The State of Email List Growth

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Webinar outline 30 minutes + Q&A

1.  Privy 101 2. The Data – what works best? 3.  Premium promo code for

attending

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Email. Email. Email

Simple, self serve list growth software

2. Privy syncs to ESP/CRM 1.  Business Installs Privy + captures emails

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20,000+ Businesses using Privy 5

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Campaign Content – Sign up 7

Campaign Content - Offer 8

Campaign Content – Enter to Win 9

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Tips for offers:

•  Keep them broadly applicable to all purchases

•  Start with a small welcome offer ~15% •  Increase value of offer to amplify conversions

•  Over time, consider product page specific offers

•  Abandoned cart offers

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Display types - Popup 12

Display types - Banner 13

Display types - Bar 14

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Campaign Triggers 16

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Tip: Use each in conjunction with one another

Timing 18

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Thoughts on timing:

•  Consider multiple campaigns

•  Welcome with tab after close + Exit campaign

Don’t stress too much. Experiment to find the best result.

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Device Matters 21

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•  Consider different designs + targeting settings for desktop/mobile

•  Weave that understanding into your email nurturing campaigns

Visitor Attributes 23

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•  Treat new and repeat visitors differently •  Target campaigns by total sessions and page views on site •  “Personalization” really works… •  Value in multiple targeted campaigns, not just one generic popup

Special for attending today:

50% off your first month on any plan

Use code WEBINAR at checkout

Privy.com/pricing

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