informal strategic alliances
Post on 06-May-2015
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Presented by Steve Semmens
How To Establish Successful Strategic Alliance Partners To Build Your Business
Informal Strategic Alliances
“A way for small businesses to easily leverage off each other and work together!”
What is an ISA?
“It is a beneficially mutual alliance based on both parties having the attributes of loyalty, trust, integrity, generosity, and a willingness to serve others, without a formal agreement in place.”
Why ISA’s?
Independence!
You can’t do everything…
Take on the big guys!
Help each other…
Think HUGE!!!
How do we form ISA’s?
• Think outside the square • Initial Attraction• Try them out• Bigger projects • Keep it informal
Informal Strategic Alliances can be formed anywhere and anytime!
Any Questions???Any Questions???
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