music & media: fans first!

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Fans first

Thursday, October 21, 2010

erwin blomwww.erwinblom.nl

@erwblo

Thursday, October 21, 2010

Why social media?

Thursday, October 21, 2010

5 reasons

Thursday, October 21, 2010

But first

Thursday, October 21, 2010

What? Social media?

Thursday, October 21, 2010

Feeding the passion

Thursday, October 21, 2010

Bringing people together

Thursday, October 21, 2010

Sharing passion, problem, goal

Thursday, October 21, 2010

Where?How?

Thursday, October 21, 2010

WordpressBLO

TwitterFacebook SiteForum

Mailchimp

MySpaceSoundcloud

Partyflock BandcampThursday, October 21, 2010

Fans first

Thursday, October 21, 2010

They can be your R&D

departmentThursday, October 21, 2010

Labels, clubs, agencies: they can be your eyes and ears when looking for new talent

Artists: early on, they can give you clues for (dancefloor) ‘hits’. What works, what doesn’t?

Thursday, October 21, 2010

3FM: Social media monitoring for up and coming talent

Thursday, October 21, 2010

They can be your p.r. company

Thursday, October 21, 2010

Every tweet, every comment, every Facebook-entry is a peer to peer review

Thursday, October 21, 2010

What friends say has valueThursday, October 21, 2010

They can be your media

Thursday, October 21, 2010

Every Flickr-photo, every YouTube-movie, every SoundCloud-mix is a way of distributing your story

Thursday, October 21, 2010

Flickr packed with Sensation BlackThursday, October 21, 2010

More than 5000 Sensation Black video’s on YouTube

Thursday, October 21, 2010

With MobyNow Ilse de Lange aggregates the social web and gets 5000 pieces of content a month and

sees a 700% increase of trafficThursday, October 21, 2010

They can be your salesforce

Thursday, October 21, 2010

Make them part of your distribution channel. Let them help you sell!

Thursday, October 21, 2010

Your fans can be your best salespeople. Thursday, October 21, 2010

They can be your customers

Thursday, October 21, 2010

When you are close, they will be there when you need them. Music, gigs, merchandise.

Thursday, October 21, 2010

When you have more than 50.000 followersThursday, October 21, 2010

They can help you get to number one! Thursday, October 21, 2010

But only if you

Thursday, October 21, 2010

Get to know them

Thursday, October 21, 2010

Interact

Thursday, October 21, 2010

Make them special

Thursday, October 21, 2010

Give them content to share

Thursday, October 21, 2010

Use the content they share

Thursday, October 21, 2010

Do a little for them and they’ll do a lot for you

Thursday, October 21, 2010

Fans first

Thursday, October 21, 2010

erwin blomwww.erwinblom.nl

@erwblo

Thursday, October 21, 2010

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