using security to innovate and drive sales

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USING SECURITY TO INNOVATEAND DRIVE SALES

PRESENTED BY ABHISH SAHA

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SHOPPER PROFILE

THE SMARTER SHOPPER EXPECTS FAST, EASY AND FLEXIBLE OPTIONS

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ABANDONMENT RATE

ON AVERAGE OVER 68% OF CUSTOMERS

ABANDON THEIR CART DURING CHECKOUT

SOURCE: BAYMARD INSTITUTE

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ABANDONMENT REASON28%

23%

16%13% 12%

8%

SECURITY AND COMPLEX CHECKOUTS DIRECTLY RELATE TO 25% OF CART ABANDONMENTSOURCE: VWO ECOMMERCE SURVEY

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DRIVE SALES AND MEET DEMANDS

SO HOW DO YOU IMPROVE YOUR

CHECKOUT EXPERIENCE?

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PAYMENT OPTION CANVAS

CARD PAYMENTS HAVE GROWN GLOBALLY TO 61% OF ALL NON-CASH PAYMENTSSOURCE: WORLD PAYMENTS REPORT

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CHECKOUT FASTER

AS SIMPLE AS A SINGLE CLICK

VS

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INTRODUCING THE WALLET

WHAT IS A DIGITAL WALLET

AND WHAT ARE THE BENEFITS?

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WALLET OPTIONS

CHOOSING A WALLET TO SUIT YOU

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BUILD YOUR OWN

IMPROVE CUSTOMER EXPERIENCE, USING TOKENS ADD CHANGE OR DELETE

MUM’S CARD5353 12 … 012

DAD’S CARD3759 87 … 001

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HOSTED PAYMENT PAGE VS API

WHAT ARE THE DIFFERENCES

BETWEEN HOSTED PAYMENT PAGE

AND API?

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SECURITY EXPOSURE

* SUBJECT TO TECHNICAL AND BUSINESS IMPLEMENTATION AND MAINTENANCE

CAPTURE

TRANSMISSION

STORAGE

AUDIT IMPACT

SAQ REQUIRED

NIL

NIL

NIL

RISK TRANSFER

SAQ A

NIL

NIL

NIL

RISK TRANSFER

SAQ A

NIL*

NIL*

NIL*

RISK TRANSFER*

SAQ A-EP

FULL

FULL*

FULL*

RISK REMAINS

SAQ A-EP

HOSTED

STAND ALONE

HOSTED

REDIRECTDIRECT POST API

NIL - LOW MEDIUM HIGHPCI DSS EXPOSURE

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SAQ A VS SAQ A-EP

VS

SAQ A SAQ A-EPYES NO

N/AYES NO

N/A

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THE SECURITY CHECKLIST

BUILD AND MAINTAIN A SECURE NETWORK AND SYSTEM

PROTECT CARDHOLDER DATA

MAINTAIN A VULNERABILITY MANAGEMENT PROGRAM

IMPLEMENT STRONG ACCESS CONTROL MEASURES

REGULARLY MONITOR AND TEST NETWORKS

MAINTAIN AN INFORMATION SECURITY POLICY

SOURCE: PCI SECURITY STANDARDS COUNCIL

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CONTACT US

: 1300 MYSUITE1300 697 848

: +61 3 86 777 888: sales@MerchantSuite.com: www.MerchantSuite.com