sales report book - counterpoint
Post on 21-Jan-2022
3 Views
Preview:
TRANSCRIPT
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 2
Sales Reports
Avails and Inventory Management
6-Month Avails .......................................................................... 4
Actual Comparisons ..................................................................5
Advertiser Units Ordered........................................................... 6
Airing Vehicle Inventory ......................................................... 8-9
Avails .................................................................................10-11
Avails Combo ..........................................................................12
Event and Sports Avails ...........................................................28
Locked Avails ..........................................................................30
Network-Station .......................................................................32
Oversold ..................................................................................35
Product Protection ...................................................................36
Quarterly Booked Spots ...........................................................37
Split Network Avails .................................................................44
Revenue and Comparison Reports
Billed and Booked ...............................................................18-19
Billed and Booked Recap ................................................ ....22-23
Multimedia Billed and Booked .............................................. ....31
NTR Billed & Booked ..............................................................33
NTR Recap.......................................................................... ....34
Revenue on the Books ............................................................38
Sales Placement ......................................................................43
Spot Sales ...............................................................................47
Tie-Out ....................................................................................48
Commissions
Billed and Booked Commissions .......................................... ....20
Sales Commissions on Billing .............................................. ....40
Sales Commissions on Collections ...................................... ....41
Pacing Reports
Advertiser Variance .................................................................. 7
Billed and Booked Comparisons .......................................... ....21
Custom Revenue .....................................................................25
Sales Comparison ...................................................................42
Average Rate
Average 30” Unit Rate ........................................................13-14
Average Rate Comparison .......................................................15
Average Spot Price Comparison ..............................................16
Average Spot Prices………………….………….………………...17
Hi-Lo Spot Rates .....................................................................29
Spot Price Ranking ..................................................................46
Sales Activity
Business Booked by Advertiser ................................................24
Daily Sales Activity by Contract ................................................26
Daily Sales Activity by Month ...................................................27
Sales Breakout ........................................................................39
Spot Business Booked .............................................................45
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 3
Sales Reports
Avails and Inventory Management
Sales Activity (continued)
Upfront/Scatter ........................................................................49
Weekly Sales Activity ..........................................................50-51
Proposal XML Activity Log .......................................................52
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 4
Sales Reports
The 6-Month Avails report
gathers avail information for
all vehicles from a program
that runs at a designated
time automatically in the
background. A special setup
outside of the Traffic System
is required to run this re-
port., please contact sup-
port@counterpoint.net for
assistance.
It condenses the avails for
all vehicles for a six month
period across one page.
The report can be generated
for Vehicles, or for Standard
Packages. When running
the report for Standard
Packages, the avails of the
hidden lines are calculated
and listed by individual vehi-
cles or dayparts, and there
is an option of only showing
those dayparts that contain
‘Book Into’ avails.
6-Month Avails
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 5
Sales Reports
This report gathers up to 4
years of sales actuals for
each or all salesperson and/
or each or all vehicles. It
compares the dollars
against the first or ‘base
year’.
For contracts containing
multiple salespeople, the
actuals are divided accord-
ing to the commission split.
The report can be generat-
ed by a corporate or stand-
ard broadcast month.
Actual Comparison
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 6
Sales Reports
Advertiser Units
Ordered
This report lists all advertis-
ers that have purchased
inventory for the selective
vehicle(s).
This report displays 13
weeks of information from
the start date entered.
When reporting package
information, airing lines are
used.
You can select the types of
contracts to include, wheth-
er to include or exclude
spot rates, show spot or
unit counts, and dollars can
be reported by gross, net,
or net-net figures. If appli-
cable, acquisition commis-
sions are deducted in net-
net figures.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 7
Sales Reports
The Advertiser Variance
report compares advertiser
dollars from last year to this
year by quarter or week.
For each advertiser, the
previous and current year’s
actuals are displayed, as
well as its percent of vari-
ance from the previous
year.
The report can be generat-
ed based on a corporate or
calendar month, and can
include or exclude NTR
and/or Hard Cost items.
Advertiser Variance
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 8
Sales Reports
The Airing Vehicle Invento-
ry report looks at the Selling
to Airing links to produce
inventory totals for airing
vehicles based on their
selling vehicle counterparts.
The report is generated as
of an entered date (the date
will be backed up to the last
Monday if all days are
checked), and can be run
for selective or all vehicles
and all or selective avail
names (if there is a discrep-
ancy with avail names
between the selling and
airing vehicles, that avail
will be excluded)
Inventory can be displayed
for M-F, Saturday, and/or
Sunday (the same way in
which links are defined).
Airing Vehicle Inventory
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 9
Sales Reports
The Airing Vehicle Invento-
ry report has an option to
display selling vehicle
inventory along with airing
inventory.
If checked, an additional
option to show discrepan-
cies only appears. This
option compares the total
airing inventory for the
week against the total
selling inventory for the
week. If the values differ,
the airing will display.
Airing Vehicle Inventory
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 10
Sales Reports
Avails
The Avails report produc-
es a listing of the available
inventory per week for
selected vehicles from a
selected start date.
This report can be run to
include the following
information: “Avails,”
which shows the available
number of spots (above),
“Inventory” shows weekly
inventory totals (below),
“Sold” shows the number
of spots sold (next page),
“% Sold” shows the
inventory% sold (next
page).
In addition, the user can
choose to include, ex-
clude, or show reservation
spots separately.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 11
Sales Reports
Avails
The “Sold” option of the
Avails report shows the
number of units or spots
sold (above).
The “% Sold” shows the
percentage of the invento-
ry that has been sold
weekly (below).
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 12
Sales Reports
Avails Combo
This report combines data
from 6 other reports: Inven-
tory, Sold Unit, Sold Avails,
Percent Sold, Percent Avail-
able, and Avg Spot Prices.
This report can also be run
in the past for sellout and
revenue.
Daily information is printed
for each daypart (above).
The Weekly option (below)
prints avail totals by week.
The avails are calculated
based on highlighted spot
lengths and can equalize :30
and :60 second spots (a
question must be answered
in Site Options to do so).
When used, a 5th column of
the report will show the
equalized counts. For exam-
ple, if there are four :30
second spots sold, and
Equalize by 60 is selected,
the E60 column will show 2.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 13
Sales Reports
Average 30” Unit
Rate by Month
This report produces a list of
the average rate per adver-
tiser (detail version) for the
selected vehicles by month,
as well as an overall aver-
age rate for each daypart
and vehicle for the selected
date range.
The 30” Unit Rate (average
rate) is calculated by
dividing the $ Total by the
number of 30” Unit Spots,
where a 60 second spot
counts as two units, a 90
second spot counts as three
units, and so on. The
number of spots is also
displayed, which is a count
of the number of spots
regardless of spot length.
The detail and summary
versions are pictured. This
report can be run by Gross,
Net, and T-Net.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 14
Sales Reports
Average 30” Unit
Rate by Week
This report produces a list
of the average rate per
advertiser (detail version)
for the selected vehicles by
week, as well as an overall
average rate for each
daypart and vehicle for the
selected date range.
The 30” Unit Rate (average
rate) is calculated by divid-
ing the $ Total by the
number of 30” Unit Spots,
where a 60 second spot
counts as two units, a 90
second spot counts as
three units, and so on. The
number of spots is also
displayed, which is a count
of the number of spots
regardless of spot length.
The detail and summary
versions are pictured. This
report can be run by Gross,
Net, and T-Net.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 15
Sales Reports
Shows the average
spot rate for each
vehicle for each year
using the actual spot
price, and either shows
the percent difference
when compared to the
rate card at the time of
order entry or it shows
the average rate using
the proposal price.
When calculating the
average, each 30
second (or less) spot
counts as 1 unit, a 60
second spot counts as 2
units, and so on, and any
fraction of that counts as 1
unit. The total cost for the
entire year is added, then
divided by the number of
units, to get the average
rate.
Average Rate
Comparison
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 16
Sales Reports
Lists the average price
(using the actual spot
price) for each year by
vehicle for either 30 and
60 second spots only,
or for all spot lengths.
The total is arrived at
using the actual spot
price to calculate the
total dollars, then
dividing it by the total
number of ordered
spots.
Average Spot Price
Comparison
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 17
Sales Reports
This produces a list of the
average 30 and/or 60
second spot prices per
vehicle (above) or salesper-
son (below) by week or
month ( 13 weeks or one
year respectively), based on
a Monday start date.
The report can be generated
based on a specific or all
contracts. The user can
choose to include or exclude
trade, No Charge, Direct
Response, Per Inquiry,
Holds, or Orders. When
reporting Package infor-
mation, hidden lies are
used.
Revenue can be reported in
gross, net, or net-net fig-
ures.
Average Spot Prices
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 18
Sales Reports
Billed and Booked
This produces a report of the
entire year’s advertising
dollars.
Past months’ totals are
obtained from billing, while
future months’ are obtained
from business on the books.
Totals for advertisers,
salespeople, vehicles, and
owners, can be seen at three
levels of detail: Contract,
Advertiser, and Summary.
Revenue can be reported in
gross, net, or net-net figures.
If applicable, acquisition
commissions are deducted in
net-net figures.
You can also enter a pacing
date for sales comparisons.
Invoice Adjustments will not
be included until the month
of their transaction date has
been billed.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 19
Sales Reports
Billed and Booked
Summary This produces a summary
of the entire year’s advertis-
ing dollars.
Past months’ totals are ob-
tained from billing, while fu-
ture months’ are obtained
from business on the
books.
Totals for advertisers,
salespeople, vehicles, and
owners, can be seen at
three levels of detail: Con-
tract, Advertiser, and Sum-
mary.
The report can be sorted by
Advertiser, Agency, Owner,
Salesperson, or Vehicle.
Revenue can be reported in
gross, net, or net-net fig-
ures.
You can also enter a pacing
date for sales comparisons.
Invoice Adjustments will not
be included until the month
of their transaction date has
been billed.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 20
Sales Reports
This shows commissions
received historically by
salespeople, and projects
future commissions based
on business on the books.
The orders on books, net,
and commission earned is
shown for each salesperson
for each month.
You can choose the types of
contracts to include, and
whether to calculate com-
missions based on package
or hidden (airing) lines.
Billed and Booked
Commissions
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 21
Sales Reports
This report compares up to
12 months of revenue to last
year’s, based on a broad-
cast, corporate or standard
calendar.
The report defaults to Using
the Sales Source as the
Major sort. If you select a
vehicle group Sales Source,
as the Major Sort, budget
totals are calculated and
displayed. You can highlight
political revenue.
In addition to the monthly
sales, budget and % of
budget, YTD Sales are
totaled for each month.
Budget YTD Sales is a
cumulative budget total and
the overall % Budget YTD
Sales shows the cumulative
% of budget met for the
period.
Gross, Net, or Net-Net
revenue figures can be
displayed. If applicable,
acquisition commissions are
deducted in net-net figures.
Billed and Booked
Comparisons
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 22
Sales Reports
Billed and Booked
Recap by Vehicle
This report can be
generated by corporate or
standard month, with
revenue reported in gross,
net, or net-net figures
broken out by sales source
for a 12 month period
breaking out commission v
direct dollars. If applicable,
acquisition commissions
are deducted in net-net
figures.
When requested by
corporate month, all
revenue figures come from
business on books, when
requested by standard
broadcast month, historical
figures will come from the
billing and future revenue
is from the business on
books.
The NTR revenue is listed
by each NTR item that has
revenue defined for it.
The report can be run in
detail (above) or summary
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 23
Sales Reports
Billed and Booked Recap
by Sales Source
This report can be generat-
ed by corporate or stand-
ard month, with revenue
reported in gross, net, or
net-net figures broken out
by sales source for a 12
month period breaking out
commission v direct dol-
lars.
When requested by corpo-
rate month, all revenue fig-
ures come from business
on books, when requested
by standard broadcast
month, historical figures will
come from the billing and
future revenue is from the
business on books.
You can select the types of
orders to include/exclude
from the report.
The NTR revenue is listed
by each NTR item that has
revenue defined for it.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 24
Sales Reports
Business Booked
by Advertiser
This produces a dollar
projection by advertiser,
salesperson, or vehicle
from the date selected for
the contract(s) selected.
The weekly version shows
13 weeks, and the monthly
version shows 12 months.
Revenue can be shown in
gross, net, or net-net fig-
ures, and the report can be
generated on a week,
standard month, or corpo-
rate month.
You can choose to include
Orders and/or Holds.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 25
Sales Reports
Custom Revenue
This produces a pacing
report based on selected
revenue sets. All data is
obtained from contracts
where the entered date is
equal or prior to the effective
date entered by the user,
and the contract contains
one of the revenue sets
selected, and falls within the
year and quarters requested.
Detail lines includes the
advertiser and product,
revenue set description, and
four quarters of gross reve-
nue, as well as the total of
the four quarters.
PSA, Promo and 100% trade
contracts are ignored, while
scheduled and unscheduled
holds are included.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 26
Sales Reports
Daily Sales Activity by
Contract
This report lists all order
activity within a specific
date range, and shows all
new activity, as well as
increases and decreases in
dollars.
Any comments entered in
the Change Reason field in
the order screen will be
displayed.
The report can be sorted
alphabetically by advertiser
or sales office. And can be
generated with gross or net
dollars.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 27
Sales Reports
Daily Sales Activity
by Month
This report lists all order
activity within a specific
date range broken out by
monthly totals based on the
original entry date or the
date the contract was
modified. The report can be
generated by a calendar or
standard broadcast month.
Data can be sorted a varie-
ty of ways, and can include
or exclude Air Time, NTR,
and Hard Cost revenue, in
gross or net dollars.
The detail version (above)
shows the advertiser,
contract number, sales
office, monthly totals bro-
ken out, and an extended
total.
The summary version
(below) shows monthly
totals by sales office and
market.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 28
Sales Reports
Event and Sports Avails
This is an avails report
specifically for events that
includes inventory, sellout,
and availability, and high-
lights up to five user defined
spot lengths for a user
defined date span.
In addition, percentages of
sold and available inventory
are calculated, as well as
the average :30 second unit
rate.
Information is broken out by
avail names.
You can select the types of
contracts and event status-
es to be included in the
calculations, and can
choose to show Avails and/
or Multimedia only.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 29
Sales Reports
This report helps to deter-
mine the lowest and highest
unit rates charged for a
given period of time
(generally 45 or 60 days).
The report shows unit rates
by daypart within a vehicle.
The detail version (above)
breaks out revenue by
contract, showing the
number of spots ordered per
vehicle and daypart, and
their rate, while the sum-
mary shows (below) totals
the average rate by vehicle
and daypart.
The Hi-Lo Spot Rate report
is very useful in determining
political rates for a season.
Hi-Lo Spot Rate
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 30
Sales Reports
The Locked Avails report
produces a comprehensive
list of all locked spots and
avails by vehicle, date, and
time.
The locked avails are gener-
ated based on a user deter-
mined date range.
Locked Avails
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 31
Sales Reports
MultiMedia
Billed & Booked
The report produces 12
months of past and future
net or gross Multimedia
dollars.
Past revenue is taken from
billing, and future revenue is
pulled from business on
books.
The report can sort by
various multimedia types,
advertiser, agency, owner,
salesperson, or vehicle, and
totals can be reported by
contract, advertiser, or
summarized.
The report can be generat-
ed on a corporate or stand-
ard broadcast month, and
for a specific contract, or all
contracts.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 32
Sales Reports
Network-Station
This report tracks spots
purchased from a station by
the network, and the
amount of inventory the
network has used on that
station within a specified
date span.
This only works with Rep
vehicles, and bases its
calculations on the terms
defined in the Vehi-
cle>Options>Barter screen.
You can select the types of
contracts to include, and
can sort by advertiser,
contract, or vehicle.
Totals can be shown in
gross or net figures and in
detail or summarized.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 33
Sales Reports
NTR Billed and
Booked
This report generates NTR
revenue for a 12 month
period with quarterly and
annual totals.
For standard broadcast
reporting, past revenue is
pulled from billing (from
invoices and adjustments),
while future revenue is
pulled from business on
books. Corporate reporting
only pulls invoice adjust-
ments for past months, all
other revenue( past and
future) comes from busi-
ness on books.
The report can be generat-
ed by gross or net figures,
and can be sorted by adver-
tiser, Agency, NTR Type,
Owner, Salesperson, or
vehicle and totaled by
contract/advertiser (above),
or summarized by advertis-
er (below).
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 34
Sales Reports
This report is used to verify
NTR data is entered cor-
rectly and fulfilled properly.
The information is request-
ed by the scheduled bill
date, and can be sorted by
advertiser, NTR type,
schedule bill date, salesper-
son or vehicle. Other selec-
tivity includes billed, un-
billed or both, and the report
has the ability to skip to a
new page for each new
group (advertiser, NTR
type, etc.).
You can choose whether or
not to include the NTR de-
scription on a separate line,
as well as including or ex-
cluding Hard Cost items
and displaying acquisition
costs.
NTR Recap
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 35
Sales Reports
The Oversold report shows
inventory sold and how
much is left to sell.
You can choose to show
specific days, or all days
and the spot lengths to be
displayed, as well as the
types of contracts and spots
to be included or excluded.
The original inventory, time
sold, time missed, percent
sellout, and time remaining
is shown for each vehicle
and daypart. Times sold are
sorted by Fixed times,
sponsor, Daypart, or ROS,
and is sorted by time within
week, or week within time,
and totaled by Day (above)
or Week (below).
Oversold
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 36
Sales Reports
This report produces a list of
all product protection counts
by base daypart for each
vehicle.
Totals are shown by vehicle
or daypart and can be
sorted by top down (most
common) (above) or in
alphabetical order (below).
You can select the start date
and amount of weeks to
display, as well as the types
of contracts and spots to
include/exclude from the
report.
Product Protection
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 37
Sales Reports
Quarterly Booked
Spots
The Quarterly Booked Spots
report shows all spots for a
13 weeks period in the
vehicles where they will air
as a result of all moves and/
or swaps. Also shown are
missed spots and remaining
avails.
The report can be generated
for a specified start date and
week span, and you can
choose the types of con-
tracts to be included or
excluded.
Rates and Selling vehicles
can be suppressed if de-
sired. The report can show
data at the start if the 13
week quarter or by the start
date entered.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 38
Sales Reports
Revenue on the
Books
This reports revenue from all
revenue sources: air time
contracts, NTR and Rep, by
gross or net figures.
Periods can be obtained for
up to 13 weeks, standard
months, and calendar or
corporate months (up to one
year) with totals shown by
contract, advertiser (above),
or summarized (below).
Data can be sorted up to
three ways, by Advertiser,
Agency, Business Category,
Product Protection, Sales-
person, or vehicles with
page skip options.
Dormant vehicles are
included (if running by the
vehicle selection, all vehicles
must be selected to include
dormant).
You can select the types of
orders to include and to
show Rep adjustments only.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 39
Sales Reports
Sales Breakout
Sales Breakout report
produces up to 12 months of
gross or net figures from all
sources on the books, with
revenue breakouts for
categories such as cash/
trade, air time/NTR, sales
origin, agency/trade, and
new v renewal business.
The report can be generated
by broadcast, corporate or
calendar year.
Dollars are totaled by
contract, advertiser, or
summarized (bottom sam-
ple).
Cash can been broken out
by vehicle (middle sample),
or all vehicles can be
combined (top sample).
If All Vehicles are selected,
dormant vehicles will be
included in the report.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 40
Sales Reports
This report shows commis-
sions earned by each
salesperson based on
Billing, with separate
columns for merchandising
and promotions revenue,
for the month and year
entered. Commissions can
be calculated using a
corporate or standard
broadcast calendar, and air
time, NTR, hard cost,
political, and acquisition
costs can all be included or
excluded in the totals.
If applicable, a column
listing bonus commissions
for new and/or increased
sales can be included. The
detail version (shown here)
details each contract, while
the summary version shows
advertiser totals for each
salesperson.
Sales Commissions
on Billing
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 41
Sales Reports
Shows the commissions
earned by salesperson
based on Collections. This
report can only be used
with the commissions
setting “A/E” or by
“Contract”.
It can be run separately for
Cash, Trade, Merchandis-
ing, and Promotions, with
options to include or
exclude payments to
invoices, payments on
account, and journal
entries, for Air Time and/or
NTR, and for receivables,
history, or both.
There is a contract detail
version available (pictured
here), and a transaction
detail version available that
shows one row for each
transaction.
Sales Commissions
on Collections
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 42
Sales Reports
Sales Comparison
This compares sales from
the current year to the year
prior for the same period,
highlighting dollar and
percentage differences.
Totals are seen by advertis-
er or summary for a specific
contract(s). The report can
sort a specified number of
top advertisers (using Top
Down), and can display
dollars in gross, net, or net-
net revenue. If applicable,
acquisition commissions are
deducted in net-net figures.
You can select the types of
contracts and spots to
include, and whether to
include information for a
specified month only, or the
entire previous year.
This report can be run by
advertiser, salesperson,
product protection, business
category, or agency, and
can separate political
revenue.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 43
Sales Reports
Sales Placement
The Sales Placement re-
port lists up to 12 months
of gross, net, or net-net
revenue figures for all
sources, highlighting new
business. Revenue is bro-
ken out by Sales Source,
Cash, Trade, Hard Cost,
AirTime, NTR, Sales
Origin, Agency v Direct,
and New v Renewal busi-
ness.
Revenue is reported by
Standard , Corporate, or
Calendar month. Air time
spot revenue is based on
where the spot is sched-
uled, Rep and NTR reve-
nue is obtained from the
contract.
There are three questions
in Site Options that must
be answered that affect the
way revenue is calculated
and rolled over between
years.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 44
Sales Reports
Split Network Avails
This report shows unsold
portions of regional/network
buys to other advertisers.
Percentages are based
on :30 second spot audi-
ences, i.e. one :30 = 100%,
so an unsold 2 unit/:60
break would equal 400%
total audience. Inventory is
based on the seconds of
each break, not the amount
of units, i.e. 2/:90 = 3 :30
second spots.
The report displays Monday
- Sunday, with a Monday
start date. Percentage of
partial buys are shown in
red italics.
The user enters a start date
and number of weeks to be
displayed, and selects the
type(s) of contracts and
spots to be included in the
calculations.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 45
Sales Reports
Spot Business
Booked
The Spot Business Booked
report can be generated by
Broadcast Calendar, Calen-
dar Month, or Corporate
Calendar, showing revenue
by gross or net.
Information can be sorted
by Advertiser, Agency,
Salesperson, or vehicles,
and can also sort by vehicle
groups: Participants, Sub-
Total, Market, Format,
Research, or Sub-
Company.
Revenue is reported where
the spots actually aired not
where they were ordered,
and can include or exclude
adjustments.
You can select the types of
contracts and spots to be
included as well as whether
to show NTR and Hard
Cost items.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 46
Sales Reports
Spot Price
Ranking
The Spot Price Ranking
Report (Sales Category)
Shows the average 30”
spots categorized by Vehi-
cle,
Daypart, Advertiser, Inven-
tory and Revenue, is used
to analyze pricing.
You have the option to
include/exclude contract
and spot types.
The type of top down sort
selected appears in red in
the header.
Revenue can be totaled by
vehicles or dayparts, and
shown in Gross, Net, or Net
-Net figures.
The report can be generat-
ed for one or all contracts.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 47
Sales Reports
Spot Sales
Spot Sales lists revenue
totals by net or net-net , for
the selected dates and
times, by vehicle.
This report can be run to
show subtotals by advertis-
er, by date, or with no
subtotals. It can be run for a
specific day(s), or the entire
week, and can include/
exclude certain contract and
spot types.
Dollars are based on or-
dered, aired, or as aired for
package buys. Inventory can
be shown by spot or unit
counts.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 48
Sales Reports
Tie-Out
This report compares
budgets to orders on the
books, by sales office or
vehicle, and includes
commission splits between
sales offices, for one year.
The report can be run based
on a corporate or standard
broadcast calendar, and can
include or exclude NTR and/
or Hard Cost dollars.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 49
Sales Reports
Upfront/Scatter
This report calculates the
performance of each sales
office for all upfront and
scatter orders, by new and
return business, based on
Revenue Sets.
Detail lines include adver-
tiser/product, all split
information (salesperson, %
split, and office), and
quarterly and annual totals.
The report can be generat-
ed on a corporate or stand-
ard broadcast calendar, and
can include or exclude
salesperson totals, NTR,
and/or Hard Cost dollars.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 50
Sales Reports
Weekly Sales Activity
by Month
This reports shows any
modifications, increases and/
or decreases to previously
existing contracts, or new
contracts made within a
selected week for a twelve
month period.
Modifications are reflected by
increases and decreases
from the previous week.
The report can be generated
by advertiser, agency, demo,
or vehicle, and can be
generated based on a
corporate or standard broad-
cast calendar, with revenue
reporting in gross or net
figures.
The user can chose to
include or exclude Airtime,
NTR, and/or Hard Cost
dollars, show new activity
only, and include vehicle
subtotals.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 51
Sales Reports
Weekly Sales Activity
by Quarter
This reports any modifica-
tions, increases and/or
decreases to previously
existing contracts, or new
contracts made within a
selected week for the
selected quarter.
Modifications are reflected
by increases and decreases
from the previous week by a
quarterly period.
Amounts are broken out by
contract and summarized in
a grand total on the final
page, by gross or net.
Counterpoint Software and are registered trademarks of Counterpoint Software, Inc. Copyright 1992-2014 Counterpoint Software. All rights reserved. (801) 52
Sales Reports
Proposal XML Activity
Log
This report lists contracts with
vehicles set to send the
Station XML export to Wide
Orbit.
Selectivity options include the
ability to display only the
latest revision or all revisions,
and whether to include sent
contracts, not sent contracts,
or both.
top related