appmetrica product (tracking and analytics)

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http://appmetrica.yandex.com AppMetrica

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Page 1: AppMetrica product (tracking and analytics)

httpappmetricayandexcom

AppMetrica

App Tracking and Analytics

〉User Acquisition and Retention Tracking

〉User Behavior Analysis

〉Project Audience Indicators

〉Application Stability Reports

AppMetrica For Rescue

100 Free tracking and analytics

Unlimited data

Real time reporting and processing

Balance speedaccuracy as you want

Fully customizable reports

High costs

Exceeding data limits

Slow reporting

Not enough accuracy

Need to drill down

Ad Click

Tracking Flow

App Install

Events

App Open

Postbacks

Redirect Service

AppMetrica

Ad Partner AppMetrica SDK

Advertising

API

AppMetrica enablesbull Cost per installbull Campaign optimizationbull Remarketing

All Kinds of Sources

AppMetrica allows tracking of any source type - organic offline in-app or web ads

〉Device Identifier Matching (Google AID and IDFA)

〉Referrer Matching (Google Play)

〉Fingerprint Matching (heuristics)

Increase effectiveness of your campaigns

〉Re-engage users with deeplinks

〉Use your custom post click landing page

Tracking Report

Ukraine

Campaign vital indicators at a glance

Breakdown report for custom parameters of tracking URL

Our support team quickly integrates partners upon request

Partners

Reports Yoursquoll LoveCreate and compare segments Export data and graphCustomize filtering

Reports Yoursquoll LoveMultiple graph types

MAU

Analyze Everything

Connection Type

WAU

Jailbreak

Session Length

Geo

Platform

Platform Version

Application Version

DAU

Network Provider

Traffic SourceDevice

Screen Resolution

SessionsGender

Age

New Users

Returning Users

Crash Logs

Retention

Rolling Retention

Goals Completions

Go as Local as You NeedSee detailed geo report

Drill down the country region and city

Cohort users by acquisition date and traffic source

Apply the report to any metric

Analyze retention and rolling retention

Cohort Report

Stability ReportSee the of affected users

Comprehensive analysis

Symbolication and similar crashes grouping

Quickstart

1 Integrate AppMetrica SDK

2 Setup your campaigns and get tracking URLs

3 Track installs and post-install conversions

4 Analyze and optimize

Installs UX Effectiveness

Time Total cost Marketing spend

Sign up and try demo at appmetricayandexcom

httpsappmetricayandexcom

AppMetrica

Page 2: AppMetrica product (tracking and analytics)

App Tracking and Analytics

〉User Acquisition and Retention Tracking

〉User Behavior Analysis

〉Project Audience Indicators

〉Application Stability Reports

AppMetrica For Rescue

100 Free tracking and analytics

Unlimited data

Real time reporting and processing

Balance speedaccuracy as you want

Fully customizable reports

High costs

Exceeding data limits

Slow reporting

Not enough accuracy

Need to drill down

Ad Click

Tracking Flow

App Install

Events

App Open

Postbacks

Redirect Service

AppMetrica

Ad Partner AppMetrica SDK

Advertising

API

AppMetrica enablesbull Cost per installbull Campaign optimizationbull Remarketing

All Kinds of Sources

AppMetrica allows tracking of any source type - organic offline in-app or web ads

〉Device Identifier Matching (Google AID and IDFA)

〉Referrer Matching (Google Play)

〉Fingerprint Matching (heuristics)

Increase effectiveness of your campaigns

〉Re-engage users with deeplinks

〉Use your custom post click landing page

Tracking Report

Ukraine

Campaign vital indicators at a glance

Breakdown report for custom parameters of tracking URL

Our support team quickly integrates partners upon request

Partners

Reports Yoursquoll LoveCreate and compare segments Export data and graphCustomize filtering

Reports Yoursquoll LoveMultiple graph types

MAU

Analyze Everything

Connection Type

WAU

Jailbreak

Session Length

Geo

Platform

Platform Version

Application Version

DAU

Network Provider

Traffic SourceDevice

Screen Resolution

SessionsGender

Age

New Users

Returning Users

Crash Logs

Retention

Rolling Retention

Goals Completions

Go as Local as You NeedSee detailed geo report

Drill down the country region and city

Cohort users by acquisition date and traffic source

Apply the report to any metric

Analyze retention and rolling retention

Cohort Report

Stability ReportSee the of affected users

Comprehensive analysis

Symbolication and similar crashes grouping

Quickstart

1 Integrate AppMetrica SDK

2 Setup your campaigns and get tracking URLs

3 Track installs and post-install conversions

4 Analyze and optimize

Installs UX Effectiveness

Time Total cost Marketing spend

Sign up and try demo at appmetricayandexcom

httpsappmetricayandexcom

AppMetrica

Page 3: AppMetrica product (tracking and analytics)

AppMetrica For Rescue

100 Free tracking and analytics

Unlimited data

Real time reporting and processing

Balance speedaccuracy as you want

Fully customizable reports

High costs

Exceeding data limits

Slow reporting

Not enough accuracy

Need to drill down

Ad Click

Tracking Flow

App Install

Events

App Open

Postbacks

Redirect Service

AppMetrica

Ad Partner AppMetrica SDK

Advertising

API

AppMetrica enablesbull Cost per installbull Campaign optimizationbull Remarketing

All Kinds of Sources

AppMetrica allows tracking of any source type - organic offline in-app or web ads

〉Device Identifier Matching (Google AID and IDFA)

〉Referrer Matching (Google Play)

〉Fingerprint Matching (heuristics)

Increase effectiveness of your campaigns

〉Re-engage users with deeplinks

〉Use your custom post click landing page

Tracking Report

Ukraine

Campaign vital indicators at a glance

Breakdown report for custom parameters of tracking URL

Our support team quickly integrates partners upon request

Partners

Reports Yoursquoll LoveCreate and compare segments Export data and graphCustomize filtering

Reports Yoursquoll LoveMultiple graph types

MAU

Analyze Everything

Connection Type

WAU

Jailbreak

Session Length

Geo

Platform

Platform Version

Application Version

DAU

Network Provider

Traffic SourceDevice

Screen Resolution

SessionsGender

Age

New Users

Returning Users

Crash Logs

Retention

Rolling Retention

Goals Completions

Go as Local as You NeedSee detailed geo report

Drill down the country region and city

Cohort users by acquisition date and traffic source

Apply the report to any metric

Analyze retention and rolling retention

Cohort Report

Stability ReportSee the of affected users

Comprehensive analysis

Symbolication and similar crashes grouping

Quickstart

1 Integrate AppMetrica SDK

2 Setup your campaigns and get tracking URLs

3 Track installs and post-install conversions

4 Analyze and optimize

Installs UX Effectiveness

Time Total cost Marketing spend

Sign up and try demo at appmetricayandexcom

httpsappmetricayandexcom

AppMetrica

Page 4: AppMetrica product (tracking and analytics)

Ad Click

Tracking Flow

App Install

Events

App Open

Postbacks

Redirect Service

AppMetrica

Ad Partner AppMetrica SDK

Advertising

API

AppMetrica enablesbull Cost per installbull Campaign optimizationbull Remarketing

All Kinds of Sources

AppMetrica allows tracking of any source type - organic offline in-app or web ads

〉Device Identifier Matching (Google AID and IDFA)

〉Referrer Matching (Google Play)

〉Fingerprint Matching (heuristics)

Increase effectiveness of your campaigns

〉Re-engage users with deeplinks

〉Use your custom post click landing page

Tracking Report

Ukraine

Campaign vital indicators at a glance

Breakdown report for custom parameters of tracking URL

Our support team quickly integrates partners upon request

Partners

Reports Yoursquoll LoveCreate and compare segments Export data and graphCustomize filtering

Reports Yoursquoll LoveMultiple graph types

MAU

Analyze Everything

Connection Type

WAU

Jailbreak

Session Length

Geo

Platform

Platform Version

Application Version

DAU

Network Provider

Traffic SourceDevice

Screen Resolution

SessionsGender

Age

New Users

Returning Users

Crash Logs

Retention

Rolling Retention

Goals Completions

Go as Local as You NeedSee detailed geo report

Drill down the country region and city

Cohort users by acquisition date and traffic source

Apply the report to any metric

Analyze retention and rolling retention

Cohort Report

Stability ReportSee the of affected users

Comprehensive analysis

Symbolication and similar crashes grouping

Quickstart

1 Integrate AppMetrica SDK

2 Setup your campaigns and get tracking URLs

3 Track installs and post-install conversions

4 Analyze and optimize

Installs UX Effectiveness

Time Total cost Marketing spend

Sign up and try demo at appmetricayandexcom

httpsappmetricayandexcom

AppMetrica

Page 5: AppMetrica product (tracking and analytics)

All Kinds of Sources

AppMetrica allows tracking of any source type - organic offline in-app or web ads

〉Device Identifier Matching (Google AID and IDFA)

〉Referrer Matching (Google Play)

〉Fingerprint Matching (heuristics)

Increase effectiveness of your campaigns

〉Re-engage users with deeplinks

〉Use your custom post click landing page

Tracking Report

Ukraine

Campaign vital indicators at a glance

Breakdown report for custom parameters of tracking URL

Our support team quickly integrates partners upon request

Partners

Reports Yoursquoll LoveCreate and compare segments Export data and graphCustomize filtering

Reports Yoursquoll LoveMultiple graph types

MAU

Analyze Everything

Connection Type

WAU

Jailbreak

Session Length

Geo

Platform

Platform Version

Application Version

DAU

Network Provider

Traffic SourceDevice

Screen Resolution

SessionsGender

Age

New Users

Returning Users

Crash Logs

Retention

Rolling Retention

Goals Completions

Go as Local as You NeedSee detailed geo report

Drill down the country region and city

Cohort users by acquisition date and traffic source

Apply the report to any metric

Analyze retention and rolling retention

Cohort Report

Stability ReportSee the of affected users

Comprehensive analysis

Symbolication and similar crashes grouping

Quickstart

1 Integrate AppMetrica SDK

2 Setup your campaigns and get tracking URLs

3 Track installs and post-install conversions

4 Analyze and optimize

Installs UX Effectiveness

Time Total cost Marketing spend

Sign up and try demo at appmetricayandexcom

httpsappmetricayandexcom

AppMetrica

Page 6: AppMetrica product (tracking and analytics)

Tracking Report

Ukraine

Campaign vital indicators at a glance

Breakdown report for custom parameters of tracking URL

Our support team quickly integrates partners upon request

Partners

Reports Yoursquoll LoveCreate and compare segments Export data and graphCustomize filtering

Reports Yoursquoll LoveMultiple graph types

MAU

Analyze Everything

Connection Type

WAU

Jailbreak

Session Length

Geo

Platform

Platform Version

Application Version

DAU

Network Provider

Traffic SourceDevice

Screen Resolution

SessionsGender

Age

New Users

Returning Users

Crash Logs

Retention

Rolling Retention

Goals Completions

Go as Local as You NeedSee detailed geo report

Drill down the country region and city

Cohort users by acquisition date and traffic source

Apply the report to any metric

Analyze retention and rolling retention

Cohort Report

Stability ReportSee the of affected users

Comprehensive analysis

Symbolication and similar crashes grouping

Quickstart

1 Integrate AppMetrica SDK

2 Setup your campaigns and get tracking URLs

3 Track installs and post-install conversions

4 Analyze and optimize

Installs UX Effectiveness

Time Total cost Marketing spend

Sign up and try demo at appmetricayandexcom

httpsappmetricayandexcom

AppMetrica

Page 7: AppMetrica product (tracking and analytics)

Our support team quickly integrates partners upon request

Partners

Reports Yoursquoll LoveCreate and compare segments Export data and graphCustomize filtering

Reports Yoursquoll LoveMultiple graph types

MAU

Analyze Everything

Connection Type

WAU

Jailbreak

Session Length

Geo

Platform

Platform Version

Application Version

DAU

Network Provider

Traffic SourceDevice

Screen Resolution

SessionsGender

Age

New Users

Returning Users

Crash Logs

Retention

Rolling Retention

Goals Completions

Go as Local as You NeedSee detailed geo report

Drill down the country region and city

Cohort users by acquisition date and traffic source

Apply the report to any metric

Analyze retention and rolling retention

Cohort Report

Stability ReportSee the of affected users

Comprehensive analysis

Symbolication and similar crashes grouping

Quickstart

1 Integrate AppMetrica SDK

2 Setup your campaigns and get tracking URLs

3 Track installs and post-install conversions

4 Analyze and optimize

Installs UX Effectiveness

Time Total cost Marketing spend

Sign up and try demo at appmetricayandexcom

httpsappmetricayandexcom

AppMetrica

Page 8: AppMetrica product (tracking and analytics)

Reports Yoursquoll LoveCreate and compare segments Export data and graphCustomize filtering

Reports Yoursquoll LoveMultiple graph types

MAU

Analyze Everything

Connection Type

WAU

Jailbreak

Session Length

Geo

Platform

Platform Version

Application Version

DAU

Network Provider

Traffic SourceDevice

Screen Resolution

SessionsGender

Age

New Users

Returning Users

Crash Logs

Retention

Rolling Retention

Goals Completions

Go as Local as You NeedSee detailed geo report

Drill down the country region and city

Cohort users by acquisition date and traffic source

Apply the report to any metric

Analyze retention and rolling retention

Cohort Report

Stability ReportSee the of affected users

Comprehensive analysis

Symbolication and similar crashes grouping

Quickstart

1 Integrate AppMetrica SDK

2 Setup your campaigns and get tracking URLs

3 Track installs and post-install conversions

4 Analyze and optimize

Installs UX Effectiveness

Time Total cost Marketing spend

Sign up and try demo at appmetricayandexcom

httpsappmetricayandexcom

AppMetrica

Page 9: AppMetrica product (tracking and analytics)

Reports Yoursquoll LoveMultiple graph types

MAU

Analyze Everything

Connection Type

WAU

Jailbreak

Session Length

Geo

Platform

Platform Version

Application Version

DAU

Network Provider

Traffic SourceDevice

Screen Resolution

SessionsGender

Age

New Users

Returning Users

Crash Logs

Retention

Rolling Retention

Goals Completions

Go as Local as You NeedSee detailed geo report

Drill down the country region and city

Cohort users by acquisition date and traffic source

Apply the report to any metric

Analyze retention and rolling retention

Cohort Report

Stability ReportSee the of affected users

Comprehensive analysis

Symbolication and similar crashes grouping

Quickstart

1 Integrate AppMetrica SDK

2 Setup your campaigns and get tracking URLs

3 Track installs and post-install conversions

4 Analyze and optimize

Installs UX Effectiveness

Time Total cost Marketing spend

Sign up and try demo at appmetricayandexcom

httpsappmetricayandexcom

AppMetrica

Page 10: AppMetrica product (tracking and analytics)

MAU

Analyze Everything

Connection Type

WAU

Jailbreak

Session Length

Geo

Platform

Platform Version

Application Version

DAU

Network Provider

Traffic SourceDevice

Screen Resolution

SessionsGender

Age

New Users

Returning Users

Crash Logs

Retention

Rolling Retention

Goals Completions

Go as Local as You NeedSee detailed geo report

Drill down the country region and city

Cohort users by acquisition date and traffic source

Apply the report to any metric

Analyze retention and rolling retention

Cohort Report

Stability ReportSee the of affected users

Comprehensive analysis

Symbolication and similar crashes grouping

Quickstart

1 Integrate AppMetrica SDK

2 Setup your campaigns and get tracking URLs

3 Track installs and post-install conversions

4 Analyze and optimize

Installs UX Effectiveness

Time Total cost Marketing spend

Sign up and try demo at appmetricayandexcom

httpsappmetricayandexcom

AppMetrica

Page 11: AppMetrica product (tracking and analytics)

Go as Local as You NeedSee detailed geo report

Drill down the country region and city

Cohort users by acquisition date and traffic source

Apply the report to any metric

Analyze retention and rolling retention

Cohort Report

Stability ReportSee the of affected users

Comprehensive analysis

Symbolication and similar crashes grouping

Quickstart

1 Integrate AppMetrica SDK

2 Setup your campaigns and get tracking URLs

3 Track installs and post-install conversions

4 Analyze and optimize

Installs UX Effectiveness

Time Total cost Marketing spend

Sign up and try demo at appmetricayandexcom

httpsappmetricayandexcom

AppMetrica

Page 12: AppMetrica product (tracking and analytics)

Cohort users by acquisition date and traffic source

Apply the report to any metric

Analyze retention and rolling retention

Cohort Report

Stability ReportSee the of affected users

Comprehensive analysis

Symbolication and similar crashes grouping

Quickstart

1 Integrate AppMetrica SDK

2 Setup your campaigns and get tracking URLs

3 Track installs and post-install conversions

4 Analyze and optimize

Installs UX Effectiveness

Time Total cost Marketing spend

Sign up and try demo at appmetricayandexcom

httpsappmetricayandexcom

AppMetrica

Page 13: AppMetrica product (tracking and analytics)

Stability ReportSee the of affected users

Comprehensive analysis

Symbolication and similar crashes grouping

Quickstart

1 Integrate AppMetrica SDK

2 Setup your campaigns and get tracking URLs

3 Track installs and post-install conversions

4 Analyze and optimize

Installs UX Effectiveness

Time Total cost Marketing spend

Sign up and try demo at appmetricayandexcom

httpsappmetricayandexcom

AppMetrica

Page 14: AppMetrica product (tracking and analytics)

Quickstart

1 Integrate AppMetrica SDK

2 Setup your campaigns and get tracking URLs

3 Track installs and post-install conversions

4 Analyze and optimize

Installs UX Effectiveness

Time Total cost Marketing spend

Sign up and try demo at appmetricayandexcom

httpsappmetricayandexcom

AppMetrica

Page 15: AppMetrica product (tracking and analytics)

Sign up and try demo at appmetricayandexcom

httpsappmetricayandexcom

AppMetrica