nonprofit data: what to visualize

NONPROFITS AND DATA: WORTH 1,000 WORDSWHAT TO VISUALIZE

Kurt  Voelker,  CTO,  Forum  One  Communica5ons

@kvoelker

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HI! IT’S NICE TO MEET YOU.

TODAY’S TALK

•Why  Data?     The  Data  Impera5ve

•What  Data?     3  Data  Pillars  You  Should  Visualize

•How  Data?     3  Ways  Put  That  Data  to  Work

•Get  Started!     Steps  to  Get  You  on  Your  Way

WHY DATA?THE DATA IMPERATIVE

YOU HAVE LOTS OF DATA

TODAY, DATA MATTERS

Accountability

Transparency

Collabora5on

Policy  Decisions

Public  Opinion

Media  AMen5on

None  of  us  will  solve  the  problems  we  are  working  on  by  ourselves.

Increased  distribu5on  of  your  data  accelerates  the  pace  of  change.

WHAT DATA?3 DATA PILLARS TO VISUALIZE

FINANCIAL DATA

We  can  make  smarter  business  decisions  with  our  financial  data.

PROJECT & OUTCOME DATA

We  can  use  project  &  outcome  data  to  understand  our  own  work  beMer.

We  can  use  project  &  outcome  data  to  inform  our  sector.

We  can  use  project  &  outcome  data  inspire  ac5on.

RESEARCH & ANALYSIS DATA

We  can  make  an  impact  with  our  research  &  analysis  data.

So,  what’s  the  tweetable  version?

Despite  financial  and  demographic  challenges,  some  school  districts  are  

succeeding.

We  can  produce  smarter  decisions  with  our  research  data.

http://www.countyhealthrankings.org/

We  can  solve  problems  with  our  research  data.

HOW DATA?3 WAYS TO PUT THAT DATA TO WORK

1. TELL A STORY

2. ENRICH IT WITH INTERACTION

3. DISTRIBUTE IT, OPENLY

9 PRINCIPLES FOR OPEN DATA1.Complete

2.Primary

3.Timely

4.Accessible

5.Machine  processable

6.Non-­‐discriminatory

7.Non-­‐proprietary

8.License-­‐free

9.Permanent

GET STARTED!STEPS TO GET YOU ON YOUR WAY

1. IDENTIFY YOUR AUDIENCES

2. IDENTIFY WHAT MOTIVATES THEM

3. INSPIRE YOUR TEAM

research communications program development all

Inspiration Selector

This week the web team will inspire which department?

!Get!your!! folks!inspired.!

4. PUT THE RIGHT PLAYERS TOGETHER

story&teller&&&visual&designer&

engineer&

Compelling&Online&Data&Story&

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A CHALLENGE TO YOU:THE /DATA STARTER KIT

www.mywebsite.org/aboutwww.mywebsite.org/publicationswww.mywebsite.org/programswww.mywebsite.org/blog

www.mywebsite.org/aboutwww.mywebsite.org/publicationswww.mywebsite.org/programswww.mywebsite.org/blogwww.mywebsite.org/data

SO WHAT DOES MY /DATA HAVE IN IT?

SIMPLE USAGE INSTRUCTIONSEncouraging WordsRestrictions & Terms

A CATALOGUEConsolidated List of Available Data Sets

Searchable & FilterableHINT: Start small

SELECT HIGH VALUE DATAFeatured data sets, viz, charts, or apps

DEVELOPER/RESEARCHER INSTRUCTIONSHow to access

Words of EncouragementAvailable tools

Links to what others have done

HINT: Don’t worry if you don’t have a big rich API, get the enouraging words up there.

SUMMING UP

•Why  Data?     The  Data  Impera5ve

•What  Data?     3  Data  Pillars  You  Should  Visualize

•How  Data?     3  Ways  Put  That  Data  to  Work

•Get  Started!     Steps  to  Get  You  on  Your  Way

THANKS!@KVOELKER@FORUMONE