visual rhetorics of the research university

Post on 12-Jan-2015

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a tour and taxonomy of how my university presents scientific research to the public (from a longer presentation which included more critiques and suggestions)

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(from the presentation)

Imaging Science:The Public Representation of University Researchfor the Beckman Institute, UIUC

Kevin HamiltonAssociate Professor and Program Chair, New MediaFAA / Art and Design

Visual Rhetorics of the Research University: a taxonomy

Portraits

Posters

Decorative Signage

Bulletin boards

Locked bulletin boards

Screens

Aesthetic strategy #1

abstract imagery as filler

Aesthetic strategy #2

research imagery as promotion

Symbol and clip art

Objects

Nomenclature and Signage

Sponsor Credits

History and Commemoration

Building Features

Kevin Hamiltonwww.complexfields.org

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