research into trailers
Post on 24-May-2015
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Research into Trailers By Claudia Titterton
Music & videos in trailer process accomplished 2 things
1. Get more information across 2. Hide the flaws more easily.
Fast cutting - reached extreme the old fashioned method of letting trailer quietly unfold more dramatically than information overload.
Most dramatic impact: 1. Uses understated title cards instead of
same voice-of-god announcer.2. Eternal singing voice instead of blaring
rock music or exaggerated fanfare or full orchestra.
In general trailers are louder now than ever, MPAA passed a sound rule putting cap on max volume or trailers.
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