video marketing

Welcome

Video Marketing

Who’s This Guy?

Why Listen to Me?

13,447 followers

6,655 Connections linking to 16,819,614+ professionals

2,986 Fans/friends

Why This is a Different Learning Environment…

Reading

Watching a Movie

Watching a Demonstration

Seeing it Done on Location

Participating in a Discussion

10% of what we read

20% of what we hear

30% of what we see

Cone of Learning

90% of what we say and do

After 2 weeks we tend to remember

Active

70% of what we sayGiving a Talk

50% of what we hear and see

Passive

Nature of Involvement

Doing a Dramatic Presentation

Looking at an Exhibit Watching a Demonstration

Looking at Pictures

Hearing Words

Simulating the Real Experience

Doing the Real Thing

Focus on Actions

What Do You Want To Get From This Workshop Today?

5 Components of The Business Engine

Profit Margins Up Sell/

Cross SellEnquiries

Life TimeValueConversion

Which of These 3 Roads Are You On?

Have Accounts &

Not Using

HAVE Used them but got NO Success

Are Having Some

Success

but Want More

What Happens if You Don’t Learn This?

Only 14% trust traditional ads

78% of consumers trust peer recommendations

97% of consumers use online searches when researching products or services

It’s Part of Your 10 Spoke Marketing Wheel

1. Website

6. Joint Ventures

10. Networking

3. Press Releases 9. Magazine Adverts

4. Direct Mail8. Social Media

5. News Letters7. Directory Adverts

2. Google Adwords

Numbers You Should Think About…

1:3 1:21:6

NewProspects

InactiveClients

ActiveClients

The Critical Business Lesson ...

Pro

fit

Profitis a Direct Result of

Repeat Customers

Where to Spend Your Marketing Time?

Local Geographical Area

10%

Existing Customers

60%

New ‘A’ Prospects

30%

High Power Targeting for “A” Clients

D Grade

V.Low Profit

High Maintenance

C Grade

Low Profit

Low Maintenance

B Grade

Medium Profit

High Maintenance

A Grade

High Profit

Low Maintenance

Who is your target market?

1 of 4 Key Tools to Master to Get Found

The New Economy Search Engine

2,000,000,000 videos watched daily!

There are more than two billion views on YouTube each day

24 hours-worth of video content is uploaded every minute

46 years-worth of YouTube content is watched each day on Facebook

The average user spends a quarter of an hour each day on the site

70% of YouTube’s traffic comes from outside the USA

The site is monetising more than a billion video views each month

94 of AdAge’s 100 top advertisers have executed YouTube campaigns

The number of advertisers running display ads across YouTube has increased by around 1,000% in the last year

Bad Customer Service News Travels FAST!

OLD ECONOMY NEW

ECONOMYDissatisfied World call

10 peopleThousands in seconds

United Airlines Vs David Caroll

Being Creative ….

How to Look Professional ……

Set Up for Success

What to Say ……

Tips

Humanity

FAQs

LinksSAQs

Client Successes

The Million Pound

Money Matrix

Implement a System to Educate your customers …

Our CORE Belief is that …

“Continued Learning is the ONLY real source of sustainable competitive Advantage in Business today!”

What Were Your Top Learning's & Ideas?

Monthly Social Media & Lead Generation Webinar

Next Date – 29th June Social Media Makes YOU the Expert

Cost £15 per month

Thank you