join the wave
Post on 14-Dec-2014
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Join the Wave
Crowd-sourcing: from start up businesses to a mature industry
What are we talking about?
1. What is crowd-sourcing?
2. Crowd funding versus crowd-sourcing
3. The positioning of crowd-funding parties
4. Key community ingredients
5. Practical steps to get started
6. The story about Pifworld.com
Surfers refreshment break
What is this crowd sourcing ?
Crowd funding
The collective effort of individuals who network individually
to support an project or organisation.
Crowdsourcing
Is a process that involves outsourcing tasks to a distributed
group of people. This process can occur both online and offline.
Community
Diverse group of interacting people with the same values, social cohesion, and the passion to reach one goal.
Crowd funding versus crowd sourcing
Blogger Reporter Expert
Team Captain
Fundraiser
Supporter
Co
op
erat
iven
ess C
omm
unity
Indi
vidu
al
Added valueMoneyMultiple resources
Ownership
Positioning of crowd funding parties1.5 billion 2011 – doubling early – in the lead US/UK – 452 dominant platforms
Project info/screening Personal link
Open Strict
Lo
cati
on
Glo
bal
Lo
cal
Charity Private equity, Arts & Culture, Journalism Publishers
The key community ingredients
1. A core team A good core attracts a community of capable contributors. The core sets the master plan, invites others and empowers a lot of decision making down to small groups of people. 2. Enabling of connection, contribution and participationPeople need meeting places for creative conversation. This allows the free flow of ideas. The more diverse community, the more action creativity – but only effective if there is joint goal.
3. Recognition for participantsRecognition the currency that draws people to communities, in reward for their contribution (ideas, effort, input of any kind);
Practical steps
1. Get your story straigtIt is the most important thing before your start. Before going to an de audience. Who are you? Why are you there? What do you want? How do you reach your goal? With what do you reach your goal? Your common goal?
2. Create your core teamAn important first step is to create a group let's say around 2 to 5 people. These people all have the same passion about your goal and have different skills.
3. Do project management well Stay focused on your target markets. Don’t scatter your efforts. Be persistent. Adapt and don’t be afraid of failure.
Ride the waveLet's take a 10 minute break have a drink and meet those other surfers!
Pifworld: connects people to non-profit
A. We give individuals the tools to change the world their way
B. We help charities with online & corporate fundraising
C. We help companies with employee engagement and CSR
The story about Pifworld.com
People change the world their way
Company employee engagement
Build a community around your charity
Newsletter – personal and relevant coming up
”Charities you are not alonethe internet enables us all to take partSo get your self a board”txHarmen van DoornFounder Pifworld.com
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