how to create a business plan (workshop at iit roorkee)
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www.digitalvidya.com
How to create a Business Plan?
Pradeep Chopra
Co-founder, Digital Vidya
www.digitalvidya.com
Plans are _______
Planning is _______
useless
priceless
- Dwight Eisenhower
www.digitalvidya.com
Why Business Plan?
• Operating and Financial Plan• Your map and compass for the future• Sell yourself on your business• Sales Pitch
– Investors– Partners– Customers– Employees
• MAKE MORE MONEY
www.digitalvidya.com
Key Elements of a Business Plan
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Executive Summary
• Concise Explanation how
Present =====> Future• Most Important Part• 5 Mins Test• 1-2 Pages Long• Written LAST
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Company
Describe in 1 sentence how your business proposition is valuable to
mankind
www.digitalvidya.com
The Core Team
Names of the Members of the core team
Skill Set & Previous Experience
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Customer Perspectives
Who are your customers? Define their Pain Areas and how your business will address them.
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Market Size
Define market size in terms of current spending and acquirable market.
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Value Proposition
Define company/product value proposition. Share any case
studies if available.
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Offerings
Describe your product/service (functionalities, IP, tech etc). Show
product development roadmap.
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Business Model
Revenue Model & Pricing
www.digitalvidya.com
Sales & Marketing
How will you acquire customers and build brand?
www.digitalvidya.com
Kogi Korean BBQ Taco Truck
Blog + Flickr + Twitter - 10 people/stop to 800 people/stop
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Competition
Who are they? How will you compete?
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Financials
Cash Flow, Revenues & ProfitsDetailed Short Term (1st Year) & Overview of Long Term (3–5
years)
www.digitalvidya.com
Start Planning…
www.digitalvidya.com
Let’s stay in touch!
Thank You!
http://facebook.com/pradeepchopra http://linkedin.com/in/pradeepchopra
pradeep@digitalvidya.com
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