maximizing your custom design experience

www.BeyondIndigoPets.com

Maximizing The Custom Design Experience

Jeani NugentBeyond Indigo Project Manager

jeani@beyondindigo.com

877-244-9322 x320

www.BeyondIndigoPets.com

Upcoming Veterinary Webinars: They’re FREE!Sign up at beyondingopets.com

How Handling Your Reviews Affects Your Bottom LineSept. 10, 2014 11:00-11:30 AM Central TimePresented by Ann Pearson, Beyond Indigo Online Reputation Manager

You have plenty to do in your veterinary practice; does it really make any sense to spend time online responding to reviews? In this webinar, we will look at some of the financial impacts of reviews – both positive and negative – in this free, 30 minute webinar at Beyond Indigo.

Setting SEO Goals

Sept. 17, 2014 11:00-11:30 AM Central TimePresented by Eli Phillips, Beyond Indigo Google Analytics / SEO Account Manager

When it comes to figuring out your website's Search Engine Optimization, one of the challenges can be deciding which metrics to track. In this free webinar by Beyond Indigo, we'll teach you how to flex your critical thinking muscles as you build a strategy for your metrics and learn which questions to ask

www.BeyondIndigoPets.com

Upcoming Veterinary Webinars: They’re FREE!Sign up at beyondingopets.com

Integrating Your Social Media PlatformsSept. 24, 2014 11:00-11:30 AM Central TimePresented By Susan Leibrock, Beyond Indigo Social Media Accounts Manager

This webinar will demystify the "how to" of cross-pollinating messages across platforms including Facebook, Twitter, Pinterest, YouTube and more to optimize reach and grow your audience.

Help Desk 101

Sept. 24, 2014 11:00-11:30 AM Central TimePresented By Noelle Beaudin, Beyond Indigo Help Desk Manager

Are you a new user to the Help Desk? Have you been with client with Beyond Indigo but need to know the new features that the Help Desk offers? Then join this free, informative webinar that will guide you through everything from Submitting a Ticket to the Tools and Services you can get for free from Beyond Indigo Customer Service.

www.BeyondIndigoPets.com

Marketing Webinars www.beyondindigopets.com/marketing-webinars/

Marketing is Everything—Where are You Stuck?

What Message Do You Want to Be Giving?

Tues. Sept. 9th, 2014 11:00 AM Central Time

Presented by Peter Weinstein

The focus of this webinar is to help YOU focus on the message that you want to be sending, how to find it and, how to promote it.

**NEW** Starting September 9th Tuesdays at 11:00 AM Central Time

www.BeyondIndigoPets.com

Marketing Webinars www.beyondindigopets.com/marketing-webinars/

Marketing is Everything—Where are You Stuck?

What Message are Your Marketing Dollars Sending?

Tues. Sept. 16th, 2014 11:00 AM Central Time

Presented by Kelly Baltzell

The focus of this 30-minute webinar is to illustrate how consistent, clean modern branding should appear across all marketing platforms.

What Message is Your Retention Marketing Giving?

Tues. Sept. 23rd, 2014 11:00 AM Central Time

Presented by Peter Weinstein

This Webinar will introduce you to Retention Marketing and a system to reach out and touch your clients.

www.BeyondIndigoPets.com

Marketing Webinars www.beyondindigopets.com/marketing-webinars/

Marketing is Everything—Where are You Stuck?

What Message is Your Telephone Giving?

Tues. Sept. 30th, 2014 11:00 AM Central Time

Presented by Peter Weinstein

This webinar will listen to some real calls and create some systems for successful telephone experiences for your clients.

What Message is Your External Marketing Giving?

Tues. Oct. 7th, 2014 11:00 AM Central Time

Presented by Kelly Baltzell

The focus of this 30-minute webinar is to learn how crucial it is to create stellar online/external marketing to entice people to engage with your brand. It is a must in today’s online environment.

www.BeyondIndigoPets.com

Check Out Beyond Indigo Past Webinarswww.youtube.com/user/beyondindigopets

Website Essentials

EASY SEO-BECOME AN AUTHORITY

What is Being Said About

Your PracticeIs Your Veterinary Practice

Pinteresting?

It’s Better With Blogging Why Should Worry

About Online Reviews

www.BeyondIndigoPets.com

Custom Design Process

Initial “Project Form” Questions

Design Meeting

Wireframe Mockup

Design Edits

Design Finalization

www.BeyondIndigoPets.com

Website Design Is Changing

Static

Design First

www.BeyondIndigoPets.com

Website Design Is Changing

Static

Design First

“Sliding” required to see desktop version on tablet or mobile devices

www.BeyondIndigoPets.com

Website Design Is Changing

Static

Design First

“Sliding” required to see desktop version on tablet or mobile devices

Separate “sites” for each device you want viewed on correctly

www.BeyondIndigoPets.com

Website Design Is Changing

Static

Design First

“Sliding” required to see desktop version on tablet or mobile devices

Separate “sites” for each device you want viewed on correctly

Responsive

Mobile and Content first

www.BeyondIndigoPets.com

Website Design Is Changing

Static

Design First

“Sliding” required to see desktop version on tablet or mobile devices

Separate “sites” for each device you want viewed on correctly

Responsive

Mobile and Content first

Adjusts to fit whatever device you are viewing site on

www.BeyondIndigoPets.com

Website Design Is Changing

Static

Design First

“Sliding” required to see desktop version on tablet or mobile devices

Separate “sites” for each device you want viewed on correctly

Responsive

Mobile and Content first

Adjusts to fit whatever device you are viewing site on

Eliminates the need for “multiple” sites for your practice

www.BeyondIndigoPets.com

More is NOT Always Better

Websites are no longer the “new toy” on the market

www.BeyondIndigoPets.com

More is NOT Always Better

Websites are no longer the “new toy” on the market

Most customers will expect their veterinary hospital/clinic will have a website

www.BeyondIndigoPets.com

More is NOT Always Better

Websites are no longer the “new toy” on the market

Most customers will expect their veterinary hospital/clinic will have a website

Functionality and mobile-friendly replacing “Sparkling technology”

www.BeyondIndigoPets.com

Catering To Your Clients

If you clients are visiting your website more than likely they are “website savvy”

www.BeyondIndigoPets.com

Catering To Your Clients

If you clients are visiting your website more than likely they are “website savvy”

If they are not, and new to the website experience they are perfect candidates to learn the “new” way

www.BeyondIndigoPets.com

Catering To Your Clients

If you clients are visiting your website more than likely they are “website savvy”

If they are not, and new to the website experience they are perfect candidates to learn the “new” way

Between 46-50% of searches are exclusively mobile…meaning people are familiar with mobile design and can transfer to desktop versions.

www.BeyondIndigoPets.com

Working With Your Professional Designer

Stepping out of the box is never easy

www.BeyondIndigoPets.com

Working With Your Professional Designer

Stepping out of the box is never easy

Our professional designers are up-to-date on current trends and directions of website design

www.BeyondIndigoPets.com

Working With Your Professional Designer

Stepping out of the box is never easy

Our professional designers are up-to-date on current trends and directions of website design

Sometimes we don’t know what we like until we see it…and take the time to get use to something new

www.BeyondIndigoPets.com

Questions?

www.BeyondIndigoPets.com

www.facebook.com/BeyondIndigoPets

Melissa Neff, Marketing and Sales Manager

melissa@beyondindigo.com

877-244-9322 ext 100