using social media in professional development
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Using Social Media in Professional Development
Tuesday, July 14, 2009
Today we’ll talk about:1. One definition of social media (“Web 2.0”)
2. Why social media is important
3. Current uses of social media in PD
4. Aaron’s non-legally-binding advice on privacy, copyright and fair use
5. Hands-on with social media
6. Tips for leading online communities
Tuesday, July 14, 2009
What is social media?
Tuesday, July 14, 2009
A brief history of the web, 1993-present
Tuesday, July 14, 2009
Web 2.0 is “the read/write web”
Tuesday, July 14, 2009
Why is social media an important tool for
professional development?
Tuesday, July 14, 2009
Social Technographics
• Creators
• Critics
• Collectors
• Joiners
• Spectators
• InactivesTuesday, July 14, 2009
From http://www.forrester.com/Groundswell/profile_tool.html
Tuesday, July 14, 2009
From http://www.forrester.com/Groundswell/profile_tool.html
Tuesday, July 14, 2009
From http://www.forrester.com/Groundswell/profile_tool.html
Tuesday, July 14, 2009
From http://www.forrester.com/Groundswell/profile_tool.html
Tuesday, July 14, 2009
From http://www.forrester.com/Groundswell/profile_tool.html
Tuesday, July 14, 2009
From http://www.forrester.com/Groundswell/profile_tool.html
Tuesday, July 14, 2009
Use the communication tools used by the people you’re trying to reach and influence.
Tuesday, July 14, 2009
How are professional developers using social
media today?
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Sue Woodruff
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Jim Knight
Tuesday, July 14, 2009
Stratepedia
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Elizabeth Hardman
Tuesday, July 14, 2009
What about privacy and copyright?
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www.creativecommons.org
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[break]
Tuesday, July 14, 2009
How can I get started?How can I get better?
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How can I keep my online community
going?
Tuesday, July 14, 2009
Starting your community
• Start small—don’t create a ghost town
• “Grow big but stay small”
• Be flexible and willing to adapt
Tuesday, July 14, 2009
Keep it going
• “If you build it, they will come.”
• Keep the pump primed
• Don’t let questions go unanswered
Tuesday, July 14, 2009
Managing rough patches
• Learn to take criticism
• Maintain transparency when making the rules
• Don’t resort to “because I said so”
• “Beware the tyranny of well-organized minorities”
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Go forth and be social!
Tuesday, July 14, 2009
Image Creditsluc legay on Flickrhttp://www.flickr.com/photos/luc/1824234195/
AndWat on Flickrhttp://www.flickr.com/photos/andwat/2587453445/
teachingsagitarrian on Flickrhttp://www.flickr.com/photos/teachingsagittarian/3403314327/
riot jane on Flickrhttp://www.flickr.com/photos/riotjane/2880420762/
Dave Pearson on Flickrhttp://www.flickr.com/photos/davepearson/420884893/
wallyg on Flickrhttp://www.flickr.com/photos/wallyg/2585139525/
Tuesday, July 14, 2009
Image CreditsMichael Porter on Flickrhttp://www.flickr.com/photos/libraryman/2528892623/
Tuesday, July 14, 2009
Additional SourcesA Fair(y) Use TaleEric Faden, directorhttp://cyberlaw.stanford.edu/documentary-film-program/film/a-fair-y-use-tale
Tuesday, July 14, 2009
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