App Cloud Academy

Build Smart Experiences People Love

Miguel SerranoJulien Tournier

Remi de JouvencelDimitri Cano

Alejandro Pina

AGENDA

9:30-10:00: Introducción a la Plataforma App Cloud de Salesforce.

10:00-11:30: Desarrollo rápido de apliaciones utilizando Force.com (Ejercicio práctico):• Creación de un entorno de pruebas• Creación del Data model• Diseño de un Proceso

11:30-11:50: Café

11:50-13:30: Integración con datos externos. Generación de Informes. (Ejercicio práctico):• Aplicación móvil-AppExchange-Reports• Despliegue desde Sandbox a Producción• Event Monitoring• Creación de una Community

13:30 - : Cierre de la sesión y cóctel.

Empowering Everyone to be a Customer Trailblazer

Learning ModelFun and easy way to learn to be your best

trailhead.salesforce.com

1M+ badges completed

144 badges available

Technology ModelMost trusted enterprise cloud

Multitenant cloud

Fast time to value

Scalable metadata platform

Rapid customization

Business ModelFocused on Customer Success

Subscription Model

Trusted customer advisors

Success community

MVPs

revenue growth25%

25%reduction in IT costs

Source: Salesforce Customer Relationship Survey conducted 2014-2016 among 10,500+ customers randomly selected. Response sizes per question vary. Percentages are an average.

Together, We’re Building a Path Forward

2009 • 2010 • 20112012 • 2013 • 2014

2015 • 2016

September 2016

2011 • 2012 • 20132014 • 2015 • 2016

The world’s most innovative companies

in GDP impact by 2020*

$389B

$2.04B FY17Q2 revenue

25K employees

“Innovator of the Decade”

IDC White Paper, sponsored by Salesforce, "The Salesforce Economy," August 2016

2M jobs created by 2020

Customers Expect Smart and Engaging Experiences

Service

Marketing

Mobile

SalesIoT

Apps

Messaging

The Customer Gap

Your Company Your Customers

AI

IoT

Mobile

SocialCloud

A Lot Goes Into Building Smart Experiences

ServiceMarketingMobile

SalesIoT

Apps

Messaging

Trust & Security

Integrated Customer Data

Developer Skills

User Experience

IdentityComplex Integrations

Open APIs

The Geology of IT

Artificial Intelligence

Complete Platform To Build Smart Experiences People LoveEverything you need to move faster, trusted and together

Analytics

Mobile

Low Code

IoT

User Experience

Community

Identity

Data

Logic

Ecosystem

Journeys

No Code Code

Open Frameworks

Salesforce Customer Success Platform

Sales Service Marketing AnalyticsCommunity Apps Commerce IoT Quip

force.comHeroku

ComponentExchange

Data Management Platform

CRM DataIoT & Social

Data

Platform

Applications

AppExchange

Predictive Analytics

Machine & Deep Learning

Natural Language Processing

The Customer Success PlatformSystem of Engagement To Connect In A Whole New Way

Complete CRM

Scalable Metadata Platform

WorkflowData & Objects IdentityAnalyticsCollaborationMobile UI

Fast App Dev & Customization

Trusted Multitenant Cloud

Cloud

Mobile

Social

Data Science

3.000+ Partner AppsOpen Ecosystem

AnalyticsCommunityMarketingServiceSales Apps

So you can focus on building experiences people loveMetadata Helps You Build Faster

Network Configuration

Infrastructure Services

App Services

Mobile

User Experience

Auditing

Security Controls

Metadata Highway

Drag, Drop, and Configure

for Rapid Deployment

Citizen Developers build apps with pre-built components, adding fields, workflows, data sources, and layouts

with clicks, not code.

App Cloud Empowers All Types of Developers

Program for Advanced Functionality

Developers build apps in their favorite languages, accessing rich frameworks

and APIs, then deploying instantly from the command line.

Four methods to build smart experiences people loveMetadata frameworks for faster development

Salesforce1 MobileLightning Experience Lightning Bolt Bring Your OwnMobile Apps Employees

LoveBeautiful Apps Employees Love Communities and

Portals People LoveCustom Experiences

People Love

Salesforce is the Most Trusted Enterprise CloudVisit trust.salesforce.com

400B+Transactions per quarter

54B+API calls per quarter

180B+Process executions per quarter

4.3B+Queries per quarter

90B+Apex executions per quarter

108M+Customer tests run each

release

Go Faster with Pre-Built Apps from AppExchangeThe world’s leading business apps marketplace

3,150+Apps

TrustedDevelopers

Pre-IntegratedWith App Cloud & Salesforce

ReviewedBy Customers

https://appexchange.salesforce.com

Salesforce Connect – Virtual Data IntegrationDeliver a connected enterprise app experience

Tightly connect any API-accessible data source to Salesforce

Integrate in hours with point and click tools and less code

Access external data in real-time, without copying data to Salesforce

Connect multiple Salesforce instances across your enterprise

New – Reports & Dashboards for External Data!

AppExchange AppsPre-built apps that run on App Cloud

The Customer Success Platform Connects EverythingShare data and take action across all apps

ServiceSales Marketing Community Analytics

Salesforce AppsApps we build and maintain

Your AppsApps you build on App Cloud

Shared Identity, Network, and Data

Salesforce ShieldServices to help you build trusted apps fast

EncryptAuditMonitor

Platform EncryptionField Audit TrailEvent Monitoring

5000+ agentes comerciales en las oficinas de Cajamar gestionan sus actividades comerciales con App Cloud

Información sobre las oportunidades comerciales más relevantes, empleando criterios de priorización para conseguir un mayor

ratio de conversión

Seguimiento comercial de los objetivos de la red para un mayor control del negocio

Información del cliente más integrada

Mejor conocimiento del cliente para vender más.

Con Salesforce cumplimos nuestro reto de transformar y sistematizar la forma de relacionarnos con nuestros clientes

“Lightning Connect nos ha permitido reducir drásticamente los tiempos de desarrollo a la vez que mejoramos la consistencia y la experiencia del usuario”

400+ comerciales en USA y Canadá emplean salesforce para la venta de sus proyectos (Finales de 2015: 800+ comerciales WW)

Cuando se crea un proyecto en SF automáticamente se solicita la creación de una estimación de proyecto en SAP

Cuando un proyecto es marcado como ganado, se crea el pedido automáticamente en SAP

Datos replicados automáticamente a BW con Lightning Connect y APEX. Réplica en tiempo real

Salesforce Connect se emplea para toda la conectividad con SAP

Cosentino desbloquea el valor de SAP con lightning connect

Eugenio Roldán - Gerente Procesos CRM

Salesforce for IT

Run your business on a trusted platform

Innovate with clicks or code

Delight customers with smart apps

Empower employees to be their best

AGENDA

9:30-10:00: Introducción a la Plataforma App Cloud de Salesforce.

10:00-11:30: Desarrollo rápido de apliaciones utilizando Force.com (Ejercicio práctico):• Creación de un entorno de pruebas• Creación del Data model• Diseño de un Proceso

11:30-11:50: Café

11:50-13:30: Integración con datos externos. Generación de Informes. (Ejercicio práctico):• Aplicación móvil-AppExchange-Reports• Despliegue desde Sandbox a Producción• Event Monitoring• Creación de una Community

13:30 - : Cierre de la sesión y cóctel.