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Analysis of the Latin American Information Technology (IT) Infrastructure Outsourcing Services Market Maturity of the Latin American Market Drives New Investments in Outsourcing NE2C-72 September 2014

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Page 1: Analysis of the Latin American Information Technology (IT ...€¦ · Annual Growth Rate 9.5% (CAGR, 2013–2019) Market Engineering Measurements Market Stage Mature Market Size for

Analysis of the Latin American Information Technology (IT)

Infrastructure Outsourcing Services Market Maturity of the Latin American Market Drives New Investments in Outsourcing

NE2C-72

September 2014

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Contents

Section Slide Number

Executive Summary 4

Market Overview 9

IT Infrastructure Outsourcing Services Market -

• Drivers and Restraints 13

• Forecasts and Trends 21

• Market Share and Competitive Analysis 37

The Last Word 40

Appendix 43

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NE2B-72 3

Research Team

Bruno Tasco

Senior Industry Analyst

ICT

Mauricio Chede

Research Analyst

ICT

Lead Analyst Contributing Analyst

Strategic Review Committee Leader

Jose Roberto Mavignier

Business Unit Leader

ICT

[email protected]

[email protected] [email protected]

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Executive Summary

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• The study comprises the following countries—Argentina, Brazil, Chile, Colombia,

Mexico, and Peru.

• The IT infrastructure outsourcing services market in Latin America is becoming more

mature each day. Companies are understanding the benefits of outsourcing, focusing on

the core business, reducing costs, followed by the strategy of turning capital expenditure

(CAPEX) into operational expenditure (OPEX), where instead of investing money in

expanding capacity, it is turned into monthly-payment services.

• The Latin American market garnered $3,031.7 million in 2013, and is expected to reach

$5,216.8 million by 2019.

• Brazil represents 55.2% of the total market, Mexico 21.0%, Chile 7.3%, Colombia 7.0%,

Argentina 6.6%, and Peru 2.9% in 2013.

• The market in Brazil has seen a considerable number of mergers and acquisitions.

Furthermore, private equity funds have been buying participation in datacenter

companies.

• Peru has been receiving investments mainly from foreign companies starting datacenter

operations in the country.

• Interviews with market executives revealed that Chile, Colombia, and Peru are the most

mature countries in terms of adoption of outsourcing services.

Key Findings

Source: Frost & Sullivan

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Key Findings (continued)

• The Argentinian economy is not very stable at the moment and the government has very

protectionist laws. Moreover, due to currency problems it is expensive to import

equipment, as well as government has bureaucratized imports, which has impacted

growth on this traditional regional market.

• In the Latin American consolidated landscape, dedicated hosting was the most

demanded service in 2013, with a 42.6% share, followed by disaster recovery with

25.0%, storage with 22.0%, and colocation with 10.4%.

• In the Latin American landscape, verticals such as banking and finance, government, IT

and telecom, and manufacturing are the highest outsourcers. Although these verticals

are ahead in the share of outsourcing, others such as retail, healthcare, and education

are also increasingly resorting to outsourcing.

Source: Frost & Sullivan

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Compound

Annual Growth

Rate

9.5%

(CAGR, 2013–2019)

Market Engineering Measurements

Market Stage

Mature

Market Size for

Last Year of

Study Period

$5.21 B

(2019)

Customer Price

Sensitivity

7

(scale:1 [low] to 10 [high])

Degree of

Technical

Change

5

(scale:1 [low] to 10 [high])

Market Revenue

$3.03 B

(2013)

IT Infrastructure Outsourcing Services Market: Market Engineering Measurements,

Latin America, 2013

For a tabular version, click here. Stable Increasing Decreasing

Note: All figures are rounded. The base year is 2013. Source: Frost & Sullivan

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CEO’s Perspective

2 The market is demanding more value added

services, although there is still demand for

basic services in Latin America.

3

Cloud will become an important driver for

datacenter services; storage and disaster

recovery will be more common offerings in

the cloud.

4 The next generation of datacenters in the

region will be tier III, in order to meet

increasing customer requirements.

5 The Latin American market is concentrated;

however, strong competition and new market

participants will change this in the future.

1 Outsourcing services demand have been

increasing, as enterprises turn to third parties

to manage their information.

Source: Frost & Sullivan

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Market Overview

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Market Definitions

• The economies in Latin American countries present different levels of growth. Some countries such as

Peru, Colombia, and Chile present a growth of more than 4% in their GDPs and Argentina, Brazil, and

Mexico present a more moderate growth.

• IT services have been presenting a growth, as companies are understanding that IT can bring higher

levels of productivity and they can focus on their core business by outsourcing what is not their core.

This is the strategy of turning CAPEX into OPEX. Latin American countries also have been increasing

their connectivity, which is also a driver for datacenter services and, especially, for cloud computing,

where connectivity is crucial for accessing information.

• There are still some concerns among companies about outsourcing their information, but the market is

much more developed than before for this type of service, especially with the growth of other

datacenters services such as cloud computing that are causing a big revolution in the Latin American

market.

• The market is demanding more value added services such as dedicated hosting, storage due to the

increase of the data being generated, and disaster recovery due to contingency. The rise in demand is

because companies are aware of the importance of these service for their data and applications.

Source: Frost & Sullivan

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Market Definitions (continued)

• Although the colocation market has been losing participation, there is still a demand for this type of

service, especially in Brazil, where there are companies focusing on providing colocation. This service

can be a driver for the adoption of cloud computing. Companies that offer this business model provide

space for their clients inside the datacenter for racks, energy, and connectivity.

• Chief information officers (CIOs) face numerous challenges such as managing a bring-your-own-

device (BYOD) policy, ensuring network security, managing big data, creating a cloud strategy, and

keeping up with the perpetually changing needs of the modern worker. With these increasing needs,

CIOs are realigning their roles by availing the services of outsourcing companies and outsourcing what

is not their core business.

• Energy and connectivity are crucial for datacenters, but some Latin American countries such as Chile

have been suffering from energy transition and generation and some such as Argentina with poor

connectivity. These are two vital things for outsourcing services, and a lack of these might be

jeopardizing the company’s information access.

Source: Frost & Sullivan

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12 0000-00

Dedicated Hosting 42,6%

Disaster Recovery 25,0%

Storage 22,0%

Colocation 10,4%

IT Infrastructure Outsourcing Services Market: Percent Revenue Forecast by Service Type, Latin America*, 2013

Percent Revenue by Service Type

Key Takeaway: Although there is still space for solutions such as colocation, the Latin American

market is demanding more value added services.

Note: All figures are rounded. The base year is 2013. Source: Frost & Sullivan

*Latin America is composed of Argentina, Brazil, Chile, Colombia, Mexico, and Peru

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*Latin America as far as this study is concerned, is composed of: Argentina, Brazil, Chile, Colombia, Mexico, and Peru

U$ 3.03 B

U$ 5.21 B

0

2

4

6

8

10

12

0

1.000

2.000

3.000

4.000

5.000

6.000

2013 2014 2015 2016 2017 2018 2019

Gro

wth

Rate

(%

)

Reve

nu

e (

$ M

illi

on

)

Year

Revenue Forecast

Key Takeaway: The CAGR of 9.5% from 2013 to 2019, indicates that the outsourcing market is in a

growing stage, and still has a lot of scope for demand to grow over the next years.

Note: All figures are rounded. The base year is 2013. Source: Frost & Sullivan

IT Infrastructure Outsourcing Services Market: Revenue Forecast, Latin America*, 2013–2019

Revenue CAGR, 2013–2019 = 9.5%

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Drivers and Restraints—IT Infrastructure Outsourcing

Services Market

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Drivers 1–2 Years 3–4 Years 5–6 Years

Maturity of the Latin American countries in

buying datacenter services H H H

Cost reduction and focus on core business H H H

High prices of energy and lack of high quality

connectivity H H M

IT complexity and new business models M H H

Increasing generation of data M M H

Growth of cloud computing services M M H

Impact Ratings: H = High, M = Medium, L = Low

IT Infrastructure Outsourcing Services Market: Key Market Drivers, Latin America, 2014–2019

Market Drivers

Source: Frost & Sullivan

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Maturity of the Latin American Countries in Buying Datacenter Services

• The Latin American market has become more mature in terms of buying datacenter

services. Companies of different sizes and verticals are now better understanding the

benefits of this business model and are increasingly trusting service providers` capabilities

to guarantee availability and service level agreements (SLAs).

Cost Reduction and Focus on Core Business

• Due to the dynamic nature of the market, companies must constantly update and be

ready to respond quickly to demand changes, competitor changes, or even regulatory

changes. For this to happen, companies have sought service providers to outsource

infrastructure management and monitor control. Thus, IT executives take on a more

strategic role within the company, assisting in the organization and optimization of

business processes, with lesser focus on operational work.

Drivers Explained

Source: Frost & Sullivan

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Drivers Explained (continued)

High Prices of Energy and Lack of High Quality Connectivity

• Lack of and high prices of energy and connectivity continue to be the major costs of

companies that keep information internally, whereas, companies that outsource don`t

need to worry about these two issues. Some Latin American countries have been

suffering from energy transition problems and poor connectivity. Energy and connectivity

are two vital things for outsourcing services, a lack of which might jeopardize companies’

access to their information. Therefore, outsourcing is a good alternative to overcome

these issues.

IT Complexity and New Business Models

• As new trends such as big data, cloud computing, and mobility are emerging in the

market, it is becoming harder and more complex to manage this new information.

Therefore, companies tend to outsource to keep focusing on their core business.

Source: Frost & Sullivan

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Drivers Explained (continued)

Increasing Generation of Data

• With the rapid increase in creation and analysis of internal and external data by

companies, Big Data is becoming an everyday part of companies. Therefore, there is a

need to store this information easily, while having easy access to it. For this, outsourcing

services such as cloud and storage can be the best solutions.

Growth of Cloud Computing Services

• Companies are adopting the cloud computing model, to increase productivity, reduce

costs, and change investments from CAPEX to OPEX. Cloud computing also gives them

the option the increase or decrease outsourced services and have access to information

anywhere at anytime.

Source: Frost & Sullivan

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Restraints 1–2 Years 3–4 Years 5–6 Years

Lack of, shortage of, or high cost of qualified

workforce H H M

Vertical and country restrictions H M M

Cultural Barriers M L L

Impact Ratings: H = High, M = Medium, L = Low

IT Infrastructure Outsourcing Services Market: Key Market Restraints, Latin America, 2014–2019

Market Restraints

Source: Frost & Sullivan

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Lack of, Shortage of, or High Cost of Qualified Workforce

• The Latin American landscape suffers from labor force problems. There is a lack of

qualified IT labor force compared to developed countries such as the United States (US)

and Europe. The churn is also elevated and salaries are high, largely due to the high

taxes that companies need to pay to have employees, especially in Brazil.

Vertical and Country Restrictions

• For some verticals, such as government, information is the main market asset. As a

result, some companies prefer to keep the infrastructure and managerial operations

internal so that monitoring is easier. This is usually due to the fear of theft or loss of

information. In Colombia, for example, the law number 1581 is responsible for defining

norms of protection of personal data. Similarly, Brazil has the Marco Civil.

Restraints Explained

Source: Frost & Sullivan

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Restraints Explained (continued)

Cultural Barriers

• Infrastructure outsourcing refers to loss of control for some IT executives. The fact is that

the management and monitoring of infrastructure under the responsibility of another

company can generate mistrust, especially in a market such as Brazil, which has a

cultural characteristic of centralized control. Moreover, a vast majority of IT executives

would have managed infrastructure and, once outsourcing is done, they would need to

take a more strategic role within the company.

Source: Frost & Sullivan

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The Last Word

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The Last Word—Predictions

2 Services such as storage and disaster recovery will be on offer in the cloud.

3 Software defined datacenter (SDDC) platforms virtualize multiple datacenter

components, and manage them as a cohesive unit.

1 The necessity to focus on the core business, cost reduction and new technologies

such as BYOD, Big Data, and cloud will have a big impact on datacenter outsourcing

market.

Source: Frost & Sullivan

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Legal Disclaimer

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For information regarding permission, write to:

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© 2014 Frost & Sullivan. All rights reserved. This document contains highly confidential information and is the sole property of Frost & Sullivan.

No part of it may be circulated, quoted, copied or otherwise reproduced without the written approval of Frost & Sullivan.

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Appendix

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Market Engineering Methodology

One of Frost & Sullivan’s core

deliverables is its Market Engineering

studies. They are based on our

proprietary Market Engineering

Methodology. This approach, developed

across the 50 years of experience

assessing global markets, applies

engineering rigor to the often nebulous

art of market forecasting and

interpretation.

A detailed description of the

methodology can be found here.

Source: Frost & Sullivan