we reckon brainscan - stuffmultimedia.stuff.co.nz/sstimes/brainscan.pdf · brainscan last month...
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Brainscan■Last month more than 6000 New Zealanders completed a Victoria University/Sunday Star-Times survey of their psychology and politics ... and attitudes towards rugby. Here’s a taste of what we’ve learnt. ■On page 6, researcher Marc Wilson explains the importance of the survey, plus: meet the Focus cover stars.
2.9 servings in past three days
Greenvoters 2.1 servings in past three days
Meat
Veggies
6.7 servings in past three days
5.6 servings in past three days
Booze
4.1 servings in past three days
3.3 servings in past three days
Tea
6 servings in past three days
4 servings in past three days
Who’s taller?
Let’s reduce minimum wage
Race determines abilities
13%We should
accept fewer refugees
37%
Let’s tax the rich more
65%
We approve of civil unions
71%
Being Kiwi is important
94%
We trust the police
87%
13%
1inchIs John Key’s height advantage over Phil Goff, as guessed by National voters.
It’s OK to sell off NZ’s natural resources
13%
We want retirement age to rise
51%
Money buys happiness
54%
Inside the heads of rugby-lovers (and haters)
Rugby-lovers are ...
Happier
More worried about dying
More keen on hunting
More positive about smacking
More negative about the Treaty
More easily disgusted
More physically aggressive
Far more nationalistic
Less supportive of civil unions
Rugby-haters are ...
Unhappier
Less keen on more economic ties with China
Far less patriotic
10 times more likely to be vegetarian than rugby-lovers
More in favour of raising company tax
More supportive of the Mana Maori party
More opposed to selling off natural resources
Less likely to see the world as dangerous or competitive
More likely to believe humans cause climate change
The death penalty is OK
30%Discrimination against Maori
is no longer a problem
30%
Humans didn’t cause climate
change
31%
We don’t trust politicians
69%
Party, partyHow voting preferences predict your opinions.
Thinks smacking OK
1 2 3 4 5 6 7
Thinks death penalty OK
Thinks physical aggression OK
Thinks world is competitiveThinks world is dangerous
Likes MMPLikes authoritarianism
Likes social heirarchy
Blames climate change on humans
Greens Labour national nZ First act
Likes rugbyDislikes vegansLikes country musicLikes reggae/dub
Is patriotic
Is materialisticIs happy
strongly disagree neutral strongly agree1 4 7
We approve of the Treaty
44%
Science trumps
scripture
83%Premarital sex is OK
87%
3People whoare easily disgusted are
times more likely to be anti-refugee
of people told fibs while completing the survey
For screeds more detailed results and analysis by Marc Wilson, go to
* Dots are averaged responses from supporters of each party.
Your politics even affect what you think you see. When asked to guess the height of John Key and Phil Goff, respondents who liked National added inches to party leader Key and took them away from Labour’s top man Goff. Labour supporters did the exact opposite.
We reckon ...Percentages show how many respondents agreed, at least to some extent, with longer versions of each statement.
Greenvoters
ACTvoters
ACTvoters
Nationalvoters
NZ Firstvoters
Meat, drink ... and votesHow voting preferences reflect dining habits.
NZ Firstvoters
ACTvotersCurios and
oddities:
Men with a moustache only were most socially conservative. Clean-shaven men favour National and Act. Men with both moustache and beard favoured Labour.
of men said they were clean-shaven76 % 10 %
Several questions were used to identify people who flatter themselves. If you claim that you “never hesitate to go out of my way to help someone in trouble”, and similar statements, you are probably fibbing, so scores are tweaked to reflect this.
of people prefer to eat jelly babies feet-first5%
Just 1% said they’d never eat a lolly shaped like a person. This group were also the most socially conservative and reported the lowest incomes.
Certain questions tested if you are easily disgusted by maggots, rotten food and so on. “Easily disgusted” people were more likely to oppose increased immigrant and refugee numbers.
tinyurl.com/brainscan2011
‘Rugby-lovers’ and ‘rugby-haters’ were those at the very top and very bottom of a six-point ranking based on a series of questions.
Graphic: Umut Aydin / Adam Dudding
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