asian paradises 2013 / 2014

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paradisesonline.com Paradises Ink CAN YOU AFFORD NOT TO BE SEEN IN THE HIGHEST CIRCULATING TRAVEL PUBLICATION, WEBSITE & APPLICATION ON ASIA? 18TH EDITION MEDIAKIT 2014 – 2015 P A R A D I S E S Asian

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Asian Paradises 2013 / 2014 For more information visit us at http://www.paradisesonline.com/

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Page 1: Asian Paradises 2013 / 2014

paradisesonline.com

ParadisesInk

Can you afford not to be seen In the highest circulating travel Publication, website & aPPlication on asIa?

18th edItIonMeDiaKIt 2014 – 2015

p a r a d i s e sAsian

Page 2: Asian Paradises 2013 / 2014

For over seventeen years Asian Paradises has offered an exclusive, comprehensive holiday destination guide to its readers. Asian Paradises is designed to inspire travellers to holiday at exotic resorts within Asia.

The elite readership demographic ensures that your product or service reaches the most discerning traveller who is prepared to spend time and money researching the ultimate holiday experience.

Once the traveller’s desired destination has been chosen, important decisions then need to be made regarding all other aspects of their holiday. This creates many opportunities for products and services to be promoted through the array of advertising avenues available at Asian Paradises.

The team at Asian Paradises is both flexible and innovative and considers our advertisers to be an integral part in the success of our publication and website. We are dedicated to meet the needs of our advertisers to the upmost of our ability and we welcome the opportunity to discuss your requirements with you.

p a r a d i s e sAsian

Asian Paradises Media Kit 2014-2015

Page 3: Asian Paradises 2013 / 2014

Asian Paradises penetrates every market that shows interest in the Asian region including those of which no other publications reach.

ourreadershIP

Region Consumer* Trade Sources of Trade Distribution

Southeast Asia 6,000 2,300 Agents and tour operators in Hong Kong, Taiwan, Japan, Philippines, Singapore, Malaysia, Indonesia and South Korea.

UK & Europe 12,000 3,950 Trade and consumers through ITB (Berlin), World Travel Mart (London), and to major wholesalers and travel agents in UK and European countries.

Australia & New Zealand 14,000 3,500 3500 to travel agents; 2000 to corporate clients personally addressed to CEOs and MDs; 950 to registered incentive houses and professional conference organisers.

Middle East 1,400 850 450 copies to consumers and to the trade at Arabian Travel Mart and 400 copies to major wholesalers and travel agents

Total Distribution (44,000) 33,400 10,600 * Consumer Sales are through select book stores and news agents

Circulation

News Agencies/Book Stores 33,400

Travel Agencies 8,350

Corporate 1,000

Conference Centres 750

Airline Lounges 500Total Distribution 44,000

Our Readers - Demographics

Age 30-48

Average Age 36

Gender 44% Male 56% Female

Average Yearly Income Above $85,000

Children Yes. GenerationY & Z Children

Research shows that 68% of readers take more than 2 holidays each year.

www.paradisesonline.com

Page 4: Asian Paradises 2013 / 2014

website&booKIng engIneGarnering rapid growth in both traffic and subscribers in the recent months, www.paradisesonline.com is on its way to becoming the fastest growing website for Asia and the Pacific Islands. With more than 80,000 targeted subscribers, Asian Paradises provides you with a highly successful website with high advertising and branding exposure.

Combining both content and public interaction is our key to running a successful website. In addition to regular contributing articles of all things related to travel, there is our resident scout team who travels around Asia and the Pacific scouting out properties that we represent, bringing to consumers curated and reliable information.

Our commitment to ongoing development has urged us to revamp and revisit our platforms. Today, Paradises is equipped to represent your brand across multiple platforms effectively.

Paradisesonline.com offers the most qualified travel audience i.e those searching and booking online

Asian Paradises Media Kit 2014-2015

Page 5: Asian Paradises 2013 / 2014

Digital eXPosureBe part of our digital platforms to engage consumers in real time communications – anywhere around the world – delivered to the palm of their hands.

Anchored by www.paradisesonline.com, we offer valuable insight about Paradises in the world, at anytime.

Distribution of exposure includes our continually expanding email database of over 80,000-targeted subscribers, 1400 Tourism Offices and thousands of Travel Agents worldwide.

We have also introduced video footage of most destinations, and we are now offering video to you, the advertiser, to help maximise your impact.

DigiTal aPP

Complimentary for all users through the App Store, it potentially earns you exposure with over 250 million APPLE users around the world.

The app also includes links to overview of each country, local weather information, and currency converter, making it the app to have for an ideal travelling companion

DigiTal Magazine

Reach to a wider audience with our newly launched Digital Edition of both Asian Paradises and Pacific Islands Paradises. Representing both publications digitally makes reading more accessible worldwide.

Offered complimentary on our website www.paradisesonline.com, readers will be engaged with interactive media available within the digital editions.

To measure the return on your investments, reports on Readership Statistics are emailed to you quarterly.

www.paradisesonline.com

Page 6: Asian Paradises 2013 / 2014

rates($)Double page 8,700

Full page 5,900

Half page 3,600

Quarter page (display advertising only) 2,300

Covers carry a 25% loading

Digital adVertIsIng ratesVideo – $500 per year

Exclusive Welcome Banner (Pop-Under 720x300)

$500 / month

$1,200 / quarter

$4,000 / year

Front page

Full page – $500/month - $1,200 /quarter - $ 4,000 / year

Half page – $350/month - $900/quarter - $2,500/year  

Quarter page – $ 250/month - $700/quarter - $2,000/year 

DeaDlinesOn Sale Date 4 August 14

Booking Date 23 May 14

Material Date 30 May 14

eMail oPPortunItIesCustom eBlast – 4,950 per email

Editorial E-Newsletter – 2,400 per email

coMPliMentarYAll current advertisers- Free profile page

Hyperlinks to websites

Hyperlinks to email addresses

Asian Paradises Media Kit 2014-2015

Page 7: Asian Paradises 2013 / 2014

Half Page

sPecsaRTwORk SPeCS

Full Page - Trim Area: 297mm deep x 210mm wide. Add 5mm for bleed. Type Area: 261mm deep x 172mm wide

Half Page - (Vertical) Trim Area: 124mm deep x 175mm wideAdd 5mm for bleed

aDVeRTORial RequiReMenTS

Artwork must be submitted for approval prior to publication date. Please supply images at 300dpi as JPG or TIFF. Full page advertorials require six images with at least one at A5 landscape size (210mm x 148mm horizontal).

Please note: There will be an additional charge of $40 for every PDF proof after the first 3 proofs.

DiSPlay aDVeRTiSing RequiReMenTS

Please supply all material before the advertising deadline date. Supply your finished ad in hi-resolution print PDF file format on CD or by email only. JPG, TIFF and EPS files will be accepted if a PDF file cannot be supplied. All other formats will not be accepted. These include: Quark files, Word documents and EPS files with unembedded fonts. Advertisers without suitable artwork should not hesitate to have our design studio upgrade or prepare new artwork.

aRTwORk PRODuCTiOn COSTS FOR DiSPlay aDVeRTiSing

Colour Single Half Page Quarter Page $800 $500 $300

This rate includes Typesetting and 3 PDF proofs. Detailed artwork (e.g. maps & graphs) are an additional charge at $80 per hour. Additional PDF proofs after the first 3 proofs are charged at $40 each.

Single Page

www.paradisesonline.com

Page 8: Asian Paradises 2013 / 2014

contactdetaILsPeter Bloomfieldph +61 2 9369 2177 • mob +61 400 877 744 • fax +61 2 9369 2677 • email [email protected] • skype pgbloomfield

PayMenTS

Payment for advertisements is due upon publication. Payment by cheque, bank draft or credit card.

Prompt payment discounts: 10% discount is offered if payment is received within 14 days of the sales contract confirmation and a 5% discount is offered if full payment is received within 30 days.

laTe PayMenTS

The Publisher regrets the necessity to introduce a late payment penalty of 2.5% per month, or part thereof, on any amount outstanding after the last day of the month following the month of invoicing.

CanCellaTiOnS

Of an advertisement is not possible after 14 days from the date of invoice unless the Publisher agrees in writing. If agreement is obtained, a cancellation fee of 50% of the value of the invoice will become immediately due and payable.