thai it trade delegation to seoul, south korea

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Thai IT Trade Delegationto Seoul, South Korea

18-22 July 2011

Dr. Thanachart NumnondaDirectorSoftware Park Thailand20 July 2011

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OSMEP Executives

Thanapon Vattanakul (Executive Board)

Luxmee Srisompetch (Executive Board)

Luckana Tangchitnob (Director of Financial Support Bureau)

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Software Park Thailand

Open in November 1999

Office Space, Training, Seminar, Business Matching, Incubation Center

55 Software Companies + 50 New entrepreneurs

Position as a Gateway to Software Business Opportunity in Thailand

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Software Park Thailand’s Role

Landmark as a Thailand Software Center

Technology advisor for a new software computing era

Collaboration with the Industry, University

Strengthen Industry

Drive demands for a new software market

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ICT in Thailand

Internet users 24 millions

Mobile users more than 69 millions

Mobile broadband users 1.66 millions

Smart phones sold in 2011 > 2.5 Millions

Facebook users more than 10 millions

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Emerging Technology Market

Broadband market is growing– 2.6 Million Homes has broadband

– Market size is 20,000 Million Baht

Mobile App & Technology is growing– Tablets & Smartphone explosion

– Local Mobile Apps 530 Apps [495 Million Baht]

– Demand on mobile contents, m-commerce, m-payment

Cloud Computing is coming & large opportunities for Thai Enterprises

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Thailand ICT Market 2009-2010& Outlook 2011

Note : 30 Won = 1 Baht

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Thailand's ICT Market Highlight

The Thai IT market is the largest in the South East Asia region and, is projected to grow at a CAGR of 12% over the 2010-2014 period

The total value of Thai domestic spending on IT products and services should pass US$ 5.4 bn in 2010 and US$ 8.7 bn by 2014

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Towards ASEAN Community 2015

Single Regional MarketRegional Producton Base

The Peaceful, Prosperous, and People-Centric ASEAN

ASEAN Security Community (ASC)

ASEAN Economic Community (AEC)

ASEAN Socio-Cultural Community

(ASCC)

ASEAN COMMUNITY 2015

Dual Track Strategy

Producton/Supply Consumpton/Demand

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Impact of AEC

• Gross GDP to 2.65 Trillion from 1.8 • Free fow of Human Resources• Landing pad for re-export• Re-thinking of Investment Incentve• Large investment opportunity • Industry Shif

Source : Nattasak; Oracle Thailand

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Thailand Software Industry

2011 Software Market 84,233 Million Baht

100,000+ IT Professional

1,000+ Software Companies; most are SMEs

One of the Top 30 offshore outsourcing destination rated by Gartner [Dec 2010]

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Gartner: Thailand is one of the top 30 locations for offshore services in 2010

The 10 criteria were: language, government support, labor pool, infrastructure, educational system,

cost, political and economic environment, cultural compatibility, global and legal maturity,

and data and intellectual property security and privacy.

Source : Gartner Dec 2010

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Global Services Location Index 2011

Source : AT Kearney Feb 2011

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15

Mobile Apps Companies

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Thailand's IT Delegation 2011

Total 16 Companies

Supported by OSMEP

Solutions & Outsourcing services

Opportunities for Business Partners

Enterprise Solutions– Point of Sales, Tourism, Water Management,

ISO Consulting, Logistic

Mobile Applications

Software Outsourcing Services

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Thailand's IT Delegation 2011

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Open New Opportunities

Thai – Korea

Software Business Partnership

to work in

Local & global ICT markets

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Thank you

thanachart@swpark.or.thwww.swpark.or.thwww.facebook.com/softwareparkthailand