soirée passion
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THE ONE-YEAR ANNIVERSARY OF FRANCEPASSIONMAGAZINE.COM#FRANCEPASSION
A TOAST TO FRENCH DECADENCEWEDNESDAY, NOVEMBER 20AT THE FRENCH INSTITUTE ALLIANCE FRANCAISE (FIAF)
The Party
JOURNALISTSNew York Times USA Today CosmopolitanElleTravel + Leisure Blackbook GadlingSeventeen
The Attendees
LUXURY BRAND REPRESENTATIVESMauboussinHermesLongchampHarry Winston
PROFESSIONALS Rail EuropeAir France Quintessentially TravelUbifranceFrench American Chamber of Commerce
FIAF YOUNG PATRON MEMBERS The French Institute Alliance Francaise’s group of young, wealthy Francophiles
120 guests attended the party, among them:
3 kakemonos were displayed at the event to promote the website and our partners.
Logo Visibility Kakemonos
500 postcards were distributed to the guests and attendees of FIAF’s
Logo Visibility Postcards
BACK OF POSTCARD
FRONT OF POSTCARD
The Art of Sex & Seduction talk series
During the party, our guests posted photos on Instagram with #FrancePassion, which automatically entered them for a prize giveaway. This produced over 66,000 impressions and 579 likes in total.
Social Media | Instagram
Social Media | Twitter
Thanks to our social engagement throughout the event, we reached 140,839 accounts with 179,322 impressions.
Social Media | Tweets
A post in Bohemian Trails ; 2,226 followers Vivienne Gucwa shared the party with her +350,000 FB followers
Social Media | Facebook
Posted by Mickela Mallozzi, to 1,407 Twitter and 587 Vine followers: Producer/Host of Bare Feet™ Web Series - 'Experiencing the world, one #dance at a time!' Featured in @NYTimes @Travelocity@TravelandEscape @AFARmedia #travel
Social Media | Vine
https://vine.co/v/hFJrQghn93T
We are sorry you could not join us!Sent to 550 persons
Eblasts
Thank youSent to 87 attendees
Thank you for your participation.