms are

less likely to sell stock publicly than urban firms. Nevertheless, these results are far from

conclusive. The census data does not control for differences in characteristics of firms

across states. Also, the firms are required to employ 500 or more in the state, but are not

required to have their headquarters there. For a more rigorous examination of the effect

of location on equity issuance, we examine the characteristics of urban and rural IPOs.

A. Initial Public Offerings

Firms that are located in rural areas, far from underwriters, institutional investors,

and most retail investors are likely to wait longer before going public. We obtain the firm

age, defined as the number of years since the firm’s founding date, for IPOs that took

place over 1980-2002. Our data source for all IPO information is provided by Loughran

and Ritter (2004). Only IPOs with a first CRSP-listed stock price of more than $10 are

included in the sample. To limit the impact of outliers, age values over 80 years are set to

80. On average, rural firms were 20.95 years old at the time of their IPO while urban

firms were only 13.07 years old.

Of course, the longer operating histories of rural firms can reflect differences in

size or industry composition across urban and rural firms. To control for these

differences, we regress firm age at the time of the IPO on a dummy for Nasdaq listing,

dummies for the energy, business services, retail, banking, and utility industries, the log

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of the firm’s market value, and dummies for rural location, whether the IPO had venture

capital (VC) backing and whether it used top-tier investment bankers. The top-tier

underwriter dummy takes a value of one if the lead underwriter has an updated Carter and

Manaster (1990) rank of 8 or more, and zero otherwise. Results are shown in Table 2.

For comparison, the first regression includes only an intercept term and a dummy

variable for a rural location. The coefficient on the rural dummy is 7.88, with a White

(1980) heteroskedasticity-adjusted t-statistic of 5.62.2 Rural firms are significantly older

when they go public.

The second regression includes the other explanatory variables. Firms which list

on Nasdaq after their IPO are 11.03 years younger than otherwise similar firms that

initially listed on the NYSE or Amex. The market value coefficient is insignificant when

the Nasdaq dummy is included. VC-backed IPOs go public almost 7 years earlier than

non-VC IPOs. Industry is also related to firm age. Retail companies are about seven years

older than average at the time of their IPO. Business services companies are 3.29 years

younger. For our purposes, the most interesting result is that the coefficient on the rural

dummy is 5.74, with a t-statistic of 4.12. Even after adjusting for all these other factors,

rural firms wait almost six years longer to go public.

We provide three different robustness checks. First, the sample time period is

divided in half. Column 3 reports the IPO regression results during 1980-1991 while

column 4 reports the results during the later time period, 1992-2002. In each subperiod,

the rural dummy is statistically significant with a coefficient of approximately 5.5.

2 The results appear to be robust to alternative specifications of the dependent variable. For example, if the dependent variable is the natural log of (age+1), the rural dummy coefficient remains positive and highly significant.

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Second, we rerun the regression after discarding 552 IPOs of firms based in the

San Francisco Bay Area. This region spawned a large number of technology companies

in the late 1990s. Some of these urban companies were quite young at the time of their

IPO, and may have an inordinate amount of influence on the age results. The fifth

regression shows though that after discarding these San Francisco-based IPOs, rural firms

are still a highly significant 5.17 years older than similar urban firms when they go

public.

Finally, in the last column of Table 2, we report regression results when urban is

defined to include only stocks from the five largest metropolitan areas: New York, Los

Angeles, Chicago, Washington-Baltimore, and San Francisco. The definition of urban

that we use throughout the paper, the ten largest metropolitan areas in the U.S., is a

subjective one. We have tried alternative definitions though and they have had no

qualitative impact on the results. In this case, when we use the five largest metropolitan

areas as our definition of urban, we see that rural stocks are five years older than urban

stocks at the time of their IPO. Despite the decline in the number of observations, the

coefficient on the rural location remains highly significant with a t-statistic of 3.41.

B. Seasoned Equity Offerings

To see how location affects the likelihood of a seasoned equity offering (SEO),

(also called a follow-on offering) we perform logistic regressions with a dummy for

equity issuance during the year as the dependent variable. All firms that issued seasoned

equity in the 12 months after June of year t are assigned a value of one, else zero. The

explanatory variables are market value, book-to-market, analyst coverage, prior stock

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performance, and dummies for rural location, Nasdaq listing, industry, and calendar year.

These regressions are reported in Table 3. The z-statistics are calculated conservatively

using standard errors clustered at the individual firms.

Not surprisingly, book-to-market, analyst coverage, and prior stock returns are all

strong predictors of whether or not the firm issues equity in the subsequent year. When

the stock price is high relative to the book value (e.g., growth companies), firms are more

likely to issue equity. If the stock price is low relative to the book value (e.g., value

firms), they are less likely to issue stock. It is not clear if the likelihood of an SEO

increases if the firm receives more attention from analysts, or if analysts are more likely

to cover firms that may issue equity in the future. Nevertheless, a larger number of

analysts are associated with a greater likelihood of an SEO. We also find that the

likelihood of an equity offering differs by industry. Utilities and energy firms are more

likely to issue equity than other firms. Banks are much less likely to conduct SEOs.

Finally, as Korajczyk, Lucas, and MacDonald (1990) show, returns over the prior

year is a highly significant determinant of the likelihood of equity issuance. This is also

consistent with the CFO survey results of Graham and Harvey (2001) which lists recent

stock price performance as the third most important factor in determining firms’ equity

issuance decisions. Firms are much more likely to sell stock to the public following a

runup in price than after a stock price decline.

Even after adjustment for these factors, rural firms are less likely to issue equity.

The coefficient on the rural dummy in the logistic regression is -0.27 with a

heteroskedasticity adjusted z-statistic of -3.27. Column 2 of Table 3 reports the marginal

effects for each of the variables in the logit regression. The coefficient of -0.015 on the

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rural dummy implies that rural firms are 1.5% less likely to issue seasoned equity after

controlling for other factors. Across our entire sample, firms have a 7.2% chance issuing

equity in a given year. Hence a difference of 1.5% between urban and rural firms is a

relatively large difference. The 0.084 coefficient on the utility dummy means they are

over 8% more likely to have a subsequent year SEO.3

As a robustness check, column 3 reruns the regression after removing utilities.

When utilities are omitted (column 3), the coefficient on the rural dummy is -0.22 with a

statistically significant z-statistic. The fourth column reports the marginal effects of the

variables for the logit regression without utilities. All else equal, the probability that a

rural firm will issue an SEO in a given year is 1.2% less than the probability of an SEO

by an urban firm. The fifth column reports that when only utilities are included in the

logit regression, the only variable that is significant is the rural dummy. Rural utilities are

less likely to issue seasoned equity than urban utilities. This may be the cleanest test of

the influence of location on equity issuance. It is difficult to think of any significant way

in which the urban and rural utilities differ, but the rural utilities are less likely to seek

external equity financing.

The utilities-only logit regression is interesting for another reason as well. An

assumption underlying our work in this section is that firm location is exogenous. That is,

differences in the need to issue equity do not determine whether firms locate in urban or

rural areas. We argue that this is true generally. The proximity of resources, land, and

customers, and the costs of moving employees to a new location are the primary

determinants of firm location. It is particularly easy to make this case for utilities. A

3 These results are again robust to our definition of urban. For example, when urban is defined as located in the metropolitan areas of New York, Los Angeles, Chicago, Washington-Baltimore, or San Francisco, the coefficient on the rural dummy remains at -0.201 with z-statistic of -2.27.

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utility serves a particular geographic area. It cannot economically locate its headquarters

away from its customer base and power generation. Hence it is implausible that results

for utilities are muddled by endogeneity. And, as Table 3 shows, rural utilities are less

likely to conduct SEOs than urban utilities.

V. Firm Location and Access to Investment Bankers

We have shown that rural firms wait longer to go public and are less likely to

conduct SEOs than urban firms. We feel the likely explanation for this is that information

asymmetries between managers and potential investors are greater for rural firms.

Investors who are located far from rural firms do not get access to the soft, informal

information that they obtain about nearby firms. In this section, we look at underwriter

participation in equity issues of urban and rural firms. Access to information is critical if

underwriters are to do their jobs. If it is difficult for distant underwriters to obtain

information on rural firms, we would expect them to be more reluctant to participate in

rural firm offerings. Consistent with this, Loughran and Schultz (2005) and Malloy

(2005) report that investment bankers provide less analyst coverage for rural firms than

similar urban companies.

A. Location and Investment Banker Quality

We gather information on syndicates for all IPOs and SEOs conducted by urban

or rural firms with offering prices over $10 during 1980–2002. We first examine whether

rural firms are constrained to use less prestigious underwriters. Identities of underwriting

syndicate members are obtained from SDC. We obtain Carter-Manaster rankings from

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Jay Ritter’s website and use them to rank lead underwriters for urban and rural firm

equity offerings. Carter-Manaster rankings of underwriters are based on where

underwriters’ names appear on IPO prospectuses. The most prestigious underwriters, like

Morgan Stanley and Goldman Sachs, never appear below others on prospectuses and are

given a rank of nine. Underwriters ranked eight appear below the underwriters ranked

nine and ahead of others, and so forth. The lower the Carter-Manaster ranking, the less

prestigious is the underwriter.

The distributions of the ranks for urban and rural firms are reported in Table 4.

Panel A shows results for IPOs. Investment bankers with a Carter-Manaster rank of nine

underwrite 49.1% of urban firm IPOs but only 35.3% of rural IPOs. On the other hand,

39.2% of rural firm IPOs are underwritten by investment bankers with ratings of seven or

below while only 20.9% of urban firm IPOs are underwritten by these investment

bankers.

SEO results in Panel B are similar. A larger proportion of urban firm SEOs than

rural firm SEOs are underwritten by investment bankers with rankings of eight or nine.

And, while only 10.4% of urban firm SEO underwriters have rankings of six or less,

21.1% of rural firm SEOs have underwriters with these ranks.

Of course, there are significant differences between urban and rural firms in terms

of market values and industry composition. To control for these differences, we estimate

logistic regressions with a dummy variable for a Carter-Manaster rank greater than or

equal to eight for the lead underwriter as a dependent variable. If the offering is

underwritten by co-lead underwriters we use the highest ranking to determine the

dependent variable. This measure of underwriter prestige is regressed on a dummy

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variable for a rural location, the log of the firm’s capitalization (in millions of dollars),

the log of the offering proceeds (in millions of dollars), and industry dummies. Results

are shown in Table 5.

Panel A reports results for IPOs. The first regression uses only the capitalization,

offering size, and rural location variables. Firm size is an important determinant of

underwriter prestige. In the first logistic regression, the coefficient on log of firm size is

0.46 with a heteroskedasticity-consistent z-statistic of 6.68. Likewise, the proceeds from

the offering is highly significant with a coefficient of 0.75 and a z-statistic of 8.67.

Finally, the coefficient on the rural dummy is -0.63 with a z-statistic of -4.20. Rural firms

are significantly less likely to retain a prestigious underwriter for their IPOs. The next

row in the table calculates marginal affects at the mean firm size and offering proceeds.

The marginal effect of -0.09 for the rural dummy indicates that rural firms of average size

that are conducting an average size offering are 9% less likely to have a prestigious

underwriter.

The second logistic regression reported in Table 5 includes five industry

dummies. Both firms in the service industry and retail firms are more likely to use a

prestigious underwriter for their IPO. Inclusion of these industry dummies has little effect

on the significance of the rural location dummy. A rural firm is still 9% less likely to

have a prestigious underwriter than an otherwise similar urban firm.

The next logistic regression includes dummies for the calendar year of the

offering. They are included because the investment banking industry consolidated over

the sample period, with fewer and fewer low ranking underwriters surviving. After

including the year dummies, a rural firm is 7% less likely to use a prestigious underwriter

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than an urban firm all else equal. For the final logistic regressions, we restrict the sample

to IPOs by firms with capitalization between the 25th and 75th percentiles of all firms

conducting IPOs with prices of $10 or more to make sure that our results are not driven

by unusually large or small firms. Results remain strong. All else equal, a rural firm is

now 7% less likely to have a prestigious underwriter. The coefficient on the rural location

dummy remains significant at the 5% level even after omitting half of the observations.

Panel B repeats the analysis with SEOs. Some firms in our sample have more than

one SEO, hence we conservatively assume that errors are clustered by issuer. Results are

qualitatively similar to those found with IPOs, with the exception that offering proceeds

is no longer a significant determinant of the likelihood of a prestigious underwriter, while

the firm’s capitalization is even more significant. Rural firms are significantly less likely

to use a prestigious underwriter in seasoned equity offerings. When all offerings are

included and variables for industry and year are used, an otherwise average rural firm is

10% less likely to use a prestigious underwriter. When attention is restricted to SEOs of

firms with capitalizations in the 25th to 75th percentiles, rural firms are still 10% less

likely to use a prestigious underwriter.

It appears then, that rural firms cannot get the best underwriters to handle their

equity offerings. They are stuck with second tier investment bankers. This is consistent

with prestigious underwriters being reluctant to bear the extra costs of gathering

information on these firms, and being unwilling to jeopardize their reputations by

underwriting offerings when they have incomplete information on a company.

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B. Location and Syndicate Size

The number of co-managers in a syndicate is a measure of the competition to

underwrite and offering. Corwin and Schultz (2005) observe that lead underwriters

almost never voluntarily add co-managers to an underwriting syndicate. Instead, issuers

choose co-managers from the investment bankers that competed to lead the offering.

Hence a large number of co-managers and joint lead underwriters implies that a number

of investment banks wanted to be the lead underwriter for the offering.

In Table 6 we provide the distribution of syndicate size for urban and rural equity

offerings. Syndicate size is defined as the number of lead or joint lead underwriters plus

the number of co-managers. Panel A of Table 6 reveals that a larger portion of urban firm

IPOs than rural IPOs have large syndicates. Syndicates with four or more members

underwrite 17.5% of urban firm IPOs but only 6.2% of rural firm IPOs. On the other

hand, 72.4% of rural firm IPO syndicates have only one or two investment bankers, but

only 52.3% of urban firm IPO syndicates are that small. Panel B reports syndicate sizes

for SEOs. Results are similar.

The differences in syndicate size could simply reflect differences in

characteristics of urban and rural firms. To control for these differences, we conduct

Poisson regressions of syndicate size on the natural log of the firm capitalization, the

natural log of the SEO proceeds, and industry dummies. Table 7 reports results.

Panel A presents Poisson regression estimates for IPOs. In the first regression, we

omit the industry dummies. Syndicate size increases with both firm size and proceeds of

the offering. Both variables are highly significant. The rural dummy is negative and

significant. The marginal effects are shown in the next row. A firm of average size that is

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raising the average amount in their IPO will have 0.25 fewer syndicate members if it is

located in a rural area. In the next two Poisson regressions, industry dummies and year

dummies are included. Rural firms continue to have smaller syndicates, although the

heteroskedasticity-consistent z-statistic falls to -1.84 when yearly dummies are included.

When the industry and year dummies are in the Poisson regression, rural firms are found

to have 0.09 fewer syndicate members.

The last Poisson regression uses only IPOs by firms with capitalizations within

the interquartile range. The coefficient on the rural dummy remains negative, with a z-

statistic of -1.97. For firms with sizes in the interquartile range, a rural location implies

0.13 fewer syndicate members.

Panel B reports estimates of Poisson regressions with the syndicate size for SEOs

as the dependent variable. We again assume errors are clustered at the firm level. The

rural dummy is negative in all regressions, indicating that rural firms have smaller SEO

syndicates. The z-statistics range from -1.72 to -2.18 across the regressions. As a whole,

it appears that for SEOs, like IPOs, a rural location means a smaller syndicate.

To summarize, the Poisson regressions indicate that there is less competition to

underwrite rural firm equity offerings. While not every investment banker who competes

to be lead underwriter is included in a syndicate, almost every co-manager, co-lead, or

lead underwriter in a syndicate competed to be the lead. The fact that syndicate sizes are

smaller for rural firms suggests fewer underwriters were willing to bear the extra costs to

obtain the needed information on these rural firms.

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VI. Differences in Capital Structure for Urban and Rural Firms

In the previous sections, we show that rural firms issue seasoned equity less

frequently than urban firms. Does a firm’s location affect its capital structure?

Information asymmetries that arise for rural firms may hinder their equity issuing ability

and may lead the companies to have more debt in their capital structure.

In Table 8, we report time-series average parameter values from annual cross-

sectional regressions of the proportion of capital structure represented by the book value

of debt on a dummy for a rural location and several other variables. The dependent

variable consists of observations for each firm each year over 1980-2002. All firms are

included in the first regression. The average coefficient on the rural dummy is 1.36 from

the 23 annual regressions, indicating that, all else equal, debt comprises an additional

1.36% of the total value of rural firms. The t-statistic is 3.66, allowing rejection of a null

hypothesis that the coefficient is zero at any conventional significance level. Nasdaq

listing is also important in determining capital structure. Debt is 6.0% less of the capital

structure for Nasdaq stocks. Not surprisingly, value firms (high book-to-market ratio)

have significantly more debt in their capital structure. Analyst coverage has a negative

effect on the debt proportion. As expected, the higher a firm’s prior year buy-and-hold

stock return, the lower is its debt proportion. Some of the industry dummies are also

highly significant. The proportion of the capital structure in debt is 6.6% less for Business

Services firms, 16.2% more for utilities, and 24.8% more for banks.

Because capital structure is so different for banks and utilities than for other firms,

we rerun the annual cross-sectional regressions after excluding them. Column 2 reports

the regression results after excluding all banks. The average R2 of the 23 annual

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regressions declines slightly from 30.0% to 25.8%, but coefficients on variables are

qualitatively unaffected. In particular, the average parameter value on the rural dummy

increases to 2.35, with a highly significant t-statistic of 5.92. In column 3 of Table 8, we

exclude both banks and utilities with limited impact on the coefficients. In this column,

the rural dummy remains a highly significant coefficient of 2.35.

In the last column of the table, we include only utility firms in the annual

regressions. As was the case in the other regressions, the average coefficient on the rural

dummy for the utility only sample is positive and statistically significant. We interpret

the results of the table to mean that difficulties in raising capital through equity offerings

result in rural firms having more debt in their capital structure.

VII. Summary and Conclusions

In recent years, there has been a growing realization on the part of financial

economists that information asymmetries may play an important role in determining

capital structure. When outside investors are at a significant information disadvantage to

insiders, selling equity may be very difficult. As a result, firms with the largest

information asymmetries will have more debt and less equity in their capital structure.

In this paper, we examine equity issuance using location as a proxy for

information asymmetries. Recent papers show that both individual investors and

institutions overweight their portfolio with local stocks. Easier access to information is

thought to be one reason for the bias toward local companies. This is supported by the

findings of some papers that investors earn higher returns on investments in local

companies, and that analysts produce more accurate earnings forecasts for nearby firms.

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Rural companies have few potential purchasers of stock located nearby, and

therefore the marginal investor for an equity offering by a rural firm is likely to be

located far away. This puts the equity investor in a rural offering at a more significant

information disadvantage to insiders than an equity investor in an urban company’s

offering. We expect then, that rural companies will be more reluctant to issue equity and

will have more debt in their capital structure.

That is what we find. Firms from rural areas wait longer to go public. They are

less likely to conduct a follow on offering, even after adjusting for firm size, prior stock

returns, book-to-market ratios, and other factors. When rural firms do issue equity, there

is less competition to underwrite the offering and the firm is often stuck with a less

prestigious underwriter. All else equal, rural firms have more debt in their capital

structure and less equity.

So, we conclude that geographic location is closely related to information

asymmetries and that information asymmetries between corporate insiders and outside

investors seem to be important determinants of equity issuance. It seems likely that if

anything, we have understated these effects. Our data do not permit us to determine if

rural firms are more likely to remain private than similar urban firms. Likewise, we

cannot determine if rural firms are more likely to forego projects because of the difficulty

of obtaining equity financing. These are interesting questions for future research.

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References

Barber, B., Odean, T., 2005, “All the glitters: The effect of attention on the buying behavior of individual and institutional investors,” Working paper, UC-Davis. Bharath, Sreedhar, Paolo Pasquariello, and Guojun Wu, 2006, Does asymmetric information drive capital structure decisions?, Working paper, University of Michigan. Bodnaruk, A., 2003, “Proximity always matters: Evidence from Swedish data,” Unpublished working paper, Stockholm School of Economics. Carter, R.B., Manaster, S., 1990, “Initial public offerings and underwriter reputation,” Journal of Finance 45, 1045-1068. Corwin, S., Schultz, P., 2005, “The role of IPO underwriting syndicates: Pricing, information production, and underwriter competition,” Journal of Finance 60, 443-486. Coval, J., Moskowitz, T., 1999, “Home bias at home: Local equity preference in domestic portfolios,” Journal of Finance 54, 2045-2073. Coval, J., Moskowitz, T., 2001, “The geography of investment: Informed trading and asset prices,” Journal of Political Economy 109, 811-841. DeMarzo, P., Kaniel, R., Kremers, I., 2002, “Diversification as a public good: Community effects in portfolio choice,” Working paper, Stanford University. Dierkens, N., 1991, “Information asymmetry and equity issues,” Journal of Financial and Quantitative Analysis 26, 181-199. Easley, D., N. Kiefer, M. O’Hara, and J. Paperman, 1996, Liquidity, information, and infrequently traded stocks, Journal of Finance 51, 1405-1436. Fama, E., French, K., 1992, “The cross-section of expected stock returns,” Journal of Finance 47, 427-465. Fama, E., French, K., 1997, “Industry costs of equity,” Journal of Financial Economics 43, 153-193. Fama, E., French, K., 2002, “Testing trade-off and pecking order predictions about dividends and debt,” Review of Financial Studies 15, 1-33. Graham, J., Harvey, C., 2001, “The theory and practice of corporate finance: evidence from the field,” Journal of Financial Economics 60, 187-243. Huberman, G., 2001, “Familiarity breeds investment,” Review of Financial Studies 14, 659-680.

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Ivkovic, Z., Weisbenner, S., 2005, “Local does as local is: Information content of the geography of individual investors’ common stock investments,” Journal of Finance 60, 267-306. Korajczyk, R., Lucas, D., McDonald, R., 1990, “Understanding stock price behavior around the time of equity issues,” in R. Glenn Hubbard, Ed.: Asymmetric Information, Corporate Finance, and Investment (University of Chicago Press, Chicago). Korajczyk, R., Lucas, D., McDonald, R., 1991, The effect of information releases on the pricing and timing of equity issues, Review of Financial Studies 4, 685-708. Llorente, G., R. Michaely, G, Saar, and J. Wang, 2002, Dynamic volume-return relation of individual stocks, Review of Financial Studies 15, 1005-1047. Loughran, T., Ritter, J., 2004, “Why has IPO underpricing changed over time?,” Financial Management 33, 5-37. Loughran, T., Schultz, P., 2004, “Weather, stock returns, and the impact of localized trading behavior,” Journal of Financial and Quantitative Analysis 39, 343-364. Loughran, T., Schultz, P., 2005, “Liquidity: Urban versus rural firms,” Journal of Financial Economics 78, 341-374. Malloy, C., 2005, “The geography of equity analysis,” Journal of Finance 60, 719-755. Massa, M., Simonov, A., 2005, “Hedging, familiarity and portfolio choice,” Review of Financial Studies, forthcoming. Myers, S., 1984, The capital structure puzzle, Journal of Finance 39, 575-592. Myers, S., N. Majluf, 1984, Corporate financing and investment decisions when firms have information that investors do not have, Journal of Financial Economics 13, 187-221. Roll, R., 1984, A simple implicit measure of the effective bid-ask spread in an efficient market, Journal of Finance 39, 1127-1139. Seasholes, M., Zhu, N., 2005, “Is there information in the local portfolio choices of individuals?,” Working paper, U.C. Berkeley. White, H., 1980, “A heteroskedasticity-consistent covariance matrix estimator and a direct test for heteroskedasticity,” Econometrica 48, 817-838.

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Table 1 Mean Summary Statistics for Urban and Rural Firms, 1980-2002

Urban

Firms (1)

Rural Firms

(2) % with subsequent year SEO 7.5% 5.9%

Debt Proportion 23.3% 28.4%

Equity Proportion 76.7% 71.6%

Market Value (in millions $) $2,632.1 $1,192.3

Book-to-Market Ratio 0.64 0.76

% on Nasdaq 41.4% 57.1%

% in Energy 5.0% 4.7%

% in Utility 3.9% 12.4%

% in Business Services 11.6% 3.0%

% in Retail 4.5% 5.1%

% in Banking 6.1% 12.9%

Number of Analysts 7.6 5.4

Prior Year Return, % 35.4% 28.0%

Post Year Return, % 16.0% 16.6%

Number of yearly firm observations 21,499 5,584

Each June of year t, urban and rural portfolios are formed. Only stocks with a stock price of more than $10 as of June of year t are included. A stock is located in an urban area if the company headquarters is in the metropolitan area of New York City, Los Angeles, Chicago, Washington, San Francisco, Philadelphia, Boston, Detroit, Dallas, or Houston. A stock is located in a rural area if it is not within 100 miles of the center of a metropolitan area of one million or more people as defined by the 2000 census. Market values are in millions of dollars as of June of year t. Debt holdings, as of the prior fiscal year, are from Compustat (items 9 (long-term debt) plus 34 (debt in current liabilities)). Total capital structure is book value of debt plus market value of equity. Industry classifications are defined in Fama-French (1997). Analyst coverage information is from I/B/E/S.

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Table 2 Regression of Firm Age at the IPO on Various Explanatory Variables, 1980-2002

All IPOs (1)

All IPOs (2)

IPOs 1980-1991

(3)

IPOs 1992-2002

(4)

Excluding San

Francisco IPOs (5)

Only Five

Urban Cities

(6) Intercept 13.06

(33.38) 22.85

(10.39) 13.05 (2.34)

23.31 (8.65)

18.58 (6.60)

27.47 (10.15)

Rural Dummy 7.88 (5.62)

5.74 (4.12)

5.33 (2.13)

5.99 (3.55)

5.17 (3.66)

5.04 (3.41)

Nasdaq Dummy -11.03 (-7.68)

-7.99 (-2.78)

-11.80 (-7.03)

-9.76 (-6.46)

-12.50 (-6.76)

Log(Market Value)

0.31 (0.85)

2.21 (2.07)

0.25 (0.57)

1.06 (2.07)

-0.23 (-0.56)

VC Dummy -6.95 (-9.08)

-8.34 (-5.25)

-6.32 (-7.17)

-6.65 (-7.17)

-7.04 (-7.50)

Top-Tier Banker Dummy

2.39 (2.86)

3.00 (2.11)

1.96 (1.88)

2.71 (2.63)

2.66 (2.56)

Energy Dummy -5.36 (-2.23)

-2.95 (-0.73)

-7.61 (-2.66)

-6.08 (-2.45)

-6.99 (-1.92)

Business Services Dummy

-3.29 (-5.28)

-2.73 (-2.12)

-3.08 (-4.34)

-4.41 (-5.09)

-3.86 (-5.36)

Retail Dummy 7.27 (4.07)

4.95 (1.75)

8.35 (3.62)

7.74 (3.82)

7.40 (3.32)

Banking Dummy -2.03 (-0.55)

7.76 (0.51)

-2.50 (-0.68)

-0.78 (-0.19)

-2.28 (-0.49)

Utility Dummy -5.65 (-1.29)

-4.36 (-0.86)

-6.42 (-1.10)

-5.92 (-1.30)

-10.56 (-2.64)

R2 0.022 0.172 0.149 0.186 0.146 0.186 Observations 2,145 2,145 597 1,548 1,593 1,568 The dependent variable, IPO Age, is the number of calendar years since the firm’s founding date as of the IPO. Age values greater than 80 years are set to 80. Only stocks with a stock price of more than $10 are included. The rural dummy is set to one if the firm is not within 100 miles of the center of a metropolitan area of one million or more people as defined by the 2000 census. Nasdaq is a dummy variable equal to one if the firm is listed on Nasdaq, zero if the issuing firm is listed on NYSE or Amex. The market value (in millions of dollars) is the first CRSP-listed market value after the IPO. Industry dummies for Energy, Business Services, Retail, Banking, and Utilities are equal to one if the firm operates in the respective industry. White’s heteroskedasticity-adjusted t-statistics are in parentheses. The average first-day returns are 13.29% for rural IPOs compared to 31.66% for urban IPOs. The average rural IPO firm age is 20.95 years compared to 13.07 years for urban IPOs. Urban firms are based in one of the ten largest metropolitan areas of the United States. For regression (6), urban cities are defined as New York, Chicago, Los Angeles, Boston, and San Francisco.

IPO Ageij = a0j + a1Rural Dummy ij + a2jNasdaq Dummy ij + a3j Log(Market Value) ij + a4jVC Dummyij + a5jTop-Tier Bankerij + a6jEnergy Dummyij + a7jBusiness Services Dummy ij + a8Retail Dummy ij

+ a9jBank Dummy ij + a10jUtilities Dummy ij + eij.

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Table 3 Logit Regression of the Probability of Issuing Seasoned Equity in the Subsequent Year

All Firms (1)

Marginal Effects

from Logit (2)

All firms excluding utilities

(3)

Marginal Effects

from Logit (4)

Only

Utilities (5)

Marginal Effects

from Logit (6)

Intercept -2.52 (-13.53)

-2.66 (-13.18)

-0.66 (-0.77)

Rural Dummy -0.27 (-3.27)

-0.015 (-3.49)

-0.22 (-2.54)

-0.012 (-2.69)

-0.50 (-2.07)

-0.049 (-2.06)

Nasdaq Dummy 0.10 (1.53)

0.006 (1.52)

0.12 (1.69)

0.007 (1.68)

-0.39 (-0.99)

-0.036 (-1.11)

Log(Market Value) 0.01 (0.43)

0.001 (0.43)

0.00 (0.02)

0.000 (0.02)

0.13 (0.99)

0.013 (0.97)

Book-to-Market -0.18 (-2.56)

-0.011 (-2.57)

-0.19 (-2.46)

-0.011 (-2.48)

-0.34 (-1.16)

-0.034 (-1.15)

Log(1+Analysts) 0.13 (2.86)

0.008 (2.87)

0.12 (2.67)

0.007 (2.68)

0.05 (0.26)

0.005 (0.26)

Prior Return 0.29 (8.90)

0.017 (8.77)

0.29 (8.74)

0.017 (8.61)

0.14 (0.58)

0.014 (0.57)

Energy Dummy 0.32 (2.46)

0.021 (2.18)

0.34 (2.68)

0.023 (2.36)

Business Services Dummy

0.01 (0.10)

0.001 (0.10)

-0.00 (-0.00)

-0.000 (-0.00)

Retail Dummy 0.20 (1.67)

0.013 (1.55)

0.20 (1.67)

0.012 (1.56)

Banking Dummy -0.46 (-2.80)

-0.023 (-3.36)

-0.47 (-2.86)

-0.023 (-3.47)

Utility Dummy 0.96 (7.91)

0.084 (5.80)

Yearly Dummies Yes Yes Yes Yes Yes Yes Observations 27,083 25,544 1,539

Each June of year t, urban and rural portfolios are formed. The dependent variable, Subsequent Year Equity Issuance Dummy, has a value of one if the firm issued equity in the subsequent year; it is zero otherwise. Only stocks with a stock price of more than $10 as of June of year t are included. The rural dummy is set to one if the firm is more than 100 miles from the center of any metropolitan area of one million or more people as defined by the 2000 census. Nasdaq is a dummy variable equal to one if the firm is listed on Nasdaq, zero if the issuing firm is listed on NYSE or Amex. Industry dummies for Energy, Business Services, Retail, Banking, and Utilities are equal to one if the firm operates in the respective industry. Yearly Dummies, except for 1980, are included in the regressions. White’s heteroskedasticity-adjusted z-statistics are in parentheses. Standard errors are clustered for individual firms. Subsequent Year Equity Issuance Dummy ij = a0j + a1Rural Dummy ij + a2jNasdaq Dummy ij + a3j Log(Market Value) ij + a4jBook-to-Marketij + a5jLog(1+Analysts)ij + a6jPrior Returnij + a7jEnergy Dummyij + a8jBusiness Services Dummy ij +

a9Retail Dummy ij + a10jBank Dummy ij + a11jUtilities Dummy ij + Yearly Dummies ij + eij.

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Table 4 Carter-Manaster Ranks for Lead Underwriters of Urban and Rural Equity Offerings

Panel A: IPOs

Carter-Manaster

Rank

Number Urban Firm

IPOs

Number Rural Firm

IPOs

Percent of Urban Firm

IPOs

Percent of Rural Firm

IPOs 9 786 97 49.1% 35.3% 8 481 70 30.0% 25.5% 7 155 57 9.7% 20.7% 6 76 21 4.7% 7.6% 5 65 20 4.1% 7.3%

<5 38 10 2.4% 3.6% All 1,601 275 100.0% 100.0%

Panel B: SEOs

The sample includes all equity offerings of U.S. based firms reported in SDC for 1980-2002. Carter-Manaster ranks are obtained from Jay Ritter’s website and are based on the relative position of firms on IPO prospectuses. The highest possible Carter-Manaster rank is 9. Urban firms have headquarters in one of the ten largest metropolitan areas of the United States according to the 2000 census. Rural firms have headquarters at least 100 miles from any metropolitan area of 1,000,000 or more. Stocks with prices less than $10 are omitted.

Carter-Manaster

Rank

Number Urban Firm

SEOs

Number Rural Firm

SEOs

Percent of Urban Firm

SEOs

Percent of Rural Firm

SEOs 9 602 135 44.9% 33.1% 8 542 133 35.7% 32.6% 7 136 54 9.0% 13.2% 6 70 51 4.6% 12.5% 5 64 22 4.2% 5.4%

<5 24 13 1.6% 3.2% All 1,518 408 100.0% 100.0%

33

Page 35: Asymmetric Information, Firm Location, and Equity Issuance

Table 5 Logistic Regressions of Top-Tier Investment Banker Quality Dummy on Firm Location

Panel A: IPOs

Included Observations

Intercept

Rural Dummy

Log (Size)

Log (IPO Proceeds)

Energy Dummy

Services Dummy

Retail Dummy

Banking Dummy

Utility Dummy

Year Dummies

Obs.

All -6.64 -0.63 (-9.56) (-4.20)

0.46 (6.68)

0.75 (8.67)

No 1,876

All (dy/x) -0.09 (-4.04)

0.07 (6.22)

0.11 (8.05)

No

All -6.32 -0.59 (-8.95) (-3.76)

0.42 (6.15)

0.75 (8.65)

0.13 (0.32)

0.37 (2.34)

0.51 (1.99)

-0.39 (-1.74)

0.51 (0.88)

No 1,876

All (dy/dx) -0.09 (-3.69)

0.06 (5.68)

0.11 (7.97)

0.02 (0.32)

0.05 (2.51)

0.07 (2.45)

-0.07 (-1.61)

0.07 (1.01)

No

All -8.84 -0.54 (-8.16) (-3.20)

0.49 (5.95)

0.85 (6.64)

0.41 (0.85)

0.39 (2.38)

0.38 (1.37)

-0.50 (-2.09)

0.27 (0.38)

Yes 1,876

All (dy/dx) -0.07 (-3.21)

0.07 (5.58)

0.12 (7.32)

0.05 (1.04)

0.05 (2.50)

0.05 (1.65)

-0.08 (-1.85)

0.03 (0.42)

Yes

Firm size in 25th to 75th Percentiles

-12.85 (-4.61)

-0.53 (-2.09)

0.97 (4.21)

0.53 (3.05)

0.22 (0.45)

0.49 (2.07)

-0.19 (-0.59)

-0.99 (-2.42)

dropped Yes 926

Firm size in 25th to 75th Percentiles (dy/dx)

-0.07(-2.07)

0.14 (4.33)

0.07 (3.13)

0.03 (0.48)

0.06 (2.23)

-0.03 (-0.56)

-0.18 (-1.97)

dropped Yes

34

Page 36: Asymmetric Information, Firm Location, and Equity Issuance

35

Panel B: SEOs Included Observations

Intercept

Rural Dummy

Log (Size)

Log (SEO Proceeds)

Energy Dummy

Services Dummy

Retail Dummy

Banking Dummy

Utility Dummy

Year Dummies

Obs.

All -9.92 -0.55 (-10.94) (-3.04)

0.91 (11.97)

-0.01 (-0.20)

No 1,919

All (dy/dx) -0.09 (-3.73)

0.12 (17.84)

-0.00 (-0.33)

No

All -9.91 -0.65 (-10.69) (-3.55)

0.91 (11.64)

-0.01 (-0.10)

-0.12 (-0.34)

-0.46 (-1.93)

0.21 (0.66)

-0.33 (-1.07)

0.76 (1.56)

No 1,919

All (dy/dx) -0.11 (-4.23)

0.12 (17.69)

-0.00 (-0.22)

-0.01 (-0.34)

-0.07 (-2.05)

0.03 (0.90)

-0.04 (-1.04)

0.08 (3.14)

No

All -9.96 -0.70 (-8.09) (-3.78)

0.93 (10.19)

-0.02 (-0.35)

-0.13 (-0.36)

-0.54 (-2.20)

0.23 (0.71)

-0.43 (-1.36)

0.64 (1.29)

Yes 1,919

All (dy/dx) -0.10 (-3.21)

0.12 (15.77)

-0.00 (-0.10)

-0.02 (-0.33)

-0.07 (-1.74)

0.03 (0.71)

-0.05 (-0.98)

0.08 (2.12)

Yes

Firm size in 25th to 75th Percentiles

-12.99 (-5.14)

-0.72 (-2.77)

1.21 (6.55)

-0.18 (-2.21)

-0.20 (-0.42)

-0.65 (-1.88)

0.04 (0.11)

-0.50 (-0.86)

0.98 (1.74)

Yes 944

Firm size in 25th to 75th Percentiles (dy/dx)

-0.10(-2.42)

0.15 (6.83)

-0.02 (-2.18)

-0.03 (-0.40)

-0.10 (-1.59)

0.01 (0.11)

-0.07 (-0.74)

0.09 (2.49)

Yes

The sample includes all equity offerings of U.S. based firms reported in SDC for 1980-2002. Carter-Manaster ranks are obtained from Jay Ritter’s website and are based on the relative position of firms on IPO prospectuses. The highest possible Carter-Manaster rank is 9. Firms with a lead underwriter with an updated Carter-Manaster investment banker of 8 or more are assigned a value of one for the top-tier dummy. Urban firms have headquarters in one of the ten largest metropolitan areas of the United States according to the 2000 census. Rural firms have headquarters at least 100 miles from any metropolitan area of 1,000,000 or more. Size is the market capitalization of the issuing firm (in millions $) on the day of the offering. Stocks with prices less than or equal to $10 are omitted. Robust z-statistics are in parentheses. Marginal effects (dy/dx) of variable changes assume a shift from zero to one for discrete variables and mean values are assigned for other variables. Errors are assumed to be clustered at the firm level for SEOs.

Page 37: Asymmetric Information, Firm Location, and Equity Issuance

36

Table 6 Syndicate Size for Urban and Rural Equity Offerings

Panel A: IPOs

Number in IPO

Syndicate

Number Urban Firm

IPOs

Number Rural Firm

IPOs

Percent of Urban Firm

IPOs

Percent of Rural Firm

IPOs > 7 11 0 0.7% 0.0% 7 8 1 0.5% 0.4% 6 10 0 0.6% 0.0% 5 57 2 3.6% 0.7% 4 194 14 12.1% 5.1% 3 484 59 30.2% 21.5% 2 603 122 37.7% 44.4% 1 234 77 14.6% 28.0%

All 1,601 275 100.0% 100.0% Panel B: SEOs

Number in SEO

Syndicate

Number Urban Firm

SEOs

Number Rural Firm

SEOs

Percent of Urban Firm

SEOs

Percent of Rural Firm

SEOs > 7 13 2 0.8% 0.5% 7 9 1 0.6% 0.2% 6 27 3 1.7% 0.7% 5 72 9 4.7% 2.2% 4 150 31 9.7% 7.4% 3 366 75 23.0% 18.0% 2 483 146 31.2% 35.0% 1 438 150 28.3% 36.0%

All 1,548 417 100.0% 100.0% The sample includes all equity offerings of U.S. based firms reported in SDC for 1980-2002. The syndicate size is the number of book managers, co-managers and joint book managers in the syndicate. Urban firms have headquarters in one of the ten largest metropolitan areas of the United States according to the 2000 census. Rural firms have headquarters at least 100 miles from any metropolitan area of 1,000,000 or more. Stocks with prices less than $10 are omitted.

Page 38: Asymmetric Information, Firm Location, and Equity Issuance

Table 7 Poisson Regressions of Syndicate Size on Firm Location

Panel A: IPOsIncluded Observations

Intercept

Rural Dummy

Log (Size)

Log (IPO Proceeds)

Energy Dummy

Services Dummy

Retail Dummy

Banking Dummy

Utility Dummy

Year Dummies

Obs.

All -1.06 -0.10 (-10.28) (-4.46)

0.11 (10.16)

0.17 (9.17)

No 1,876

All (dy/dx) -0.25 (-4.45)

0.27 (10.11)

0.41 (9.20)

No

All -0.99 -0.08 (-9.68) (-3.48)

0.10 (9.31)

0.18 (9.49)

-0.05 (-0.74)

0.07 (4.01)

-0.07 (-2.02)

-0.12 (-3.23)

-0.04 (-0.55)

No 1,876

All (dy/dx) -0.20 (-3.48)

0.25 (9.24)

0.43 (9.55)

-0.11 (-0.76)

0.18 (3.95)

-0.15 (-2.07)

-0.28 (-3.41)

-0.09 (-0.56)

No

All -0.03 -0.04 (-0.25) (-1.84)

0.04 (4.14)

0.18 (9.86)

0.00 (0.00)

-0.02 (-0.91)

-0.02 (-0.59)

-0.10 (-2.57)

0.00 (0.04)

Yes 1,876

All (dy/dx) -0.09 (-1.84)

0.10 (4.13)

0.43 (9.82)

0.00 (0.00)

-0.04 (-0.92)

-0.04 (-0.60)

-0.22 (-2.68)

0.01 (0.04)

Yes

Size in 25th to 75th Percentiles

0.02 (0.07)

-0.06 (-1.97)

0.03 (1.14)

0.16 (8.55)

0.03 (0.64)

0.01 (0.41)

0.01 (0.29)

-0.10 (-1.42)

-0.14 (-1.36)

Yes 939

Size in 25th to 75th Percentiles (dy/dx)

-0.13(-1.97)

0.06 (1.14)

0.38 (8.47)

0.08 (0.63)

0.02 (0.41)

0.02 (0.29)

-0.21 (-1.50)

-0.30 (-1.46)

Yes

37

Page 39: Asymmetric Information, Firm Location, and Equity Issuance

38

Panel B: SEOsIncluded Observations

Intercept

Rural Dummy

Log (Size)

Log (SEO Proceeds)

Energy Dummy

Services Dummy

Retail Dummy

Banking Dummy

Utility Dummy

Year Dummies

Obs.

All -0.99 -0.07 (-6.53) (-1.74)

0.13 (10.46)

0.06 (6.31)

No 1,918

All (dy/dx) -0.16 (-1.78)

0.29 (9.96)

0.15 (6.38)

No

All -0.96 -0.07 (-6.33) (-1.84)

0.12 (10.14)

0.06 (6.50)

0.20 (2.76)

0.06 (1.41)

-0.07 (-1.08)

0.03 (0.46)

0.10 (1.51)

No 1,918

All (dy/dx) -0.16 (-1.88)

0.28 (9.72)

0.15 (6.57)

0.50 (2.53)

0.14 (1.38)

-0.16 (-1.12)

0.07 (0.45)

0.25 (1.44)

No

All -0.32 -0.08 (-1.96) (-2.18)

0.08 (7.48)

0.00 (0.16)

0.13 (2.07)

0.02 (0.43)

-0.06 (-1.27)

0.09 (1.46)

0.14 (2.02)

Yes 1,918

All (dy/dx) -0.17 (-2.23)

0.19 (7.29)

0.00 (0.16)

0.30 (1.96)

0.04 (0.43)

-0.14 (-1.30)

0.22 (1.40)

0.34 (1.90)

Yes

Size in 25th to 75th Percentiles

-0.83 (-2.40)

-0.06 (-1.72)

0.12 (4.66)

-0.01 (-0.91)

0.12 (2.49)

-0.02 (-0.53)

-0.07 (-1.45)

0.03 (0.28)

0.03 (0.37)

Yes 960

Size in 25th to 75th Percentiles (dy/dx)

-0.14(-1.76)

0.28 (4.66)

-0.02 (-0.91)

0.30 (2.37)

-0.05 (-0.53)

-0.17 (-1.49)

0.06 (0.27)

0.07 (-0.02)

Yes

The sample includes all equity offerings of U.S. based firms reported in SDC for 1980-2003. Urban firms have headquarters in one of the ten largest metropolitan areas of the United States according to the 2000 census. Rural firms have headquarters at least 100 miles from any metropolitan area of 1,000,000 or more. Stocks with prices less than or equal to $10 are omitted. The syndicate size is the number of book managers, co-managers and joint book managers in the syndicate. Size is the market capitalization of the issuing firm (in thousand $) on the day of the offering. Robust z-statistics are in parentheses. Marginal effects (dy/dx) of variable changes assume a shift from zero to one for discrete variables and mean values are assigned for other variables. Errors are assumed to be clustered at the firm level for SEOs.

Page 40: Asymmetric Information, Firm Location, and Equity Issuance

Table 8 Average Parameter Values from Annual Cross-Sectional Regressions of Debt

Proportion, 1980-2002

Debt Proportion

(1)

Debt

Proportion (excluding

banks) (2)

Debt Proportion (excluding banks and utilities)

(3)

Debt Proportion (including

only utilities)

(4) Intercept 13.23

(11.49) 14.57

(13.29) 14.92

(13.42) 18.61 (4.71)

Rural Dummy 1.36 (3.66)

2.35 (5.92)

2.35 (5.44)

1.67 (2.39)

Nasdaq Dummy -6.01 (-9.49)

-6.39 (-9.17)

-6.42 (-9.06)

-2.90 (-2.68)

Log(Market Value) 0.83 (4.89)

0.79 (5.70)

0.78 (5.76)

1.43 (2.77)

Book-to-Market 12.77 (13.43)

12.60 (12.72)

12.32 (12.31)

22.51 (15.42)

Log(1+Analysts) -0.52 (-3.70)

-1.16 (-9.33)

-1.22 (-8.70)

-0.95 (-1.91)

Prior Return -2.74 (-4.71)

-2.79 (-4.85)

-2.74 (-4.58)

-11.56 (-5.36)

Energy Dummy -0.49 (-1.33)

-0.39 (-1.06)

-0.31 (-0.81)

Business Services Dummy -6.61 (-13.78)

-6.51 (-14.18)

-6.57 (-14.39)

Retail Dummy -2.54 (-6.68)

-2.45 (-6.48)

-2.48 (-6.51)

Utility Dummy 16.18 (21.05)

16.09 (21.10)

Banking Dummy 24.82 (16.35)

Average R2 0.300 0.258 0.202 0.479 Observations 23 23 23 23

Each June of year t, urban and rural portfolios are formed. The dependent variable, Debt Proportion, is the ratio of the book value of debt (long and short term) to the sum of the book value of debt and the market value of equity. The parameter values are the average of the 23 cross-sectional regressions. The rural dummy is set to one if the firm is not within 100 miles of the center of a metropolitan area of one million or more people as defined by the 2000 census. Nasdaq is a dummy variable equal to one if the firm is listed on Nasdaq, zero if the issuing firm is listed on NYSE or Amex. Industry dummies for Energy, Business Services, Retail, Banking, and Utilities are equal to one if the firm operates in the respective industry. The t-statistics are in parentheses.

Debt Proportionij = a0j + a1Rural Dummy ij + a2jNasdaq Dummy ij + a3j Log(Market Value) ij + a4jBook-to-Marketij + a5jLog(1+Analysts)ij + a6jPrior Returnij + a7jEnergy Dummyij + a8jBusiness

Services Dummy ij + a9Retail Dummy ij + a10jBank Dummy ij + a11jUtilities Dummy ij + eij.

39

Page 41: Asymmetric Information, Firm Location, and Equity Issuance

Figure1. Rural Areas of the United States (shaded).

40