soirée passion

THE ONE-YEAR ANNIVERSARY OF FRANCEPASSIONMAGAZINE.COM#FRANCEPASSION

A TOAST TO FRENCH DECADENCEWEDNESDAY, NOVEMBER 20AT THE FRENCH INSTITUTE ALLIANCE FRANCAISE (FIAF)

The Party

JOURNALISTSNew York Times USA Today CosmopolitanElleTravel + Leisure Blackbook GadlingSeventeen

The Attendees

LUXURY BRAND REPRESENTATIVESMauboussinHermesLongchampHarry Winston

PROFESSIONALS Rail EuropeAir France Quintessentially TravelUbifranceFrench American Chamber of Commerce

FIAF YOUNG PATRON MEMBERS The French Institute Alliance Francaise’s group of young, wealthy Francophiles

120 guests attended the party, among them:

3 kakemonos were displayed at the event to promote the website and our partners.

Logo Visibility Kakemonos

500 postcards were distributed to the guests and attendees of FIAF’s

Logo Visibility Postcards

BACK OF POSTCARD

FRONT OF POSTCARD

The Art of Sex & Seduction talk series

During the party, our guests posted photos on Instagram with #FrancePassion, which automatically entered them for a prize giveaway. This produced over 66,000 impressions and 579 likes in total.

Social Media | Instagram

Social Media | Twitter

Thanks to our social engagement throughout the event, we reached 140,839 accounts with 179,322 impressions.

Social Media | Tweets

A post in Bohemian Trails ; 2,226 followers Vivienne Gucwa shared the party with her +350,000 FB followers

Social Media | Facebook

Posted by Mickela Mallozzi, to 1,407 Twitter and 587 Vine followers: Producer/Host of Bare Feet™ Web Series - 'Experiencing the world, one #dance  at a time!' Featured in @NYTimes @Travelocity@TravelandEscape @AFARmedia #travel

Social Media | Vine

https://vine.co/v/hFJrQghn93T

We are sorry you could not join us!Sent to 550 persons

Eblasts

Thank youSent to 87 attendees

Thank you for your participation.