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Online Privacy 2011: Social, Mobile, Cloud

MODAP ConferencePrivacy: Beginning or the End?

20 June 2011Dr. Omer Tene

omer.tene@bezeqint.net

“Discussions of privacy rights in the digital era should distinguish between such confidential data as medical records and information that might be personal but is easy to find out … Every single datum about my life is private? That’s silly”

Google CEO Eric Schmidt “If you have something that you don't want anyone to know, maybe you shouldn't be doing it in the first place”

“It is not a rare phenomenon that what is legal may also be quite irresponsible. ... What can be said often should not be said. Prof. Reidenberg’s exercise is an example of perfectly legal, abominably poor judgment. Since he was not teaching a course in judgment, I presume he felt no responsibility to display any”

Privacy is Important

What has changed?

Location

הרשות למשפט, טכנולוגיה ומידע

• 50% of mobile data through apps

• 7 billion downloads from Apple

• 10 downloads per user per month

• Average 60 apps per phone

• 200 million Facebook app users

Apps

AppDeveloper

User

FriendsLocation

data

CloudPlatform

“AppStore”

APIOther Cloud

Service

Ad Network

A cloud of Apps

User rights?

AppDeveloper

AppDeveloper

AppDeveloper

AppDeveloperApp

Developer

Apps

What is cloud computing

Definition• "A style of computing where scalable

and elastic IT capabilities are provided as a service to multiple customers using Internet technologies”

What is cloud computing

Service Models• SaaS

What is cloud computing

Service Models• SaaS• PaaS

What is cloud computing

Service Models• SaaS• PaaS• IaaS

Legal Issues

Online privacy 2011

Challenges• Definition of PII• Consent (Do not track)• Controller / Processor (accountability)• Applicable law