the #1 media choice - cox media group...
TRANSCRIPT
THE #1 MEDIA CHOICEfor delivering San Antonio’s consumers
IMAGINE SPEAKING TO…
San Antonio Jan-Dec 2016, M-Su 6a-12m P12+ Nielsen
CMG San Antonio radio stations reach over 1.4 million listeners each week
76 Sold Out Spurs Home Games
1,402,40080% of San Antonio’s consumers listen to a Cox Media Group radio station each week
San Antonio Jan-Dec 2016, M-Su 6a-12m P12+ Nielsen
STATIONS AT-A-GLANCECMG San Antonio has a full range of properties delivering San Antonio’s diverse consumer marketplace.
Every demographic is covered making the CMG San Antonio cluster a perfect fit for your advertising needs.
KONO-FM KCYY-FM KSMG-FM KISS-FM KTKX FM KKYX-FM KONO-AM
Classic Hits Country Hot Adult Contemporary Active Rock Classic Rock Classic Country Oldies
San Antonio’s
Greatest Hits
San Antonio’s New
Country LeaderToday’s Best Music 99.5 KISS Rocks
San Antonio
Country
Legends
Greatest Hits
Of the 60’s & 70’s
Adults 36-64 Adults 25-54 Women 25-54 Adults 18-49 Adults 35-64 Adults 50+
kono1011.com y100fm.com magic1053.com kissrocks.com eaglesanantonio.com kkyx.com 86kono.com
San Antonio’s Only
Classic Rock
Men 25-54
Eagles, Hall and
Oates, Lionel Richie,
KC Sunshine Band
Jason Aldean, Carrie
Underwood, Dierks
Bentley, Luke Bryan
Adele, Bruno Mars
Justin Timberlake
Maroon 5, Taylor Swift
Foo Fighters,
Metallica, Nirvana,
Red Hot Chili Peppers
Aerosmith,
Def Leppard, Journey,
Tom Petty, ZZ Top
Alabama, The Judds,
Willie Nelson, George
Straight, Randy Travis
Tommy James,
Beatles, Guess
Who, Supremes
CMG SanAntonio
iHeartMedia AlphaMedia Univision
0
200,000
400,000
600,000
800,000
1,000,000
1,200,000
1,400,000
1,600,000
CMG SanAntonio
iHeartMedia AlphaMedia Univision
0
200,000
400,000
600,000
800,000
1,000,000
1,200,000
1,400,000
CMG SAN ANTONIO IS THE #1 RADIO GROUP IN THE MARKET
San Antonio Jan-Dec 2016, M-Su 6a-12m P12+ , P18+ Nielsen
#1 for 12+ Weekly Cume #1 for 18+ Weekly Cume
1,402,4001,332,300
951,600871,900
1,273,6001,196,000
844,000766,200
$0 $5,000,000,000 $10,000,000,000 $15,000,000,000
P35-64
P25-54
P18-34
Consumers in the SAN ANTONIO Metro spend $31,462,057,000 Annually in Total Retail Sales.CMS San Antonio listeners (age 18 and over) spend an estimated 77.1% of that total.
San Antonio Jan-Dec 2016, M-Su 6a-12m P18+ Nielsen
$6,710,748,000
$13,972,981,000
$13,524,622,000
MAXIMIZE YOUR REACH WITH CMG’S SPECTRUM OF BUYING POWER
54.6% Hispanic38.3% Other7.1% Black
SAN ANTONIO ETHNIC COMPOSITION
STATION ETHNIC COMPOSITION
San Antonio Oct/Nov/Dec 2016, M-Su 6a-12m P18+ Nielsen
57.9% Hispanic37.8% Other4.3% Black
CMG San Antonio mirrors the San Antonio Market
62.6% Hispanic33.2% Other4.1% Black
42.5% Hispanic55.9% Other1.6% Black
61.5% Hispanic33.2% Other5.3% Black
61.5% Hispanic33.2% Other5.3% Black
53.9% Hispanic42.9% Other3.1% Black
*Format Change 01/19/2017 estimate based on KONO FM when playing hits of the 60s and 70s
60% Hispanic34.2% Other5.7% Black
0 5 10 15 20 25 30 35
Alpha
Univision
iHeart
CMG SA
MARKET RATINGS SHARE FOR ADULTS 25-54
7 Stations
8 Stations
5 Stations
7 Stations
Miller Kaplan Jan-Dec 2016
32.3% Share
21.1% Share
16.6% Share
13.8% Share
CMG SAN ANTONIO IS THE ANSWER FORMARKETING TO WOMEN IN SAN ANTONIO
0 50,000 100,000 150,000 200,000 250,000 300,000 350,000 400,000
San Antonio Oct/Nov/Dec 2016, M-Su 6a-12m W 25-54 Nielsen
CMG SA
iHeart
Univision
Alpha
LIVE, LOCAL & IN OUR COMMUNITY
Proud Supporters of
LIVE, LOCAL & IN OUR COMMUNITY
Livestock Exposition Scholarships
Proud Supporters of
LIVE, LOCAL & IN OUR COMMUNITY
WeekdaysBilly Madison Show
6am-10am
WeekdaysJill Munroe10am-3pm
WeekdaysRandy Bonillas
3pm-7pm
WeekdaysChris Sifuentes
7pm-12pm
Proud Supporters of
Alumni Association Scholarships
LIVE, LOCAL & IN OUR COMMUNITY
Proud Supporters of
LIVE, LOCAL & IN OUR COMMUNITY
Alumni Association Scholarships
Proud Supporters of
Kaedy KielyWeekdays 3p-7pWeekdays Joe Rock 6am-9am
LIVE, LOCAL & IN OUR COMMUNITY
Proud Supporters of
CMG SAN ANTONIO HAS MORE SOLUTIONS
Local Solutions, powered by Cox Media Group San Antonio, provides customizable digital marketing products and services that drive results. With local expertise and innovative tools, our digital advisors help you maximize your sales, boost your brand value, and turn prospects into customers.
CMG Events has produced many of San Antonio’s largest and most successful events reaching tens of thousands of people in 2016. We represent, own and/or manage over a dozen events throughout the year.
CMG Research provides a custom value proposition to our clients. We can deliver measurable and actionable insights, help build strong brand presence and provide critical information essential to building an effective marketing campaign.
SERVICES
• Paid Search (SEM)
• Search Engine
Optimization (SEO)
• Display
• Retargeting
• Mobile
• Website Design
• Social Media
• Video
SIGNATURE EVENTS
• Back to School Expo
• Margarita Pour Off
• 8Man Jam
• Billy Madison Show Anniversary Party
RESEARCH
• Work with a qualified research team that conducts 700+ studies for 100+ brands annually
• Ask important questions of your Ideal customer about their perceptions and behaviors
• Brand awareness
• Learn competitive strengths and weaknesses
DIGITAL CAPABILITIES
PREMIER GOOGLE PARTNER
CONNECTING COMPANIES WITH CONSUMERS IN SAN ANTONIO WITH OUR EVENTS
Annual Anniversary Party!
Make sure to ask us about our other events not listed
