an 18-minute plan for managing your day - peter bregman - harvard business review
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Peter Bregman
Peter Bregman speaks, writes, andconsults on leadership. He is the CEO ofBregman Partners, Inc., a globalmanagement consulting firm, and theauthor of Point B: A Short Guide ToLeading a Big Change. Sign up to receive
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An 18-Minute Plan for Managing Your Day2:27 PM Monday July 20, 2009 | Comments (118)
Yesterday started with the best of intentions. I walked into
my office in the morning with a vague sense of what I wanted
to accomplish. Then I sat down, turned on my computer, and
checked my email. Two hours later, after fighting several
fires, solving other people's problems, and dealing with
whatever happened to be thrown at me through my computer
and phone, I could hardly remember what I had set out to
accomplish when I first turned on my computer. I'd been
ambushed. And I know better.
When I teach time management, I always start with the same
question: How many of you have too much time and not
enough to do in it? In ten years, no one has ever raised a
hand.
That means we start every day knowing we're not going to
get it all done. So how we spend our time is a key strategic
decision. That's why it's a good idea to create a to do list and
an ignore list. The hardest attention to focus is our own.
But even with those lists, the challenge, as always, is
execution. How can you stick to a plan when so many things
threaten to derail it? How can you focus on a few important
things when so many things require your attention?
We need a trick.
Jack LaLanne, the fitness guru, knows all about tricks; he's
famous for handcuffing himself and then swimming a mile or
more while towing large boats filled with people. But he's
more than just a showman. He invented several exercise
machines including the ones with pulleys and weight selectors
in health clubs throughout the world. And his show, The Jack
LaLanne Show, was the longest running television fitness
program, on the air for 34 years.
But none of that is what impresses me. He has one trick that
I believe is his real secret power.
Ritual.
At the age of 94, he still spends the first two hours of his day exercising. Ninety minutes lifting
weights and 30 minutes swimming or walking. Every morning. He needs to do so to achieve his
goals: on his 95th birthday he plans to swim from the coast of California to Santa Catalina Island, a
24 HOURS 7 DAYS 30 DAYS
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An 18-Minute Plan for Managing Your Day - Peter Bregman - Harvard ... http://blogs.hbr.org/bregman/2009/07/an-18minute-plan-for-managing.html
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distance of 20 miles. Also, as he is fond of saying, "I cannot afford to die. It will ruin my image."
So he works, consistently and deliberately, toward his goals. He does the same things day in and
day out. He cares about his fitness and he's built it into his schedule.
Managing our time needs to become a ritual too. Not simply a list or a vague sense of our priorities.
That's not consistent or deliberate. It needs to be an ongoing process we follow no matter what to
keep us focused on our priorities throughout the day.
I think we can do it in three steps that take less than 18 minutes over an eight-hour workday.
STEP 1 (5 Minutes) Set Plan for Day. Before turning on your computer, sit down with a blank
piece of paper and decide what will make this day highly successful. What can you realistically
accomplish that will further your goals and allow you to leave at the end of the day feeling like
you've been productive and successful? Write those things down.
Now, most importantly, take your calendar and schedule those things into time slots, placing the
hardest and most important items at the beginning of the day. And by the beginning of the day I
mean, if possible, before even checking your email. If your entire list does not fit into your calendar,
reprioritize your list. There is tremendous power in deciding when and where you are going to do
something.
In their book The Power of Full Engagement, Jim Loehr and Tony Schwartz describe a study in
which a group of women agreed to do a breast self-exam during a period of 30 days. 100% of
those who said where and when they were going to do it completed the exam. Only 53% of the
others did.
In another study, drug addicts in withdrawal (can you find a more stressed-out population?) agreed
to write an essay before 5 p.m. on a certain day. 80% of those who said when and where they
would write the essay completed it. None of the others did.
If you want to get something done, decide when and where you're going to do it. Otherwise, take it
off your list.
STEP 2 (1 minute every hour) Refocus. Set your watch, phone, or computer to ring every hour.
When it rings, take a deep breath, look at your list and ask yourself if you spent your last hour
productively. Then look at your calendar and deliberately recommit to how you are going to use the
next hour. Manage your day hour by hour. Don't let the hours manage you.
STEP 3 (5 minutes) Review. Shut off your computer and review your day. What worked? Where
did you focus? Where did you get distracted? What did you learn that will help you be more
productive tomorrow?
The power of rituals is their predictability. You do the same thing in the same way over and over
again. And so the outcome of a ritual is predictable too. If you choose your focus deliberately and
wisely and consistently remind yourself of that focus, you will stay focused. It's simple.
This particular ritual may not help you swim the English Channel while towing a cruise ship with your
hands tied together. But it may just help you leave the office feeling productive and successful.
And, at the end of the day, isn't that a higher priority?
More on: Time management
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An 18-Minute Plan for Managing Your Day - Peter Bregman - Harvard ... http://blogs.hbr.org/bregman/2009/07/an-18minute-plan-for-managing.html
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