mollie uk film magazines
Post on 18-Jan-2015
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UK Film Magazines
Empire
Publisher – Bauer Consumer Media (one of the largest in the world)
Cost – £3.99 How often – Monthly Target audience – people interested in big blockbuster
movies, not gender specific, age range about 18 – 50+ Typical content – Mass Market, not genre specific, usually
popular releases Masthead - “Empire” is big and dominating, sans serif
font/all capital letters/art deco style (research into the name), red/white/black colour scheme is dramatic/stands out/traditional.
Tagline – “World’s biggest music magazine” sense of power
Image - Tends to feature the star of the film/conventional
Empire Front Covers
Total Film Publisher – Future Publishing Cost – £3.99 How often – Monthly Target audience – age range 15 – 45, not very gender
specific, probably more male readership, new releases Typical content – Mass market, popular releases, film
reviews, also features recent DVD/Blu-ray releases along with new games, soundtracks, and books
Masthead – “Total Film” all-knowing about films, block print, sans serif, bold – stands out
Tagline – “The Modern Guide to Movies”, calling itself a guide shows that it will give a lot of information
Image – Usually the star of the featured film
Total Film Front Covers
Sight & Sound Publisher – BFI (British Film Institute) funded by royal
charter, charity, non commercial Cost – £3.95 How often – Monthly Target audience – specialist interest in film theory,
academic side of film. Typical content – Niche Market, Reviews Image – If featuring a specific film it will have the main
character on the cover, if it’s an issue featuring the more technical aspects it will feature an image relating to the subject. For example, the issue with the headline “Seeing the light”, we see a shot taken from behind the scenes so we can see the lighting system
Masthead – “Sight & Sound”, shows it is more of a technical magazine
Tag Line – “The international film magazine”, it is international so it is big and seems successful
Sight & Sound Front Covers
Uncut Publisher – IPC Media Cost – £4.80 How often – Monthly Target audience – 25 – 45 year old men interested in
music and film Typical content – usually music based, but is a hybrid
magazine that features movies as well Image – Tends to feature a music artist, not heavily
focused on films Masthead – Quite old fashioned, shows it is targeted at an
older audience, “uncut” shows it gives lots of information and nothing has been cut out
Tagline – “The Ultimate Music Guide”, shows it is more heavily based on music rather than film
Uncut Front Covers
Little White Lies Publisher – The Church of London Cost – £6 How often – Bi-Monthly (6 editions a year) Target audience – people with an interest in graphic
design/artistic features of film, not gender specific, 18+, alternative style
Typical content – writing, illustrations, photography for films Image – will feature an illustrative drawing of the main
character of the film featured, shows it is more of an arty magazine, also unconventional/unique
Masthead – “Little White Lies”, featured on a white spot with a barcode at the top, always in the middle at the top, unconventional design for the logo, and unconventional placement of the masthead as it is usually featured at the top left of the page
Tag Line – “Truth & Movies”, contradictory from the name of the magazine “Little White Lies”
Little White Lies Front Covers
SFX Publisher – Future Publishing Cost – £4.50 How often – Monthly Target audience – People interested in Sci-Fi and Horror,
probably targeted at age 16+, not gender biased, but may be slightly more targeted at males
Typical content – Specialist Interest/Targeted, Sci-Fi/Horror, includes both film and TV
Image – Usually featured the main character/s of the film or show featured
Masthead – “SFX”, could stand for special effects, sound effects, or Sci-Fi
Tagline - “The Earth’s greatest Sci-fi and Fantasy magazine”, high expectations from being the “Earth’s greatest” also using Earth instead of World is more scientific, the tagline also shows that it is heavily Sci-fi based
SFX Front Covers
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