social media barometer 2012

Post on 14-Dec-2014

611 Views

Category:

Technology

1 Downloads

Preview:

Click to see full reader

DESCRIPTION

 

TRANSCRIPT

Social Media Barometer

Martin WaxmanFebruary 25, 2012

© 2012 Martin Waxman. All rights Reserved.

Good to meet you IRL

@martinwaxman

Measuring atmospheric pressure

…brought to you by Google

1. The new generation gap

2. You’ve been pinned

3. Search me

4. Are we there yet?

5. New media company

6. Digital first

Barometer1. Generation gap – 35 is the new dividing line2. You’ve been pinned – interest-based versus

social-based communities3. Search me – social search…is it the end of

serendipity? 4. Are we there yet – mobile means our world…

to go5. New media companies– we’re the

programmers but we don’t get paid6. Digital first – media’s adapting. PR can no

longer sit idly by…

Contact: Martin Waxman martinwaxman@gmail.com

Blog: myPALETTETwitter: @martinwaxman

Inside PR

top related