an ip strategist's perspective: a reality check for entrepreneurs who believe they need a patent to...
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Things Your Patent Attorney Might Not Tell You
An IP Strategists Perspective on Patents and Patenting
Jackie Hutter, MS, JDThe Hutter Group LLCIP Business StrategyDecatur, GAWeb: www.JackieHutter.comBlog: www.ipAssetMaximizer.comFollow me on Twitter @ipStrategist
Agenda
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The Background
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Who Are We IP Strategists?
IP Strategists are a new breed of business counselor who tie together a clients commercial strategy with IP protection
Combines best aspects of IP law firms and management consulting to provide practical help with IP
Driving principle: A patent is worthless if it does not support a viable business strategy.
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Comparing Patent Attorneys and IP Strategist Roles & Responsibilities
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Has law degree?YesUsually
Assesses patentability of invention?YesUsually
Gauges alignment of company business plan with business plan with patent protection?Not typicallyYes
Drafts, files and prosecutes patent applications?YesPossibly
Counsels re ongoing business relevance of patent matters at all stages of process?Not typicallyYes
Patent AttorneyIP Strategist
An IP Strategists Perspective
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Many Smart People Mistake the
Value of Patent Rights
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When NOT to Invest in Patent Protection
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When SHOULD You Get a Patent?
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The Bottom Line
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An IP Strategists Perspective
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Unfortunate Realities of the Patent Process
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Other Ways to Protect Your Idea:
The Regulars
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Other Ways to Protect Your Idea:
An IP Strategists Bag of Tricks
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An IP Strategists Perspective
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US Patent Office is in Critical Condition
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Recent Case Law Restricts Patentability
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Bottom Line
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An IP Strategists Perspective
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Qualities to Look for in a Patent Attorney
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An IP Strategists Perspective
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Tips and Tricks for Getting to
Yes for Lower Cost
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Tips and Tricks for Getting to
Yes for Lower Cost
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An IP Strategists Perspective
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ADVICE FOR PATENT BUYERSYour invention may be a game changer, but if a patent covering that invention is not in alignment with your current business plan, you are wasting money playing on someone elses field.
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Thank You
01/24/09
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