the launch of mercedes-benz stadium automotive news marketing … · 2018-11-21 · the launch of...
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The Launch of Mercedes-Benz Stadium
Automotive News Marketing 360Drew Slaven, Chief Marketing Officer, Mercedes-Benz USASeptember 19, 2017
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Mercedes-Benz Club & AMG Lounge
Mercedes-Benz Gullwing Club
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Mercedes-AMG Virtual Reality Experience
Phone Charging Bar
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Halo Board & Mega Column
Halo Board:- Largest video board in professional sports- 63,000 square feet of screen- 58 feet tall
Mega Column:Total of 6,700 square feet
101 Feet high
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360° Tactical Support
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PR Stadium Wi-Fi &
Mobile Charging
Player Ambassadors
Media Support:
TV, Digital,
Social, Mobile
Onsite Product
Experiences
Loyalty Lot,
Hospitality &
Clubs
Community
Activation
Dealer Activation
Greatness Lives
Here
Thank You
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