visual rhetorics of the research university
DESCRIPTION
a tour and taxonomy of how my university presents scientific research to the public (from a longer presentation which included more critiques and suggestions)TRANSCRIPT
(from the presentation)
Imaging Science:The Public Representation of University Researchfor the Beckman Institute, UIUC
Kevin HamiltonAssociate Professor and Program Chair, New MediaFAA / Art and Design
Visual Rhetorics of the Research University: a taxonomy
Portraits
Posters
Decorative Signage
Bulletin boards
Locked bulletin boards
Screens
Aesthetic strategy #1
abstract imagery as filler
Aesthetic strategy #2
research imagery as promotion
Symbol and clip art
Objects
Nomenclature and Signage
Sponsor Credits
History and Commemoration
Building Features