using social media to improve patient care

Using Social Media to improvepatient care

@BroomOwl

#ACDC2016

WHO

are the online community?

T h re e Thing

s

What

Why

How

is social media?

do patients use it?

can it improve care?

What is

s o c i a l

m e d i a ?

Websites and applications that

enable users to create and share content or

to participate in social networking

www.oxforddictionaries.com

”“

Computer-mediated tools that allow people

to create, share or exchange information, career interests, ideas and pictures/videos in virtual communities

and networkswikipedia.org

”

“

zzzz……

SO…what is itreally?

33m

10m

1b+

Social media explainedI am eating a #donut

I like donuts

Watch me eating a donut

Here’s a vintage photo of my donutMy skills include donut eating

Is that IT?

Garmin

Strava

Wordpress

Blogger

MyFitnessPal

Patients Like Me

57%

84%

18%

10%

40%

13%

9%13%

WHAT

do you use?

Communities

Whydo people use it?

Twitter

DUK BlogNetworks

ACDC - January

YDEF - MARCH

DUK Council

Parliament

Buckingham palace

I find it great for keeping me motivated to continue trying to do better at managing my diabetes.

…seeing people living normal lives and dealing with it [diabetes], inspires me and teaches me I can be like them

Community of support, feedback, advice and 'hive mind' is invaluable, and confidence boosting

So how doesSocial Media improvepatient care?

I don't feel alone - it makes me realise that I'm not the only one in this position.

Gives confirmation you are doing the right thing and that everyone struggles at times

Being able to understand & know what my T1 daughter is going through & knowing we are not the only ones going through the same

The knowledge that someone is around 24/7, that I can always reach out to people who get it

We don’tKNOW

if it does(at least empirically…)

DO

you feel more confident?

DOES

it improve your outcomes?

CONFIDENCE

in information?

YES

NO

Source: Insignia Health

ACTIVE

vs. passive

ACTIVE

userPassi

veuser

More confident

?

Better outcomes

?90%

80%

73%

11%

What is social media?

Why do patients use it?

How can it improve care?

@BroomOwl

andy@c22c.co.uk

@ninjabetic1