motives at themakeup show nyc 2011
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IT’S TIME TO CREATE YOUR OWN FINANCIAL FUTURE!
IT’S TIME TO CREATE YOUR OWN FINANCIAL FUTURE!
BEAUTY CARE — $52 BILLION IN SALES
BEAUTY CARE — $52 BILLION IN SALES
Making people BEAUTIFUL makes MONEY!
The beauty industry grew 10% over the past 5 years.
The internet is the most popular way to purchase beauty.
Making people BEAUTIFUL makes MONEY!
The beauty industry grew 10% over the past 5 years.
The internet is the most popular way to purchase beauty.
COSMETICS — $23 BILLION COSMETICS — $23 BILLION Cosmetics Sales make up 44% of Beauty Care
Sales. Sales grew 18% over the past 5 years
Cosmetics Sales make up 44% of Beauty Care Sales.
Sales grew 18% over the past 5 years
COSMETICSCOSMETICS We can divide Color Cosmetics into 2
distinct categories: Premium Color Cosmetics – Sold in
department stores & salons (Macy’s – Saks - Sephora) High $$$
Mass Color Cosmetics – Sold in drug stores
and discount stores (Walmart – Target - CVS) Low $$$
We can divide Color Cosmetics into 2 distinct categories: Premium Color Cosmetics – Sold in
department stores & salons (Macy’s – Saks - Sephora) High $$$
Mass Color Cosmetics – Sold in drug stores
and discount stores (Walmart – Target - CVS) Low $$$
PREMIUM COLOR COSMETICS SEGMENT
PREMIUM COLOR COSMETICS SEGMENT
MASS COLOR COSMETICS SEGMENT
MASS COLOR COSMETICS SEGMENT
High-end over priced products Lack of education for the consumerLow-end bad ingredientsTypical trial-and-error makeup selectionIn-Store makeovers:
Crowded Retail StoresThe Wrong LightingImpersonal Service
High-end over priced products Lack of education for the consumerLow-end bad ingredientsTypical trial-and-error makeup selectionIn-Store makeovers:
Crowded Retail StoresThe Wrong LightingImpersonal Service
CHALLENGESCHALLENGES
Need for cost-effective, innovative packagingDifferentiate from the competitionProviding the most innovative product choices in
color cosmetics Maintaining high quality and affordability Moving with the market or standing stillEducational support for the representative
Need for cost-effective, innovative packagingDifferentiate from the competitionProviding the most innovative product choices in
color cosmetics Maintaining high quality and affordability Moving with the market or standing stillEducational support for the representative
CHALLENGES CHALLENGES
MOTIVES® BY LOREN RIDINGERMOTIVES® BY LOREN RIDINGER
• Custom-formulated• Complements every skin
tone, type and color• Perfect formulas and
pigmentation for easy and foolproof application
• Powders are micro-pulverized for a smooth flawless finish
• Custom-formulated• Complements every skin
tone, type and color• Perfect formulas and
pigmentation for easy and foolproof application
• Powders are micro-pulverized for a smooth flawless finish
MOTIVES PROVIDES…MOTIVES PROVIDES…Unique Opportunity
• Customize your cosmetics collection • Match your exact coloring • Define your image
Complimentary in-home personal consultation by a Certified Motives Senior Consultant
Learning experience • Makeup Application and Lesson• Teach you how to maximize your beauty
and style
Unique Opportunity • Customize your cosmetics collection • Match your exact coloring • Define your image
Complimentary in-home personal consultation by a Certified Motives Senior Consultant
Learning experience • Makeup Application and Lesson• Teach you how to maximize your beauty
and style
MOTIVES® BY LOREN RIDINGER IS….MOTIVES® BY LOREN RIDINGER IS….
Unlike Department Stores:• Custom Blend Color-Matching
• Liquid Foundations • Mineral Powder Foundations• Mineral Blushes• Mineral Bronzer
• Our Products Are Unique • Customized for you• Perfect color to match
your individual style
Unlike Department Stores:• Custom Blend Color-Matching
• Liquid Foundations • Mineral Powder Foundations• Mineral Blushes• Mineral Bronzer
• Our Products Are Unique • Customized for you• Perfect color to match
your individual style
MOTIVES® MISSION STATEMENT
MOTIVES® MISSION STATEMENT
PEOPLE EMPOWERING PEOPLE…The ability to make people look and feel
better while achieving the lifestyle they have always dreamed about.
PEOPLE EMPOWERING PEOPLE…The ability to make people look and feel
better while achieving the lifestyle they have always dreamed about.
Market America’s mission is to provide a system for entrepreneurs to create an ongoing income, while providing consumers worldwide with a better way to shop. Through revolutionary technology and the power of people, we are creating the economy of the future.
Headquartered in Greensboro, North CarolinaHeadquartered in Greensboro, North Carolina
Founded in 1992, ma® is a Product Brokerage and Internet Marketing company that specializes in One-to-One Marketing.
Founded in 1992, ma® is a Product Brokerage and Internet Marketing company that specializes in One-to-One Marketing.
The company employs 675 people globally with international operations in the United States, Australia, Canada, Hong Kong, Taiwan and the Philippines.
The company employs 675 people globally with international operations in the United States, Australia, Canada, Hong Kong, Taiwan and the Philippines.
With more than 3 million customers and 180,000 Independent Distributors and UnFranchise® Owners worldwide, Market America has generated over $3.8 billion* in accumulated retail sales.
With more than 3 million customers and 180,000 Independent Distributors and UnFranchise® Owners worldwide, Market America has generated over $3.8 billion* in accumulated retail sales.*As of December 31, 2010. Estimated retail sales are based on suggested retail price.
Since the company’s inception, individuals have earned over $2.2 billion* in commissions and estimated retail profits.
Since the company’s inception, individuals have earned over $2.2 billion* in commissions and estimated retail profits.
*As of December 31, 2010. Estimated retail profits are based on suggested retail price.
Through One-to-One Marketing, Market America combines the Internet with the power of people — creating the ultimate online destination.
Through One-to-One Marketing, Market America combines the Internet with the power of people — creating the ultimate online destination.
We have revolutionized a brand-new industry, setting a standard by which all other businesses are measured — Built on Product. Powered by People.
We have revolutionized a brand-new industry, setting a standard by which all other businesses are measured — Built on Product. Powered by People.
®
The 45-Year PlanThe 45-Year PlanFor every 100 people who reach the age of 65...
1% Wealthy
5% Still Working
4% Financially Fit
28% Dead
62% Flat Broke
The 45-Year PlanThe 45-Year Plan
Your options to earn additional income:
• Work more hours• Get a second job• Own your own business• Franchise • Investments • Inheritance• Go back to school• Lottery
The 45-Year PlanThe 45-Year Plan
95 percent of people spend up to 45 years of their lives making the other 5 percent successful.
They work a plan for someone else’s financial success — not their own!
The 2- to 3-Year PlanThe 2- to 3-Year PlanA Plan For Your Financial Success
*The income levels mentioned in the following presentation are for illustration purposes only. They are not intended to represent the income of a typical Market America Independent Distributor, nor are they intended to represent that any given Independent Distributor will earn income in that amount. The success of any Market America Independent Distributor will depend upon the amount of hard work, talent, and dedication which he or she devotes to building his or her Market America Business
*The income levels mentioned in the following presentation are for illustration purposes only. They are not intended to represent the income of a typical Market America Independent Distributor, nor are they intended to represent that any given Independent Distributor will earn income in that amount. The success of any Market America Independent Distributor will depend upon the amount of hard work, talent, and dedication which he or she devotes to building his or her Market America Business
The 2- to 3-Year PlanThe 2- to 3-Year Plan
Like a franchise:• Systemization, standardization,
uniformity• State-of-the-art management
systems• Merchandising and marketing
tools• Growing visibility • Own multiple business locations• Standardized training systems
The UnFranchise® Business Development System
The 2- to 3-Year PlanThe 2- to 3-Year Plan
Unlike a franchise:• No franchise fees • No monthly royalties• No territorial restrictions• Start part time with flexible
hours• Minimal startup expenses plus
potential tax advantages• Little risk
The UnFranchise® Business Development System
The 2- to 3-Year PlanThe 2- to 3-Year Plan
Two ways to earn income:1) Provide products
Service 10-15 Preferred CustomersEarn 30-1,000% gross retail profit
2) Time leveragingDuplicate effortsDevelops & manages only 2 sales and distribution organizations
The UnFranchise® Business Development System
Which would you prefer?Which would you prefer?
The 45-Year PlanThe 45-Year Plan The 2- to 3-Year Plan
The 2- to 3-Year Plan
marketamericaA Product Brokerage CompanyA Product Brokerage Company
• Identifies the latest market-driven products
• Eliminates the burden of manufacturing• Moves with the marketplace• Does not rely solely on the sales of any
one product or service
• 2,500 exclusive products and services• Access to multibillion-dollar markets
Market America’s Mall Without Walls®
®
marketamericaMultibillion-Dollar MarketsMultibillion-Dollar MarketsHealth & NutritionAnti-AgingCosmeticsPersonal CareWeight
ManagementFinancial Services
Home & GardenPet CareTelecommunicatio
nsInternetAuto Care
®
Exclusive ma® BrandsExclusive ma® Brands
Customizable ProductsCustomizable Products
CosmeticsCosmetics ma®
Priming and Base
Priming and Base
EyesEyes
CheeksCheeks
LipsLips
Touch Up,Add-Ons and Tools
Touch Up,Add-Ons and Tools
The Web PortalThe Web Portal• Make It Your Homepage
• Quick, Accurate Product & Content Search
• News, Weather & Sports
• Entertainment• Social Networking
• Comparison Shopping
• Hot Deals & Recommendations• Thousands of Exclusive ma® Brands and Products
• Program• E-mail, Blogs, Video, ma TV, ma Newsstand
• Thousands of Partner Stores
• Millions of Products & Services
• Custom Nutrition Services• ma Travel
• Gift Cards & Certificates
Millions of products and services…Millions of products and services…
Get Paid to ShopGet Paid to Shop
• Earn up to 50 percent cash back for purchasing Market America branded products and those from our Partner Stores where you see the ma® Cashback logo.
• Earn 1/2 percent on referral purchases forever
www.MOTIVESCOSMETICS.COMCOSMETICS & SKIN CARE ON ONE SITE
www.MOTIVESCOSMETICS.COMCOSMETICS & SKIN CARE ON ONE SITE
MOTIVESCOSMETICS.COMMAXIMIZING SALES
Taps into the fastest growing distribution channel in beauty care
All the benefits of the ma portal focused on the beauty care customer to increase sales
Personalized site that is consistently updated
Constant selling- 24/7
Free leads for new customers and customer managers
Taps into the fastest growing distribution channel in beauty care
All the benefits of the ma portal focused on the beauty care customer to increase sales
Personalized site that is consistently updated
Constant selling- 24/7
Free leads for new customers and customer managers
HIGHER CASH BACK ON MOTIVES®HIGHER CASH BACK ON MOTIVES®
DisclaimerDisclaimer
The income levels mentioned in the following presentation are for illustration purposes only. They are not intended to represent the income of a typical Market America Independent Distributor, nor are they intended to represent that any given Independent Distributor will earn income in that amount.
The success of any Market America Independent Distributor will depend upon the amount of hard work, talent, and dedication which he or she devotes to building his or her Market America Business.
Canadian Distributors, if making an earnings claim, must disclose the earnings of a typical Independent Distributor. Please refer to the end of the printed presentation of the UnFranchise® Management System to see the Income Disclosure Chart. Canadian Independent Distributors should convert references of currency to Canadian dollars. Canadian Distributor commissions will be converted weekly to Canadian dollars. The conversion rate will be the exchange rate published by the Wall Street Journal immediately preceding the commission process for each week (typically the Tuesday of the week that a commission check is paid).
The income levels mentioned in the following presentation are for illustration purposes only. They are not intended to represent the income of a typical Market America Independent Distributor, nor are they intended to represent that any given Independent Distributor will earn income in that amount.
The success of any Market America Independent Distributor will depend upon the amount of hard work, talent, and dedication which he or she devotes to building his or her Market America Business.
Canadian Distributors, if making an earnings claim, must disclose the earnings of a typical Independent Distributor. Please refer to the end of the printed presentation of the UnFranchise® Management System to see the Income Disclosure Chart. Canadian Independent Distributors should convert references of currency to Canadian dollars. Canadian Distributor commissions will be converted weekly to Canadian dollars. The conversion rate will be the exchange rate published by the Wall Street Journal immediately preceding the commission process for each week (typically the Tuesday of the week that a commission check is paid).
Five steps to building a successful UnFranchise® Business
Five steps to building a successful UnFranchise® Business
1. Apply2. Create3. Qualify4. Activate5. Teach, Manage
& Support Others
The UnFranchise Business Development System is a proven plan for qualified individuals to successfully attain financial independence.
ApplyApplyComplete the Independent Distributor Application and Agreement
ApplyApply
UnFranchise Owner (Independent Distributor)
• Subscription Fee• Buy product at Independent
Distributor Cost and earn gross retail profit
• Participate in the Management Performance Compensation Plan (MPCP) and earn commissions
Sales Representative • No cost• Buy product at
Independent Distributor cost and earn gross retail profit
– Mini Website: www.motivescosmetics.com/yourbusiness Code: #6060 DC: $40.00
• A direct advantage for Professional Representation for your business
• Online purchase ability with MasterCardand Visa
• Qualify for corporate referrals from national PR exposure
UFMS Downloads• All UnFranchise Owners have online access to all
materials to aid in Business Expansion and Education Programs
• Find a Motives Certified Trainer in your area and determine what Motives by Loren Ridinger can dofor your business
Recommended Motives®
Business Building ToolsRecommended Motives®
Business Building Tools
CreateCreate
• Personal use• Retail sales• Merchandising systems
– Web Portal– Catalogs– Product Cards
Ways to create BV and IBV:
• Transfer Buying• Preferred Customer AutoShip• Internet Marketing• One-to-One Marketing
– Building Share of Customer
Motives® Offers Multiple Ways
To Create Business Volume and Cash Flow
• Martini Mineral Party• Motives Open House• Skin Care Clinics• Motives Makeovers• Girls Night In• Special
Occasions/CelebrationsNew BabyNew JobBirthdayBridal Showers
Motives® Retail EventsFor In The Home
Motives® Retail EventsFor In The Home
– Day of Beauty – Salons and Day Spa
– Motives Clinics for Special Groups• PTA• Garden Club• Day Trading• Red Hat Society®
– Executive Makeovers– Weddings– High School Prom Nights– Cotillions
Motives® Retail EventsOutside the Home
Motives® Retail EventsOutside the Home
Building Share of CustomerBuilding Share of Customer10-15 Customers shopping regularly —
QualifyQualifyAccumulate 200 BV to qualify your Business Development Center (BDC) which opens both your left and right BV and IBV banks
• Once your Business Development Center has been qualified it will begin to accrue Business Volume (BV) and Incentive Business Volume (IBV)
• The sooner you qualify, the sooner you will be eligible to earn commissions and bonuses!
ActivateActivatePersonally sponsor and place one qualified Independent Distributor in your left organizationand one qualified Independent Distributor in your right organization
ActivateActivate
Q: Why just two sales and distribution organizations?
A: The number 2 is the smallest multiplier for the highest profit. Statistics show that the average person successfully develops 2.8 organizations
Building Your Teamis Fun!
Building Your Teamis Fun!
- One-to-OneOne-to-One
- Social NetworkingSocial Networking
Social MediaSocial MediaSocial MediaSocial Media
Teach, Manage & Support OthersTeach, Manage & Support Others
Teach others how to:
1. Apply
2. Create
3. Qualify
4. Activate
People lead to more peoplePeople lead to more people
System Search
System Search
The system searches for BV & IBV to infinityThe system searches for BV & IBV to infinityRetail sales, expanding distribution, Preferred Customers ordering through
your Web Portal, personal use, expanding customer base and word-of-mouth advertising
Horizontal MarketingHorizontal MarketingHorizontal Marketing is an organizational structure that most businesses use. With a horizontal structure, an economic incentive to help others succeed does not exist.
• Real Estate Agencies (e.g., Century 21®)
• Insurance Companies (e.g., AllState®)
• Chain Stores (e.g., Ace Hardware®)
• Franchises (e.g., McDonalds®)
• MLM/Network Marketing or Direct Sales (e.g.,
Avon®)
Examples of Horizontal Marketing:
Horizontal Marketing Organizational Structure
Horizontal Marketing Organizational Structure
Insurance CompanyFranchise CorporationRegional Sales Manager
Agents/BrokersMaster FranchisersDistrict Sales Manager
Sales RepresentativeLocal FranchiseLocal Sales Territory
ALL IN COMPETITION
Disadvantages of Horizontal MarketingDisadvantages of Horizontal Marketing
ALL IN COMPETITION
• Additional locations multiply costs
• Creates competition
• Territorial restrictions
• Time/resources spread too thin
• No cooperation/collaboration
• MLM — system to duplicate horizontal marketing
Vertical MarketingVertical MarketingVertical Marketing is an organizational structure that provides an environment in which there is an economic synergy between the people participating throughout the entire enterprise.
Vertical Marketing Organizational Structure
Vertical Marketing Organizational Structure
Advantages of Vertical MarketingAdvantages of Vertical Marketing
• The UnFranchise® System eliminates the pitfalls of horizontal marketing
• Compounding efforts
• Encourages teamwork/support• No territorial restrictions
• When one succeeds, everyone benefits• Minimal costs to expand
• Leverages duplication and standardization
• Everyone receives 100 percent credit for sales and volume generated
• Maximizes the probability of individual success
• Synergistic
• Gain from other’s work, volume and sales
How Commissions are earnedHow Commissions are earned
1,200 total BV from your left and right = $300
2,400 total BV from your left and right = $300 | 2,400 total IBV from your left and right = $300
3,600 total BV from your left and right = $300 | 3,600 total IBV from your left and right = $300
5,000 total BV from your left and right = $600 | 5,000 total IBV from your left and right = $600
1,2002,4003,6005,000
1,2002,4003,6005,000System
SearchSystem Search
| 1,200 total IBV from your left and right = $300
System Search
System Search
How Commissions are earnedHow Commissions are earned
1,2002,4003,6005,000
1,2002,4003,6005,000
As your business organization grows, the frequency of commissions earned increases until it occurs weekly.
How Bonuses are earnedHow Bonuses are earned
Every time you and any BDC in your left sales organization plus any BDC
in your right sales organization completes the BV commission cycle in the same week, you receive a management bonus of $600!
Earn More IncomeEarn More IncomeOpen additional Business Development Centers to increase your commissions
Weekly earnings potential: $10,800
Master UnFranchise® OwnerMaster UnFranchise® OwnerEnables you to leverage your efforts by opening multiple BDCs from the beginning
Put in twice the work for three times the pay!Annual earnings potential: $561,600
Components That Drive Your SuccessComponents That Drive Your Success
Product Brokerage
Internet Marketing& Support
Training & Support
One-to-One Marketing
THROUGH POWERFUL SYNERGY, OUR PROVEN SYSTEM GENERATES TRAFFIC, LEADS AND SALES FOR YOUR BUSINESS
— RESULTING IN A STREAM OF ONGOING INCOME.
Motives Education ProgramMotives Education ProgramMotives Day 1 – Product Knowledge/ Application & TechniqueGetting the Look – Hands on Application
WorkshopAll About Eyes - Hands on WorkshopMotives Day 2 – Custom Cosmetics / Liquid & Minerals Skin Care 101 – Creating your perfect RegimenWinning with Motives – Expanding Distribution
Motives Day 1 – Product Knowledge/ Application & TechniqueGetting the Look – Hands on Application
WorkshopAll About Eyes - Hands on WorkshopMotives Day 2 – Custom Cosmetics / Liquid & Minerals Skin Care 101 – Creating your perfect RegimenWinning with Motives – Expanding Distribution
Market America and Motives® By Loren Ridinger is your conduit to
wealth!
Market America and Motives® By Loren Ridinger is your conduit to
wealth!Overview+You need to create customers for cash
flow+Expand distribution to create wealth
through ongoing income+Continue your ma education and share all
you learn+With a great cosmetic line, proper
training & support and the ultimate marketing plan... Simple decision.
Overview+You need to create customers for cash
flow+Expand distribution to create wealth
through ongoing income+Continue your ma education and share all
you learn+With a great cosmetic line, proper
training & support and the ultimate marketing plan... Simple decision.
You are probably thinking...
CAN Motives® By Loren Ridinger WORK for me?
We’re thinking...
Are YOU right forMotives® By Loren Ridinger?
You are probably thinking...
CAN Motives® By Loren Ridinger WORK for me?
We’re thinking...
Are YOU right forMotives® By Loren Ridinger?
You’re probably thinking,You’re probably thinking,
“Can Market America work for me?”
“Are you right for Market America?”
I’m thinking,
One thing is certain —One thing is certain —
Before you decide, ask yourself:
If you don’t try anything, then everything will stay the same.
1)Am I happy in my current financial situation?2)Do I have enough free time to spend with
family or do the things I enjoy?3)How prepared am I for retirement?
Once you choose, the rest is easy...
• Get your questions answered• Try ma®-branded products• Visit my Web Portal• Give it a Trial Run — we will work together• Get started on the 2- to 3-Year Plan
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