UK Film Magazines

Empire

Publisher – Bauer Consumer Media (one of the largest in the world)

Cost – £3.99 How often – Monthly Target audience – people interested in big blockbuster

movies, not gender specific, age range about 18 – 50+ Typical content – Mass Market, not genre specific, usually

popular releases Masthead - “Empire” is big and dominating, sans serif

font/all capital letters/art deco style (research into the name), red/white/black colour scheme is dramatic/stands out/traditional.

Tagline – “World’s biggest music magazine” sense of power

Image - Tends to feature the star of the film/conventional

Empire Front Covers

Total Film Publisher – Future Publishing Cost – £3.99 How often – Monthly Target audience – age range 15 – 45, not very gender

specific, probably more male readership, new releases Typical content – Mass market, popular releases, film

reviews, also features recent DVD/Blu-ray releases along with new games, soundtracks, and books

Masthead – “Total Film” all-knowing about films, block print, sans serif, bold – stands out

Tagline – “The Modern Guide to Movies”, calling itself a guide shows that it will give a lot of information

Image – Usually the star of the featured film

Total Film Front Covers

Sight & Sound Publisher – BFI (British Film Institute) funded by royal

charter, charity, non commercial Cost – £3.95 How often – Monthly Target audience – specialist interest in film theory,

academic side of film. Typical content – Niche Market, Reviews Image – If featuring a specific film it will have the main

character on the cover, if it’s an issue featuring the more technical aspects it will feature an image relating to the subject. For example, the issue with the headline “Seeing the light”, we see a shot taken from behind the scenes so we can see the lighting system

Masthead – “Sight & Sound”, shows it is more of a technical magazine

Tag Line – “The international film magazine”, it is international so it is big and seems successful

Sight & Sound Front Covers

Uncut Publisher – IPC Media Cost – £4.80 How often – Monthly Target audience – 25 – 45 year old men interested in

music and film Typical content – usually music based, but is a hybrid

magazine that features movies as well Image – Tends to feature a music artist, not heavily

focused on films Masthead – Quite old fashioned, shows it is targeted at an

older audience, “uncut” shows it gives lots of information and nothing has been cut out

Tagline – “The Ultimate Music Guide”, shows it is more heavily based on music rather than film

Uncut Front Covers

Little White Lies Publisher – The Church of London Cost – £6 How often – Bi-Monthly (6 editions a year) Target audience – people with an interest in graphic

design/artistic features of film, not gender specific, 18+, alternative style

Typical content – writing, illustrations, photography for films Image – will feature an illustrative drawing of the main

character of the film featured, shows it is more of an arty magazine, also unconventional/unique

Masthead – “Little White Lies”, featured on a white spot with a barcode at the top, always in the middle at the top, unconventional design for the logo, and unconventional placement of the masthead as it is usually featured at the top left of the page

Tag Line – “Truth & Movies”, contradictory from the name of the magazine “Little White Lies”

Little White Lies Front Covers

SFX Publisher – Future Publishing Cost – £4.50 How often – Monthly Target audience – People interested in Sci-Fi and Horror,

probably targeted at age 16+, not gender biased, but may be slightly more targeted at males

Typical content – Specialist Interest/Targeted, Sci-Fi/Horror, includes both film and TV

Image – Usually featured the main character/s of the film or show featured

Masthead – “SFX”, could stand for special effects, sound effects, or Sci-Fi

Tagline - “The Earth’s greatest Sci-fi and Fantasy magazine”, high expectations from being the “Earth’s greatest” also using Earth instead of World is more scientific, the tagline also shows that it is heavily Sci-fi based

SFX Front Covers