the state of email list growth data
Post on 12-Apr-2017
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The State of Email List Growth
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Webinar outline 30 minutes + Q&A
1. Privy 101 2. The Data – what works best? 3. Premium promo code for
attending
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Email. Email. Email
Simple, self serve list growth software
2. Privy syncs to ESP/CRM 1. Business Installs Privy + captures emails
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20,000+ Businesses using Privy 5
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Campaign Content – Sign up 7
Campaign Content - Offer 8
Campaign Content – Enter to Win 9
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Tips for offers:
• Keep them broadly applicable to all purchases
• Start with a small welcome offer ~15% • Increase value of offer to amplify conversions
• Over time, consider product page specific offers
• Abandoned cart offers
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Display types - Popup 12
Display types - Banner 13
Display types - Bar 14
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Campaign Triggers 16
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Tip: Use each in conjunction with one another
Timing 18
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Thoughts on timing:
• Consider multiple campaigns
• Welcome with tab after close + Exit campaign
Don’t stress too much. Experiment to find the best result.
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Device Matters 21
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• Consider different designs + targeting settings for desktop/mobile
• Weave that understanding into your email nurturing campaigns
Visitor Attributes 23
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• Treat new and repeat visitors differently • Target campaigns by total sessions and page views on site • “Personalization” really works… • Value in multiple targeted campaigns, not just one generic popup
Special for attending today:
50% off your first month on any plan
Use code WEBINAR at checkout
Privy.com/pricing
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