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Suhas BendreDirector | Cognizant, Creative Design

© COGNIZANT DEP 2015

© COGNIZANT DEP 2015

What is Digital Economy?

Digital

Economy

Technology

Design

Business

Analytics

++

++

© COGNIZANT DEP 2015

Internet of

Things

SMAC

Digital

MarketingWeb 3D Printing

Big Data &

Analytics

User

Experience

Augmented

Reality

Mobile

Virtual

Reality

© COGNIZANT DEP 2015

Chief

Digital Officer

Visual

Designer/

Animator

Web/

Mobility/

Wearable's

User

Experience

UX/Interaction

Designer

Social

Media

Expert

Content

Writing

Visualizer

Creative

Director

© COGNIZANT DEP 2015

Research &

Conceptualization

Analytics Tools &

Techniques

User

Experience

Project

Management

Delivery

Methodology

Design Thinking 4-6 months

Internship

Design

Tools &

Techniques

© COGNIZANT DEP 2015

Pillars of internal operations of services

People PlatformProcess

© COGNIZANT DEP 2015

Policy

User Personas of Graduate Students & User Journey

College Student

17 Years

(Self )

+ 4 Years

Graduate

21 Years

Unemployed Graduate

21 Years

Unemployed CertifiedGraduate

23 Years

+ 1 Years + 6 Months

Employee On Internal Project

24 Years

Employee/ Trainee

23 Years

(Company)

+ 2 Years

Employee

26 Years

Trained Employee

23 Years

(Company)

+ 6 Months

© COGNIZANT DEP 2015

Challenges & Gaps

Availability of

right resources

Soft-skill

Language - ComEx

Quality of

Exposure

Lack of Agility Un-employed

Workforce

Increased

Cost Vs Value

© COGNIZANT DEP 2015

Pillars of internal operations of services

People PlatformProcess

© COGNIZANT DEP 2015

Policy

Trends

Roles

Opportunities

Skills

Industry

University

Products & Platforms

GovernmentStudents

Policies

CostKnowledge

GrowthInnovation

Digital Economy

COLLABORATION

Industry University GovernmentProduct

Partners

Digital Economy

© COGNIZANT DEP 2015