usa wrestling sponsorship deck
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Experience the Business behind the Sport
History- USA Wrestling is designated the U. S. Olympic Committee as the National Governing
Body assigning all responsibilities of managing the Olympic Wrestling Team & all grassroots efforts of the sport.
Quickglanceatwhatwedo
1. Train & support Olympic and elite athletes.
2. Organize quality wrestling events.
3. Foster grassroots development for the sport.
4. Network the wrestling community.
5. Educate tomorrow’s wrestling leaders & coaches.
Top 10 States in Wrestling Participation
Every 4 Years
Annually
USA Wrestling Hosts 40 National Events Annually and Sanctions About 1900 Events!
1 M ission
18 O lympians
63 National Team
13,500 Youth Pro grams
1,900 S anc tioned Events
3,511 USA Wrestl ing Clubs
171,240 Registered M emb ers
6,400,000 Website Visits Annually
24,300 Faceb o ok M emb ers and G rowing
273,403 Wresting H igh S cho ol Athletes
10,270 H igh S cho ol Wrestl ing Clubs in the U.S
8,000,000 plus U.S. Wrestl ing Communit y
Demographics Age groups of registered members
age>19=5%
age<10=29%
11<age<14=33%
15<age<18=33%
5%
33% 29%
33%
1 M ission
18 O lympians
63 National Team
13,500 Youth Pro grams
1,900 S anc tioned Events
3,511 USA Wrestl ing Clubs
171,240 Registered M emb ers
6,400,000 Website Visits Annually
24,300 Faceb o ok M emb ers and G rowing
273,403 Wresting H igh S cho ol Athletes
10,270 H igh S cho ol Wrestl ing Clubs in the U.S
8,000,000 plus U.S. Wrestl ing Communit y
USA Wrestling by numbers
*Other insert opprtunities available on demand
Circulation Pages Distrubution Format
6timesayear 44 120,000 FullColor
USAWrestlerTheLargestWrestlingPublicationintheWorld
Full Page 8.625’’ by 11.125’’
Half PageVertical
8.5’’ by 9.875’’
Half PageHorizontal
7.375’’ by 4.75’’
QuarterPage
3.5’’ by 4.75’’
One Third Page Hor. 7.375’’ by 3.275’’
Quarter Page Hor. 7.375’’ by 2.45’’
One
Third
Ver.
2.28’’
by
9.875’’
One
Sixth
Ver.
2.28’’
by
4.75’’
Magazine Ad Size Examples
Married70%
Single23%
Divorced7%
*DemographicdataforUSAWmembers-age>20;Targetgroup=Coaches,Alumni,Parents
Annual Household income
Home Owners
Marital Status
No26%
Yes74%
<$25,000
$25,000-$49,999
$50,000-$74,999
$75,000-$99,999
$100,000-$124,999
$125,000+
Ye s7 4 %
N o26% M a r r i e d
7 0 %
S i n g l e 2 3 %
D i v o r c e d
USAWrestling’sWebsite:www.TheMat.comAnnualAverage(April1st2009-April1st2010)
Source: Google Analytics
Visits PageViews Page/Visits Avg. Time on Site
6,400,506 35,608,114 10 8min
One of the top 3 websites in the U.S Olympic Movement
over the past 10 years in traffic & unique visitors
METRICS:Access to USA Wrestling’s Google Analytics Reports
Didyouknow:
- The highest traffic day of the week is Monday
- Top Six Countries Visiting the site: Canada, UK, Germany, Japan, Austratlia, Russia
NY8%
CA8%
PA7.5%
IA6.3% IL
6.1%
MN4.5%
OH4.4% NJ
3.4%CO
3.3%
MI3.2%
MO3.1%
WI3%
VA3%
FL3%
TX2.6%
AZ2.1%
NC2.1%
IN2%
OK2%
MD1.7%
GA1.7%
WA1.7%
OR1.5%
NE1.5%
KS1.4%
MA1%
*All other states under 1%
USAWrestlerTheLargestWrestlingPublicationintheWorld
Datein2010 Event AthleteParticipant
January 3-5 Virginia Duals 1000
February 3-6 Dave Schultz Memorial International 240
March 25-26 FILA * Cadet Youth Olympic Games Qualifier 1000
March 27-28 North West Regional Champioship 220
April 1-3 Asics Folkstyle National Championships 2266
April 8-11 ASICS FILA *Cadet Youth Olympic Qualifer & University 1000
April 21-22 FILA Junior Nationals 300
www.usawrestlingevents.com
May 14-15 BB Womans National Championship 210
May 28-30 Southeast Regional Championship 300
June 10-12 World Team Trials 200
June 24-28 Junior National Duals 500
June 28-30 ASICS Kids National Championships 700
July 18-24 Cadet & ASICS/Vaughan Junior Nationals 4000
October 23-25 Sunkist Kids Internationl Open 210
October 31 USA Wrestling Preseason Nationals 870
November 15 Chicago Cup International Duals, USA vs Russia 1500
November 14 NYAC Holiday International Open 247
USA Wrestling’s Major National & Regional Events
More than 11
9~11
6~8
4~5
2~3
0~1
Number of Wrestling events attended annually
www.usawrestlingevents.com
- Title Sponor
- Presenting Sponsor
- Title of Mat at Event
- Booth Opprtunities
- Public Announcements
EventExposureOpportunities
- Public Announcements
- Sponsor an Event Series
- Banner placement (size 3ftx8ft)
- Activation activities during events
USA Wrestling’s Major National & Regional Events
Events - USA Wrestling hosts 40 events annually for all
ages & sanctions around 1900 events across the U.S.
OlympicwrestlingmedalswonbytheUnitedStates:
Gold: 49
Silver: 43
Bronze: 30
SummerOlympicGamesCompetitionincludes:
10,000 athletes across all sports
200 nations competing in the Olympic Summer Games
14 weight classes in wrestling competition for men in two disciplines
4 weight classes in wrestling competition for women
USAWrestlingSponsorshipActivationModel
Develop Brand Interest
Target Groups
Club Leader, Coaches, Parents
1.HeightenprogramprofiletoUSAW
website&socialmediaaccets
2.Developstrongpresenceatevents
3.Createinteractiveprogramsweb/eventsand
duringmembershipsignupprocess
Enhance Brand Image
Increase Awareness
1.Editorialsupportonline&print
2.Connectclubleadersandparents
withyourcustomizedactivationprogram
3.PromoteprogramviavideoandUSAW
YouTubechannel,e-mailblasts,and
newsletters
Promote Program
Promote Benefits
1.CreateUSAWparent/Coach
supportmodel
2.Provideexposuretobenefits
andawards
USAWrestlingMarketingPhilosophy
1.CreateUSAWparent/Coach
supportmodel
2.Provideexposuretobenefits
andawards
PartneringwithUSAWrestling
History- USA Wrestling is designated by the U. S. Olympic
Committee as the National Governing Body assigning all
responsibilities of managing the Olympic Wrestling Team & all
grassroot efforts of the sport.
Philosophy- All agreements are tailored to meet
your corporation’s marketing objectives. USA Wrestling
plans, organizes, executes and measures sponsor’s exposure
and activation plans in cooperation with its national partners.
MarketReach - A plethora of avenues for companies
and organizations to reach their target markets through its:
- Events - Website
- Membership - Publication
- Special Programs - Fundraising events
LevelsofEngagement
- Customized Program (cost based on benefits received)
- National Sponsor (All included)
- Supplier
- Event Sponsor
- Official Sponsor of USAW website & social network
- National Coaches Education Program sponsor
Contact-For more information, please contact:
Harris Kalofonos - Manager of Marketing & Development
at: hkalofonos@usawrestling.orgor719-265-3629.
Member of the U.S. Olympic Committee
NationalPartners
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