2012CASYAnnual Report

CASY 2012 Annual Report

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Table of Contents

Mission and Purpose Statement ................................................................................................. 2

Employment for Military-Affiliated Job Seekers ......................................................................... 3

CASY’s Overall Mission and Services ........................................................................................... 4

Main Objectives .......................................................................................................................... 5

Expected Outcomes through our Programs ............................................................................... 5

2012 Operational Program Report ............................................................................................. 6

Overview of 2012 Outcomes ...................................................................................................... 8

2012 Hires Report ....................................................................................................................... 8

Corporate Governance ............................................................................................................... 9

2012 Corporate Donors .............................................................................................................. 9

Statement of Financial Position ................................................................................................ 10

MSCCN Form 990 (Summary) – to see the full version, click here ........................................... 11

CASY 2012 Annual Report

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Mission and Purpose Statement

Corporate America Supports You (CASY) was chartered in 2004 as private sector non-profit organization that provides no-cost employment readiness, vocational training, and one-on-one job placement services for transitioning service members, National Guard, Reserves, and veterans. CASY operates as an employment partner to all branches of the Armed Forces, including the National Guard and Coast Guard, through Memoranda of Understanding (MOUs). Our state-of-the-art technology, built by Kenexa-IBM, provides real-time, verifiable tracking numbers and outcome reports to our employment partners, military services, and donors. Through our employment readiness training and job placements services, CASY works one-on-one with our employment partners and funding supporters to reduce the rate of unemployment to veterans, National Guard, reservists, and service members transitioning from active duty by preparing them for their job search (translation of military skills and core competencies, targeting resumes for specific industries, networking, advanced interview skills, etc.) while working directly with our corporate recruiters to match these military service members and veterans to jobs that complement and fully utilize their qualifications, experience, and education. Additional programs are in place to address hiring obstacles in specific industries and offer solutions that move our service members and veterans through to placement. Over the past four years, we have provided direct hire assistance to over 13,000 applicants and provided outreach and support to more than 150,000 others. CASY is committed to breaking barriers in employment for those within the military and veteran communities; increasing training, assistance, and employment opportunities for all military-affiliated job seekers; and ensuring our corporate partners fully understand and appreciate the service members’ qualifications and how they perfectly match the skills these organizations need. By pursuing these objectives we will greatly improve the employment hiring numbers for those who have served and the families who support them. CASY operates from a direct connect model backed by the first military designated applicant tracking and case management hybrid technology that provides recruitment tools and capabilities. “We didn’t create a ‘do-nothing’ resume database or job board! We built a highly skilled and job-ready military-affiliated ‘Applicant-to-Recruiter Connect Program’ that supports our military job seekers and our military supportive employer group. Too many failed for-profit and nonprofit programs have diluted the employment market, confusing military applicants and corporate giving organizations. CASY & MSCCN are results-driven and outcome-based. Our focus is on the end result – Job Placement – for our military-affiliated job seekers!” – Deb Kloeppel, Founder CASY & MSCCN

CASY 2012 Annual Report

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MSCCN 2012 Annual Report

Employment for Military-Affiliated Job Seekers

CASY has a unique way of approaching employment for our military job seekers. Our programs not only expand employment opportunities and facilitate placements, but they also address key employment issues and offer innovative solutions that allow us to successfully plow through these employment hurdles and maximize the success of our mission. For transitioning service members, National Guard & Reserves, and veterans the hurdles in employment are vastly different from those faced by our military spouses and caregivers. One of the main issues service members and veterans face is the ability to understand their full skills and qualifications and translate them in a way that recruiters and Human Resource professionals understand so that they see the service member as a fit for the positions they have. In addition, there are sometimes issues with transferring training and experience out of service to meet the expectations typically placed on job seekers for certain positions in corporate America. For instance, service members could have twenty years of experience in management and leadership/management training, in addition to many accomplishments in their career, but no degree. The challenge is educating the company on how these individuals are an asset regardless of the lack of a college degree. There are additional employability issues for National Guard and Reserves who have both civilian and military training, experience, and education to blend together and oftentimes their military job and their civilian career path are completely different. These individuals are faced with a larger problem of blending skills and qualifications but, if they are still in service, they also deal with the discrimination of their service. Additional Employment issues include:

Lack of licensure needed for a position – for example service members who drove large equipment or semi trucks in the military may not leave service with a CDL license that civilian transportation companies/divisions are looking for, although they clearly have the training and experience.

Education gaps – service members are the most trained workforce in the U.S. and they are taught to overcome obstacles better than any other; however, regardless of training or even degrees held, some are found to be lacking in basic English and math education and use thereof. In this case, they are found not to be proficient in written and oral communication and needing assistance in these areas in order to be competitive with other job seekers or in the workforce.

CASY has designed programs to meet these and other employment readiness needs that are impacting the ability of our service members and veterans to identify and secure employment as they transfer from military to civilian employment. A few of these programs include our Troops to Transportation & Logistics program, American Jobs for America’s Heroes, and our

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Virtual Training Platform that focuses on fully translating military skills, training, and competencies and target the resume for that industry. In the past three years CASY has built up its virtual training programs to focus on topics with which our military-affiliated job seekers need assistance. In addition to job readiness topics, CASY has expanded its training platform to include skills preparation to meet the needs of service members and veterans who lack proficiency in areas that are key for their particular industry. Skills training sessions are conducted weekly in two to four week segments per topic. Alliances with non-profit partners allow us to offer gap skills and education opportunities to service members and veterans to provide certifications or licenses that may be needed to work in certain industries. These programs are employer-backed so the individuals receive the hands-on training or certification, sometimes serve in apprenticeships with employers, and are interviewed for positions at the completion of the program.

CASY’s Overall Mission and Services

CASY and MSCCN together are the ONLY nonprofit organizations that work as employment partners with ALL branches of the Armed Forces through Memoranda of Understanding. CASY and MSCCN offer the ONLY personal one-on-one job readiness, skills assessment and validation, and talent match system in the nation, dedicated to our military and veteran families. Our team is military serving within our community - CASY’s team members are ALL veterans or military spouses, which makes our team driven to assist others to overcome the challenges we have personally faced. This makes the CASY and MSCCN program truly unique. Our programs are unique as far as readying our applicants for jobs, as is our placement approach – direct connect between our job-ready applicants and our corporate recruiter’s equal results! In addition, CASY and MSCCN do not work alone. We recognize that employment is an issue that is well beyond the capabilities of one organization or agency, and that the support of many is needed to really make a difference to those within the military and veteran communities. Our organizations look for other non-profit organizations that are outcome focused with whom to leverage strengths and provide maximum resources and opportunities to our service members, National Guard, Reserves, veterans, military spouses, caregivers, and families. This is not a one organization issue, but an area that needs contributions and support from many to really make a difference. In a world where the main focus is to shove applicants into jobs regardless of the fit, our approach is more beneficial to both our military-affiliated job seekers and to the companies/corporations hiring them – assessing and validating skills, targeting resumes to make the applicant visible to recruiters, readying job seekers for networking, interviews, etc., and matching these qualified, job-ready individuals to positions that are a match for their skills, experience, and education. A win-win for everyone involved!

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Approximately 24% of the people out there are successful in using a self-service tool (job board) to secure employment with no additional assistance. That leaves 76% out there who are struggling and have no idea what is preventing them from being successful in their job search. Military and veterans are at a greater disadvantage - without appropriate assistance most military service members (active duty, National Guard, and Reserves) find employment so difficult to obtain that they either take positions in anything they can work in, giving them no focused experience in any one industry and hurting their ability to grow and advance in their career, or they put off working and go to college, in which case they are forced to deal with a career gap and skills that are not up to date as well as the financial limitations that going to school place on these individuals and their families. Concurrently, we work with corporate America to identify employment opportunities with military-friendly companies who are willing to work with us to hire military spouses to fill their open employment opportunities.

Main Objectives

To provide employment transition assistance that helps ready and place service members and veterans in jobs - our programs help to identify and communicate core competencies and qualifications while we assess and validate skill sets, help prepare them in their job search, and find employment opportunities for them from within the community in which they live or the areas to which they want to relocate.

To address and find solutions for hiring obstacles that are preventing military and veterans from being hired into positions within specific industries.

To provide service members and veterans with tools and resources that help them communicate their skills and qualifications better, show themselves as an asset to a company, network, and provide assistance needed to facilitate placement.

Expected Outcomes through our Programs

Service members and veterans will receive direct assistance with translation of their skills, experience, education, and training that will help communicate their qualifications to recruiters and HR and make them more competitive with civilian job seekers applying for the same positions.

Service members and veterans will receive additional assistance in targeting resumes, communicating during interviews, networking, and more that aid them in the job search/application process.

Programs focus on the validation of skills with recruiters inside the CASY Applicant ~ Recruiter Connect Program.

Help service members and veterans obtain certifications or licenses they may need to be employable in their industry. Match up with no cost programs that provide the certificate or license as well as a direct connect to employers who will hire them.

Anticipated outcome is increased employment opportunities and increased placement of service members and veterans in qualified positions.

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2012 Operational Program Report

CASY saw a 56% increase in military service members and veterans seeking assistance through our readiness training.

Together CASY and MSCCN continued to hone the Applicant Job Placement Case

Management and Applicant Tracking Technology and One-on-One Employment

Readiness Model, which revolutionized the way military-affiliated applicants are handled by recruiters in direct one-on-one fashion. Employment counselors from other agencies and organizations have started to mimic MSCCN’s employment model because of the proven successes reported each month.

CASY team streamlined the job placement model to maximize the time spent with our job seekers as we help them work through to placement.

CASY team supported the development of a targeted employment readiness curriculum for all military job seekers that was used in the virtual training platform and also one-on-one with the military job seeker.

Virtual Training Platform Curriculum was further developed in 2012 and modules were utilized to offer job seekers assistance 24 hours a day in: - Targeted Resume Development - Federal application process - Job Interview Prep - Using Social Media to Network and Communicate with Recruiters - Targeted job search strategies - Entrepreneurship - Effective Communication – How to Talk to Recruiters Both Inside and Outside the

Interview - Networking

CASY continued to expand the Applicant-Recruiter Connect Program™ which connects applicants directly to recruiters and employers to facilitate hires.

CASY expanded the Military to Civilian Jobs Network Alliance and Employment Placement Campaigns - Troops to Transportation & Logistics Campaign - American Jobs for America’s Heroes – Small to Mid-size Company Campaign - Homeless Veteran Employment Program - Wind Energy Campaign - Work Studies and Train to Hire Programs - Job Shadow to Hire Campaign - Other Industry Specific Employment Placement Campaigns

Military Service Employment Journal (MSEJ) was distributed monthly through our military, veteran, and government networks for all those within the military and veteran communities.

Peer-to-Peer Mentorship – CASY direct-connect and outreach to military-affiliated jobseekers. In 2012 CASY worked with MSCCN to expand relationships with other

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military and veteran organizations that helped expand outreach efforts throughout the military and veteran communities.

Expansion of Recruiter and Corporate Connections – direct-connect partnerships with recruitment teams to connect/match qualified military-affiliated job seekers within their open positions.

Train the Trainer - Best Practices Training for Employment Counselors

Over the years many military employment counselors have attended MSCCN’s virtual training programs to garner information that helped them better assist military family members with employment. In 2012 MSCCN was asked to offer training specifically for military employment counselors. From this request the MSCCN Train the Trainer – Best Practices Training for Employment Counselors was born. Counselors were given the same robust employment training that all MSCCN staff members are given as well as training on how to develop a full support program for the counselors.

CASY worked with MSCCN to deepen its relationship with National Guard by expanding the services provided to all 54 states and territories. NGB Needs Letter: http://www.msccn.org/PDFs/Guard%20Needs%20Letter.pdf Development of a Central Employment Network for all fifty-four states and U.S.

territories to support employment for our National Guard and Reserve which includes development of a case management platform for all military employment specialists to work with and track employment assistance for all Guard and Reserve under MSCCN.

Development and maintenance of fifty-five Websites for the National Guard program – one per state and territory, and one for National Guard Bureau.

Development and maintenance of 54 state folders/partitioned data for each National Guard state inside our world class technology (case management applicant tracking hybrid) provided by Kenexa-IBM.

Development of reports Technology training and support for all state military employment counselors -

teaching them how to work within the technology. Development of Employment Placement Campaigns and further development of

the American Jobs for America's Heroes campaign. Continued employment support for all fifty-four states and U.S. territories.

It is our goal to increase the employment success rate for all military-affiliated job seekers and, in turn, increase the quality of life for military families overall. The programs under CASY and MSCCN are essential to accomplishing this goal, as is the direct cooperative work we do with affiliate organizations and agencies.

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Overview of 2012 Outcomes

CASY & MSCCN’s programs provide essential tools, resources, and opportunities that help prepare military-affiliated applicants succeed in their career endeavors. The CASY & MSCCN Program produced the following outcomes in 2012:

Program outreach and assistance for 2012 was over 159,000 for new military-affiliated applicants; assistance was given inside MSCCN as well as through military family centers and other nonprofit partners.

There were 1,189 reported hires during 2012.

There were over 1900 Recruiter contacts.

Social Media Contacts averaged over 100 per month.

522 applicants attended Virtual Trainings.

3,120 applicants attended on-site events with CASY & MSCCN.

CASY & MSCCN trained 71 Employment Professionals for the National Guard Employment Program.

CASY & MSCCN team members developed 55 web portal pages for the 54 states and US territories and National Guard Bureau, as well as a back office administration site for all National Guard Employment staff.

CASY & MSCCN developed their small and mid-size business campaign with Center for America under the American Jobs for America’s Heroes campaign and implemented work efforts with 320 mid-size companies nationwide.

Corporate relations in 2012 expanded by over 150 national corporations bringing the total of corporate partners to over 1,300.

CASY & MSCCN trained 56 Yellow Ribbon Employment Counselors working under H2H.

Career Corps Members donated over 8,320 hours of volunteer time in 2012 giving a cost savings of over $83,000 to CASY and MSCCN for the entire year.

There were over 1.7 million hits to the CASY and MSCCN Websites during 2012.

2012 Hires Report

In 2012 CASY & MSCCN reported a total of 1,189 military-affiliated applicants hired. The hires fall into the following categories:

Active Military ............................. 2 Caregivers to War Wounded ...... 1 Military Dependents ................... 8 National Guard ........................ 530 Military Spouses ...................... 537 Reservists .................................... 8 Retired Military ......................... 10 Veterans .................................... 89 Veteran Spouses ......................... 4

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Corporate Governance

CASY Board of Directors

Rear Admiral Lee Metcalf, USN (ret.) – Chairman and Treasurer

Rick Carey – Corporate Secretary

Don Ceresia

Norm Bartlett

Brigadier Andrew Jackson, British Army (ret.)

Lee Tuveson

Richard Parr, Esq.

Edward Greene

Shawn Leonard

Saul Perez

Curtis Hazel

Jolene Jefferies

Non-Voting Members

Dan Kloeppel – CEO, CASY

Deb Kloeppel – Founder and President, CASY

Shawn Leonard – Chairman, Fundraising Committee

2012 Corporate Donors

Steve Nowlan

Direct Employers Assn

Swift Transportation

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Statement of Financial Position As of May 22, 2013

Tax Exempt Status: Not for Profit

Operations: 501 (C) 3 Public Charity Status

Tax ID Number: 20-1130252

Chartered: 2004

MSCCN is funded through Corporate, Private Sector, and Foundation Grant Awards

Current Assets Current Liabilities

Checking Account $ $134,000 Accounts Payable N/A

Savings Accounts $0

Certificates of Deposit $0

Monetary Investments N/A Notes Payable N/A

Negotiable Securities N/A

Total Current Assets $134,000 Total Current Liabilities: N/A

Equity i.e. Assets minus Liabilities $134,000

CASY / 10 Stone Falcon Court • Lake St. Louis, MO 63367 • casy.msccn.org Fed Tax ID Number: 20-1130252

CASY 2012 Annual Report

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MSCCN Form 990 (Summary) – to see the full version, click here

CASY 2012 Annual Report

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