web and tv workshp : technology viewpoint

Web and TV Workshop : Technology viewpoint

About Me

Web Platform Consultant

Now : Founder & CEO of Future Web Tehcnology Labs Inc.

2010-Now : W3C Korea office staff

2006-2010: Opera Software Presales engineer

manyoung@w3labs.kr

http://w3labs.kr

Blog : http://manyoung.net

Twitter : @manyoungc

Agenda

Internet Background for Connected Lifestyle

Market Trends

Why Web on IPTV?

How web can be used in IPTV?

Web Technology for N-screen strategy

IBC 2010 demo

Summary

Appendix : W3C Web on TV Workshop report

Internet Background for Connected Lifestyle

일일 평균 TV 시청시간 : 2 시간 12 분

일일 인터넷 이용시간 : 1 시간 43분

Connected Life!

Online!

Fast!

Realtime!

Information exchange

Internet as contents delivery platform

Video delivery

Music delivery

Internet as contents delivery platfrom

Connected Life!

People are get used to connected life

Seamless connected life experience

Menu

Close Tab

Market Trends

IPTV Market forecast

http://www.international-television.org/tv_market_data/global-iptv-forecast-2009-2013.html

IPTV and IPSTB market trends

Remember what happened in mobile world

It’s same now

Wall garden to open internet

Full browsing capability with nicer UI

Video delivery

Broadcaster

Past IPTV : Non Rich UI

Non browser based : MHEG-5, ACAP, PCAP

Flash, Silverlight as alternative

Source ) http://informitv.com/news/2008/07/04/teletextextrajuice/

Past IPTV : Legacy middleware

Not easy to mix with internet contents

Past IPTV : Hybrid Approches

Source : http://www.nds.com/solutions/hybrid.php

Deliverying web contents to legacy UI

New Market Trends

Present : Web based UI solution

Present : Browser based middleware

Why Web on IPTV?

Easy delivery of web contents

What for users are online?

Web contents!

Facebook, Twitter

Easy maintenance

Web based VOD service

Realtime service update!

No firmware update or downloading time for contents update

It’s just another web service!

Easy web contents delivery

Web UI can mix with web contents very easily

Just access web site for contents.

No other transcoding or reformatting is necessary

Multiscreen contents strategy

Easy to deploy to different screen size devices

Operator can have more subscriber

SVG, CSS3 Media query

TV, Mobile, Tablet

Perfect solution for connected life and convergence device!

Evolution of Web Technology

HTML5 makes web standalone applicationhttp://www.hongkiat.com/blog/48-excellent-html5-demos/

CSS3 gives rich user experienceshttp://www.webdesignerwall.com/trends/47-amazing-css3-animation-demos/

SVGhttp://svg-wow.org/

How web can be used in IPTV?

Web Technology in IPTV

1. As Web based VOD serviceex) BBC iPlayer

2. As UI presentation layer ex) HbbTV, YouView, Ericsson IAP

3. As Middleware controllerex) OIPF, HbbTV

4. TV media portal

5. Apps for TV

Web based VOD

BBC iPlayer (http://www.bbc.co.uk/iplayer/bigscreen)

Web based VOD

OIPF & HbbTV

Open IPTV Forum (Since 2007)

http://www.openiptvforum.org/

CE-HTML(Web standard based)

DAE(Declarative Application Environment)

Javascript extension

CE_HTML

W3C Standard

HbbTV

European broadcasters are actively looking to deliver interactive content to the TV

Broadcasters and OEM’s are cooperating in several initiatives to create international, standards based product for hybrid and interactive TV

UK: MHEG5 and Canvas Europe: HbbTV consortium

Since 2008

Based on OIPF specification

HbbTV(Hybrid Broadband Broadcasting TV)

Internet

Broadcast

Broadband

Media streams (Channels)

Broadband content fromBroadcaster(”WEB TV”)

Internet content

HbbTV scenario

DVB

Internet

VOD GAMES

VOTING

WEATHER SHOP

ETC.

TV channels

Broadcast (aka « red button »)

(aka « Web TV »)

OEM model: broadband only

Broadcaster model: broadcast & broadband

Broadband

Broadcast stream can contain Web content and URL’s

Red button” gives immediate access to Operator’s portal or dynamic content

Broadcaster can display indication that ”Red Button” content is available

Broadcast applications can be related to current TV programming

“Web TV” button gives immediate access to OEM portal

OEM portal can contain full Internet browsing and Widget setup

HbbTV Demo

Web as presentation layer

Browser as middleware

Web technology control device H/W

Javscript extension, Device API

TV media portal

Websites for TV

Optimised for TV Screen

TV media portal

TV media portal Demo

Web technology as TV apps

TV widget

W3C widget based

HTML, CSS, Javascript based

Cross device application

TV widgets demo http://www.youtube.com/watch?v=_u28b13BiOY

Cross device apps Web Standard Technology

Cross Platform / Cross Device

WAC

TV apps

Web Technology for N-screen strategy

Web technology as multiscreen solution

SVG(Scalabe Vector Graphics)

Demo

Web technology as multiscreen solution

Demo

Web technology as N-screen solution

CSS

http://youtube.com/xl

CSS3 Media Queryhttp://www.youtube.com/watch?v=GOctqE1_uoc&feature=fvsr http://www.reneschmidt.de/

Web technology as multiscreen solution

HTML5 Video delivery

Mobile, Tablet, TV and anywhere

IBC 2010 demos

IBC 2010

International Broadcasting Conference

Every year early September

Held in Amsterdam, Netherland

Demos

Demo videos

http://www.flickr.com/photos/manyoung/sets/72157625191315580/show/

Summary

Summary : Web on TV!

Deliverying web contents on TV

UI presentation

Middleware controller

Cross device

N-Screen contents solution

Technology integrator

Thanks for listening!

Questions and Contacts to

manyoung@w3labs.kr

Future Web Technology Labs Inc.