increase your it agility and cost efficiency with hds cloud solutions webinar

1 © Hitachi Data Systems Corporation 2011. All Rights Reserved.1

INCREASE YOUR IT AGILITY AND COST EFFICIENCY WITH HITACHI DATA SYSTEMS CLOUD SOLUTIONS

MIKLOS SANDORFIChief Strategy Officer for File, Content and Cloud

November 9, 2011

2

WEBTECH EDUCATIONAL SERIES

Increase your IT agility and cost efficiency with Hitachi Data Systems (HDS) cloud solutions

Find out how to build and use clouds to support your business objectives. Learn about new HDS cloud solutions and services that help you create clouds for infrastructure, content and information. Simplify and accelerate your transition to clouds.

In this webcast, you’ll learn how to

Gain agility and react faster to the growing and changing needs of your business

Reduce operational and capital costs through a flexible infrastructure that supports cloud delivery models for IT

Simplify and accelerate the adoption of private, hybrid and public clouds with an integrated portfolio of HDS cloud technologies, solutions and services

3

UPCOMING WEBTECHS

November and December

‒ Best Practices for Upgrading to Hitachi Device Manager v7, Nov. 16, 9 a.m. PT, 12 p.m. ET

‒ How Healthcare Providers Can Realize Clinical, Patient and IT Investment Value, Dec. 7, 9 a.m. PT, 12 p.m. ET

Please check www.hds.com/webtech for

‒ A link to the recordings, presentations and Q and As (available next week)

‒ Schedules and registration for upcoming WebTech sessions

4 © Hitachi Data Systems Corporation 2011. All Rights Reserved.4

INCREASE YOUR IT AGILITY AND COST EFFICIENCY WITH HITACHI DATA SYSTEMS CLOUD SOLUTIONS

MIKLOS SANDORFIChief Strategy Officer for File, Content and Cloud

November 9, 2011

5

AGENDA

Our vision

Hitachi Data Systems cloud strategy and portfolio

Inspire the future

6

TRANSFORMING DATA INTO INSIGHT

HOLDS THE POWER TO

CHANGE EVERYTHING

ALL DATA HAS VALUE

7

And in the beginning, that was good.But then…

By 2014, there will be

1 billion applications

By 2020, there will be

42x growth in data over 2009

Insight and innovation are strategic and

competitive imperatives derived from

data and information managed for value

We are experiencing an explosion of data, information, applications, access points and transactions

DATA NEEDS TO BE STORED, GOVERNED AND MANAGED

8

THE INFRASTRUCTURE CHALLENGE

Business needs−Speed−Flexibility−Lower costs−Reliability−Low risk

IT response−Figure out what’s

being asked for−Manual provision−No organizational

coordination−Limited flexibility−Reactive

Delivering better service to the business

9

DATA CENTER TRANSFORMATION

Transition to virtual environment

Reduce capital and operational expenditures

Increase flexibility to be more responsive to the business

Improve service levels

Silos of independent physical devices

Closed, inflexible monolithic environment

Sustainable Costly legacy systems

Cloud-ready

Manage physical devices independently Automated

Virtualized

From managing infrastructure technology

Physical legacy environment

to providing infrastructure services

10

REALIZE THE POTENTIAL OF YOUR DATA AND INFORMATION

CONTENTCLOUD

INFORMATIONCLOUD

INFRASTRUCTURECLOUD

Accelerate insight and innovation with Hitachi Data Systems cloud solutions

Enables fluid content

Facilitates fast, sophisticated insight 

Provides dynamic infrastructures

Building on increasing intelligence

11

BUSINESS ADVANTAGES

INFRASTRUCTURE AND PLATFORM AS

A SERVICE

ELASTIC SCALABILITY, WHETHER DELIVERED AS

PRIVATE, HYBRID or PUBLIC

RAPID, ON-DEMAND DEPLOYMENT

ELEMENTS OF INFRASTRUCTURE CLOUD

ENABLING TECHNOLOGY

CONVERGENCE OF INFRASTRUCTURE

METERING AND CHARGEBACK WITH

POLICY-BASED AUTOMATION

VIRTUALIZED INFRASTRUCTURE

RESILIENT, SECURE

SYSTEMS

12

BUSINESS ADVANTAGES

ENABLING TECHNOLOGY

ELEMENTS OF CONTENT CLOUD

VIRTUALIZATION OF CONTENT

DISCOVERY AND SEARCH INDEPENDENT OF

APPLICATIONS AND MEDIA

HRX-RAY

INTEGRATED LIFECYCLE MANAGEMENT AND

CONSISTENT GOVERNANCE

APPROPRIATE GLOBAL ACCESS ON ANY DEVICE

CONTENT MANAGEMENT AS A SERVICE

RIGHT DATA FOR THE RIGHT USE, ON-DEMAND

13

BUSINESS ADVANTAGES

ENABLING TECHNOLOGY

ELEMENTS OF INFORMATION CLOUD

ANALYTICS BLENDING STRUCTURED AND

UNSTRUCTURED DATA

INFORMATION AS A SERVICE

BIG DATA AND ANALYTICS SOLUTIONS

ANALYTICS INDEPENDENT OF APPLICATIONS AND

MEDIA

SELF-DIRECTED ANALYTICS AND REPLICATION

LIVING DATA

14

SINGLE VIRTUALIZATION PLATFORM

THE WAY TO THE INFORMATION CLOUD

Infrastructure virtualization

Rapid, on-demand provisioning and deployment

Converged solutions

Dynamic access with data lifecycle management

Data independence from applications and media

Unencumbered index, search and discover

Information appreciation

Data recombination for new business

Information analytics and self-direction

SOPHISTICATED INSIGHTFLUID CONTENT

DYNAMIC INFRASTRUCTURE

CONTENTCLOUD

INFORMATIONCLOUD

INFRASTRUCTURECLOUD

15

AGENDA

Our vision

Hitachi Data Systems cloud strategy and portfolio

Inspire the future

16

Private Cloud Hybrid Cloud Public Cloud

CLOUDDEPLOYMENT

Billing

CLOUDDELIVERY

Self Service Metering

Traditional

IT Delivery

Private cloud Hybrid cloud Public cloud

CLOUDDEPLOYMENT

Storage infrastructure and technologies

STORAGE VIRTUALIZATION AND MANAGEMENT

Fo

un

dat

ion

File and content

C: C:/DEV

/DEVARCHIVE

ARCHIVEBACKUP

BACKUP

Billing

CLOUDDELIVERY

Self-service Metering

GLOBAL ORCHESTRATION

Converged solutions

COMPUTE NETWORK

Traditional

IT delivery

INTEGRATED PORTFOLIO ENABLESCLOUD SOLUTIONS

SERVICES FRAMEWORK

Consulting

Transition

Management

Support

17

STORAGE INFRASTRUCTURE AND TECHNOLOGIES

Products

‒ Hitachi Virtual Storage Platform

‒ Hitachi Adaptable Modular Storage

‒ Hitachi Command Suite

Best for:

‒ Virtualized core storage foundation

‒ Structured data

Capabilities

‒ 3D scaling

‒ Server virtualization

‒ Data mobility and dynamic tiering

Cloud Requires

High availability and reliability

Nondisruptive and online scaling

Maximized cost efficiency

Simplified and virtualized management

TRANSFORM THE DATA CENTER AND MAKE I.T. MORE AGILE

WHY IT MATTERS

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FILE AND CONTENT

Products‒ Hitachi Content Platform‒ Hitachi NAS Platform, powered by

BlueArc®‒ Hitachi Data Ingestor‒ Hitachi Data Discovery Suite

Best for‒ Unstructured data

Capabilities‒ Automated tiering and migration‒ Intelligent object store‒ Cloud on-ramp‒ Search and discovery‒ Archiving‒ Encryption (data at rest)

Cloud Requires

Data independence from applications

Standard connectors into cloud

Data lifecycle management

Security and compliance

SHARE, SEARCH, CONSOLIDATE, ARCHIVE AND MORE

WHY IT MATTERS

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CONVERGED SOLUTIONS

Products‒ Hitachi storage‒ Hitachi Compute Systems‒ Network (partners)

Best for‒ Converged infrastructure

‒ Infrastructure cloud

Capabilities‒ Integrated servers, storage,

networking and systems management

‒ Scale up and scale out ‒ High performance

Cloud Requires

Secure segregation of users

Predictable, repeatable, reliable results

Scale to support users

SIMPLIFY AND ACCELERATE YOUR CLOUD ADOPTION

WHY IT MATTERS SOFTWARE COMPUTE

NETWORKSTORAGE

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INFRASTRUCTURE CLOUD

ADOPT AT YOUR OWN PACE

Maturity curve

Reference architecture

Hardware integration

Managementintegration

Services integration

Fut

ure

arch

itect

ures

an

d de

sign

sIT services blended

into a unified frameworkSystems

management integration

Orderable SKU with validated

bundles

BOM and deployment

guides

Level of cloud

delivery

Lega

cy

inte

grat

ion

Hitachi solutions built on Microsoft® Private Cloud Fast Track

Hitachi solutions built on Microsoft® Private Cloud Fast Track

Hitachi Unified compute platform

Hitachi Unified compute platform

Hitachi private cloud servicesHitachi private cloud services

Hitachi Data Systems

examples

Hitachi Converged Platform for Microsoft® Exchange 2010

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HDS CLOUD STACK Hitachi Data Systems services

(optional)‒ Fully managed private cloud

‒ Pay-per-use model

‒ Augments staff

Management portal (optional)‒ Self-service

‒ Billing and metering

‒ Reporting

Cloud solution packages‒ Bundled solution for quick

deployment

‒ Leverage existing technology for investment protection

FLEXIBLE OFFERINGS AND PACKAGES

CLOUD AT YOUR OWN PACE

Self-service management portal

HDS services

Solution packages

Existing infrastructure

22

HITACHI CLOUD SERVICES

Private cloud located at customer site

Remotely managed by Hitachi data services

Offered as pay-per-use

Private cloud services ‒ Private file tiering

‒ File serving

‒ Microsoft SharePoint archiving

NEW

NEW

UPDATE

SHAREPOINT

FILE ARCHIVE

PRIMARY FILE

Your data center

Private cloud

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TACKLING UNSTRUCTURED DATA CHALLENGES

USE CASE-DRIVEN APPROACH

OVERVIEW

‒ File or Microsoft SharePoint data is moved into a central cloud environment

• Users maintain online access to content

• Files are accessed using a placeholder, or stub file

‒ Includes self-service management portal

‒ Delivered as CAPEX or OPEX

BENEFITS

‒ Reduces cost and complexity

‒ Simplifies management

‒ Reduces backup time and volume

‒ Supports on-demand capacity requests

‒ Enables chargeback based on utilization

SHAREPOINTFILE

SHARES

Cloud

Backups

Traditional delivery

24

NEXT FRONTIER OF INFORMATION CLOUD

HARNESSING CONTENT EXPLOSION FOR ACTIONABLE INFORMATION

Challenge ‒ Tremendous data volumes

Goal ‒ Create actionable information by sharing, comparing, analyzing

and visualizing data more holistically

Hitachi Data Systems storage and compute strategy for big data

- Storage and analytics platform in one

- Store and process both structured and unstructured data in parallel, at scale

25

WHERE IS THE INFORMATION CLOUD HEADED?

Make use of information ripples‒ Basis of recombination

‒ Interaction points represent new information

‒ Super-connected cloud world means farther rippling and more interaction

Advanced intelligence ‒ Evolved analytics and

information management

‒ Beginnings of living data

EXTREME INFORMATION MANAGEMENT AND RIPPLE ANALYTICS

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CLOUD AT YOUR OWN PACE

File tiering, backup and archiveBusiness apps and data

Business- criticalapps and data

Deliver up the value chain

Start with low-risk adoption

Gain experience and document success metrics

Coordinate best practices and resources

Move into cloud at your own pace

Required control and SLAs

27

BUILDING A FOUNDATION FOR THE FUTURE

ENABLE LOW-RISK CLOUD AT YOUR OWN PACE

Supports multiple-use cases from the same cloud infrastructure

‒ Storage as a service (such as archive, file, backup, disaster recovery)

‒ Infrastructure as a service

‒ Platform as a service

‒ Software as a service

Leverages existing investments

Doesn’t create additional silos

Provides a foundation that enables secure inclusion of hybrid and public delivery

STAAS

IAAS PAAS

SAAS

Private

Hybrid

Public

HDS CLOUD STACK

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HITACHI DATA SYSTEMS SOLUTIONS: BENEFITS

Enable multiple Hitachi QoS tiers Achieve nondisruptive upgrades Improve up time

Achieve SLAs

Proceed at your own pace Increase return on assets by extending useful life Protect investments

Grow or shrink capacity on demand Speed time to value and time to marketGain agility

Consolidate more, improving efficiency Free up primary systems Align information to IT based on value

Maximize utilization

Enable just-in-time consumption Reduce management overhead Save on hardware and licensing fees

Save OPEX, CAPEX

29

AGENDA

Our vision

Hitachi Data Systems cloud strategy and portfolio

Inspire the future

30

This is your story. What will you add?

We inspire greatness by helping people bring data to life as meaningful information

WE ALL WANT TO INSPIRE THE FUTURE

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“We could confidently make our next acquisition if we had all the right information at our fingertips.”

“We could react faster and get the right product to the right places if the right resources were always ready.”

“We could curb the next pandemic if relevant insights bubbled up from all the available information.”

WITHBETTER INSIGHT

IMAGINE WHAT WE COULD DO

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QUESTIONS AND DISCUSSION

33

UPCOMING WEBTECHS

November and December

‒ Best Practices for Upgrading to Hitachi Device Manager v7, Nov. 16, 9 a.m. PT, 12 p.m. ET

‒ How Healthcare Providers Can Realize Clinical, Patient and IT Investment Value, Dec. 7, 9 a.m. PT, 12 p.m. ET

Please check www.hds.com/webtech for:

‒ A link to the recordings, presentations and Q and As (available next week)

‒ Schedules and registration for upcoming WebTech sessions

343434

THANK YOU