the #1 media choice - cox media group...

THE #1 MEDIA CHOICEfor delivering San Antonio’s consumers

IMAGINE SPEAKING TO…

San Antonio Jan-Dec 2016, M-Su 6a-12m P12+ Nielsen

CMG San Antonio radio stations reach over 1.4 million listeners each week

76 Sold Out Spurs Home Games

1,402,40080% of San Antonio’s consumers listen to a Cox Media Group radio station each week

San Antonio Jan-Dec 2016, M-Su 6a-12m P12+ Nielsen

STATIONS AT-A-GLANCECMG San Antonio has a full range of properties delivering San Antonio’s diverse consumer marketplace.

Every demographic is covered making the CMG San Antonio cluster a perfect fit for your advertising needs.

KONO-FM KCYY-FM KSMG-FM KISS-FM KTKX FM KKYX-FM KONO-AM

Classic Hits Country Hot Adult Contemporary Active Rock Classic Rock Classic Country Oldies

San Antonio’s

Greatest Hits

San Antonio’s New

Country LeaderToday’s Best Music 99.5 KISS Rocks

San Antonio

Country

Legends

Greatest Hits

Of the 60’s & 70’s

Adults 36-64 Adults 25-54 Women 25-54 Adults 18-49 Adults 35-64 Adults 50+

kono1011.com y100fm.com magic1053.com kissrocks.com eaglesanantonio.com kkyx.com 86kono.com

San Antonio’s Only

Classic Rock

Men 25-54

Eagles, Hall and

Oates, Lionel Richie,

KC Sunshine Band

Jason Aldean, Carrie

Underwood, Dierks

Bentley, Luke Bryan

Adele, Bruno Mars

Justin Timberlake

Maroon 5, Taylor Swift

Foo Fighters,

Metallica, Nirvana,

Red Hot Chili Peppers

Aerosmith,

Def Leppard, Journey,

Tom Petty, ZZ Top

Alabama, The Judds,

Willie Nelson, George

Straight, Randy Travis

Tommy James,

Beatles, Guess

Who, Supremes

CMG SanAntonio

iHeartMedia AlphaMedia Univision

0

200,000

400,000

600,000

800,000

1,000,000

1,200,000

1,400,000

1,600,000

CMG SanAntonio

iHeartMedia AlphaMedia Univision

0

200,000

400,000

600,000

800,000

1,000,000

1,200,000

1,400,000

CMG SAN ANTONIO IS THE #1 RADIO GROUP IN THE MARKET

San Antonio Jan-Dec 2016, M-Su 6a-12m P12+ , P18+ Nielsen

#1 for 12+ Weekly Cume #1 for 18+ Weekly Cume

1,402,4001,332,300

951,600871,900

1,273,6001,196,000

844,000766,200

$0 $5,000,000,000 $10,000,000,000 $15,000,000,000

P35-64

P25-54

P18-34

Consumers in the SAN ANTONIO Metro spend $31,462,057,000 Annually in Total Retail Sales.CMS San Antonio listeners (age 18 and over) spend an estimated 77.1% of that total.

San Antonio Jan-Dec 2016, M-Su 6a-12m P18+ Nielsen

$6,710,748,000

$13,972,981,000

$13,524,622,000

MAXIMIZE YOUR REACH WITH CMG’S SPECTRUM OF BUYING POWER

54.6% Hispanic38.3% Other7.1% Black

SAN ANTONIO ETHNIC COMPOSITION

STATION ETHNIC COMPOSITION

San Antonio Oct/Nov/Dec 2016, M-Su 6a-12m P18+ Nielsen

57.9% Hispanic37.8% Other4.3% Black

CMG San Antonio mirrors the San Antonio Market

62.6% Hispanic33.2% Other4.1% Black

42.5% Hispanic55.9% Other1.6% Black

61.5% Hispanic33.2% Other5.3% Black

61.5% Hispanic33.2% Other5.3% Black

53.9% Hispanic42.9% Other3.1% Black

*Format Change 01/19/2017 estimate based on KONO FM when playing hits of the 60s and 70s

60% Hispanic34.2% Other5.7% Black

0 5 10 15 20 25 30 35

Alpha

Univision

iHeart

CMG SA

MARKET RATINGS SHARE FOR ADULTS 25-54

7 Stations

8 Stations

5 Stations

7 Stations

Miller Kaplan Jan-Dec 2016

32.3% Share

21.1% Share

16.6% Share

13.8% Share

CMG SAN ANTONIO IS THE ANSWER FORMARKETING TO WOMEN IN SAN ANTONIO

0 50,000 100,000 150,000 200,000 250,000 300,000 350,000 400,000

San Antonio Oct/Nov/Dec 2016, M-Su 6a-12m W 25-54 Nielsen

CMG SA

iHeart

Univision

Alpha

LIVE, LOCAL & IN OUR COMMUNITY

Proud Supporters of

LIVE, LOCAL & IN OUR COMMUNITY

Livestock Exposition Scholarships

Proud Supporters of

LIVE, LOCAL & IN OUR COMMUNITY

WeekdaysBilly Madison Show

6am-10am

WeekdaysJill Munroe10am-3pm

WeekdaysRandy Bonillas

3pm-7pm

WeekdaysChris Sifuentes

7pm-12pm

Proud Supporters of

Alumni Association Scholarships

LIVE, LOCAL & IN OUR COMMUNITY

Proud Supporters of

LIVE, LOCAL & IN OUR COMMUNITY

Alumni Association Scholarships

Proud Supporters of

Kaedy KielyWeekdays 3p-7pWeekdays Joe Rock 6am-9am

LIVE, LOCAL & IN OUR COMMUNITY

Proud Supporters of

CMG SAN ANTONIO HAS MORE SOLUTIONS

Local Solutions, powered by Cox Media Group San Antonio, provides customizable digital marketing products and services that drive results. With local expertise and innovative tools, our digital advisors help you maximize your sales, boost your brand value, and turn prospects into customers.

CMG Events has produced many of San Antonio’s largest and most successful events reaching tens of thousands of people in 2016. We represent, own and/or manage over a dozen events throughout the year.

CMG Research provides a custom value proposition to our clients. We can deliver measurable and actionable insights, help build strong brand presence and provide critical information essential to building an effective marketing campaign.

SERVICES

• Paid Search (SEM)

• Search Engine

Optimization (SEO)

• Display

• Retargeting

• Mobile

• Website Design

• Social Media

• Video

SIGNATURE EVENTS

• Back to School Expo

• Margarita Pour Off

• 8Man Jam

• Billy Madison Show Anniversary Party

RESEARCH

• Work with a qualified research team that conducts 700+ studies for 100+ brands annually

• Ask important questions of your Ideal customer about their perceptions and behaviors

• Brand awareness

• Learn competitive strengths and weaknesses

DIGITAL CAPABILITIES

PREMIER GOOGLE PARTNER

CONNECTING COMPANIES WITH CONSUMERS IN SAN ANTONIO WITH OUR EVENTS

Annual Anniversary Party!

Make sure to ask us about our other events not listed

Mary RogersDirector of Sales

210.615-.5405

mary.rogers@coxinc.com

THANK YOU