workforce in motion: recruiting, retaining and engaging millennials - the new face of the retail...
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Workforce in MotionRecruiting, Retaining and Engaging the New Face of the Retail Workforce
#MillennialWFM
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
#MillennialWFM
HOST & MODERATOR
Alicia FiorlettaAssociate Editor
John WestDirector of Retail Consulting
Dave BrunoDirector of Product Marketing
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
1 2 3 4 5 6The New Face
of RetailRecommended
ResponseWFM Status
ReportTechnology’s
Emerging RoleThe Road
AheadClosing and
Q&A
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
The New
RetailFaceof
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
80MAmericans born between
1981 and 2000-comScore
There are an estimated
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
76M 51M 80M
The Largest Generation
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Would You Know a Millennial ifYou Saw One?
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
They’d rather talk to Siri than anyone else on the phone.
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
They know how to write code, but not cursive.
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
They’ve only seen commercials in fast forward mode.
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
They think swinginga Wii Remote isphysical exercise.
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
--Gen Y in the Workplace, Millennial Branding and Payscale
5XAlready, Millennials are
as likely
as any other generation to hold retail merchandising and sales jobs
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
1/2By 2020of all retail workers will be Millennials
--Gen Y in the Workplace, Millennial Branding and Payscale
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Audience Polling Question #1
What percentage of your workforce would you estimate are Millennials?
A. Less than 25%
B. 25% - 50%
C. Greater than 50%
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Separating Myths from Millennials
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Stereotype:In it for the Short Term
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Millennials are as committed to their work as non-Millennials
--NextGen: A Global Generational Study, PwC
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Stereotype:High Expectations
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
--NextGen: A Global Generational Study, PwC
Millennials do not expect employers to meet all their needs
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Recognition isRequired
Stereotype:
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Desire for coaching stems from Millennials’ call for
meaning,mentorship and meritocracy--No Collar Workers, MTV Research
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Stereotype:A Premium on Balance
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Stereotype:A Premium on Balance
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Millennials are thefirst generation to truly
grow up with technology
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
DISCONNECTRetail’s Big
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
A Typical Nightoff the clock
Plans via Movie via Restaurant via Photos via
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
A Typical Day
Check Schedules via
Request Time Off via
Punch In and Out via
Plan the Workday via
on the clock
1/2of Millennials indicate that managers
do not always understand the way they use technology at work
Almost…
--NextGen: A Global Generational Study, PwC
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Audience Polling Question #2
Would you describe the Millennials in your workforce as good multi-taskers?
A. Yes
B. No
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
How
RetailersRESPONDShould ?
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Mobility
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Self-ServiceScheduling
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
ScheduleModeling
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Workforce Management
HealthCHECK
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
IndustrySurveys2
220>RESPONSES
November 2012-January 2013
Hardlines | Softlines | Grocery | Hospitality
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
use manual systems, homegrown systems or spreadsheets to manage workforce
scheduling and optimization
44%
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
have automated scheduling systems that manage labor across the entire enterprise16%
Only…
Series1
Store Only
No Automation
DC Only
26%
34%
16%
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Serious Scheduling Shortcomings…
Series1
Limited modeling for seasonality, promotions, new marketing 32%
Unplanned/unbudgetedlabor costs
Inability to jointly schedule traffic-based and task-based labor
Balancing site-level workloads and budgets
31%
29%
26%
of retailers surveyed are either “completely” or “highly” satisfied with their existing workforce scheduling
and optimization capabilities
45%Only…
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Mobile is on the MoveThe Good News?
64%intend to spend more money on
mobile workforce technology than they spent in 2012
18%intend to spend significantly more
and…
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Weighing Mobile’s Impact
4.16 Customer Service
3.73 Task Management
3.56 Endless Aisle Selling
3.16 Self-Service Scheduling
Functions Mobility Can Impact?
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Calculating Mobile’s ROI
Mobile Apps w/Highest ROI Potential?
69%Mobilizing paper processes, improving the timeliness of communications
61%Mobilizing task assignment andexecution, compliance, visibility
55%Providing “endless aisle” capabilitiesto sales associates
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
WFMTechnology
The Emerging Role of
And Millennial Workers
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
1. An Integrated Approach
Time & AttendanceDemand ForecastingScheduling Optimization
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
2. Schedule to Demand Patterns
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
3. Incorporate Employee Preferences
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
4. Mobilize Task Management
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
5. Mobilize Everything
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Audience Polling Question #3
What are your plans for workforce mobility investments in the next 12-18 months
A. Less than previous
B. The same as previous
C. More than previous
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
AHEADThe Road
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Empowered Associates Ahead
58%Will use smartphones to complete tasks
52%Will use tablets for clienteling
36%Will use smartphonesfor fulfillment
Associate Capabilities by Year End?
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
More Mobile Managers
62%Smartphones to complete/assign tasks
46%Smartphones to viewand adjust schedules
44%Smartphones to viewKPIs in real time
Manager Capabilities by Year End?
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
WFM Upgrades Pending…
40%plan to implement/upgrade
workforce technology
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
The Next24 Months?
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Strategic WFM Consultants & Implementation Experts
• 160 +Consultants focused on Workforce Management• 60+ Retail Clients• Impacting 5M+ Employees in 115,000 Stores
Operational Excellence
Consistent Customer Experience
Significant Return on Investment
Copyright 2013 JDA Software Group, Inc. - CONFIDENTIAL
Customers35 Countries250
1.2M Employees100,000 locations
TASK MANAGEMENT
SCHEDULING TIME & ATTENDANCE
LABOR STANDARDS
LABORMANAGEMENT
Industry-leading Retail WFM capabilities
Thank YouQuestions?
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