AMY BIALEK

Skills

California State UniversitySacramento, CA

May 2012

Bachelor of ScienceBusiness Administration and Marketing

Content Marketing

Creative Writing

SEO

Basecamp, CRM, Shopify Photoshop

415.336.8158 San Francisco, CA noelbialek87@gmail.com

Exceptional project management

Strong sense of urgency

Highly detail oriented

Strong written and verbalcommunication

Education

iiWisdomSan Francisco, CAAug. 2015 - Present

Benefit CosmeticsSan Francisco, CANov. 2015 - Jan. 2016

Marketing Content Editor - Content editor for corporate governance startup - Employ SEO and QA best practices during editing and proofing process - Design marketing material including banners and white papers - Work closely with head of product and CEO to execute best design practices - Create and organize production process via cloud-based document tools - Manage site content from content management system and follow-up with CEO to ensure all page assets are ready for production - Partner with CEO and Head of Product to leverage page content and communicate methods to improve content design

Digital Marketing Coordinator - Creative digital marketing freelancer - Wrote engaging product copy for online retailer channels - Revitalized current product pages with editing guidelines and product specific details - Ensured product pages included appropriate data, imagery, and product specific content - Managed marketing project and brand plan with business partners including social media team, account managers, and the digital merchandising manager - Assisted marketing manager in the production of product pages and ensured all page assets and content were submitted by deadline - Communicated with cross-functional teams and followed-up for time sensitive action-items

Sales Operations - Created leads in Meraki Salesforce accounts for representatives to track and forecast transactions - Processed Cisco Opportunity Incentive Program (OIP) registrations through internal communications tool - Routed and assigned approver for non-standard pricing requests through internal Cisco tool - Determined Cisco Meraki partner status by verifying qualifications and history of pending applications for approval

Digital Fashion Content Editor - Became the digital voice behind a California- based premium fashion brand - Developed and Managed marketing content and ensured deliverables aligned with brand guidelines - Created marketing copy for product descriptions, event announcements, and campaigns - Designed marketing collateral including digital flyers, social media content, and banners - Reviewed and signed-off blog content - Worked with project manager and creative director in implementing a seamless production schedule for social and web content

Tog + Porter, LLC. San Francisco, CA Jan. 2015 - Jun. 2015

Fashion Content Marketer - Developed and executed integrated weekly social media campaigns - Created optimized blog and social media content to improve SEO rankings - Utilized e-commerce and CRM software simultaneously to track and analyze client experience and inventory - Managed customer accounts through CRM platform and implemented email split \ tests to improve client response rate - Displayed brand awareness through communication channels including style consultations, email, look books, and social media - Managed all marketing content projects and ensured deliverables were met and launched according to an editorial schedule

Meraki San Francisco, CA Feb. 2014 - Jun. 2014

Ever Ivy, LLC. San Francisco, CAMay 2014 - Jun. 2015