mr. raheel khan
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Raheel KhanBusiness Development Manager, BAT SAP MENA
May 2011
4 Exabytesof unique information
in 2011
Access Internet with
Handset
70%
>500 Million members
>1,000 + Regulations
3
App Enabled Devices Are Everywhere
App Enabled Devices Are Everywhere
The Enterprise Has Embraced Tablets
The Enterprise Has Embraced Tablets
Changing How Business Is Done
Changing How Business Is Done
377m smartphones and app enabled devices will be shipped in 2011. 2012 will see 462m, outpacing PC shipments.1
Non-PC devices are not replacing PCs, but are expanding the market.1
Apple COO claimed 65% of Fortune 100 firms were deploying iPads or piloting projects. ‘I’ve never seen an adoption like this…the Enterprise is historically much slower moving on adoption.
Most firms see the iPad as a laptop replacement, but the real impact will come from substituting for clipboard & paper, or as a technology tool where nothing was available before.2
Organizations are using tablets for not just email and internet, but customer presentations and sales support
Industries are changing how businesses sell – pharmaceutical companies, consumer products.
The Mobility Revolution
1 – IDC Forecast
2 – Forrester Research
3 – Gartner and Forrester Analyst Calls
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Typical Challenges For Mobile Workers
Often Disconnected from the enterprise, yet still need to make time-critical decisions
Difficult to access relevant information when outside the office
Customer expectations not met or questions not answered
Limited visibility to time critical information
Technician
Sales Professional
Information Worker
Delayed ActionsInformation
Executive
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At the World Mobile Conference in February 2010, GSMA announced that the number of mobile phones in the world has exceeded four billion with prospects of hitting six billion in 2013
The New Global Business ModelThe Mobile Workforce in Action
6© SAP AG 2011. All rights reserved. / Page 6
Easy for Users
Quickly and easily
Trusted 360 view
When and wherever
Applied
7© SAP AG 2011. All rights reserved. / Page 7
BusinessSuite
MicrosoftOffice
Experienced Whenever and Wherever
On Demand
SelfService
MobileDevice
Quickly and easily
Trusted 360 view
When and wherever
Applied
8
Targeted, personalized information wherever you are
Targeted BI Content
Search & Exploration
In-Memory AcceleratedExploration of Any Data Source
9
BI on Mobile Devices Removing Barriers to Access
Access Access BI dashboards and reports with a click or touch
Integrated in existing BI suite
Optimized viewing of reports
On the go analysis on and offline
InteractDrill, change filters and prompts for customized viewing
Be alerted to data changes
Search, sort, add bookmarks and find reports easier in tabular form on the iPhone
ShareOTA installation for wide-spread sharing
Push reports onto mobile devices
iPhoneBlackberryWindows Symbian OS Other
Interact And Take Immediate Action
Drillable interactive charts, tables, and metrics
Report to report navigation
Change underlying data directly from mobile device
Respond directly and trigger remote processes Local and remote actions
– Send SMS– Place calls– Data write back– Support for sending document URL by e-
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How to get this to fit?
Mobile BIBetter decisions. Wherever you are.
Linked Reports
Drillable Charts & Tables
Alerts Inbox
Metric Trend Graphs
Take Action
Performance Metrics
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Search and ExplorationsMore People, More Often, More Context
iPad Explorations
Search across all data
Automated relevancy and chart generation
Share your results instantlywith others
New content navigation for everyone
BI On Device DEMO
Thank You
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